BJP's Strategy to WIN SOUTH INDIA | Kanishk Verma

Kanishk Verma

24 Feb 202409:03

Summary

TLDRThis video explores the challenges and strategies of the BJP as it aims to expand its influence in South Indian states for the 2024 elections. Despite being perceived as a North Indian party, the BJP is making concerted efforts to break into regions where it has historically struggled, such as Tamil Nadu, Kerala, Andhra Pradesh, and Telangana. These areas are traditionally strongholds of the Congress, DMK, Communist Party of India, YSR Congress, and Telugu Desam Party. The video highlights the importance of addressing language barriers, the need for prominent local leaders, and the promotion of development projects to gain support. It also discusses BJP's efforts to connect with the South through cultural initiatives and the significant role of alliance building in Andhra Pradesh.

Takeaways

😀 BJP performed poorly in Tamil Nadu, Kerala and Andhra Pradesh in past elections
😮 Language and inability to relate to local leaders are key challenges for BJP in South India
🤔 BJP is focusing on countering dominant regional parties ideology and narratives
😊 BJP is building alliances with regional parties like TDP and JanaSena party in Andhra Pradesh
👍 PM Modi visiting temples in South Indian states to connect with people
😎 BJP cultivating celebrity support in states like Telangana to attract youth
📝 Launching major development projects across South Indian states
😁 BJP president doing padayatra's to directly connect with people
🕵️‍♂️ Highlighting corruption and family politics of ruling regional parties
💪 BJP leaving no stone unturned, determined to improve 2024 performance in South India

Q & A

What has been BJP's performance in Tamil Nadu in the 2014 and 2019 elections?
-The BJP won only 1 out of 39 seats in Tamil Nadu in both the 2014 and 2019 Lok Sabha elections. Its performance has been very poor in the state.
What are some of the challenges BJP faces in South Indian states?
-Some key challenges BJP faces in South Indian states are - lack of major regional language speaking leaders, opposition to its Hindi-Hindu ideology by regional parties, poor ground connect and lack of celebrity endorsements.
How is BJP trying to improve its presence in Kerala?
-BJP is trying to make inroads with the Muslim and Christian communities of Kerala who have traditionally opposed it. It is also focusing on development projects like the Kochi Water Metro under PM Modi.
What kind of celebrity support is BJP building in Telangana?
-BJP leaders have met popular Telangana celebrities like Junior NTR, badminton player Saina Nehwal and cricketer Mithali Raj to get their endorsement and support.
What was PM Modi's temple visit strategy in Telangana?
-PM Modi visited the famous Venkateswara Swamy temple in Tirupati during his Telangana visit. This helped locals relate to him and built some goodwill.
What are BJP's strategies in Andhra Pradesh?
-BJP is looking to ally with the popular regional parties - TDP and Jana Sena in Andhra Pradesh, led by Chandrababu Naidu and Pawan Kalyan respectively.
How did Anbumani Ramadoss try to improve BJP's appeal in Tamil Nadu?
-Former IPS officer Anbumani Ramadoss undertook a Naam Namakku Naame padayatra covering 1728 km to highlight central govt schemes and connect with locals.
What was the purpose behind the Kashi Tamil Sangam?
-The Kashi Tamil Sangam aims to celebrate the historical connection between Kashi and Tamil Nadu and promote exchange of cultural knowledge.
What infra projects has PM Modi launched in Tamil Nadu recently?
-PM Modi has launched projects worth Rs 20,000 crores across sectors like rail, road and oil & gas in Tiruchirappalli, Tamil Nadu.
Can BJP cross 400 seats in Lok Sabha in 2024 elections?
-It remains to be seen if the BJP's outreach efforts in South India fructify into significantly improved electoral performance in 2024. Crossing 400 seats would likely require a strong show across the country.