Making $60,000 a month PROFIT from IPO (Info product operator)

Summary

In this insightful IPO interview, Kevin shares his remarkable journey from earning $25k a month to a staggering $60-80k monthly, leveraging the IPO model. With a background in high-ticket sales, Kevin discusses his transition to IPO, emphasizing its efficiency and scalability. He details his service offerings, focusing on optimizing sales processes to significantly boost clients' revenues. Kevin candidly addresses the challenges of leadership in managing sales teams and the importance of leveraging existing skills in the right opportunity vehicle. This interview offers invaluable insights for those considering the IPO model for business growth.

Takeaways

• 🔑 Kevin is currently generating approximately $60k to $80k a month from IPO, excluding startup fees, and anticipates consistent growth to reach $80-85k within the next 90 days.
• 🚀 Before joining the IPO beta group, Kevin was making around $25k a month, primarily from high ticket sales, but lacked strategies for customer acquisition and maximizing setup fees.
• 💡 Kevin saw the IPO model as the next step for leveraging his skills in high ticket sales to break the income ceiling of $20-30k a month, leading to a more than doubling of his revenue after joining the program.
• 🔑 Kevin's primary service offering in the IPO model is to optimize clients' sales processes, potentially doubling their revenue without altering other aspects of their business such as lead generation or marketing.
• 🤝 Kevin has managed to secure an average of 10% of the profits generated for clients, with some clients offering up to 15%, along with startup fees ranging from $10k to $12k, which he plans to increase to $15k to $20k.
• 📈 Kevin is currently working with four clients, three of which are high-quality, generating at least $80k in monthly revenue, and one in the $40-50k range.
• ⏱ The management of these clients takes Kevin an average of 4 to 6 hours a day, emphasizing the efficiency of the IPO model compared to traditional agency models.
• 🚫 Kevin prefers not to handle traffic generation due to its unpredictable and labor-intensive nature, choosing instead to focus on controllable sales processes and CRM management.
• 💼 Kevin finds the IPO model to be the most efficient for leveraging existing sales skills, as opposed to other business models that may require more extensive and less predictable efforts.
• 🤔 Kevin suggests that the most challenging aspect of the IPO model is the leadership and management of the sales team, as people are unpredictable and leadership skills develop over time.
• 💰 Kevin believes that the investment for the public launch of the IPO program would be worth $25k, given the results he has seen and the curriculum and coaching provided.

Q & A

What is the main topic of the interview?

The main topic of the interview is discussing Kevin's experience and success with the IPO (Initial Public Offering) model, his monthly earnings, and the strategies he uses to optimize sales processes for his clients.

How much money is Kevin making per month from the IPO model, excluding startup fees?

Kevin is making approximately $60,000 per month from the IPO model, excluding startup fees.

What is the projected income for Kevin in the next 90 days?

Kevin projects that he can increase his income to between $80,000 to $85,000 per month consistently in the next 90 days.

What was Kevin's monthly revenue before joining the IPO beta group?

Before joining the IPO beta group, Kevin was making around $25,000 per month.

What is the main service offering Kevin provides to his clients in the IPO model?

Kevin's main service offering is optimizing his clients' sales processes to at least double their current revenue without changing anything but the sales side of the process.

What percentage of profits does Kevin typically secure with his clients?

Kevin typically secures 10% to 15% of the profits generated for his clients.

What is the average startup fee Kevin charges for his services?

Kevin has been charging an average startup fee of $10,000 to $12,000, but he plans to increase it to $15,000 to $20,000 moving forward.

How many clients is Kevin currently working with?

Kevin is currently working with four clients, three of which are considered good quality clients with at least $80,000 in monthly revenue.

Approximately how many hours per day does Kevin spend working on his clients' businesses?

On average, Kevin spends about 6 hours per day working on his clients' businesses, though it can vary between 4 to 6 hours.

What does Kevin consider the most challenging part of the IPO model for people who are thinking about getting involved?

Kevin considers the most challenging part to be leadership over the sales team, as managing people is unpredictable and requires ongoing skill development.

How does Kevin suggest potential clients get in touch with him for his IPO services?

Kevin suggests that interested clients can reach out to him by sending a direct message on Instagram at his handle 'docff_do_kevfit'.

What is the public launch date for the IPO model that Kevin is referring to in the interview?

The public launch date for the IPO model is mentioned as the 14th of June.

Outlines

00:00

🚀 Business Growth through IPO Model

In this segment, the host interviews Kevin, discussing his successful journey with the Initial Public Offering (IPO) model. Kevin reveals that he is currently making between 60k to 80k a month, not including startup fees, and projects a consistent increase to 80-85k within the next 90 days, with an ambitious goal to cross a significant revenue mark by year-end. The conversation delves into Kevin's background in high ticket sales and how he leveraged his skills to optimize sales processes for businesses, doubling their revenue without altering other aspects of the business. Kevin's approach involves working closely with the sales team to enhance their skills and optimize the sales funnel, resulting in substantial revenue growth.

05:02

🔑 Keys to Efficient Business Operation

This paragraph highlights the efficiency of the IPO business model as experienced by Kevin. He shares that managing his clients' sales processes requires an average of 6 hours a day, emphasizing the reduced workload once the initial setup is complete. Kevin contrasts this model with traditional agency models and other business approaches, highlighting the predictability, control, and scalability of the IPO model. He also discusses the challenges of managing traffic and the unpredictability of paid ads, opting instead to focus on the more controllable aspects of sales. The conversation underscores the importance of leadership in managing sales teams and the soft skills required for success in the IPO model.

10:04

💼 Insights on IPO Model and Public Launch

In the final paragraph, the discussion turns to the upcoming public launch of the IPO model. Kevin provides his perspective on the value of the beta program he participated in, suggesting that the public launch would be worth a significant investment due to the comprehensive curriculum and coaching provided. He reflects on the challenges of leadership within the sales team and the importance of leveraging one's existing skills in sales to achieve greater returns. Kevin encourages viewers to consider the IPO model as an efficient opportunity vehicle and offers his contact information for those interested in learning more about becoming an operator within the model. The host wraps up the interview, emphasizing the success of the beta program and the potential for others to replicate these results.

Keywords

💡IPO

IPO stands for 'Initial Public Offering,' but in the context of the video, it refers to a business model where an individual or company provides sales optimization services to other businesses in exchange for a percentage of the revenue or profit generated. The script discusses how the interviewee, Kevin, has been successful using this model, doubling his revenue within the program.

💡Revenue

Revenue refers to the total income generated from business activities before any expenses are deducted. In the video, Kevin discusses his revenue growth from the IPO model, mentioning specific figures such as '60k a month' and projecting to reach '80-85k a month' in the next 90 days.

💡High Ticket Sales

High ticket sales involve selling products or services at a high price point, often ranging from thousands to tens of thousands of dollars. Kevin had a background in high ticket sales before joining the IPO beta group, which gave him the skills to charge premium prices and close large deals.

💡Beta Group

A beta group refers to a select number of participants who test a new product or service before its public release. In the script, Kevin was part of the IPO beta group, which allowed him to try the IPO model and experience significant revenue growth before it was offered to the public.

💡Sales Process Optimization

Sales process optimization involves improving the steps and strategies used in sales to increase efficiency and effectiveness. Kevin's service offering in the IPO model includes optimizing clients' sales processes, which is a key part of how he helps them increase their revenue.

💡Lead Gen

Lead gen, short for 'lead generation,' is the process of attracting and capturing interest from potential customers. It is one of the four main aspects of a business mentioned in the script, and while Kevin focuses on the sales aspect, lead gen is still a critical component of the overall business strategy.

💡Profit

Profit is the amount of money remaining after all costs and expenses have been deducted from the total revenue. Kevin's business model involves taking a percentage of the profit generated for his clients, which incentivizes him to increase sales and revenue for both parties.

💡Startup Fees

Startup fees are initial payments made by clients to engage in Kevin's IPO services. In the script, it's mentioned that Kevin charges '10 to 12K for startup fees,' which is a one-time cost for clients to begin working with him.

💡Close Ratio

Close ratio, or conversion rate, is the percentage of potential sales that result in actual sales. Kevin's expertise in optimizing the close ratio is a key component of his service, as it directly impacts the revenue and profit of his clients.

💡Efficiency

Efficiency in a business context refers to the ability to produce the maximum output with the minimum input. The video emphasizes the efficiency of the IPO model, as it allows for high revenue generation with relatively low effort once the initial setup is complete.

💡Leadership

Leadership is the ability to guide, influence, and manage a team towards achieving goals. In the script, Kevin identifies leadership as a crucial skill in the IPO model, particularly in managing the sales team to ensure they are performing at their best.

Highlights

Kevin's current monthly income from IPO, excluding startup fees, is $60k, which can increase to $70-80k with fees.

Projected growth in the next 90 days could see Kevin's income rise to $80-85k per month, with a goal to cross $100k by the end of the year.

Before joining the IPO beta group, Kevin was making around $25k a month with a background in high ticket sales.

The IPO model helped Kevin more than double his revenue within the program by optimizing sales processes and charging higher setup fees.

Kevin's realization that leveraging his high ticket sales skills in a better opportunity vehicle was key to breaking his income ceiling.

The IPO model focuses on optimizing sales processes, aiming to at least double a business's revenue without changing anything but the sales side.

Kevin charges a startup fee of $10-12K and takes a 10-15% cut of the revenue generated for clients.

With four clients, three of which are high-quality with at least $80k monthly revenue, Kevin spends an average of 6 hours a day working on their accounts.

The efficiency of the IPO model compared to traditional agencies and other business models is highlighted by the low time investment required.

Kevin prefers focusing on sales and CRM management rather than unpredictable aspects like traffic generation.

Leadership and managing the sales team are identified as the most challenging parts of the IPO model, requiring soft skills development.

The simplicity and straightforwardness of the IPO model make it an attractive opportunity for those with sales skills.

Beta participants, including Kevin, have seen significant returns on their investment within 30 to 45 days of starting the IPO model.

Kevin suggests that the public launch of the IPO model would be worth $25k, considering the curriculum and coaching provided.

For businesses interested in working with Kevin as their operator, they can reach out via direct message on Instagram.

The public launch of the IPO model is announced for the 14th of June with limited spots available, emphasizing the need to apply early.

Transcripts

what's up everybody welcome back to

another IPO interview this is interview

number two with my man Kevin Kevin that

shirt is fire by the way try to flex

every day we're going to start this one

hot okay so how much money are you

making right now from IPO right now not

counting startup fees or anything 60k a

month with the startup fees and stuff

that we'll do as we're increasing those

prices that can be anywhere from like 70

to 80k a month that is disgusting what

are you projected obviously like there's

growth in business what are you

projected to do you think here like the

next three 3 months 90 days I think next

90 days I can get up to 80 85k a month

consistently and then I think for sure I

think by end of year we can definitely

be Crossing like that's crazy bro and

okay for context we're going to get into

the weeds in this interview but where

did you start at before the IPO beta

group yeah so I was doing 25k roughly a

month before I joined the IPO beta I

already had a background in high ticket

sales I was doing some IP work already

with a couple businesses and that was

where a large chunk of that Revenue was

coming from but I just didn't really

know how to go out and acquire customers

how to charge more for like what I

actually know how to do and everything

and do large setup fees and Crush all

that which I'm sure we'll talk about so

that's where I started and then now

obviously we're here so more than

doubled Revenue already within the

program which is crazy that so SI gr

that is so sick so um guys I'm very

excited to talk to Kevin I think Kevin

is uh probably the most Advanced beta

student that we had obviously you have a

high tick sales background why did you

start doing this IPO kind of stuff even

on your own um before yeah I just

naturally it's a lot of what you talked

about I just naturally realized this was

the next step it was I realized that my

skills High to a closing even selling

you know 10K to 20K packages like I was

doing could only go so far and I

realized if I wanted to break the you

know 20 to 30k a month like income

ceiling and actually grow beyond that I

needed to take the set of skills I had

and leverage them in a better way

because everything in business at the

end of the day everything's all about

the opportunity Vehicles you're in and I

just realized I needed a better

opportunity vehicle and that was I

didn't call it that at the time but I

knew it was the IPO model so I started

doing that on my own and everything

which is what led to me getting some

clients just naturally in the door from

the networks that I had and just

starting to be like hey can I just plug

in what I knew with leveraging high

ticket sales optim in sales processes

crms all that and just doing that for

them in exchange for some of the revenue

and profit and that's what started the

whole thing funny how that that works

isn't it we see the natural progression

from the outside you can call it

whatever you want like we we slapped a

name on it but I I hadn't seen anybody

really teaching it before anyway which

is very interesting so what is your

bread and butter sort of offering in IPO

like we we say IPO that's just us

slapping a naming convention on a model

like what's your bread and butter

service offering of what you're doing

doing for for most of your clients yeah

I mean like what I tell every client

just from like a high level perspective

is you bring us in and we're going to be

able to take your current sales

processes and your current Revenue

numbers and at the minimum double what

you're currently doing changing nothing

but the actual sales side of the process

right because I explain to every

business own I'm like hey in your

business there's four main aspects

you're looking at lead gen lead nurture

sales and then retention and ascending a

customer our job is to really just

leverage home what we're specialists at

which is the sales piece of that and

really just optimize your sales

processes and getting people from lead

to close and optimizing their ratio so

with all your num staying consistent you

can double or triple the amount of

Revenue you're making not changing a

single thing other than that so when we

come in we'll be able to optimize what

you're doing with your Setters and

closers and getting their skills up to

par with where they need to be leverage

the marketing assets and traffic you

already have so you can close more of

the leads that are actually coming in so

you can double and triple or quadruple

your Revenue as a result of that without

needing to spend more on advertising or

doing anything around that when I even

just explain it to someone like that on

a call it's a very easy and sexy pitch

because it's like oh that sounds amazing

and it's like yeah and I'm not going to

charge you a cent for that other than a

startup fee and a percentage of the

profit that I'm Gonna Make You and then

that becomes a very easy sell at the end

of the day which is the IPO model that's

the exact IPO model what sort of

percentages have you been able to lock

in so far with your with your clients

average has been 10% um one of our

clients we do have 15% um with in terms

of what we generate for them and then

startup fees usually I've been charging

like 10 to 12K for like startup fees

right now as of this moment I'm going to

bump that up here moving forward so it's

going to be like 15 to 20K moving

forward and then we're just going to

keep seeing how we can raise that as

time goes on you're doing these numbers

with how many clients right now four

clients right now three of them are

actually I would consider good quality

clients like they're doing at least 80k

a month in Revenue at a minimum or more

um and then one of them's like get that

like $40 50k Mark nice and how much time

a day do you think it's taking you to

actually work on these yeah I would say

with all the clients that we work with

right now I'm spending on average like 6

hours a day so nothing crazy by any

means it can be anywhere from like 4 to

6 hours a day some days are going to be

heavier than others other days it feels

like I'm not really doing much of

anything and revenue is just pouring in

it's like cool and really like the brunt

of it is just the meetings with the

closers and Setters making sure things

are going good there doing huddles

really it's mostly just upfront work

like once you get The Upfront work out

of the way it was setting them up it's

kind of just cruise control at that

point which is so beautiful compared to

like like a traditional agency or really

like any of the other models it's just I

don't want to sound like we're just

sitting on here like oh I feel I feel

but like genuinely bro and you you tell

me if I'm wrong because this is for the

viewer watching this I don't know

anything else that's more efficient

that's more lean more profitable no I

mean you think of and I've considered it

you think of any other business model

that you could be doing you're can they

work sure but how much do you value your

time and your sanity at the end of the

day and also not having the headache

that comes with running a large agency

or running your own info product or

doing any of that I don't want to brand

and everything you know myself yeah I'll

tell you firsthand and and this is a big

question I get all the time is like okay

you started your own info product why

are you telling us to do this I would

not wish what I have to do some days on

my worst enemy because of the publicity

it's a hamster wheel you always have to

make content you always have to be doing

new stuff and at the end of the month

that resets every month like my software

company mhm we do good numbers okay we

do the same good numbers the next month

it stays this is like oh we did 100K we

did 200k whatever okay cool reset now

you have to do all the work again you

have to do all the content again all the

eyeballs again and people's attention

spans change so fast what they want in

the market changes so fast being behind

the scenes like you are and like we're

teaching and like we now are we have our

own IPO client as well I think that's a

lot more intelligent for the average

person to be quite honest with you yeah

and you know and I like just being a

specialist at a single thing and just

getting really damn good at it and

that's like what we do and everything

and it's nice because I don't have to

worry about all the things with

marketing or how do we generate more

traffic or running paid ads or like

doing any of that for our clients like

it's just sales sales processes and CRM

management that's it why do you not want

to do traffic I know why I don't and I

know why I obviously don't teach people

to do that why we focus on sales but in

your own opinion like why not touch

traffic for me it's just a could I do it

sure do I have the skills around it yeah

but it's the most unpredictable SL

uncontrollable part of business and it

just takes the most amount of effort to

get right and it's not consistent even

then you're going to have so many

fluctuations month to month so many

headaches that go around with that and

just like cracking the paid ads game and

everything while it's doable there's

just so much that's left up to chance

for me that I would rather focus on the

hard skills of what I can truly control

which is sales and everything around

those processes that's the exact opinion

that we have obviously you're crushing

it dude what a case study you have been

you're like a ideal person to get into a

beta like bro you work your ass off

you're very smart you showed up to all

the calls like you've been hustling what

would you tell somebody that's like

watching this and obviously we're

launching you guys you're now hearing

this we're launching this this next week

for the first time the public launch of

IPO what would you tell someone that is

like maybe skeptical and they see like

the growth operating thing like is this

that or is this that other thing it's it

all sounds the same right uh what what

would you tell that person yeah I would

just tell them to really just think

about if you're looking at all these

different business models and growth

operating and this and that and you're

like I don't know what I should do like

should I do this IPO thing or not look

at what are your best skill sets right

now and for most of you that are

watching this it's probably sales

because you probably have a background

and high ticket or closing in some

aspect and if that's the case you you

the goal in terms of making the revenue

you want to make is just fitting

yourself into the right opportunity

vehicle to Leverage The already existing

skills that you have which if you look

at all the other models out there this

is going to be the most and that was the

thought process I had when I even

started doing this myself this is the

it's the most efficient model to

Leverage The already existing skill sets

you have in a different opportunity

vehicle that gets you a much greater

return and in taking advantage of this

opportunity you know obviously I come

with a lot of experience but everyone in

this whole beta container I'm pretty

sure everyone got a client within their

first month doing this and everyone made

their investment back within like 30 to

45 days of like doing this basically out

of like the 10 people that are here so

there's honestly like nothing to lose

from like doing it you're going to which

is nuts yeah so you're going to make

your return within the year for a beta

even when we launched the closer cartel

beta back in

2021 like the results were good but they

weren't like that like this is like

we've bottled lightning in some way you

know which is crazy man bro it's so

simple like there's really not that much

to talk about no like you're crushing it

the business model is simple it is an

advanced skill set but it's simple it's

straightforward it's manageable you can

learn it what do you think the hardest

part of IPO is for people that are

thinking about getting in honestly I

would say the hardest part from my

experience is and it's a learnable thing

over time but the hardest part is

honestly more so just leadership over

the people that you're managing within

the sales side of the business because

all the like Hands-On stuff of even if

you don't have a ton of experience like

all the Hands-On stuff of like CRM

management like how to optimize close

rates or lead the close Ratio or lead

nurture this that I mean with the

coaching that you gave us and that

you're continuing to do it's a very easy

pop on a call hey here's what's going on

fix this okay cool done like they're

very easy tactical things right I think

it's more of the soft skills around

leadership on the closer and Setter

management site that's like the hardest

part because people are unpredictable

and Leadership is one of those skills

that always has to be developed over

time and obviously if you can't lead

your closing and setting team to the

place they need to be well then all the

Tactical stuff aside isn't going to work

to the degree that it needs to so that's

like the most important and probably the

hardest part all the other stuff that

most people probably think is hard or

they don't to do like that's the easy

stuff you just plug and play It's not

that difficult it is pretty simple bro

we could ramble for longer but honestly

like I want to keep it concise my last

question is obviously I asked Jonathan

this as well you paid 10K to get into

this beta there was no course bill it

was literally a true beta right you

haven't even seen the curriculum yet but

with a full curriculum the coaching that

you've seen everything that people are

going to be getting what do you think

that the public launch would be worth I

would say 25k like that like even coming

into it I would have PA that easy I

think and now even knowing what I know

now I'm like that's an easy investment

for something like that that's so

crazy wow well Kevin you are uh killer

dude you're absolutely crushing it

genuinely I'm very very proud of you I'm

glad you got into the Beta cuz you

that's why we did this was I wanted to

validate it I wanted to prove it to

other people and and your results are

are phenomenal if someone watches this

and wants to reach out to you for you to

be their operator like they have a

business they want to work with you how

do they get in touch yeah easiest way

just shoot me a DM on Instagram doc f f

Do Kev fit just shot me a DM just being

like hey interested in like getting you

in as like an IPO and we can have a talk

and see if it makes sense and go from

there sick any final words no just like

do the dang thing that you know you're

supposed to do when you're watching this

and Luke launches this and make a bunch

of money and help a bunch of people hell

yeah bro well Kev thank you so much for

hopping on bro um of course we'll call

us a recording guys if you're watching

this the public launch it is the 14th of

June right now we're going to launch

this Monday and spots are going to

become available it's going to be

limited spots again if you want to get

in on the wait list this is your last

chance it'll be in the description of

the video go apply fill out your

application and we will contact you guys

uh via email and give you a chance to

get in so brother thank you so much and

we'll call this an interview well done

let's do it