dont fall behind: learn these profitable skills

Summary

This video script emphasizes four undervalued yet highly profitable skills for success in entrepreneurship: idea generation, market trend spotting, idiotic consistency, and system design. The speaker argues that instead of chasing the latest trends or techniques, focusing on these foundational skills will set one apart in the market. Idea generation is compared to a creative process, where inputs from quality sources lead to innovative outputs. Market trend spotting involves capitalizing on emerging opportunities swiftly. Idiotic consistency stresses the importance of sticking with one system until it's mastered, rather than constantly switching strategies. Lastly, system design is about viewing business as a series of systems to be optimized for efficiency and growth.

Takeaways

• 💡 **Idea Generation**: The foundation of making money is solving problems through creative ideas, which requires high-quality inputs and a process to generate new ideas.
• 🔎 **Market Trend Origins**: Being aware of market trends and capitalizing on them early can significantly impact success, as those who spot and act on trends quickly can gain substantial advantages.
• 🔄 **Idiotic Consistency**: Instead of constantly seeking new methods or systems, sticking with one and mastering it through consistent effort is crucial for long-term success.
• 🛠️ **System Design**: Understanding and optimizing systems within your business is key to gaining an edge and achieving success over time.
• 🧠 **Inputs Matter**: The quality of ideas is directly influenced by the quality of inputs you consume, suggesting the need to seek out and learn from top thinkers and successful individuals.
• 📈 **Trend Sensitivity**: Developing a sense for market movements and being among the first to capitalize on emerging trends can lead to substantial gains.
• 🔑 **Consistency Over Novelty**: The script emphasizes that the pursuit of the latest trends or tools often distracts from the importance of consistent application of a single, well-understood system.
• 🎯 **Long-Term Focus**: The speaker suggests that success comes from long-term commitment to a system rather than short-term changes or quick fixes.
• 🚀 **Early Adoption Pays**: Those who can identify and quickly adapt to new market trends can reap the benefits before the market becomes saturated.
• 📚 **Learning from Experts**: The speaker recommends learning about systems thinking from experts like Sam Ovens to improve one's business strategies.
• 🔑 **Mastery Through Persistence**: Mastery of a system or method comes from persistent effort and refusal to be swayed by the allure of new, unproven methods.

Q & A

What are the four skills mentioned in the transcript that are considered profitable and not commonly discussed?

The four skills mentioned are idea generation, market trend origins, idiotic consistency, and system design.

Why is idea generation considered the first key skill for making money?

Idea generation is key because making money involves solving problems, and to do that effectively, one must have creative ideas that can stand out in the market.

What does the speaker suggest as a method to improve idea generation?

The speaker suggests improving idea generation by having better inputs, such as listening to and learning from people with good first principles thinking.

What is the importance of understanding market trends in the context of the transcript?

Understanding market trends is important because it allows one to capitalize on opportunities quickly and stay ahead of the competition.

Can you explain the concept of 'idiotic consistency' as mentioned in the transcript?

'Idiotic consistency' refers to the idea of sticking with one system or approach, even when it seems like it's not working, rather than constantly switching to new methods.

Why is system design considered the most important skill according to the speaker?

System design is considered the most important because it involves viewing one's business as a series of systems that can be optimized for better performance and efficiency.

What is the main problem the speaker believes people are trying to solve incorrectly?

The main problem people are trying to solve incorrectly is the constant pursuit of new systems or techniques instead of focusing on consistency and optimization of existing systems.

What advice does the speaker give for those who are not getting the desired results from their efforts?

The speaker advises to stick with one system, learn all its nuances, and apply idea generation consistently within that system to achieve success.

What is the role of 'inputs' in the process of idea generation as described in the transcript?

In the process of idea generation, 'inputs' are the sources of information and inspiration that one consumes, which influence the creative ideas one produces.

How does the speaker describe the process of idea generation in relation to creating something new?

The speaker describes the process of idea generation as taking the consumed 'inputs' and subconsciously connecting them to create something new, which is the output or the idea.

What example does the speaker provide to illustrate the concept of spotting market trends?

The speaker provides the example of 'raw videos' that took off a couple of months ago, where early adopters gained significant views and success by capitalizing on this trend.

Outlines

00:00

💡 Idea Generation for Entrepreneurial Success

The speaker emphasizes the importance of idea generation in making money and standing out in the market. They liken the process to a system with inputs, processes, and outputs, suggesting that the quality of ideas depends on the quality of consumed content. They recommend listening to and learning from successful individuals to improve one's input and, consequently, the output of creative ideas. The speaker also shares an example of how they applied this principle to create the video's content, highlighting the necessity of using high-quality raw materials to forge effective ideas.

05:00

🔍 Spotting Market Trend Origins for Competitive Advantage

The second paragraph delves into the concept of spotting market trends and their origins, which is a key skill for successful entrepreneurs. The speaker shares personal experience from the stock trading world, where early detection of market trends can lead to significant profits. They illustrate how quickly jumping on emerging trends can result in substantial visibility and success, using the example of 'raw videos' that gained popularity. The speaker advises being deeply involved in the market to anticipate and capitalize on these trends, stressing the importance of being aware and understanding market dynamics.

10:02

🔑 Idiotic Consistency: The Key to Long-Term Gains

In this paragraph, the speaker discusses the common mistake of constantly seeking new methods and abandoning effective ones, which they term as 'idiotic consistency.' They argue that every system works if given enough time and consistency, but many people fail to achieve success because they keep switching strategies. The speaker uses the analogy of an exponential growth curve to illustrate how switching strategies resets progress. They advocate for sticking with one system until significant profits are made, despite the temptation to chase the latest trends or techniques.

🛠️ Mastering System Design for Sustainable Business Growth

The final paragraph focuses on the critical skill of system design. The speaker suggests that understanding and optimizing systems are essential for long-term success in business. They recommend watching a video by Sam Ovens on systems thinking to learn how to view and improve one's business as a series of interconnected systems. The speaker shares their personal approach to system design, including hiring a speaking coach and working with an editor to refine their content creation process. They emphasize the importance of consistency and continuous improvement within a chosen system to achieve and maintain an edge in the market.

Keywords

💡Idea Generation

Idea Generation refers to the process of creating new and original ideas, which is crucial for solving problems and standing out in the market. In the video, the speaker emphasizes the importance of having a constant flow of creative ideas to drive success in content creation, sales messaging, and overall business strategy. The concept is likened to a system with inputs (consuming quality content), a process (subconsciously connecting ideas), and outputs (new ideas).

💡Market Trend Origins

Market Trend Origins is the ability to identify and capitalize on emerging market trends before they become mainstream. The speaker discusses how top entrepreneurs have a keen sense of market direction and can quickly adapt to capitalize on these trends. For example, the video mentions the rise of 'raw' videos on social media, where early adopters gained significant views by creating content in this new format before it became oversaturated.

💡Idiotic Consistency

Idiotic Consistency is the concept of sticking with a chosen method or system, even when it seems like it's not working, without constantly switching to new strategies. The speaker argues against the common tendency to chase the latest trends or techniques and instead promotes the value of persistence with a single, well-optimized system. The term is used to highlight the counterintuitive nature of this approach, which may seem foolish to others but leads to long-term success.

💡System Design

System Design is the skill of creating and optimizing processes and structures within a business to improve efficiency and effectiveness. The video emphasizes that understanding and applying systems thinking is key to long-term success. The speaker encourages viewers to watch a specific video by Sam Ovens on systems thinking to learn how to view their business as a series of interconnected systems that can be fine-tuned for maximum performance.

💡First Principles Thinking

First Principles Thinking is an approach to problem-solving that involves breaking down complex issues into their most fundamental components. In the context of the video, the speaker suggests consuming content from individuals who exhibit this type of thinking to improve one's own idea generation process. This method helps in forming a solid foundation for new and innovative ideas.

💡Contrast

Contrast, in the video, is used to describe the strategic difference between what is commonly done and what can be done to stand out. The speaker gives the example of highly edited videos versus raw videos, explaining how the latter gained popularity due to the stark contrast it provided to the norm. This concept is integral to the idea of spotting and capitalizing on market trends.

💡Supply and Demand

Supply and Demand is an economic principle that the speaker indirectly references when discussing market trends. The video mentions how an influx of 'raw' videos led to an oversaturation of supply, reducing viewer demand. Understanding this principle helps in identifying when a market trend is peaking and when it might be time to shift strategies.

💡Nuances

Nuances refer to the subtle differences or details that can greatly affect the outcome of a process or strategy. The speaker talks about the importance of understanding the nuances of a chosen system or method, which requires consistent application and refinement over time, rather than constantly seeking new methods.

💡Shiny Object Syndrome

Shiny Object Syndrome is a term used in the video to describe the tendency to be distracted by new, exciting opportunities or strategies, often at the expense of focusing on and perfecting existing systems. The speaker warns against falling for this syndrome, advocating instead for the dedication to a single, well-understood system.

💡SOPs (Standard Operating Procedures)

SOPs, or Standard Operating Procedures, are established protocols that outline how tasks should be performed within a business. The speaker mentions having SOPs for various aspects of their video creation process, which is part of their system design strategy. These SOPs contribute to efficiency and consistency in the content production system.

Highlights

The importance of idea generation for making money by solving problems creatively.

The analogy of idea generation to a system with inputs, processes, and outputs.

The impact of consuming high-quality content on idea generation.

The concept that the market's top performers focus on unique skills not commonly discussed.

The necessity of understanding market trends to capitalize on opportunities quickly.

Examples of how quickly adapting to market trends can lead to success.

The pitfalls of constantly changing strategies instead of mastering one.

The exponential growth curve of sticking with a single system and its benefits.

The idea that 'idiotic consistency' is key to mastering a system.

The common mistake of chasing new strategies instead of perfecting existing ones.

The significance of system design in business success.

The recommendation to watch Sam Ovens' video on systems thinking for a deeper understanding.

The need to view business and life as a series of systems to be optimized.

The importance of continuous improvement in the systems one uses.

The contrast between short-term efforts and long-term system optimization for success.

The speaker's personal experience and lessons learned from trying various business models.

The call to action for viewers to engage by commenting on what they learned or want to know more about.

Transcripts

I want to share with you four very

profitable skills that you have never

heard about while everyone else is

learning Drop Shipping smma sales

appointment setting all these skills

that everyone has already heard of a

million times there are four skills that

the really top performers are focused on

that you're not even aware of and I just

spent 72 hours with some of the best

entrepreneurs my age and I can tell you

that no one is worried about these

simple low-level skills they're worried

about this stuff I'm about to show you

right now that you've probably never

even heard of so the first skill when it

comes to really making a ton of money is

idea

Generation all making money is is

solving problems in order to solve those

problems you have to have creative ideas

if you want to make content that works

you have to have creative ideas if you

want to make sales messaging The Works

you need creative ideas if you want to

stand out from everybody else in the

entire Market you have to have creative

ideas and the better ideas you can have

more

consistently the more you're going to

take over

so idea generation is key and I just

made a video about this a little while

ago but to give you guys a quick recap

basically I generating ideas is is

exactly like any other system you have

an input you have the process and you

have the output and for most of you

guys the reason why you can't come up

with

ideas is because your inputs are

completely frecked you're not listening

to anybody who has really good first

principles thinking like go back and

listen to

any genius you can think of go back and

read their stuff any current genius like

Sam ovens or Alex rosi or Charlie Morgan

go and take inputs from them because

your thoughts are Downstream from what

you consume so if you're only consuming

Tik Tock business content telling you to

try this new sales technique you're

never going to have really ground ground

shaking ideas because all your brain

does when you're when you're creating

ideas the output of the nice idea is

it's taking these inputs and then

subconsciously it's connecting all those

inputs together to create something new

from those inputs which is the idea the

output and so an example is this video I

saw someone with the title don't fall

behind but then they just gave like four

normal skills so I thought why don't I

just show you guys four weird skills

that no one talks about that I learned

from being around future billionaires a

couple weeks ago and then put them in

the format of don't fall behind for you

know what I'm saying like you have to

take these raw materials to Smith those

materials into something useful so just

like a video game if you're using crappy

materials your weapon's going to suck

but if you have the best raw materials

in the game that are really hard to find

that are rare but they're really really

valuable you could create an amazing

weapon or the amazing idea something

useful and so whether you're doing

anything like traffic related product

related sales related the better ideas

you have the better you're going to win

so it's all about idea generation now

the next skill you've probably never

heard someone talk

about it's Market Trend

Origins so once you have the basics down

once you understand oh I need to have I

need to understand copyright I need to

understand sales I need to understand

how to get traffic how to get people to

convert um to book a call to actually

convert on the

call what really sets the people who

make a lot of money apart is people who

have this sense of the whole Market they

can see where the Market's going and

they can capitalize on that very

quickly so a great example of this is a

couple months ago making these Raw

videos really took off so people would

just grab their iPhone and they would

say hey this is how I made $20

something, raw truth and each video

would get like 100,000

views and what happened was the people

who were really at SP spotting trends

like market trends they they hopped on

it really fast like some of those guys

got like hundreds of thousands views by

making those videos but if you were two

weeks late your video was going to get

zero views none because because it was

so easy to just copy that format like it

wasn't an eazi type video right like

anybody can grab their iPhone and start

shooting but those guys were late by

that time it was already played out

because it was so easy there was no

barrier to entry in into that market of

that raw type videos for

entrepreneurs it exploded there's like a

million like all the supply came to

Market and no one wanted to see the

videos anymore but those first few

people who really capitalize on it made

bank and so you have to be able to spot

market trends and this comes from first

understanding that What markets even are

and how they exist it's just it's just a

group of people it's the it's like the

group psychology of people and then

understanding like having your like

boost to the ground and really be inside

of the market you're trying to serve and

watching like looking for these things

to

happen and I learned this kind of

backwards because I came from the stock

trading world and so if you know

anything about really trading stocks to

actually be very profitable not just

like day trading and all this

stuff the ones who make big money are

the ones who can spot a market Trend

very early and get on it like and so

that's all I was doing was spotting

market trends whether it be AI or

there'd be like a move to um like just

retail type stuff there's always a

market Trend that starts and if you can

catch the start of it you can ride it

for months so anyways spotting market

trends this just comes with time but the

first step is being aware of it so now

you're aware of it now you understand oh

wow yeah I can see these Trends on

YouTube I can see these Trends with ads

and if you can be one of those first

people to start doing the opposite and

it starts working like for instance

everybody's making highly edited videos

and a couple people started making these

Raw videos and it instantly took off

because it was so much contrast from

what everybody was used to but then

everybody started making Raw videos and

now the highly edited videos started

coming back so like it's a pendulum that

swings each way and if you can be that

person who figures out exactly when the

pendulum is about to swing you can take

the line share of that Trend so anyways

Market Trend Origins the next thing is

idiotic

consistency most of you are trying to

solve the wrong problems you think you

need the newest funnel you need to learn

the next skill you need to take

advantage of the AI automation you're

falling for the marketing traps guys you

always want something new even you guys

who think you don't want something new

you're swapping your systems you're like

oh let me try this cold Outreach

outbound system oh this isn't working

let me try the Outreach system with the

loom in it let me try our system without

a loom let me try like you're just

swapping over and over again let me try

sending DMS on IG oh that's not working

let me try it like Twitter what you need

to

understand is everything works

everything there was someone making a

million dollars a month with every

single system you can probably think of

there's someone doing a million dollars

a month with just cold email that you've

never heard of because they're in the

shadows there's someone doing a million

dollar a month with cold email with

looms there's someone doing a million

dollar a month with cold emails without

looms there's someone doing a million

dollars a month with ads on Tik Tok on

Snapchat on YouTube like every single Le

way to get traffic that you can think of

works the problem is you keep

swapping like you can make any of these

work but it's going to take a long time

so you have an exponential curve right

it goes like this and every single time

you get you get you get a little bit

down the line you're like ah this isn't

working and so you swap to the next

thing and what happens you reset the

curve you get down here you see a little

bit of success but not a whole lot

you're like I'm just going to go do

something else reset the curve oh this

marketer told me that if I just do AI

like this will really change everything

reset the

curve you can send cold emails and make

a million dollars a

month but you have to stick with it way

longer than everyone else to actually

learn all the nuances and set up a

system that works for you and like

dialing your offer all this stuff and to

do that takes idiotic consistency

because while everybody else is changing

crap and they're telling you all this

new garbage like oh dude I just tried

this new funnel you got to try the oh

you got to start a school like all all

this stuff guys I fell for this right I

started a school I started a low ticket

School everybody was like oh you got to

do low tickets so I started low ticket

school I should have just say what I was

doing you have to have idiotic

consistency and the reason why I say

idiotic beforehand is because everyone

else is going to keep changing their

stuff there are only a very few people

that you probably know in this business

game online especially on YouTube that

really think the way you should to make

a lot of money so you're going to look

like an idiot because all of your

business friends are going to be

swapping systems and learning this new

thing and trying to do you know

Twitter lead magnet gener it's just guys

just stick with one system and do not

change it until you're making a lot of

money so yeah idiotic consistency the

problem you're trying to solve is not

this newest thing the problem is how do

you stop yourself from from not being

consistent that's the problem you guys

should be worried about anybody comes

along with this new thing like oh the

danco the one person business model like

oh yeah let's get on this trend guys any

of any of these things work just pick

one Drop Shipping work SMA works

copyrighting works any business model

Works any outbound system works but you

have got to figure out how to stop

yourself from falling for the latest

shiny object if you can do that you're

going to make a lot of money next thing

is system Design This is skill number

four and this is probably the most

important you have to learn how to

design systems so all this that we just

talked about idea generation spotting

market trends um obviously consistency

is a huge one you have to stick with the

same system for a long time and most you

guys don't even know how to think in

systems so instead of me trying to share

this with you I want you to go watch the

systems thinking video from Sam ens okay

cuz he's the guy who we all learned it

from I I want you to get a water down

version for me go learn it from him so

there's Sam bus video on systems

thinking just look up Sam buen system

thinking and go watch that video and you

have to view your whole life your whole

business as

systems and what you do is you just

simply start optimizing those systems so

in the last point where we talked about

consistency you need to choose one

system for getting leads or getting

clients and do not change it do not

change it do not change it at all just

sit here and think in systems and think

how do I make this thing as good as

humanly

possible because that's how you get an

edge you see by spotting markets by

having good ideas and applying all those

ideas consistently to a system you will

crush you will crush what do you guys

think I'm doing right now I'm making

these value type videos every freaking

day every freaking day and I'm I'm

improving the systems every freaking day

I hired a speaking coach I'm working on

systems with my editor I've got Sops for

all of this stuff like at some point

people are going to see my videos

they're going to be popping off they're

going to think oh let me just go do what

KJ does let me just set up a l let me

record some videos let me get an editor

and they're going to get no results and

they're going to wonder why it's because

I've been doing this for probably by the

time my channel actually pops off it'll

be years you know I've only been doing

this three months but in in the future

it'll be years people be like why am why

is my channel not popping off I'm just

doing exactly what K is doing it's cuz

they're missing all the underlying

things that matter all these principles

so yeah stop focusing on the the the all

the sales and the marketing and just

guys learn idea generation spot market

trends idiotic consistency and system

design and you will win anything so

hopefully this video helped you showed

you some new stuff that you weren't

aware of and um yeah I'm trusting you to

go run with it I want you to comment

what you learned because we're not here

to just sit here and feel good about

oursel I'm here to teach you guys

something and you're here to learn so if

you learn something tell us what you

learned and if you want to know more

about something tell me what you want to

know more about so I can teach you it

anyways hope you guys enjoyed see you in

the next one