SHOPIFY : Comment Créer une boutique e-commerce de A à Z (2024) | TUTO COMPLET

Summary

This tutorial guides viewers step-by-step in creating an online store with Shopify. It covers essential functions from A to Z, aiming to set up a professional-looking store by the end of the video and make the first online sales. The instructor, Julien, a freelance web designer, demonstrates using Shopify's free theme to customize the store's design, add products, and configure settings for payments, shipping, and taxes. The video concludes with launching the store online, showcasing a premium look achieved with a free theme.

Takeaways

• 😀 The video is a step-by-step guide to creating an online store with Shopify.
• 🛠 The presenter, Julien, is a freelance web designer with experience in e-commerce sites.
• 📦 The video covers everything from A to Z to get a professional-looking online store ready for sales by the end.
• 🔗 A special offer is mentioned, providing a 3-day free trial and the first month at €1 for new Shopify users following a provided link.
• 🏪 The tutorial uses Shopify's free basic theme 'Down' to demonstrate how to achieve a professional result without expensive themes.
• 🎨 Customization of the site includes logo, color schemes, typography, and layout adjustments according to a defined brand identity.
• 📝 The process of adding products involves inputting titles, descriptions, images, pricing, inventory, and shipping details.
• 📈 SEO optimization is discussed, including customizing meta titles and descriptions for better search engine visibility.
• 📚 Creating collections to categorize products is explained, which helps in organizing the online store.
• 📞 The importance of setting up a contact page with a form for customer inquiries is highlighted.
• 🔒 The final steps include configuring payment methods, shipping rates, and legal policies for a fully operational online store.

Q & A

What is the main purpose of the video?

The main purpose of the video is to guide viewers step by step on how to create their first online store with Shopify, covering all essential functions from A to Z.

Who is the presenter of the video?

The presenter of the video is Julien, a freelance web designer with several years of experience in creating e-commerce sites for clients.

What is the special offer provided for new Shopify users mentioned in the video?

The special offer for new Shopify users is a 3-day free trial, followed by the first month at just 1€.

What theme does the video recommend for starting the Shopify store?

The video recommends starting with Shopify's free basic theme called 'Down' and customizing it to achieve a professional look.

How can viewers access the special offer for Shopify mentioned in the video?

Viewers can access the special offer for Shopify by clicking on the link provided in the video description.

What is the process of selecting a theme in Shopify as described in the video?

The process involves going to the 'Online Store' section, then selecting 'Themes', and choosing from the available themes. The video demonstrates how to install and publish the 'Down' theme.

What customization options are available for the Shopify theme according to the video?

Customization options include changing the logo, colors, typography, layout, and page settings. The video also covers how to adjust the header, add sections to the homepage, and modify the design for a professional look.

How does the video guide viewers to add products to their Shopify store?

The video instructs viewers to go to the 'Products' tab, click on 'Add a product', and fill in the product details such as title, description, images, price, inventory, weight, and variants.

What is the importance of SEO in the context of the Shopify store as explained in the video?

SEO is important for the Shopify store to ensure that products are discoverable by search engines like Google. The video explains how to optimize meta titles and descriptions for better search engine visibility.

How does the video guide viewers to create collections in Shopify?

The video explains that collections can be created by going to the 'Collections' tab, providing a title, description, and an image for the collection. It also mentions how to assign products to these collections.

What are the final steps described in the video for launching the Shopify store?

The final steps include configuring settings such as payment methods, shipping rates, tax settings, and legal policies. The video also covers how to purchase a domain name and make the store live by disabling the password protection.