How to Find Best-Selling Products on Etsy (EverBee Tutorial)

Summary

This tutorial guides viewers on how to identify profitable digital products to sell on Etsy using the research tool, Everb. It emphasizes the importance of self-validation and provides a step-by-step method to analyze product listings, focusing on estimated revenue, listing age, and shop age to uncover winning products in unsaturated niches. The instructor also recommends narrowing down to a few ideas and delving deeper into specific areas for effective Etsy selling.

Takeaways

• 🔎 The lesson focuses on how to find winning and profitable digital products to sell on Etsy by using the research tool Everb.
• 🛠 Everb is a Chrome extension that provides analytics such as price points, estimated sales, revenue, review count, and listing age.
• 💡 Start with a broad category of interest and then use Everb to dive deeper into specific niches within that category.
• 📈 Sort the results by estimated revenue to identify high-performing products quickly.
• 🗓 Consider the listing and shop age to assess the potential of entering a market; newer listings can indicate less saturation.
• 🏪 Look into the shop details to gather information on the seller's strategy, such as listing titles and tags.
• 🔑 Everb provides valuable insights that can help validate product ideas and boost confidence in one's ability to sell on Etsy.
• 📝 Filtering by revenue and age can help identify profitable and less saturated niches for potential sales.
• 🔑 The script suggests not getting overwhelmed by ideas and focusing on a few to assess their viability.
• 📚 The presenter offers a step-by-step guide through the Digital Freedom Academy for mastering Etsy with digital products.
• 🤝 The Academy provides a community and coaching support to ensure success on Etsy, alleviating the frustration of navigating online ventures alone.

Q & A

What is the main purpose of the lesson in the video script?

The main purpose of the lesson is to teach viewers how to find winning and profitable digital products to sell on Etsy by using their own research instead of relying solely on others' recommendations.

What tool is recommended for researching products on Etsy in the script?

The tool recommended for researching products on Etsy in the script is Everb, which is a research tool that can be installed as a Chrome extension.

How does the Everb tool help in the research process?

Everb helps by scraping analytics from Etsy listings, providing valuable information such as price point, estimated sales, revenue, review count, listing age, and more.

What is the significance of sorting by estimated revenue when researching products?

Sorting by estimated revenue helps to identify products that can generate significant income, which is a key factor in determining the profitability of a product.

Why is the listing age important when evaluating potential products to sell?

The listing age is important because it can indicate the potential for entering a market. Listings that have been up for a shorter time but are already successful suggest there may still be room for new sellers to enter the market.

What does the shop age indicate about a category or niche?

The shop age can indicate whether a category or niche is saturated. A new shop with high sales may suggest that the niche is not overly saturated and there is an opportunity for growth.

How can one get more detailed insights by diving deeper into research?

By using specific keywords related to subcategories or niches within the broad category and repeating the product analytics process, one can uncover more detailed insights and opportunities.

What are some of the details one can get from the Everb tool about a shop?

Details from the Everb tool include the shop's age, the number of listings, titles, and tags, which can provide a comprehensive understanding of the shop's strategy and performance.

What advice is given for managing the number of ideas during the research phase?

The advice given is to not get overwhelmed and to focus on two to three ideas, evaluating the pros and cons of each, and then selecting one specific area to delve into more deeply.

What is the Digital Freedom Academy and how can it help Etsy sellers?

The Digital Freedom Academy is a step-by-step guide that helps Etsy sellers master the platform with digital products using a unique framework. It provides research, creation, branding, and launching strategies, along with community support to ensure success.

How can viewers get more details about joining the Digital Freedom Academy community?

Viewers can get more details about joining the Digital Freedom Academy community by clicking the link provided in the video description.

Outlines

00:00

🔍 Finding Profitable Digital Products on Etsy

This paragraph introduces a tutorial on how to use the Etsy website and the Everb research tool to identify winning and profitable digital products. The speaker emphasizes the importance of validating product ideas independently rather than relying solely on others' recommendations. The Everb tool, which can be installed as a Chrome extension, is highlighted for its ability to provide analytics such as price points, estimated sales, revenue, review counts, and listing ages. The tutorial focuses on sorting products by estimated revenue to identify high-performing listings and considers the listing and shop ages to assess market saturation and potential for new entrants. The process involves starting with broad categories, diving deeper into niches, and using keywords to refine the search and uncover opportunities.

05:01

🚀 Advancing Your Etsy Shop with Digital Freedom Academy

The second paragraph discusses additional resources for those looking to enhance their Etsy shop's performance. The speaker invites viewers to join the Digital Freedom Academy, a comprehensive guide that covers everything from researching and creating digital products to branding and successful launching. The 4FACE SC Freedom framework is presented as a unique methodology to master Etsy sales. The community aspect is emphasized, with the promise of support from the speaker and other coaches throughout the journey. The paragraph concludes with an invitation to click on a link in the description for more details on joining the community, aiming to set the viewer on the right path for their Etsy seller journey.

Keywords

💡Etsy

Etsy is an online marketplace focused on handmade or vintage items and craft supplies. It is a platform where sellers can showcase their creative products to a global audience. In the video, Etsy is the main platform discussed for selling digital products, and the script provides guidance on how to find winning products to sell on this platform.

💡Winning Products

Winning products refer to items that are successful in the market, often characterized by high sales and customer satisfaction. The video aims to teach viewers how to identify such products on Etsy, using research tools to analyze sales and revenue data to validate product ideas.

💡Validation

Validation in the context of the video means confirming the potential success of a product idea by analyzing market data rather than relying solely on hearsay. It is crucial for gaining confidence in one's ability to sell successfully on platforms like Etsy.

💡Everb

Everb is mentioned as a research tool in the script, which helps in analyzing product listings on online platforms such as Etsy. It provides analytics such as price points, estimated sales, and revenue, which are essential for researching and validating product ideas.

💡Chrome Extension

A Chrome extension is a software component that adds functionality to the Google Chrome web browser. In the script, the Everb tool is available as a Chrome extension, which users are instructed to install for ease of product research on Etsy.

💡Product Analytics

Product analytics refers to the process of gathering and analyzing data about products to understand their performance in the market. The Everb tool mentioned in the video provides product analytics, which helps in sorting and filtering Etsy listings based on various metrics like revenue.

💡Estimated Revenue

Estimated revenue is a projection of the income that a product is expected to generate. In the context of the video, sorting products by estimated revenue helps identify high-performing products on Etsy, which is a key step in the research process.

💡Listing Age

Listing age refers to the duration a product has been available for sale on a platform. The video script emphasizes the importance of considering listing age to determine the recency and potential of a product category, with newer listings indicating less saturated markets.

💡Shop Age

Shop age denotes how long a seller's store has been operational on a platform. Analyzing shop age alongside listing age can provide insights into market saturation and the success potential of new entrants in a niche, as discussed in the video.

💡Saturated

A saturated market refers to a state where there is an excess supply of similar products or services, making it difficult for new entrants to compete. The video encourages identifying unsaturated categories on Etsy for higher chances of success.

💡Digital Freedom Academy

Digital Freedom Academy is a program mentioned in the video that offers a comprehensive guide to mastering Etsy with digital products. It includes a framework to research, create, brand, and launch products successfully, providing support for those venturing into online selling.

Highlights

The lesson teaches how to find winning and profitable digital products to sell on Etsy.

Validation of product ideas is encouraged instead of relying on others' suggestions.

Everb is introduced as a research tool for online selling with a free version available.

Everb is a Chrome extension that provides analytics for Etsy listings.

The process begins with selecting a broad category of interest.

Using Everb to scrape and analyze product listings from Etsy.

Sorting products by estimated revenue to find high-performing listings.

Considering listing age to identify newer, potentially less saturated markets.

Examining shop age to gauge the saturation of a niche.

The importance of analyzing shop details for insights into successful listings.

Diving deeper into categories by using keywords to find opportunities.

Repeating the research process with new keywords to uncover more opportunities.

The significance of starting the product research phase for identifying profitable products.

The recommendation to pick two to three ideas and evaluate their pros and cons.

Focusing on one specific area for in-depth research after initial evaluation.

An introduction to the Digital Freedom Academy for mastering Etsy with digital products.

The offer of a step-by-step guide with the 4face SC Freedom framework in the Academy.

Mentorship and community support provided in the Digital Freedom Academy.

Invitation to join the community for a successful Etsy seller journey.

Transcripts

so in this lesson I'll be showing you

how to go on the Etsy website and look

for winning products maybe you've come

across different videos telling you hey

these are the best products to sell but

you're wondering how can I find this on

my own how can I validate the ideas

instead of listening to other people

because sometimes it's good to always

see the proof yourself which will

ultimately give you the confidence that

hey maybe I can do this as well so let's

Jump Right In on how to find winning and

profitable digital products to sell on

Etsy the main tool we'll be using for

this lesson is everb which is a

researching tool and when you're selling

online selling on Etsy or any platforms

you're always going to be needing some

kind of researching tool to gain

additional analytics this tool is really

easy to install they have a free version

you can check out I have it linked in

the description but you'll need to use

the Chrome browser tool to install the

extension but it takes a few seconds to

install it try it out for free and be

going over this tutorial with you so

once you've installed the Chrome

extension tool we can start the

researching phase and every time I start

a new researching phase in a different

category I always like to think about a

broad category maybe it's something that

you've always been interested in and

that's always a good place to start for

this example we'll start with budget

planner is a very simple broad term and

from there we can dive deeper into

different categories so I've searched on

Etsy here are the results and what you

need to do is go to your everb Chrome

extension tool click on product

analytics and what this does is it

scrapes all of the listings that was on

the previous page the ones we were on

and it'll give you all of this analytics

from here you get the price point the

estimated sales the revenue total sales

the review count the listing age right a

lot of different valuable information

but what I like to do is sort through

the

estimated Revenue at the end of the day

doesn't matter how many sales you get

what the price points are we just want

to know how much we can generate how

much we can make and that's usually how

I like to start my researching phase I

filter it out based on Revenue so now

we've got the highest to lowest we can

start looking at them you can see this

one here estimated at 177,000 which is

incredible this one's at 14 this one's

13 this one's not relevant it's a

different listing but sometimes you need

to filter the Melt this one is at 10K

amazing amazing but now that let's say

these are the ones we want to look into

the second area I want to focus on is

the listing age because something can be

making a lot of money but it depends

maybe they've been around for years then

it's harder to tap into that category

whereas if you see listings that have

only been up for 3 months this one has

has been up for 1 month that's

incredible and that's amazing to know

that hey hey maybe there's a chance for

me to tap into this as well furthermore

what you can do is look into the shop

age and this will give you even a better

indication whether a category or Niche

is saturated or not saturated and

usually you want to average it out and

look through all of them and see what it

looks like but this one has opened up

for three months like can you can you

believe that that's crazy 3 months the

shop has been open and it's able to

generate this amount from one listing so

you can even look into their shop you

can click into this look at their shop

details right 3 months old they have 15

listings amazing and you can get all

these different information you get

their titles their tags so you get a lot

of information from everyb which is

incredible but this is usually how I

like to start the process and if you

want to dive deeper into it you can look

through the different keywords and from

there you select the keywords and then I

come back into the main search page I

paste the new keyword in here and I

repeat the process coming back into

product analytics scrape the data and

see what I can find when you dive deeper

deeper you can find a lot more different

opportunities to see what works for you

and which products you think you can try

selling and that's essentially it for

the product researching phase and

identifying what is profitable what are

winning products what are unsaturated

categories right so you can start the

journey and it all begins with this

phase and there's obviously a lot more

to it but high level this is how I like

to start personally as well when I'm

finding a new category so have fun in

this researching phase I think you'll

get a lot of different ideas but don't

get overwhelmed I recommend picking two

to three ideas and wh the pros and cons

see which ones you're more familiar with

and from there I'd like to hone in on

one specific area and then going deep

into that researching phase but again

I'll go over more of that in the future

lessons Take Care thank you for watching

I hope you gained some new insights to

apply to your Etsy shop if you're eager

to truly turn your creativity into

profit then check out my digital Freedom

Academy it's a complete step-by-step

start to finish guide to master Etsy

with digital products using my unique

4face SC Freedom framework you'll

discover how to research how to create

your products the branding and also how

to launch successfully will help you

take out all of the guest work myself

and other coaches in the community will

be there every step of the way to make

sure that you succeed on Etsy because I

know how frustrating it can be trying to

navigate this online Venture alone and

trust me this is going to save you time

and energy so if you want more details

on how to join the community just click

the link below in the descriptions and

let's get your Etsy seller Journey

started in the right path together I'll

see you there