How To Become Famous On YouTube, Instagram, TikTok | 6 Tips To Grow On Social Media Faster

Skillopedia - Skills for the real world
25 Sept 201916:52

Summary

TLDRThis video script discusses the evolving landscape of fame, emphasizing that social media platforms like YouTube, Instagram, and TikTok have democratized the path to stardom. It offers six essential tips for aspiring influencers to gain visibility and followers, including mastering the basics of content creation, being unique and entertaining, maintaining consistency, providing quality content, knowing and engaging with the audience, and being patient for organic growth. The speaker also warns against the pitfalls of buying followers and stresses the importance of authenticity and genuine engagement.

Takeaways

  • 🌐 Social media has democratized fame, allowing anyone to become well-known regardless of traditional roles like actors or musicians.
  • 🎥 Bollywood actor Shahrukh Khan predicted that future superstars might emerge from social media rather than film industries.
  • 📱 Platforms like YouTube, Instagram, and TikTok offer opportunities for individuals to reach millions of viewers and gain fame.
  • 🔧 To succeed on social media, it's crucial to master the basics, including photography, filming, and editing skills.
  • 📚 Online learning platforms such as Skillshare can provide essential skills needed to create quality content for social media.
  • 🎨 Being unique and entertaining on social media involves finding a niche and focusing on content that you are passionate about.
  • 🔄 Consistency is key on social media; regular posting and staying true to your niche helps in building a loyal audience.
  • 🏆 Quality content is essential to retain viewers' attention and to stand out among the vast amount of content available online.
  • 👥 Understanding and engaging with your audience is vital for creating content that meets their expectations and interests.
  • 🤔 Patience is required when growing a social media presence; instant success is rare and organic growth is more sustainable.
  • 🚫 Avoid buying followers or likes, as it violates social media policies and can result in account suspensions and lack of genuine engagement.

Q & A

  • What is the main message of the video?

    -The main message of the video is that becoming famous today doesn't require being an actor, athlete, or musician, thanks to the power of social media. The video provides six essential tips to help viewers achieve success and fame on social media platforms like YouTube, Instagram, and TikTok.

  • What did Shahrukh Khan predict about the next superstar?

    -Shahrukh Khan predicted that the next superstar would come from the general public and social media rather than from Bollywood or Hollywood. This new type of superstar would have a stronger connection with people and be more liked and adored.

  • What is the first step to kick-start social media success according to the video?

    -The first step to kick-start social media success is to 'get the basics right.' This involves learning basic skills such as photography, filming, and editing. The video suggests using online platforms like Skillshare to acquire these skills.

  • Why is it important to be unique and entertaining on social media?

    -It's important to be unique and entertaining on social media because popular social media stars have found a special niche that they are passionate about. Being genuine and focusing on a specific area of interest helps in maintaining enthusiasm and engaging the audience effectively.

  • How does consistency impact social media success?

    -Consistency is crucial for social media success because it helps keep followers engaged and prevents them from forgetting about you. Consistency involves both regular posting and maintaining a consistent focus on your niche.

  • What is the importance of providing quality content?

    -Providing quality content is important because it not only grabs attention but also holds it. High-quality content helps in building a loyal fan-base as viewers find value in what they watch, which leads to better engagement and higher rankings on platforms like YouTube.

  • How can you understand and engage your audience effectively?

    -To understand and engage your audience effectively, you should research and know details about your audience such as their age, interests, and what they are looking for. Engaging with them through responding to comments, asking questions, and updating them on future content helps in building a loyal community.

  • Why is patience important for new social media users?

    -Patience is important for new social media users because building an audience takes time. People need time to discover your content, and focusing on consistent effort rather than immediate results is key to long-term success. Avoiding shortcuts like buying followers is crucial to maintain genuine engagement and growth.

  • What are the risks of buying followers or subscribers?

    -Buying followers or subscribers is risky because it violates social media policies and can lead to account suspension. It also results in low engagement, as purchased followers do not interact with the content, making the account look suspicious and less credible.

  • How does the video recommend learning new skills for social media?

    -The video recommends using online learning platforms like Skillshare to learn new skills for social media. Skillshare offers various courses on photography, filming, and editing, which are essential for creating high-quality content.

Outlines

00:00

🌟 Embracing Social Media for Fame

The script discusses the shift in the landscape of fame from traditional fields like acting and music to the influence of social media platforms. It highlights how anyone can become famous through platforms like YouTube, Instagram, and TikTok. The speaker, Niharika, introduces the topic of becoming a viral sensation on social media and promises to share six essential skills to kick-start success on these platforms. The first step emphasized is 'getting the basics right,' which includes learning basic photography, filming, and editing skills. The speaker recommends Skillshare as a platform to acquire these skills, mentioning a specific course on videography for beginners and how it can be beneficial for aspiring social media influencers.

05:03

🎯 Finding Your Unique Niche and Consistency

This paragraph focuses on the importance of being unique and entertaining on social media to stand out among popular influencers. It suggests that finding a niche and sticking to it is crucial for building a dedicated audience. The speaker warns against the mistake of picking a category just because it's popular and emphasizes the need to choose a subject one is passionate about. Consistency in posting and content quality is also highlighted as a key factor in maintaining audience interest and growing influence on social media platforms.

10:07

📈 Prioritizing Quality Content and Audience Engagement

The speaker stresses the importance of providing quality content to hold the audience's attention and build a loyal following. They discuss the pitfalls of focusing solely on grabbing attention without delivering valuable content. The paragraph also touches on the significance of knowing and engaging with the audience, including understanding their interests and preferences. Engaging with the audience through responses and creating content based on their requests is presented as a strategy to appear approachable and build a strong fan base.

15:09

🚫 Avoiding Shortcuts and the Importance of Patience

In the final paragraph, the speaker warns against the temptation to buy followers or subscribers as a shortcut to growing a social media presence. They explain that such practices are against the policies of social media companies and can result in account suspension. The speaker advises patience and persistence, focusing on efforts to be discovered on social media rather than seeking instant gratification. They conclude by inviting feedback on the video and offering to cover more topics to assist viewers in their social media journey, encouraging subscription and engagement with Skillopedia for real-world skills.

Mindmap

Keywords

💡Social Media

Social media refers to websites and applications that enable users to create and share content or participate in social networking. In the video, social media is portrayed as a powerful tool for achieving fame and success, bypassing traditional paths like acting or singing.

💡Fame

Fame is the state of being known by many people. The video emphasizes that fame in 2019 can be achieved through social media platforms, unlike in the past where it was typically limited to actors, athletes, and musicians.

💡Consistency

Consistency involves maintaining a regular schedule and staying true to your content niche. The video stresses that consistent posting and staying focused on your chosen topic are crucial for building and retaining an audience on social media.

💡Quality Content

Quality content refers to well-produced, engaging, and valuable material that holds viewers' attention. The video highlights that providing quality content is essential for gaining and maintaining a loyal audience, rather than merely seeking to grab attention with flashy titles.

💡Niche

A niche is a specialized segment of the market for a particular kind of product or service. In the context of the video, finding and focusing on a niche that you are passionate about is key to sustaining long-term success on social media.

💡Engagement

Engagement refers to the interactions between content creators and their audience, such as comments, likes, and shares. The video underscores the importance of responding to audience comments and requests to build a strong, loyal community.

💡Patience

Patience is the capacity to accept or tolerate delay without becoming anxious. The video advises that new social media users should be patient and avoid quick fixes like buying followers, as genuine growth takes time.

💡Skill Acquisition

Skill acquisition is the process of learning and mastering new skills. The video points out that mastering basic skills like photography, video editing, and understanding platform algorithms is essential for succeeding on social media.

💡Trial and Error

Trial and error is a problem-solving method involving repeated, varied attempts until success is achieved. The video mentions that the creator's initial journey on YouTube involved a lot of trial and error to perfect their delivery and editing skills.

💡Audience Knowledge

Audience knowledge involves understanding the demographics, preferences, and needs of your viewers. The video highlights the importance of knowing your audience to tailor content that resonates with them and keeps them engaged.

Highlights

Social media has democratized fame, allowing anyone to become famous without traditional paths like acting or singing.

Bollywood actor Shahrukh Khan predicted the next superstar might come from social media rather than film industries.

YouTube, Instagram, TikTok, and other platforms offer opportunities for individuals to gain fame and followers.

Six essential skills are shared to kick-start social media success.

Basic skills such as photography, filming, and editing are crucial for social media presence.

Skillshare is recommended as a platform to learn basic skills for social media content creation.

Consistency in posting and content focus is key to building a social media following.

Quality content that provides value to the audience is more important than just grabbing attention.

Understanding and engaging with the audience is vital for social media success.

Patience is essential when starting on social media; instant success is not guaranteed.

Buying followers or subscribers is discouraged due to the risk of account shutdown and lack of genuine engagement.

Uniqueness and entertainment value are important for standing out among social media influencers.

Identifying a niche and sticking to it helps in building a dedicated and loyal community.

Content consistency is as important as posting frequency for maintaining audience interest.

Planning is crucial for creating quality videos that hold the audience's attention.

Engagement through responding to comments and audience requests helps in building approachability.

The video offers a two-month free trial for Skillshare to learn essential skills for social media success.

Transcripts

play00:00

“It used to be…”, listen carefully again, “it used to be…” now what I mean is,

play00:08

that it's the thing of the past, you needed to be an actor, an athlete, a musician, a

play00:16

singer… to be famous and known but as I said it's the thing of the past, you don't

play00:23

need to be any of these to be famous in 2019, that's where the power of social media kicks

play00:32

in. Now years ago the famous Bollywood actor Mr. Shahrukh Khan was asked, “What do you

play00:40

think, who will be the next superstar after you? And guess what he said that's pretty

play00:47

interesting he said that, “the next superstar would not come from Bollywood or Hollywood

play00:54

perhaps but would be from the general public.” The next superstar would come from the social

play01:02

media. They would have more connect with people they would be more like and adored. Well damn

play01:09

yes he was so right with social media like YouTube, Instagram, tik-tok and many more

play01:16

it's your chance to become famous to millions of viewers out there. So how do you jump-start

play01:22

your success on social media? How do you become a viral sensation? Well that's what we will

play01:30

talk about today. I will share with you, six useful insights, by the way there are many

play01:39

more but these six are essential skills that would really help you to kick start your journey

play01:46

on social media and achieve that unbounded success and reach millions who are waiting

play01:54

to consume you. Well you are with me Niharika and you're watching me on Skillopedia.

play02:03

6 TIPS - HOW TO BECOME FAMOUS ON SOCIAL MEDIA - YOUTUBE, INSTAGRAM, TIKTOK. GET MORE VIEWS & FOLLOWERS

play02:08

The first step to kick-start your social media success is to “get the basics right”.

play02:14

No matter which platform you start with be it, YouTube, Instagram, Facebook, tik-tok

play02:22

or any other platform, well you need to have some basic skills. Now I remember when I started

play02:30

on YouTube way back in 2012, I took a long time to perfect my delivery. To perfect my

play02:39

editing skills, you know understand how Instagram really works. Well it was more of a trial

play02:47

and error stuff. But in 2019 things have changed, the internet is growing even faster. Well

play02:56

you certainly have no time for trial and error. For example if you are starting on YouTube

play03:03

or Instagram where most of us are you need to know some basic photography or filming

play03:10

skills, how to handle the camera, different camera angles, how to edit photos and videos…?

play03:17

So how do you acquire these skills? Well there are so many online platforms available today

play03:23

where you could learn these skills for free. Well YouTube where you are already watching

play03:30

us this video is one of them but on YouTube you would always not find content in a sequence,

play03:38

especially when you are starting from level one. So well I would like to introduce you

play03:44

to ‘SKILLSHARE’, yes! Well I often use these days that ‘SKILLSHARE’ and in fact

play03:52

when they approached me to sponsor this video I'm like, that's great! Well now skills share

play03:58

is an online learning community with thousands of classes covering many creative skills such

play04:06

as, ‘how to take photos?’, ‘how to acquire knowledge about different cameras?’, ‘how

play04:13

to edit videos and photos?’ Now ‘SKILLSHARE’ would be the perfect platform to learn basic

play04:20

skills like let me show you how this one course that attracted me a lot. So friends this is

play04:28

how ‘SKILLSHARE’ website looks like where there are several courses available. Now here

play04:34

it says what do you want to learn today, so let me see, so here is in particular that

play04:43

I am looking at which is how to shoot videos on a phone and if you see there are so many

play04:49

videos out here where it would really be helpful for each one of y'all to learn how to shoot

play04:56

on your phone. So let's have a look at probably ‘videography for beginner’, so as you

play05:02

see there are so many lessons available for you to learn from and if you also see right

play05:08

here there are almost 3369 students who have already taken help from this course. Now another

play05:17

thing which you will notice is that this course is created by Randy Allen and that's the description

play05:24

about him and as well as it tells you that what you are gonna learn from this class.

play05:29

“Welcome to the course, thank you so much for taking it. My name is Randy and you'll

play05:34

be hearing a lot for me for a while so I just want to take a brief minute and let you know

play05:38

what's in the course and how we'll be teaching it. So I hope it's clear by now that this

play05:43

course is for beginners, you're interested in video production but you don't really know

play05:47

where to start.” So guys did you see this is like a perfect course for the beginners.

play05:53

Now guys ‘SKILLSHARE’ is extremely affordable, you just pay like $10 a month that is like

play06:01

700 rupees in India and access so many different courses. Now there is so much to learn but

play06:09

as you are a subscriber, you would get a two month free trial. So guys two months that's

play06:16

60 days of free trial, what else do you want? So make sure you use these 60 days to get

play06:25

your hands on and take a subscription if it suits your needs. So guys the first step is

play06:32

to get your basics right. Now here's the second thing, “be unique and entertaining”. If

play06:39

you look at the most popular social media stars today, you will notice all of them have

play06:45

found a special niche to focus on. Whether it's talking about technology like, “unbox

play06:51

therapy” or the “technical guruji”, someone who talks about fashion, health, motivation,

play06:59

teaching English like I do well they all have picked up something that they love to talk

play07:05

about, now that's important. Because if you start talking about something you are least

play07:12

interested in, you would certainly not put your heart in it. For example, if I have to

play07:20

talk about cooking which I am really bad at it. I am not doing justice to my audience.

play07:28

I mean I might do a few videos or photos and that's about it, I will start losing interest

play07:35

and so will my audience, as I would have not much to share about it so you need to identify

play07:43

your niche or your area of interest to start with. The biggest mistake people make when

play07:50

they start on social media is they pick up a category which generates a lot of views

play07:55

or likes, understand one thing, your niche or your area of interest may have a smaller

play08:03

audience but that would become your dedicated and loyal community who would love to watch

play08:10

what you are good at. Here's the next thing, well “be consistent”. Being consistent

play08:17

on social media could be challenging yes, you are possibly in college are probably doing

play08:25

a nine-to-five job, putting out content consistently it's quite a task for every one of us. But

play08:34

if you have to build your influence on social media you have to be consistent. If you do

play08:41

not post stuff frequently, you will be out of sight or I can say out of mind for your

play08:48

followers. Now social media is vast, it's easy for your followers to just forget about

play08:57

you and if you are not consistent, you will soon be buried on social media. Now consistency

play09:04

does not only mean posting regularly, it also means content consistency, now what does that

play09:12

really mean? In the first step you have decided on your niche, so your niche is talking about

play09:19

motivation and then suddenly you shift your focus on tech unboxing, that's not consistency.

play09:27

Your audience is following you or subscribed to you because you are a great person at motivating

play09:35

them, helping them with personal growth, like we do on Skillopedia. So why look confused

play09:42

and drive the audience away by changing your focus? Focus on what you do the best and not

play09:51

on what gather more views. Views and success would follow if you maintain consistency in

play09:58

your content. So remember friends, consistency is key. Here's the next one, “provide quality

play10:06

content”. Now getting someone's attention is different than holding someone's attention.

play10:13

You might get someone's attention on social media but holding that attention and making

play10:21

people to keep following you is challenging. Just to be consistent you cannot upload anything

play10:28

out there, say let's talk about YouTube as it's the most popular video platform, now

play10:36

for example, your video might have a great title, a great thumbnail, but the actual content

play10:44

doesn't appeal the audience, well they would leave after watching 10 to 20 percent of your

play10:50

video. Now videos that are watched longer will be given higher ranking, over those who

play10:58

have just the views and no great watch time. Eventually the video would die. Now I have

play11:07

noticed this is, the biggest mistake people make when they enter social media. They just

play11:13

see to grab attention rather than focusing on quality content. So if you work on the

play11:20

content and provide quality, I mean watching a ten minute video if your audience is going

play11:26

to take away something from that video, you are a winner. Now understand you are competing

play11:33

with thousands of videos out there and if your content has quality, over a period of

play11:40

time you will create a loyal fan-base. Your fans would keep coming back to view your content

play11:48

now quality videos don't happen by accident, they are created with proper planning. So

play11:54

put some time in planning what should go out there that would create value for your fans

play12:00

and for your followers. Now guys it's important for you to “know and engage your audience”.

play12:07

You should be able to describe your audience with detail, like ‘how old are they’ ‘what

play12:14

would be they interested in’ ‘what are the words that will capture their attention’

play12:20

‘what exactly are they looking for’… like, are they looking for comedy, for education,

play12:27

for fitness, entertainment… because if you know what your audience expects it's just

play12:35

easy to fine-tune your content that matches their requirement now this sounds pretty simple,

play12:43

but many tend to just overlook it. So don't assume, “you know everything”, research.

play12:51

Now let's talk about “engagement”, now if you want to become famous responding to

play12:58

comments and making videos or photo shoots based on audience requests, really helps to

play13:04

make you look approachable. Now this is a big difference you will see what social media

play13:10

stars as opposed to mainstream media such as the television, Bollywood or Hollywood

play13:16

or just a music and fashion celebs, now social media stars have a reputation of being accessible

play13:24

and responsive to their audience. You know update them what you plan to upload next.

play13:30

Ask them questions and answer them timely. The more they are engaged with you, the more

play13:37

they become your loyal fan-base. So it's important for you to know your audience and engage with

play13:45

them. Now here's the most important thing that I personally believe in, “be patient”.

play13:52

Now most of you who start new on social media become very impatient, I mean the moment you

play13:58

post something you expect instant likes or instant views. Now you need to understand

play14:05

that people are yet to discover you, don't worry they will find you. You need to focus

play14:12

on your efforts on how people would discover you on social media rather than being so impatient

play14:19

and checking your phone every other second to find out how many people have actually

play14:24

liked your stuff. Now if it's not discovered today, relax. It will be discovered tomorrow,

play14:34

just be patient. Now one mistake I have seen many newbies making on social media, is that

play14:40

once they see that you know social media is not going anywhere, they try to find easy

play14:46

means to grow their followers or subscribers, now what I mean is that, they end up buying

play14:53

audience. Now buying followers or subscribers would give you a dramatic boost on your social

play15:01

media, the growth graphs would look amazing but, but you know you are actually putting

play15:09

your social media account at great risk. Do you think these social media companies are

play15:14

fools? I mean they know where and how is your growth coming. Buying followers or subscribers

play15:22

is against the policies of social media companies and your account is sure to shut. Now also

play15:30

buying audience won't give you engagement on your posts or uploads, imagine you would

play15:36

buy a thousand likes or hundred thousand views with no comments or likes on your video, I

play15:43

mean doesn't that look strange? The audience is smart to differentiate that. So guys stay

play15:51

away from these cheap stunts to grow your social media accounts and don't put them at

play15:57

risk. So here were the tips, that I personally followed to grow my fan-base on social media

play16:03

and I really, really hope that you would make use of them to kick-start your social media

play16:10

journey and showcase your talent out there, your skills to millions of viewers out there

play16:18

and let me know in the comments how useful did you find this video and also let me know

play16:24

if you want me to cover any specific topics that would really help you in your career.

play16:30

So friends, I would see you with another useful skills based session that would help you survive

play16:36

and grow in this competitive social media age, so do subscribe and press the bell icon

play16:44

to get regular updates from Skillopedia, the place to learn real skills for the real world

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