Get Your FIRST Rank and Rent Client OVERNIGHT By Doing This...

Rank and Rent SEO
6 Jun 202408:57

Summary

TLDRThis video shares insights on effectively acquiring Rank and Rent clients by leveraging existing networks. It emphasizes the ease and speed of this approach, highlighting the importance of trust and natural interactions with business owners already familiar with you. The speaker details the benefits of this method, including no upfront costs, faster sales, and a more enjoyable process, ultimately leading to a sense of purpose and the potential for referrals that can scale your business indefinitely.

Takeaways

  • 🚀 The key to success in rank and rent is convincing business owners to rent your site or act on the free leads you send them.
  • 🔄 Tapping into an existing network is crucial as it saves time on relationship building and leverages inherent trust.
  • 💡 Building awareness of your services helps in getting a reputation, which makes people seek your help for their business needs.
  • 🤝 Having a pre-existing relationship with business owners makes the sales process faster and more enjoyable.
  • 💼 The rank and rent model can be a faster sell compared to traditional models, which may involve lengthy onboarding and lead setup processes.
  • 🌐 There is no need for upfront costs or building a site first when working with your network; the focus is on selling before doing.
  • 📈 The rank and rent business model can be scaled indefinitely through the referral effect, which is a powerful marketing tool.
  • 📊 The script emphasizes the importance of being natural, casual, and honest in conversations with business owners, which can make the sales process easier.
  • 🌟 The true value of rank and rent lies in helping local businesses grow, providing a sense of purpose beyond just making money.
  • 📚 The speaker will share a detailed process in a dedicated video or mini-course for community members, focusing on specifics like industry niche and the convincing process.
  • 🔗 For those interested in the specifics of implementing the rank and rent model, joining the speaker's community or course is suggested for exclusive content and lifetime access.

Q & A

  • What is the main challenge in the rank and rent business model?

    -The main challenge is convincing business owners to rent your site or act upon the free leads you start sending their way, which can be inherently difficult.

  • What is the key to successfully acquiring a rank and rent client according to the video?

    -Tapping into your existing network is key, as it leverages pre-existing relationships and trust, making the sales process easier and faster.

  • Why is having an existing relationship with a business owner advantageous in rank and rent?

    -An existing relationship means you've already bypassed the relationship-building process, and there is inherent trust, which is invaluable in the sales process.

  • What does the speaker suggest can make the rank and rent business more enjoyable and purposeful?

    -Having face-to-face interactions and focusing on helping local businesses can make the business feel more real and give a greater sense of purpose.

  • How does the rank and rent model differ from traditional sales in terms of time investment?

    -Rank and rent can be a faster sell as it avoids the lengthy process of building a site and waiting for SEO to impact rankings before reaching out to clients.

  • What is the 'referral effect' mentioned in the script and why is it significant?

    -The referral effect is when satisfied clients recommend your services to others, leading to more business without additional marketing efforts on your part.

  • Why is it beneficial to have a high-level summary of what you do in the rank and rent business?

    -A high-level summary helps people become aware of your services quickly, which can lead to a reputation that attracts clients seeking your help.

  • What is the speaker's strategy for sharing the specifics of their rank and rent client acquisition?

    -The speaker plans to share a detailed mini-course in their community, covering the specifics of the person they worked with, the industry niche, and the process they used to convince them.

  • What does the speaker offer to those who sign up for their course?

    -Those who sign up for the course get lifetime free community access, which includes exclusive content and further insights into the rank and rent business model.

  • How does the speaker describe the transition from cold outreach to leveraging an existing network in the rank and rent business?

    -The speaker describes it as a breath of fresh air, as it avoids the pressure and unnatural feeling of cold outreach and allows for more natural, casual, and enjoyable interactions.

  • What is the importance of being upfront and honest in the conversations with potential rank and rent clients?

    -Being upfront and honest makes the sales process easier and more genuine, which the speaker believes can also make the cell easier and contribute to the success of the rank and rent business.

Outlines

00:00

🤝 Leveraging Existing Networks for Rank and Rent Success

The speaker emphasizes the importance of utilizing one's existing network to acquire new rank and rent clients. They share their personal experience of landing a client more efficiently by tapping into their network, which already has an established awareness and trust. This approach eliminates the need for relationship building and cold outreach, making the sales process faster and more enjoyable. The speaker also highlights the benefits of having face-to-face interactions and the sense of purpose that comes from helping local businesses grow.

05:01

🌟 The Power of Referrals and Natural Sales in Rank and Rent

In this paragraph, the speaker discusses the concept of selling before having to invest time and resources, which is akin to a 'rent then rank' strategy. They point out the advantages of not needing to engage in paid advertising or online lead generation, as the sales process is more natural and genuine. The speaker also underscores the emotional satisfaction and purpose that comes from helping businesses thrive. They mention the potential for referrals, which can lead to exponential growth without additional marketing efforts, and hint at sharing more detailed strategies in a dedicated video or community.

Mindmap

Keywords

💡Rank and Rent

Rank and Rent refers to a business model where a service provider builds a website for a client and then rents it back to them, often in exchange for a share of the revenue generated by the site. In the video, the speaker discusses the challenges and strategies of convincing business owners to adopt this model. It is central to the video's theme of leveraging existing networks for business growth.

💡Existing Network

An existing network refers to the relationships and connections one already has, often in a business context. The speaker emphasizes the importance of tapping into this network for client acquisition in the Rank and Rent model, as it bypasses the need for relationship building and establishes trust, which is crucial for sales.

💡Leads

In the context of the video, leads are potential customers or clients that a business can approach with the aim of making a sale. The speaker mentions sending free leads to business owners as a way to demonstrate the potential of the Rank and Rent model and to build trust before pitching the service.

💡Trust

Trust is a fundamental aspect of any business relationship. The speaker highlights that having an existing relationship with a business owner creates an inherent trust, which simplifies the sales process in the Rank and Rent model. Trust is portrayed as invaluable in facilitating a smoother client acquisition process.

💡Relationship Building

Relationship building is the process of establishing and nurturing connections with potential clients or partners. The video script discusses how tapping into an existing network eliminates the need for this process, as the relationships are already in place, making the sales approach more direct and efficient.

💡Elevator Pitch

An elevator pitch is a short, persuasive speech that you can use to spark interest in what you or your business does. The speaker suggests having a concise summary of one's service, such as helping local businesses generate more leads and sales, to quickly and effectively communicate the value proposition to potential clients.

💡Referral Effect

The referral effect is the phenomenon where satisfied customers recommend a product or service to others, leading to new business. The speaker discusses the power of referrals in scaling the Rank and Rent business, emphasizing that doing an excellent job for one client can lead to more business through word-of-mouth.

💡Onboarding Calls

Onboarding calls are part of the process of bringing a new client into the fold, often involving explaining services, setting expectations, and establishing a working relationship. The speaker mentions these calls in the context of the time-consuming nature of traditional sales processes, contrasting them with the efficiency of leveraging an existing network.

💡Sandbox Effect

The sandbox effect in SEO refers to the period during which a new website may not rank well in search results, as search engines are still evaluating its credibility. The speaker mentions this to illustrate the time-saving aspect of the Rank and Rent model, as it avoids the need to wait for a site to gain search engine trust.

💡Community

In the video, the term 'community' refers to a group of like-minded individuals or professionals who share knowledge and support each other. The speaker offers to share more detailed strategies for leveraging an existing network in their community, positioning it as a valuable resource for those interested in the Rank and Rent model.

💡Purpose

Purpose in a business context refers to the sense of meaningfulness or significance that drives one's work beyond just financial gain. The speaker reflects on how the Rank and Rent model can provide a sense of purpose by helping local businesses grow, which is more fulfilling than just making a profit.

Highlights

The importance of convincing business owners to rent your site in the Rank and Rent model.

Leveraging existing networks for easier client acquisition in Rank and Rent.

The advantage of having pre-existing awareness and trust from business owners.

How natural and casual conversations can lead to a faster and more enjoyable sales process.

The benefits of having a reputation that leads to people seeking your help.

The faster sell and reduced need for convincing due to inherent trust.

The enjoyment of face-to-face interactions and the sense of running a real business.

No upfront costs and time savings by not having to build a site first.

The opportunity to sell before having to invest in Google Ads or paid advertising.

The natural and honest approach to sales that makes the process easier.

The sense of purpose and helping others that comes with Rank and Rent.

The referral effect as a powerful tool for scaling your business.

How doing an amazing job can lead to word-of-mouth referrals.

The impact of the referral effect on indefinite scaling of the business.

The upcoming community content detailing the specifics of client acquisition.

Access to exclusive content for community members and course subscribers.

The commitment to providing value and rewarding the community with high-quality content.

Transcripts

play00:00

without shadow of a doubt the hardest

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yet most important part of rank and rent

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is the cell convincing a business owner

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to rent your site or even way before

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that to pick up on take and act upon

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free leads that we start to send their

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way it is inherently immensely

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challenging in this video I'm going to

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be sharing with you exactly how I landed

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my latest Rank and rent client it was so

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much easier it was so much faster and

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also it's something that I believe can

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be scaled to wherever you want to take

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your rank and rent business there is so

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much opportunity from this latest client

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acquisition that I just really want to

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share it with you so you probably think

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thinking this sounds too good to be true

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but what did I do

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exactly I tapped in to my existing

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Network now chances are you would have

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heard something like this already it

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really is something that goes around all

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the time particularly in the business

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space but

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honestly this whole experience has just

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reaffirmed this to me now why does it

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work so well and why should you try and

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tap into your existing Network well

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firstly these people business owners or

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people anyone who provides a service

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they are already aware of you and that

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may sound entirely obvious but that is

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worth its weight in go gold you don't

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need to go through the relationship

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building process now if you just think

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about your own life you think about the

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email well the sheer number of emails

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you receive perhaps even the cold you

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receive how many of them do you actually

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entertain I'm I would have thought it is

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an absolute bare minimum at least it is

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for me and I'm in the game of cold cold

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emailing cold calling cold Outreach VI

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LinkedIn you know I in that game and

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even I do not entertain these kind of

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calls having someone who's already aware

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of you is honestly is an absolute breath

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of fresh air you don't need to go

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through that entire process of building

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a relation ship with them you already

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have it in place there is inherent trust

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and that is absolutely

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invaluable this one is really important

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as well every conversation you have will

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be more natural casual and enjoyable you

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know it can be you can you can start

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this you don't have to go for the cell

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cell straight away but you probably

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could because you have that relationship

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with them chances are they already know

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what you do and if they don't know what

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you do then that is something that maybe

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you need to start changing you need to

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start getting the word out have a

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15w high level summary of what you do so

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when somebody asks you what do you do

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you can you can respond and be like I

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help local businesses generate more

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leads and sales bang people become aware

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of you you get a reputation and people

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will start seeking your help it's

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also it is a faster sell usually Rank

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and rank clients you're going through

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multiple calls on boarding calls you

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know you're back and forth the whole

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thing can take a long time as I

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mentioned at the top of this video could

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be L you could be setting them leads up

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front you know say month two month three

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it might not be by month eight by month

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nine you start to be able to even

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suggest that you move to a rental model

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so it can take so much longer this is a

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considerably faster sale and you don't

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need to convince people because you have

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that inherent trust and also it is so

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much more enjoyable you have you can

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have face to face interactions it's not

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all online it's not all faceless it

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actually it makes you feel like you're

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running a real business and that you are

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helping local businesses as well it

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feels so much less about you and more

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about others and that gives you such a

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uh greater sense of purpose and I've

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touched upon that in a second so this is

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why you should try it absolutely no

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upfront costs you don't have to build a

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site first you know it all kind of stems

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off of those conversations you will save

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countless hours of time because you

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don't have again you don't have to build

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that site you don't have to wait for all

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the SEO to take an impact you don't have

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to wait for the sandbox effect etc for

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that site to rank and then to start

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reaching out to clients of course you

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can always go down the the other route

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where you contact business owners first

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but then you don't have anything to uh

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pitch to them you don't have any you

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know the reason why we usually build

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sites first and then provide leads is

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because it's an entry without that you

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don't really have much value to offer

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them

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but by tapping into your existing

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Network you are

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essentially you are essentially selling

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before you have to do anything so it

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kind of is the rent then rank in essence

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but you don't have to do Google ads you

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don't have to do paid advertising at all

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you don't have to do anything online to

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get you leads you just have to get their

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buying which as I've said already is a

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much easier sale it's also honestly it's

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so much more natural casual and

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enjoyable you know what it's like when

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you up a a business owner you you you

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you you have a script in front of you

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you feel like you can't deviate from the

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script you feel so much pressure in that

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conversation you want to be professional

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you just don't really feel like you can

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be yourself in these conversations you

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can say whatever you want you can you

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can be honest you can be upfront and

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that honestly makes the whole thing so

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much easier and I also think it makes

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the cell easier too I've touched upon

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this already also seriously this honest

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I cannot stress this enough it makes

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this business not just about money now

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once you start earning enough with Rank

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and ren to cover your bills have a bit

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on top to enjoy life honestly you get to

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a point and you think what am I do is

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this really worth it is this what life

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has to offer me this actually gives the

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business Rank and rent this gives Rank

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and rent meaning and purpose you feel

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like you're actually helping people and

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businesses and that is where the true

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value of this of rank and rent lies in

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my opinion okay and then lastly and this

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cannot be underestimated either I spell

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that wrong this is exactly what I'm why

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I'm tapping into this right now and why

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I feel this is such a good opportunity

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and it's the referral effect if you do

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an amazing job with someone you work

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with they will talk to others and if

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they talk to others and say oh you know

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you know let's just say it's a it's a

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particular type of business they do they

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start increasing leads by 200% you know

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maybe maybe they work with other

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companies is you know when they say oh

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how did you get this job or or you know

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how's things going they're going to be

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in a much more upbeat mood they're going

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to say you know doing really really well

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you're going to come into the

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conversation at some point if anybody

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ever asks them you know how did you how

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did you build your online presence

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they're going to refer back to you and

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in that way you can scale indefinitely

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and that at that point it's all

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marketing without you having to do it

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yourself this is how big real solid big

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businesses work it's not just about the

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marketing that you put out it's not

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about the out Outreach it's what comes

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onto your plate if you like so the

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referral effect you will get that with

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this particular uh approach I can't

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spell referral I think it must have two

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RS

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anyway so how do you actually do this

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well I'm going to be sharing this in my

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community I'm going to be putting a

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dedicated video as long as I feel it

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needs to be it almost will be like a

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mini course exactly on how I did this

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the specifics as well it's going to be

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the exact type of person I worked with

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the industry Niche and the process how I

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how I managed to convince them

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everything like that so if you want to

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learn more about you know I've given you

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essentially what this is but if you want

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to know the specifics the fine details

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how to actually implement it then sign

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up to my community there'll be a link in

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the description below and you'll you'll

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learn exactly what I've done um also if

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you sign up to my course then naturally

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you get lifetime free community access

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so you'll also get access to it as well

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but I do just want to share that I give

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away so much on my channel and you know

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what I want to I want to reward my

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community members with some exclusive

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content so sorry if that sounds like a

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pitch well it is but that's exactly uh

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you know I feel like the the community

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deserves some some some

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attention so with that said hope you

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have an excellent day any questions

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comments feedback drop them down below

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best of luck

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Related Tags
Rank and RentBusiness GrowthNetwork MarketingLead GenerationSales StrategyTrust BuildingClient AcquisitionReferral MarketingCommunity SupportEntrepreneurship