I Pitched My Business to Alex Hormozi - This Is What Happened

Summary

In this video, David, a 27-year-old CEO of Submic, shares his experience attending a workshop by Alex Sosi in Las Vegas. He discusses his goal of pitching his software to Alex, the workshop's structure, and key learnings. Despite finding the first day basic, he gained valuable insights on business growth and leadership from Alex and his team. David also reflects on the benefits of networking and the importance of focusing on internal strengths. He concludes with top takeaways and advice for entrepreneurs considering similar workshops.

Takeaways

• 😀 The importance of defining what makes a great leader and personal growth towards becoming one.
• 🎯 The experience of pitching a multi-million dollar software company to Alex Sosi and the unexpected outcomes.
• 🏢 The decision to attend a workshop in Las Vegas for networking and learning from a successful entrepreneur.
• 📈 The rapid growth of Submic, a tool for creating short-form content, from zero to 1.2 million users in 12 months.
• 🤝 The desire to form a partnership with Alex Sosi to leverage his influence in the short-form content industry.
• 💡 The realization that the first day of the workshop was basic for experienced entrepreneurs but valuable for beginners.
• 📊 Learning about business valuation and the importance of diversification in marketing and business operations.
• 🤔 The insight that focusing on the right metrics and solving the right problems is crucial for a CEO.
• 🔑 The strategy of spending 80% on what works and 20% on testing new ideas in marketing.
• 📝 The significance of storytelling in business and the strategy behind Alex's YouTube channel.
• 💼 The approach to hiring top talent by speaking their language and leveraging referrals.
• 🤝.5 The strategy of asking questions to employees before providing solutions to promote autonomy.
• 🎤 The power of effective communication and simplifying complex ideas for better understanding.
• 🚀 The takeaway that acting fast, testing, learning, and failing quickly is a recipe for business success.
• 🛑 The decision not to pursue a partnership with Alex Sosi after realizing the potential for independent growth.
• 💡 The emphasis on focusing on internal strengths and customer success rather than external partnerships.

Q & A

What defines a great leader according to the speaker?

A great leader simplifies complex ideas, communicates effectively, and is able to make themselves understood.

Why did the speaker attend Alex Sosi's workshop in Las Vegas?

The speaker attended the workshop to pitch his software, Submic, to Alex Sosi, get his feedback, and explore the potential for a partnership.

What is Submic, and who are its primary users?

Submic is a tool that helps create captivating short-form content. Its primary users are creators, coaches, video agencies, and marketing agency owners.

What were the speaker's main goals for attending the workshop?

The speaker's main goals were to pitch Submic to Alex Sosi, get his feedback, and explore a potential partnership to accelerate Submic's growth.

What were the speaker's impressions of the workshop environment?

The speaker found the workshop environment to be professional and well-organized, with most attendees being founders of physical businesses.

What key insights did the speaker gain from the workshop?

Key insights included the importance of pay ads, storytelling, effective recruitment, focusing on customer success, and simplifying complex ideas.

What feedback did Alex Sosi provide about Submic?

Alex Sosi suggested separating different customer segments, focusing on the real buyer personas, and building the product for them. He also mentioned that the speaker did not need him to grow the business further.

How did the speaker feel about the value provided on day one of the workshop?

The speaker felt that the information provided on day one was basic and not particularly valuable for someone with his level of experience in entrepreneurship.

What was the focus of the second day of the workshop?

The second day focused on Q&A sessions with the team of Acquisition.com, allowing attendees to ask specific questions and get valuable insights.

What were the speaker's main takeaways from his experience with Alex Sosi and his team?

The main takeaways included the importance of acting fast, testing and learning from failures, focusing on internal strengths, and customer success rather than relying heavily on external partnerships.