How to Become a Professional Photographer [7 Steps to Maximise Your Chances of Success]

Summary

En este video, se exploran siete aspectos clave para convertirse en fotógrafo profesional: comprender los conceptos básicos, elegir un nicho, entender los ingresos potenciales, adquirir el equipo adecuado, practicar constantemente, ser realista sobre la calidad de la obra y la demanda, dominar la luz y promover el trabajo. Se enfatiza la importancia de la calidad de la imagen, la práctica y la promoción para tener éxito en la industria fotográfica.

Takeaways

• 📸 Entender los conceptos básicos es crucial para convertirse en fotógrafo profesional.
• 🎨 Desarrollar un estilo único y no simplemente copiar a otros fotógrafos es fundamental para destacar.
• 🔍 Elegir un nicho específico puede ayudar a enfocar tu práctica y a determinar quién es tu audiencia.
• 💰 La ganancia en la fotografía profesional varía según el tipo de fotografía y la experiencia del fotógrafo.
• 📷 Tener el equipo adecuado para tu área de especialización es esencial para el éxito en la fotografía profesional.
• 🤸‍♂️ La práctica constante mejora las habilidades y ayuda a desarrollar un portafolio sólido.
• 🌐 Ser realista sobre la calidad de tu trabajo y el mercado es fundamental para tener éxito en la industria fotográfica.
• 💡 Aprender a controlar la luz es esencial para la creación de imágenes exitosas en fotografía.
• 🌐 Publicar y promocionar tu trabajo es esencial para aumentar la visibilidad y atraer clientes.
• 🏆 La calidad de tu trabajo es la medida más importante para ser juzgado en la profesión fotográfica.

Q & A

¿Qué es lo primero que se debe entender para convertirse en fotógrafo profesional?

Es esencial comprender los conceptos básicos más allá de la exposición perfecta, como reducir la profundidad de campo manteniendo la misma exposición, entender qué hace una buena imagen y si puedes contar una historia con tus fotos.

¿Por qué es importante elegir un nicho específico en la fotografía?

Especializarse puede ayudar a enfocar tus habilidades y a determinar quién es tu audiencia, cómo y dónde promocionarte, y qué cobrar por tu trabajo.

¿Cuál es la importancia de practicar la fotografía constantemente?

La práctica te ayudará a dominar los fundamentos, mejorar tus imágenes, desarrollar un portafolio más fuerte y aumentar tus posibilidades de éxito como fotógrafo profesional.

¿Cómo varía el ingreso de un fotógrafo de bodas según la experiencia y la ubicación?

El ingreso de un fotógrafo de bodas puede variar entre 45,000 y 150,000 libras esterlinas al año, dependiendo de la cantidad de bodas que fotografías, tu nivel de experiencia, tu ubicación y tu posición en el mercado.

¿Qué tipo de fotografía es considerada más lucrativa y cuál es el rango salarial aproximado?

La fotografía de productos es considerada una de las áreas más lucrativas, con un ingreso anual que puede variar entre 75,000 y 250,000 libras esterlinas.

¿Qué tipo de equipos son necesarios para un fotógrafo profesional y cómo decidir qué comprar?

Es importante tener el equipo adecuado para el trabajo, lo que puede incluir linternas de speed, reflectores, filtros, luces de estudio y lentes especializados. Alquilar equipos antes de comprarlos puede ser una buena manera de probarlos antes de invertir en ellos.

¿Por qué es crucial ser realista sobre la calidad de tu trabajo y el mercado?

Debes ser realista sobre la demanda, la ubicación y la oferta en el mercado, ya que esto afectará directamente tus posibilidades de éxito. Además, tu trabajo debe ser comparable con el de otros fotógrafos profesionales.

¿Cómo es importante el entendimiento y el control de la luz en la fotografía?

El control de la luz es fundamental para crear imágenes exitosas. Debe entenderse no solo qué hora del día es mejor para fotografiar en una ubicación dada, sino también cómo usar reflectores, filtros y cómo interactúa la luz con diferentes superficies.

¿Cómo se puede exponer el trabajo de manera efectiva una vez que se ha desarrollado un portafolio?

Hay múltiples formas de exponer tu trabajo, desde publicar imágenes en redes sociales hasta crear un sitio web profesional o participar en concursos de fotografía. Es importante que tu portafolio muestre solo tu mejor trabajo y que sea fácil de navegar y actualizar.

¿Qué consejo le dio Jonathan Knowles sobre cómo debe ser un portafolio para un fotógrafo?

Jonathan Knowles aconsejó que el portafolio debe ser una reflexión del tipo de trabajo que deseas hacer, lo que ayuda a los fotógrafos a resonar bien con los clientes y a enfocarse en el trabajo que realmente les apasiona.

Outlines

00:00

📸 Principios básicos para ser fotógrafo profesional

El primer párrafo enfatiza la importancia de comprender los fundamentos de la fotografía para convertirse en fotógrafo profesional. Aunque muchos ven la fotografía como una carrera glamurosa, requiere esfuerzo y dedicación. El orador, con más de 20 años de experiencia, destaca la necesidad de entender más allá de los conceptos básicos, como la profundidad de campo y la importancia de la emoción y el ambiente en una imagen. El orador anima a los fotógrafos a no detenerse en su aprendizaje y a desarrollar su propio estilo, analizando el trabajo de otros y practicando constantemente.

05:02

🔍 Elegir tu nicho y entender los ingresos en la fotografía

El segundo párrafo explora la importancia de especializarse en un género de fotografía específico, como retratos o comida, para tener éxito en la industria. El orador menciona que, aunque es útil experimentar con varios temas al principio, el enfoque en un nicho ayuda a definir la audiencia y a marketing. Además, proporciona una visión general de los ingresos promedio para fotógrafos de bodas y retratos, destacando la variabilidad de los ingresos según la experiencia y la ubicación. También se menciona la importancia de la marketing y la redacción de contratos de derechos de uso para fotógrafos de productos.

10:05

🛠️ Obtener el equipo adecuado para tu especialización

Este párrafo resalta la importancia de adquirir el equipo adecuado para la especialización de la fotografía que se elija. A pesar de que el equipo fotográfico ha vuelto más accesible y económico, es crucial elegir el equipo correcto para el trabajo. El orador sugiere que una vez que se haya decidido el tipo de fotografía, se tenga una idea clara de qué equipos son necesarios. También menciona la ventaja de alquilar equipos antes de comprarlos para probarlos y ver si se ajustan a las necesidades profesionales.

15:07

💪 La práctica hace al maestro en fotografía

El cuarto párrafo enfatiza la práctica como una de las actividades más importantes para un fotógrafo en formación. La lectura y la observación de la fotografía son útiles, pero la verdadera mejora viene de salir y tomar fotos. El orador insta a los fotógrafos a analizar su propio trabajo, compararlo con el de otros profesionales y a ser críticos consigo mismos para mejorar. La práctica ayuda a desarrollar la confianza, el estilo y el portolio, y a desafiar la creatividad con nuevas técnicas.

20:08

🌐 Ser realista sobre la calidad y la demanda de tu trabajo

Este párrafo aborda la importancia de ser realista sobre la calidad de la obra y la demanda en el mercado. El orador advierte que, a pesar de tener un entendimiento profundo de los conceptos básicos y habilidades de marketing, si la calidad de la fotografía no es alta, no se tendrá éxito. Se debe considerar la saturación del mercado, la ubicación y la oferta y demanda para determinar la viabilidad de la carrera profesional en fotografía.

💡 Aprende a controlar la luz en fotografía

El sexto párrafo enfatiza la importancia de la luz en la fotografía y la necesidad de entender y controlarla. El orador menciona su propia experiencia en el control de la luz y sugiere que la habilidad para manipular la luz, ya sea en condiciones naturales o artificiales, es crucial para la creación de imágenes exitosas. Se recomienda un entendimiento profundo de la física de la luz para aplicarla de manera creativa.

🌐 Expone tu trabajo y construye tu portolio

El último párrafo enfatiza la importancia de exponer el trabajo una vez que se ha desarrollado un portolio que demuestre habilidades. El orador sugiere varias formas de hacer esto, como publicar en redes sociales, crear un sitio web profesional o participar en concursos de fotografía. Se aboga por ser crítico al seleccionar las mejores imágenes para el portolio y por mantenerlo simple y claro. También se menciona la ventaja de imprimir el trabajo para presentarlo a agencias de publicidad y directores de arte.

Keywords

💡Fotografía profesional

La fotografía profesional se refiere a la práctica de la fotografía como una carrera o negocio. En el guion, se discute cómo convertirse en un fotógrafo profesional, lo que implica no solo tener talento artístico sino también trabajar duro, invertir tiempo y esfuerzo en el desarrollo de habilidades técnicas y de negocios. Este concepto es central en el video, ya que todo lo que se discute gira en torno a cómo alcanzar y tener éxito en esta profesión.

💡Básicos de la fotografía

Los 'básicos de la fotografía' son conceptos fundamentales que deben dominarse antes de convertirse en fotógrafo profesional. En el guion, se menciona que es esencial comprender más allá de los conceptos básicos, como el entendimiento de la exposición, el profundidad de campo y la historia que cuenta una imagen. Estos conocimientos son cruciales para tomar decisiones creativas y técnicas en la toma de fotos.

💡Especialización

La 'especialización' en el contexto del video se refiere a elegir un área específica de la fotografía en la que se centrará el fotógrafo, como retratos, comida o naturaleza. Se destaca que especializarse puede ayudar a un fotógrafo a definir su audiencia, cómo y dónde promocionarse, y a desarrollar habilidades clave en esa área. Esto se menciona como un paso importante para tener éxito en la profesión.

💡Ingresos

Los 'ingresos' son una parte crucial a considerar al convertirse en fotógrafo profesional. El guion proporciona una visión general de los ingresos promedio para diferentes tipos de fotógrafos, como fotógrafos de bodas y de retratos, y cómo estos pueden variar según la experiencia y la ubicación. Esto es importante ya que afecta la viabilidad financiera de la carrera y la estrategia de negocios del fotógrafo.

💡Equipamiento

El 'equipamiento' es otro aspecto clave para los fotógrafos profesionales, ya que la calidad del equipo puede influir significativamente en la calidad de las imágenes. El guion sugiere que una vez que se haya elegido una especialización, se entiende mejor qué tipo de equipo se necesita, y también menciona la opción de alquilar equipos antes de comprarlos para probarlos y ver si se ajustan a las necesidades del fotógrafo.

💡Práctica

La 'práctica' es resaltada como una de las actividades más importantes para un fotógrafo en formación. El guion enfatiza la importancia de salir y tomar fotos, probar técnicas y desarrollar un estilo personal a través de la experimentación. La práctica no solo mejora las habilidades técnicas sino que también ayuda a construir un portafolio sólido, que es esencial para la carrera profesional.

💡Realismo

El 'realismo' en el contexto del video se refiere a la capacidad de un fotógrafo para evaluar honestamente su trabajo y la situación del mercado. Se insta a los fotógrafos para que no se engañen a sí mismos sobre la calidad de sus imágenes o las posibilidades de éxito en un mercado saturado. Es crucial ser realista sobre las habilidades propias y las condiciones del mercado para planificar y posicionarse correctamente en la industria.

💡Control de la luz

El 'control de la luz' es un concepto fundamental en la fotografía, ya que la luz直接影响 la calidad de una imagen. El guion subraya la importancia de comprender no solo cómo funciona la luz, sino también cómo se puede manipular para crear efectos deseados. Esto incluye el uso de reflectores, filtros y otros accesorios para maximizar la calidad de la luz en una foto.

💡Portafolio

Un 'portafolio' es una colección de las mejores obras de un fotógrafo que muestra su rango y habilidades. El guion menciona que es crucial para un fotógrafo profesional tener un portafolio que refleje su mejor trabajo y que sea relevante para el tipo de trabajo que busca. También se sugiere que el portafolio debe ser cuidadosamente seleccionado y que incluir opiniones de otros fotógrafos puede ser útil para mejorar la selección de imágenes.

💡Promoción

La 'promoción' es el proceso de hacer que el trabajo del fotógrafo sea conocido por el público objetivo. El guion sugiere varias formas de promoción, como publicar en redes sociales, crear un sitio web profesional o participar en concursos de fotografía. La promoción es esencial para atraer clientes y trabajar en proyectos deseados, y el guion enfatiza la importancia de tener una estrategia de promoción efectiva.

Highlights

摄影是一门需要辛勤工作、时间和努力的职业，而不仅仅是一个光鲜的行业。

成为专业摄影师需要理解摄影的基本原理，而不仅仅是光圈或快门速度。

理解如何减少景深同时保持相同曝光，以及情绪和氛围在图像中的重要性。

摄影师应该不断学习和实践，以提高摄影技巧。

选择你的摄影领域或专长，如肖像、食品或野生动物摄影。

专业摄影师的收入因领域、经验、位置和市场需求而有很大差异。

婚礼摄影师的平均年收入约为45,000英镑（约58,000美元）。

肖像摄影师的年收入可能在35,000英镑（约45,000美元）之间。

产品摄影是摄影中较为有利可图的领域之一，年收入可能在75,000英镑（约96,000美元）以上。

选择合适的摄影设备对于专业摄影师至关重要。

实践是提高摄影技巧的关键，通过实践可以发展个人风格和建立作品集。

对工作质量保持现实态度，了解市场需求和竞争情况。

了解和控制光线对于创造成功图像至关重要。

将你的作品展示出去，无论是通过社交媒体、专业网站还是参加摄影比赛。

发展你的作品集，只展示你最好的作品，并保持更新。

印刷你的作品集可以有效地展示你的图像，并给潜在客户留下深刻印象。

最重要的是，如果你想成为一名专业摄影师，你的作品质量必须足够好。

Transcripts

7 things you need to do to become a professional photographer that's what

I'm going to talk about today now photography is a popular choice of

profession for many people but despite the perception of it being a glamorous

career in actual fact it requires a lot of hard work time and effort so how to

become a professional photographer well with over 20 years experience as a

professional photographer myself it's safe to say that I know a thing or two

about what it takes to make it as a pro now to help you make a success of your

journey I've broken down the seven key things that I think you need to help

increase your chances of success number one understand the basics if you ask any

professional photographer for advice on how to get started they will tell you

that it's essential that you understand the basics I'm not talking about simply

knowing what aperture or shutter speed will be the best to freeze a moving car

for example if you're thinking about going pro you should already know those

sort of things I'm talking about understanding more than just the very

basics if your image is perfectly exposed to f11 at 300 what would you

have to do to reduce depth of field while maintaining the same exposure do

you have an understanding of what makes a good picture have you fully grasped

the importance of emotion and mood in an image and those are absolutely vital can

you tell a story with your photos now if you haven't fully grasp these concepts

then you should definitely make sure that you take the time to get to grips

with them as a photographer there is always more to learn you should never be

satisfied with what you know as there will always be something else that can

help you improve your photography so keep practicing and look at work by

other photographers and try to figure out what it is that makes their work so

strong then go and practice some more aim to develop your style don't simply

copy others and then once you're confident you have a better

understanding before the next step is to decide what

you'd like to photograph number two choose your niche do you have a panache

for portrait photography or perhaps maybe more of a flair for food shots now

when it comes to becoming a professional photographer specializing can be a good

move not only will this give you focus it will also help you figure out things

like who your audience is where and how to market yourself in your work and what

you should charge for your photography now it will also allow you to focus and

develop those key skills on that particular niche now that being said

when you're just starting out it can also be a good idea to just get out

there and experiment with a number of different subjects don't limit yourself

start with shooting things you enjoy whether that be wildlife or street

photography but see where that takes you photographing different subjects will

teach you a variety of different skills and you never know when they might come

in handy but it's the things that you feel passionate about that will likely

lead you to what interests you most in professional photography now what do

professional photographers earn now at this point I'm sure you're asking what

type of photography will make me the most money now you can find a much more

detailed explanation about this in our business course but to help answer the

question here I've tried to provide a general idea for a few of the different

types of photography however it's important to keep in mind that these

figures are largely driven by supply and demand and they can vary greatly

depending on things like experience and even location so let's look at some of

those revenues wedding photographers income well the average photography

income for a wedding photographer I'd say would be approximately forty five

thousand pounds a year that's about fifty eight thousand dollars a year

typically wedding photographers can make anywhere between forty five thousand and

a hundred and fifty thousand pounds per year that's between fifty eight thousand

and hundred and ninety-three thousand

dollars per year and if this sounds a bit vague that's because it is

these figures fluctuate drastically depending on a number of factors

including how many weddings you shoot per year

what experience level you have where you're based in your position in the

market some wedding photographers can charge just five hundred eight hundred

dollars a day some wedding photographers a five thousand dollars a day so it

really depends on your experience and your skill and how well you market

network yourself the next genre of photography we could look at is portrait

photography so portrait photographers income can be between thirty five

thousand pounds a year that's forty five thousand dollars most portrait

photographers charge per session that means their income depends largely on

how many shoots they do each year now for any photographer wanting to

specialize in portrait photography it's expected that you'll be able to make a

minimum of thirty five thousand pounds or forty five thousand dollars per year

but again it depends on a large number of factors such as how good you are at

your marketing what your general demographic area is and how much

business you can generate I would hope as a portrait photographer you can make

a significant amount more but remember portrait photography has suffered more

recently into the doldrums a bit as more people have started taking pictures

themselves of their family and images with their iPhone so the portrait

photography market has suffered generally speaking many portrait

photographers work as wedding photographers as well or wedding

photographers also work as portrait photographers and this is an area where

you can develop your market by photographing a wedding and then later

photographing the newborn baby etc etc so it's all about marketing yourself

staying in touch with your clients and building a good relationship with them

okay next genre photography is product photographers now product photography is

one of the more lucrative areas I would say of photography and I would say that

a half-decent photographer in product photography should expect to be at least

making seventy-five thousand pounds a year

that's about 96 thousand dollars per year and they're typically charging per

day or per job and product photographers can earn between seventy-five thousand

and two hundred and fifty thousand pounds a year or that's about ninety six

thousand dollars to three hundred and twenty two thousand dollars a year but

again this is dependent on a number of factors such as experience the type of

jobs the size of the clients and whether you're charging usage rights or not and

to learn more about usage rights and how you can apply those to product

photography and commercial clients head over to our business photography course

on Carl Taylor education and you'll learn more about that topic on usage

rights now when looking at these sort of figures it's important to keep in mind

what you'd like to earn if you're thinking about setting up on your own

you should be confident that you'll be able to make more money than if you

worked in a regular job working for someone else and this is very important

because there is a lot of stress and hassle associated with being

self-employed and when you decide to be self-employed you don't want all those

extra hours and extra stress and extra hassle to earn the same amount of money

you could have earned in another job so keep that in mind we're actually going

to be covering earnings on photography and calculating what you need to earn in

another video that will be coming near in the near future right the next thing

that you want to consider is getting the right equipment now I know we've only

covered a few of the genres of photography there there are obviously

many other areas of professional photography but those are some examples

just to give you an idea of the potential earnings now let's get back to

this topic of getting the right equipment and this is quite important

over the years photographic equipment has become more accessible and more

affordable than ever before however with so much on the market it can be

difficult to know what you really need to get started as a professional

photographer now this brings me back to my previous point choose your niche

once you've decided what type of photography you want to do you'll have a

much clearer idea of what equipment you'll need to do it now whatever area

of specialization that you choose it's important that you've got the right

equipment for the job now you wouldn't be happy if you went to the dentist and

they used a toothpick instead of a sickle scaler or if you're a builder and

he didn't have a spirit level you would be disappointed now while you don't have

to start out with the very best equipment right from the get-go you

can't expect to make it as a professional photographer without having

to invest in some professional level equipment now speed lights and

reflectors will take you so far as your career progresses you'll find you need

more specialized equipment such as filters studio lights and specialist

lenses and maybe even additional cameras now a good way to test out any equipment

before you buy is to simply rent it this is something that many photographers

fail to consider but it's a great way to try out the equipment that you might

need before committing to purchasing it this way you'll be able to see the exact

results yourself see how it works and see how it feels and this might mean for

example where the medium format is better for the type of work you want to

do or whether 35 millimeter or whether telephoto lenses or portrait lenses etc

etc and you can start to get a better idea of what equipments gonna suit your

professional practice the most by renting it first and discovering what

fits your niche number four on my list of things to know is practice practice

is one of the most important things any aspiring photographer can do reading

about photography is one thing even watching photography on our platform and

learning about it on our education channel is one thing but it's totally

different to getting out there and actually shooting and practicing

shooting the more you shoot then the more you'll be able to get to grips with

the fundamentals and how your cameras the better you understand the basics the

better your images will be and it will mean that you'll have a stronger

portfolio and therefore a greater chance of making it as a pro now I can't stress

this enough the reason top pro photographers are top

pros is because they have done a lot of experimental work they've practiced

photography they've tried different things they tried different techniques

and it's through that practice that they've been able to develop their style

now it's also important that you take the time to analyze your own work take a

moment to really look at your own images how do they compare to other

professional photographers how can they be improved what could you have done

differently now as I pointed out earlier there is always something more to learn

and when it comes to photography and you have to be willing to put in the time

necessary because when it comes to photography it is that practice that is

going to make a success of your work now if you're looking for ideas we've got

hundreds of classes on Carl Taylor education that will provide both

inspiration and information but the key thing is to challenge yourself try new

things experiment with new techniques or even

reattempt old shoots to see if you can improve on images that you previously

produced not only will practice help you grow your confidence it will also

provide an opportunity to develop your own style and build your portfolio

number five on my list is be realistic now this is a point that I can't stress

enough being realistic about the quality of your work is very important because

you have to be realistic about the market your location the supply and

demand at the end of the day as with any business it always comes down to supply

and demand what are the consumers demand and who else is supplying them now over

the years there's no question that supply in the photographic industry has

increased dramatically however the increase in demand has not necessarily

matched this and this means there is often a surplus

of supply in the market are you going to be another one of these surplus

photographers on the market or are you going to be at the top of your game to

meet that demand so if you're looking to go pro you have to be realistic about

this for example if you're in an area that already has hundreds of wedding

photographers all offering their services at competitive rates you have

to consider what are your chances of actually making a success of it in

wedding photography so what can you supply in this already oversaturated

market that will make you stand out from the rest you have to consider who you're

able to supply to and what you're able to supply them with you also have to

consider who else is already supplying similar services location is another

factor and you have to be realistic about this a product photographer for

example based in a remote location may be putting themselves at a disadvantage

if there isn't enough demand in that area not every client is going to be

able to ship their goods to you to be photographed in the same way it would be

unrealistic for the photographer to travel many many miles to the city to do

every job so be realistic about where you're based and how this will impact

the demand for your service and again because I can't say it enough you have

to be realistic about the quality of your work your mum your uncle and 30

people on Instagram could all absolutely love your images but if they aren't

comparable to other professional photographers work on the market you

have to be realistic about your prospects of winning work keep pushing

yourself to improve whether this be a better understanding of light or

post-production skills never settle for what you think is good

enough keep trying to upskill yourself and that's where a Carl Taylor education

com we can really help number six on my list is don't think you know light no

light now whether you're shooting with natural light or stood

the key to any successful image is good lighting light can make or break an

image so it's imperative that you not only understand light but you also know

how to control it and this is one thing that I pride myself on with my own work

and my own experience in controlling light now this may simply be knowing

what the best time of day to shoot is or a given location or how to use

reflectors to maximize or minimize your light when and how to use filters and

when you need to do this or if you're in a studio understanding how to shape

light how it interacts with different surface materials how the inverse square

law works for example how reflections work all of these are important factors

now this point also relates back to having the right equipment you'll

struggle to create a soft even light with just a speedlight but with the

right light and a large softbox or a gradient scrim you'll find you not only

have an easier job but you also are able to be far more creative and far more

efficient so understanding lighting is all about a stunt understanding the

physics of light which is what I emphasize throughout our photography

training classes and you can't break those laws of physics so you have to

have a total control over your lighting and a really good grasp of the science

behind it so that you can truly apply lighting in a creative way knowing the

fundamentals to learn more about the physics of light watch our introduction

and understanding light class this is probably our most popular and in-demand

lesson on Carl Taylor education I explain everything you need to know

about controlling light in that one chapter and it's the best stepping stone

for really mastering light now finally number seven on my list is get your work

out there once you've developed a body of work that demonstrates your skills

the key thing is to get it out there now thanks to technology these days there's

endless ways that you can do that from posting your images on social

media to crafting a professional website or

even entering photography competitions to raise awareness about your work so

developing your portfolio your portfolio should be a collection of only your very

best work so it's important that you give Jew thought and time to this unlike

online portfolios are incredibly popular now thanks to how easy it is to quickly

set up your own website I use Squarespace Wells template website from

my own website as you can see here and I can update it instantly and keep it up

to date with my latest work however it's still important to keep all of these

tips in mind for building your online portfolio be your biggest critic when it

comes to showing your best work try and think critically about your work to help

you select your top images it can be also worth getting a second opinion from

other photographers be clear and keep things simple make sure images display

clearly and correctly and that you include your contact details too

remember you want to create a good impression so try to think of what you

would want to see if you were looking to hire someone connect with your audience

now we recently had a world-renowned product photographer Jonathan Knowles on

our live talk show and he gave a great piece of advice he said that your

portfolio should be a reflection of the type of work that you want to do and I

think that resonates really well with me and I think it should resonate really

well with many photographers another thing to consider is printing your work

although we've shifted more towards online printing your work can still be

highly effective a printed portfolio can be a great way to show off your images

and it's much harder to forget about that than just another email with your

website link and by that I mean once you've got a printed portfolio or a

printed brochure you can submit that printed material out to art directors

out to ad agencies and they really have to pay attention to it whereas an email

can be here today and gone tomorrow now at the

of the day the most important thing to remember if you want to become a

professional photographer is that your work has to be good enough regardless of

your profession it's the quality of the work that you're judged on you may have

a phenomenal understanding of the basic concepts or have outstanding marketing

skills but none of that will matter if your photography work isn't of high

enough quality it's not easy making it as a professional photographer these

days but it is still possible so take the time put in the effort into your

work craft your photography follow your passion and find the best way of

presenting your work but be realistic to think critically about your work and how

you can keep improving it and here at KarlTaylorEducation.com we're here to help

you with that now this information is taken from one

of our wonderful blog posts on KarlTaylorEducation.com so if you'd like

to see it and absorb it in a written format head over to

KarlTaylorEducation.com and navigate your way to our blog