How Iman Gadzhi Built His Software Company

Summary

In this engaging video script, the hosts recount their journey as business partners, starting from an Instagram account purchase to building a successful software company, Floy. They share humorous anecdotes, such as a car breakdown in a Lamborghini Huracan and the challenges of scaling their business without external investment. The conversation highlights their customer-centric approach, the importance of listening to feedback, and the evolution of their software to meet the needs of agencies and service-based businesses. The hosts also reveal their ambitious goals, reflecting on a memorable night discussing the future of their venture over fine wines.

Takeaways

• 🚗 The speakers had an experience with a Lamborghini Huracan that ran out of fuel unexpectedly due to a malfunctioning fuel gauge.
• 😅 They ended up stranded in an area of South Africa that was not the best, attracting attention from fans who wanted photos and interactions.
• 🔧 The speakers discussed the challenges of rapid business growth, particularly with a self-funded software platform that quickly gained 35,000 customers.
• 💼 They highlighted the importance of listening to customers and adapting the software to meet their needs, including adding features like a website builder and improved onboarding.
• 🏢 The company has grown to a team of 45 without spending on marketing, acquiring customers organically through the value of their software.
• 🔄 The business partners emphasized the need to balance growth with addressing issues and making necessary improvements to the software.
• 🤝 The partnership began when one partner reached out to the other for collaboration on a software project that could benefit from the latter's audience.
• 🍷 A memorable anecdote involved a wine tasting session that led to a discussion about the future of their software and ambitions beyond an initial sales target.
• 🎉 The video is sponsored by Floy, the software company they co-founded, and they offer a special 30-day free trial and bonuses for viewers.
• 📈 The speakers reflect on their journey, the importance of their partnership, and their excitement for the future of their business.
• 😂 They shared a humorous story about attending a Taylor Swift concert and how the energy and happiness of the event compared to their own dynamic as business partners.

Q & A

What mode did the speaker decide to put their phone in to avoid interruptions?

The speaker decided to put their phone in airplane mode to avoid interruptions.

What type of car did the speakers discuss having an issue with?

The speakers discussed having an issue with a Lamborghini Huracan drop top.

What happened to the car at the end of the drive?

At the end of the drive, the car started stuttering and eventually ran out of fuel unexpectedly.

Why was the fuel gauge issue particularly problematic for the speakers?

The fuel gauge issue was problematic because it did not provide any warning, and the tank still showed a third full, making it difficult to identify the actual problem.

What was the issue with the car's roof?

The issue with the car's roof was that it would not come down, leaving the speakers stuck with the roof still up.

What was the speakers' location when the car broke down?

The speakers were in South Africa when the car broke down.

How did the speakers describe their business growth?

The speakers described their business growth as unexpected and rapid, going from an expectation of 2,000 users in the first year to 35,000 users, which led to scrambling to meet demands and improve the software.

How did the speakers acquire customers for their software without spending any money on marketing?

The speakers acquired customers organically, without spending any money on marketing, affiliates, or ads, by building a software that met the needs of their audience.

What new functionalities did the speakers add to their software after listening to their customers?

The speakers added functionalities such as a website builder, an onboarding flow with invoice payment and contract signing, and call booking functionality within the software.

How did the speakers end up becoming business partners?

The speakers became business partners after one of them reached out to the other for advice on a software idea, which led to a meeting and the decision to collaborate on developing the software for a specific audience.

What was the initial goal for the speakers when they started their business partnership?

The initial goal for the speakers was to create a software that would benefit their audience and grow their business; they jokingly mentioned selling the software if it reached a value of 20 million.

How did the speakers describe their working relationship?

The speakers described their working relationship as one that works perfectly, with a mutual understanding and enjoyment of each other's company.