Introduction to Responsible AI

Google Cloud
8 Apr 202409:38

Summary

TLDRThis video script by Manny, a security engineer at Google, delves into the concept of responsible AI. It outlines Google's AI principles, emphasizing the importance of transparency, fairness, accountability, and privacy. The script explains that AI, while advancing rapidly, is not flawless and must be developed with societal impact in mind. It highlights Google's commitment to building AI for everyone, ensuring it is safe, respectful of privacy, and driven by scientific excellence. The video also discusses the role of humans in AI development and the necessity of ethical considerations to avoid unintended consequences.

Takeaways

  • 🧠 AI is increasingly integrated into daily life, influencing everything from traffic predictions to TV show recommendations.
  • 🚀 AI systems are developing rapidly, enabling computers to interact with the world in new ways.
  • 🔍 While AI advancements are remarkable, it's important to remember that AI is not perfect and can have unintended consequences.
  • 🌐 There is no universal definition of responsible AI, but common themes include transparency, fairness, accountability, and privacy.
  • 🏭 Google's approach to AI is built on principles that aim for AI to be socially beneficial, accountable, safe, respectful of privacy, and driven by scientific excellence.
  • 🛠 Responsible AI is not just about avoiding controversy; it's about ensuring that AI applications are ethical and beneficial throughout their lifecycle.
  • 👥 Human decisions are central to AI development, from data collection to deployment, meaning values are embedded at every stage.
  • 🔑 Google uses AI principles as a framework for making responsible decisions, emphasizing the importance of a defined and repeatable process.
  • 🛡 Building responsible AI helps create better models and builds trust with customers, which is crucial for successful AI deployments.
  • 📋 Google's AI principles include seven key areas, ranging from social benefit and avoiding bias to upholding scientific excellence and limiting harmful applications.
  • ❌ Google has committed to not pursuing AI applications in areas that cause harm, facilitate injury, violate surveillance norms, or contravene international law and human rights.

Q & A

  • What is the main topic of the video script?

    -The main topic of the video script is the concept of responsible AI practices, with a focus on Google's approach to AI principles and how they are implemented within the organization.

  • Who is the speaker in the video script?

    -The speaker is Manny, a security engineer at Google, who is discussing the importance of responsible AI practices and Google's AI principles.

  • What does Manny teach in the video script?

    -Manny teaches the audience how to understand why Google has put AI principles in place, identify the need for responsible AI practice within an organization, and recognize that organizations can design their AI tools to fit their own business needs and values.

  • What are the common themes found in responsible AI practices across different organizations?

    -The common themes found in responsible AI practices across different organizations include transparency, fairness, accountability, and privacy.

  • How does Google define its approach to responsible AI?

    -Google's approach to responsible AI is rooted in a commitment to strive towards AI that is built for everyone, is accountable and safe, respects privacy, and is driven by scientific excellence.

  • What is the role of humans in AI development according to the script?

    -Humans play a central role in AI development by collecting or creating the data, controlling the deployment of AI, and making decisions based on their own values throughout the technology products and the machine learning life cycle.

  • Why is it important to develop AI technologies with ethics in mind?

    -It is important to develop AI technologies with ethics in mind because without responsible AI practices, even seemingly innocuous AI use cases with good intent could still cause ethical issues or unintended outcomes, and not be as beneficial as they could be.

  • What are the seven AI principles that Google announced in June 2018?

    -The seven AI principles announced by Google are: 1) AI should be socially beneficial, 2) AI should avoid creating or reinforcing unfair bias, 3) AI should be built and tested for safety, 4) AI should be accountable to people, 5) AI should incorporate privacy design principles, 6) AI should uphold high standards of scientific excellence, and 7) AI should be made available for uses that accord with these principles.

  • What are the four application areas in which Google will not design or deploy AI?

    -Google will not design or deploy AI in the following four application areas: technologies that cause or are likely to cause overall harm, weapons or technologies whose principal purpose is to cause harm, technologies that gather or use information for surveillance violating internationally accepted norms, and technologies that contravene widely accepted principles of international law and human rights.

  • How do Google's AI principles guide the company's research and product development?

    -Google's AI principles guide the company's research and product development by providing concrete standards that actively govern their work and affect their business decisions, ensuring that any project aligns with these principles and promoting thoughtful leadership in the field.

  • What is the significance of having a defined and repeatable process for using AI responsibly?

    -Having a defined and repeatable process for using AI responsibly ensures that decisions made at all stages of the AI process, from design to deployment or application, have an impact and are made with consideration and evaluation to ensure that choices have been made responsibly.

Outlines

00:00

🤖 Responsible AI Practices at Google

The video script introduces the concept of responsible AI and its importance in modern technology. Manny, a security engineer at Google, explains Google's AI principles and the necessity for responsible AI practices within organizations. AI is transforming various industries, but it's crucial to understand its limitations and potential for unintended consequences. The script emphasizes the lack of a universal definition for responsible AI and the need for organizations to develop their own principles, often focusing on transparency, fairness, accountability, and privacy. Google's approach to AI is based on principles that ensure the technology is built for everyone, is accountable, safe, respects privacy, and is driven by scientific excellence. The script also highlights the human role in AI development, emphasizing that every decision made impacts society and must be made responsibly.

05:00

📋 Google's AI Principles and Ethical Considerations

This paragraph delves into Google's AI principles, which were announced in June 2018 and serve as concrete standards governing research, product development, and business decisions. The seven principles outlined are: ensuring AI is socially beneficial, avoiding unfair bias, ensuring safety, maintaining accountability, incorporating privacy principles, upholding scientific excellence, and limiting AI applications to those that align with these principles. Additionally, Google has committed to not pursuing AI applications in areas that cause harm, facilitate injury, violate surveillance norms, or contravene international law and human rights. The principles are not a substitute for difficult conversations but rather a foundation that establishes Google's values and guides the responsible development and deployment of AI technologies.

Mindmap

Keywords

💡AI (Artificial Intelligence)

AI refers to the simulation of human intelligence in machines that are programmed to think like humans and mimic their actions. In the video's context, AI is portrayed as increasingly common in daily life, from traffic predictions to entertainment recommendations, and is developing at an extraordinary pace. The video emphasizes the importance of responsible AI practices to ensure that these technologies are beneficial and ethical.

💡Responsible AI

Responsible AI is the practice of developing and deploying AI systems with consideration for ethical implications, societal impact, and transparency. The video discusses the need for responsible AI to avoid unintended consequences and biases, highlighting that it is a reflection of societal values and requires good practices to prevent replication or amplification of existing issues.

💡Bias

Bias in AI refers to the unfair or prejudiced treatment of certain groups or individuals due to the data or algorithms used in AI systems. The video script warns that without responsible practices, AI may replicate existing societal biases, emphasizing the need for fairness and avoiding unjust effects on people, particularly related to sensitive characteristics.

💡Transparency

Transparency in the context of AI means being clear and open about how AI systems work, the data they use, and the decisions they make. The video mentions transparency as one of the common themes in responsible AI practices, suggesting that it helps in building trust and understanding among users and stakeholders.

💡Accountability

Accountability in AI is the concept that those who design, deploy, and use AI systems should be responsible for their outcomes and be able to provide explanations for their decisions. The video script states that Google's approach to responsible AI includes designing AI systems that are accountable to people, providing opportunities for feedback and appeal.

💡Privacy

Privacy in relation to AI concerns the protection of personal data and ensuring that AI systems respect user privacy. The video script mentions privacy design principles, emphasizing the importance of notice, consent, and control over data use, as part of Google's AI principles.

💡Scientific Excellence

Scientific Excellence is the pursuit of high-quality, rigorous, and multi-disciplinary approaches in the development of AI. The video script includes this as one of Google's AI principles, highlighting the importance of basing AI on sound scientific research and sharing knowledge responsibly.

💡Principles

In the context of the video, principles refer to the foundational guidelines or values that an organization like Google uses to govern its approach to AI. The script outlines Google's seven AI principles, which serve as a framework for responsible decision-making and product development.

💡Ethics

Ethics in AI involves considering moral principles and values when designing and implementing AI systems. The video script discusses the importance of ethics in AI, stating that responsible AI does not only focus on controversial use cases but also considers the potential for ethical issues in seemingly innocuous applications.

💡Human Decisions

The video script emphasizes that human decisions are central to AI development, from data collection to deployment and application. It suggests that every decision made in the AI process reflects the values of the individuals involved, and therefore, it is crucial to ensure that these decisions are made responsibly.

💡Surveillance

Surveillance in the context of the video refers to the monitoring of individuals, often through technology, which can raise privacy and ethical concerns. Google's AI principles include a commitment to not develop AI for surveillance that violates internationally accepted norms.

Highlights

AI is increasingly integrated into daily life, from traffic predictions to TV show recommendations.

AI systems are developing at an extraordinary pace, enabling computers to interact with the world in new ways.

Responsible AI development requires understanding potential issues, limitations, or unintended consequences.

AI may replicate societal issues or bias if not developed with good practices.

There is no universal definition of responsible AI, but common themes include transparency, fairness, accountability, and privacy.

Google's approach to responsible AI is based on principles of accountability, safety, privacy, and scientific excellence.

AI principles guide decision-making at all stages of a project, from design to deployment.

People, not machines, are central to AI, making decisions that reflect their values and impact society.

Ethics and responsibility in AI are crucial for guiding design to benefit people's lives.

Building responsibility into AI deployments results in better models and trust with customers.

Google's AI principles include seven concrete standards governing research, product development, and business decisions.

AI should be socially beneficial, avoiding harm and ensuring benefits exceed risks.

Unfair bias in AI must be avoided, especially related to sensitive characteristics like race, gender, and political belief.

Safety is a priority in AI development to prevent unintended harmful results.

AI systems must be accountable, providing opportunities for feedback, explanations, and appeal.

Privacy design principles are integral to AI development, ensuring notice, consent, and data control.

High standards of scientific excellence are upheld in AI, promoting rigorous and multi-disciplinary approaches.

AI applications should align with Google's principles, avoiding harmful or abusive uses.

Google will not pursue AI applications in areas causing harm, facilitating injury, violating surveillance norms, or contravening international law and human rights.

AI principles serve as a foundation for what Google stands for and guides the success of its enterprise AI offerings.

Transcripts

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AI is being discussed a lot but what

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does it mean to use AI responsibly not

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sure that's great that's what I'm here

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for I'm Manny and I'm a security

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engineer at Google I'm going to teach

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you how to understand why Google has put

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AI principles in place identify the need

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for responsible AI practice within an

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organization recognize that responsible

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AI affects all decisions made at all

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stages of a project and recognize that

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organizations can design their AI tools

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to fit their own business needs and

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values sounds good let's get into it you

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might not realize it but many of us

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already have daily interactions with

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artificial intelligence or AI from

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predictions for traffic and weather to

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recommendations for TV shows you might

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like to watch next as AI becomes more

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common many technologies that aren't AI

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enabled they start to seem inadequate

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like having a phone that can't access

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the internet now ai systems are enabling

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computers to see understand and interact

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with the world in ways that were

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unimaginable just a decade ago and these

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systems are developing at an

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extraordinary Pace what we've got to

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remember though is that despite these

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remarkable advancements AI is not

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infallible developing responsible AI

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requires an understanding of the

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possible issues limitations or

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unintended consequences technology is a

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reflection of what exists in society so

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without good practices AI May replicate

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existing issues or bias and amplify them

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this is where things get tricky because

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there isn't a universal definition of

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responsible AI nor is there a simple

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checklist or formula that defines how

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responsible AI practices should be

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implemented instead organizations are

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developing their own a principles that

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reflect their mission and value luckily

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for us though while these principles are

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unique to every organization if you look

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for common themes you find a consistent

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set of ideas across transparency

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fairness accountability and privacy

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let's get into how we view things at

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Google our approach to responsible AI is

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rooted in a commitment to strive towards

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AI That's built for everyone that's

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accountable and safe that respects

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privacy and that is driv by scientific

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Excellence we've developed our own AI

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principles practices governance

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processes and tools that together embody

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our values and guide our approach to

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responsible AI we've Incorporated

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responsibility by Design into our

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products and even more importantly

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organization like many companies we use

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our AI principles as a framework to

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guide responsible decision making we all

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have a role to play in how responsible

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AI is applied whatever stage in the AI

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process you're involved with from design

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to deployment or application the

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decisions you make have an impact and

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that's why it's so important that you

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two have a defined and repeatable

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process for using AI responsibly there's

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a common misconception with artificial

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intelligence that machines play the

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central decision-making role in reality

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it's people who design and build these

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machines and decide how they're used let

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explain people are involved in each

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aspect of AI development they collect or

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create the data that the model is

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trained on they control the deployment

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of the AI and how it's applied in a

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given context essentially human

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decisions are threaded throughout our

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technology products and every time a

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person makes a decision they're actually

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making a choice based on their own

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values whether it's a decision to use

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generative AI to solve a problem as

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opposed to other methods or anywhere

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throughout the machine learning life

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cycle that person introduces their own

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set of values this means that every

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decision Point requires consideration

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and evaluation to ensure that choices

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have been made responsibly from concept

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through deployment and maintenance

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because there's a potential to impact

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many areas of society not to mention

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people's daily lives it's important to

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develop these Technologies with ethics

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in mind responsible AI doesn't mean to

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focus only on the obviously

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controversial use cases

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without responsible AI practices even

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seemingly innocuous AI use cases or

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those with good intent could still cause

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ethical issues or unintended outcomes or

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not be as beneficial as they could be

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ethics and responsibility are important

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not just because they represent the

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right thing to do but also because they

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can guide AI design to be more

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beneficial for people's lives so how

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does this relate to Google we've learned

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that building responsibility into any AI

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deployment makes better models and

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builds trust with our customers and our

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customers customers if at any point that

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trust is broken we run the risk of AI

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deployments being stalled unsuccessful

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or at worst harmful to stakeholders

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those products effects and tying it all

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together this all fits into our belief

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at Google that responsible AI equals

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successful AI we make our product and

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business decisions around AI through a

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series of Assessments and reviews

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these instill rigor and consistency in

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our approach across product areas and

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geographies these assessments and

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reviews begin with ensuring that any

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project aligns with our AI principles

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while AI principles help ground a group

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in shared commitments not everyone will

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agree with every decision made about how

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products should be designed

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responsibly this is why it's important

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to develop robust processes that people

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can trust so even if they don't agree

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with the end decision they trust the

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process process that drove the decision

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so we've talked a lot about just how

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important guiding principles are for AI

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in theory but what are they in practice

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let's get into it in June 2018 we

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announced seven AI principles to guide

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our work these are concrete standards

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that actively govern our research and

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product development and affect our

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business decisions here's an overview of

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each one one AI should be socially

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beneficial

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any project should take into account a

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broad range of Social and economic

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factors and will proceed only where we

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believe that the overall likely benefits

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substantially exceed the foreseeable

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risk and downsides two AI should avoid

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creating or reinforcing unfair bias we

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seek to avoid unjust effects on people

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particularly those related to sensitive

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characteristics such as race ethnicity

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gender nationality income sexual

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orientation ability and political or

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religious belief three AI should be

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built and tested for safety we will

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continue to develop and apply strong

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Safety and Security practices to avoid

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unintended results that create risk of

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harm four AI should be accountable to

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people we will Design AI systems that

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provide appropriate opportunities for

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feedback relative explanations and

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appeal five AI I should incorporate

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privacy design

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principles we will give opportunity for

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notice and consent encourage

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architectures with privacy safeguards

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and provide appropriate transparency and

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control over the use of data six AI

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should uphold high standards of

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scientific Excellence we'll work with a

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range of stakeholders to promote

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thoughtful leadership in this area

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drawing on scientifically rigorous and

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multi-disciplinary approaches and we

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will responsibly share AI knowledge as

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publishing educational materials best

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practices and research that enable more

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people to develop useful AI

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applications seven AI should be made

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available for uses that Accord with

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these principles many technologies have

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multiple uses so we'll work to limit

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potentially harmful or abusive

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applications so those are the seven

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principles we have but in addition to

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these seven principles there are certain

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AI applications we will not pursue we

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will will not design or deploy AI in

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these four application areas

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technologies that cause or are likely to

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cause overall harm weapons or other

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Technologies whose principal purpose or

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implementation is to cause or directly

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facilitate injury to people technologies

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that gather or use information for

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surveillance that violates

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internationally accepted norms and

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Technologies whose purpose contravenes

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widely accepted principles of

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international law and human rights

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establishing principles was a starting

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point rather than an end what remains

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true is that our AI principles rarely

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give us direct answers to our questions

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how to build our products they don't and

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shouldn't allow us to sidestep hard

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conversations they are a foundation that

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establishes what we stand for what we

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build and why we build it and they're

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core to the success of our Enterprise AI

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offerings thanks for watching and if you

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want to learn more about AI make sure to

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check out our other vide

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[Music]

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else

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Related Tags
Responsible AIGoogleAI PrinciplesEthicsTransparencyFairnessAccountabilityPrivacySafetyHuman Impact