Strategi Bertahan saat Pandemi Covid-19

Summary

In this insightful discussion, Rachel emphasizes the importance of businesses in Indonesia embracing innovation and transformation to survive in uncertain times. Despite disruptions like lockdowns, over 60% of business leaders are noticing shifts in customer behaviors, while 40% still wait for things to improve. To thrive, businesses should focus on intelligent technologies, AI, machine learning, and robotic process automation to boost productivity. Sectors like consumer products and supply chains must prioritize resilience and agility. With Indonesia's growing digital landscape and future prospects, now is the time for companies to reset and prepare for future growth.

Takeaways

• 😀 Over 60% of businesses are seeing changes in customer buying patterns, while 40% are taking a wait-and-see approach.
• 😀 Businesses that choose to wait for things to improve may struggle to thrive and survive in uncertain times.
• 😀 Now is the time for businesses to innovate and transform, understanding how customers are adapting and looking for new opportunities.
• 😀 Intelligent technologies help businesses improve decision-making, predict future performance, and understand operations better.
• 😀 AI and machine learning can assist businesses in adapting to rapid changes by helping with planning and predictions.
• 😀 Robotic process automation (RPA) can significantly improve productivity by automating manual tasks and reducing bottlenecks.
• 😀 RPA implementation, as seen with Bangkok Glass, can lead to higher productivity and employee satisfaction by streamlining processes.
• 😀 In Indonesia, the consumer products sector urgently needs transformation due to disruptions in supply chains and new customer interactions.
• 😀 Businesses in Indonesia must embrace omnichannel strategies to meet customers where they are and offer immersive digital experiences.
• 😀 Building resilient, agile, and efficient supply chains is essential for businesses to meet customer promises and deliver on time.
• 😀 Despite expected slower growth in Indonesia for this year, businesses must prepare for a rebound by innovating and being agile to seize future opportunities.

Q & A

How have lockdowns and restrictions impacted businesses in Indonesia?

Lockdowns and restrictions have created uncertainty, making it harder for businesses to operate smoothly. Many organizations are struggling with changes in customer behavior and disruptions in supply chains.

What percentage of organizations in the survey conducted by SAP are waiting to see what happens before making decisions?

40% of businesses in the survey said they were taking a wait-and-see approach to see how things develop before making decisions.

What does SAP suggest businesses should do to thrive in these uncertain times?

SAP suggests that businesses should innovate and transform now rather than wait for things to get better. This includes understanding customer behavior, leveraging new market routes, and improving employee productivity.

What are the three major ways SAP recommends businesses to adapt to changes?

1. Implement intelligent technologies to gain better business insights and predict future performance. 2. Use AI and machine learning to plan for rapid changes. 3. Adopt robotic process automation to improve productivity by automating manual tasks.

How can businesses in Indonesia improve employee productivity during the pandemic?

Businesses can use robotic process automation (RPA) to automate repetitive tasks, allowing employees to focus on higher-value activities and increasing overall productivity and job satisfaction.

Can you give an example of a company using robotic process automation to increase productivity?

Yes, a company called Bangkok Glass in Thailand used RPA to automate the process of provisioning laptops for remote employees. This dramatically reduced processing time and improved employee productivity and happiness.

Which sectors in Indonesia are most urgently in need of transformation?

Consumer products, manufacturing, and supply chain sectors are particularly in need of transformation. These areas are seeing changes in customer interactions, supply chain disruptions, and the need for greater efficiency.

What specific role does omnichannel engagement play in business transformation in Indonesia?

Omnichannel engagement allows businesses to meet their customers where they are, enabling better customer experiences and engagement across various digital and physical touchpoints.

How does SAP suggest businesses should approach the challenge of supply chain disruptions?

Businesses should focus on building resilient, agile, and efficient supply chains. This will help ensure they can deliver on promises made to customers, especially in industries where reliability is key.

What is the expected growth rate for Indonesia's economy, and how can businesses prepare for it?

Indonesia's economy is expected to grow by around 3-3.5% this year, but there are expectations of stronger growth in the following year. Businesses need to innovate, understand customer needs, and build flexibility to prepare for the rebound.