Cloudflare Can't Stop Lying

Theo - t3․gg
31 May 202444:41

Summary

TLDR该视频脚本讲述了云服务公司Cloudflare因销售策略问题而引发的争议。一位客户因不满Cloudflare突然要求支付高额年费或面临服务中断的威胁,表达了对公司销售行为的强烈不满。视频中提到Cloudflare利用信任与安全团队作为销售策略的一部分,以及CEO在公开场合对销售团队的不当评论,暗示了公司文化和管理上的问题。此外,还提到了其他客户遭遇相似的不公平对待,呼吁Cloudflare正视问题并作出改变。

Takeaways

  • 😡 视频作者对Cloudflare的销售策略感到愤怒,认为其具有欺诈性和掠夺性。
  • 💬 作者提到Cloudflare使用“无限”这一模糊词汇,导致客户在流量增大后面临突然的价格增加。
  • 📈 Cloudflare被指责在没有明确指标或服务条款变更的情况下,突然要求客户支付高额费用。
  • 👤 视频中提到Cloudflare的CEO Matthew Prince在公开场合对销售团队的表现表示不满,但未对内部问题进行解决。
  • 🕊️ 作者强调信任与安全团队的重要性,但Cloudflare却利用这一团队进行销售,作者对此表示震惊和不满。
  • 💻 作者在Cloudflare工作期间体验到了由于销售团队的不当行为导致的服务中断和业务损失。
  • 📉 视频提到Cloudflare股票表现和公司文化问题,暗示公司可能存在更深层次的管理问题。
  • 🚫 作者建议其他企业在使用Cloudflare时要谨慎,以防被其不透明的定价策略所影响。
  • 🗣️ 视频呼吁Cloudflare的CEO和其他高层对这些问题作出回应,并改善公司的业务实践。
  • 🔄 作者分享了自己在业务中遇到的问题,以及如何通过迁移到其他服务(如Fastly)来解决这些问题。

Q & A

  • Cloudflare的业务计划突然要求支付高额费用的原因是什么?

    -根据视频脚本,Cloudflare的业务计划突然要求支付高额费用是因为他们要求用户要么支付120,000美元的预付款以使用一年的企业服务,要么他们将关闭所有域名。

  • 脚本中提到的销售团队使用了哪些不当手段?

    -脚本中提到销售团队使用了误导性的语言、施加虚假的最后期限、滥用信任与安全团队的名义来迫使用户升级到更昂贵的服务计划。

  • 脚本中提到的“无限流量”是什么意思?

    -在脚本中,'无限流量'是指Cloudflare提供的服务计划声称不限制流量使用,但后来Cloudflare突然改变了政策,开始对大量流量的用户收取额外费用。

  • 脚本中提到的企业销售策略有哪些问题?

    -脚本中提到的企业销售策略问题包括强制性的预付款要求、缺乏透明度的定价以及使用高压策略迫使用户升级服务。

  • 脚本中提到的Cloudflare的CEO对销售团队的态度如何?

    -脚本中提到Cloudflare的CEO在公开场合批评销售团队的表现,指出许多销售人员未能达到预期,并表示公司正在更换表现不佳的销售人员。

  • 脚本中提到的用户在Cloudflare上的遭遇是否是个案?

    -脚本中提到,用户的遭遇并不是个案,还有其他用户分享了类似的经历,表明Cloudflare的销售策略可能普遍存在问题。

  • 脚本中提到的用户是如何回应Cloudflare的策略的?

    -脚本中提到的用户通过寻找替代服务(如Fastly)并公开分享他们的负面体验来回应Cloudflare的策略。

  • 脚本中提到的用户对Cloudflare的信任是如何丧失的?

    -脚本中提到的用户对Cloudflare的信任丧失是由于Cloudflare突然改变服务条款、施加不合理的费用以及在没有明确解释的情况下锁定用户账户。

  • 脚本中提到的Cloudflare的技术支持团队与销售团队之间存在什么关系?

    -脚本中提到,Cloudflare的技术支持团队似乎与销售团队有紧密的联系,技术支持团队在没有提供明确问题和解决方案的情况下,参与了对用户的高压销售策略。

  • 脚本中提到的用户对于Cloudflare的哪些做法感到不满?

    -脚本中提到的用户对于Cloudflare的高压销售策略、缺乏透明度的定价、滥用信任与安全团队的名义以及在没有明确解释的情况下锁定用户账户等做法感到不满。

Outlines

00:00

😡 云端公司的销售混乱

本文作者开始表达对文章内容的恐惧,提到Cloudflare公司销售团队出现问题,CEO发表了一些糟糕的言论。作者描述了自己在录制视频时逐渐失去冷静的过程,并提醒观众注意CEO Matthew对销售团队的评论,这使事情快速恶化。作者提到Cloudflare突然要求他们支付12万美元的企业费用,否则将关闭所有域名,这导致了业务中断和客户信任的损失。

05:01

🚨 Cloudflare的销售策略问题

作者继续详细说明Cloudflare的销售问题,提到企业销售团队的掠夺性行为和虚假的定价期限。作者引述另一位科技人士的经历,证实了这种情况的普遍性。作者强调Cloudflare的销售团队需要改进,并表达了对这种情况的不满。

10:03

🔍 信任与安全团队的失职

作者介绍了Cloudflare信任与安全团队的角色,并批评他们利用该团队作为隐形斗篷进行销售的行为。作者详细描述了销售团队如何通过虚假工程问题进行销售,并举例说明了一名销售代表因未达到业绩指标而被解雇的事件。作者强烈谴责这种销售文化,并认为这对公司的信誉构成巨大威胁。

15:03

💰 销售与服务的巨大裂痕

作者详细描述了与Cloudflare销售团队的多次沟通,说明他们如何强制推销企业服务,并威胁客户在24小时内签订合同。作者强调这种行为背后的销售指标压力,并指出销售团队与工程团队之间的巨大鸿沟。

20:03

🔒 账户封禁与企业定价

作者讲述了Cloudflare在客户未签订企业合同后,关闭其账户并删除所有域名的事件。作者指出,这种行为违背了公司的服务条款,并导致客户业务的严重中断。作者还批评了Cloudflare在定价上的不透明性和随意性。

25:05

💼 CEO对销售团队的指责

作者引用了Cloudflare CEO在财报电话会议上对销售团队的严厉指责,认为这是CEO推卸责任的一种表现。作者对这种领导方式感到震惊,并认为这种公然指责会对团队士气和公司文化造成极大伤害。

30:05

📈 Cloudflare销售团队的压力

作者进一步讨论了Cloudflare销售团队的业绩压力,认为这是导致他们采取激进销售策略的主要原因。作者指出,销售团队为了达到季度目标,不惜威胁客户签订高额合同,并批评了这种不道德的销售行为。

35:06

⚠️ 客户服务与支持的缺失

作者描述了Cloudflare在客户支持方面的严重不足,尤其是在面对重大服务问题时。作者批评了Cloudflare在解决客户问题上的拖延和推诿,强调了这种行为对客户信任的严重损害。

40:07

❗ 随意定价与不透明的商业模式

作者总结了Cloudflare在定价上的随意性和不透明性,指出这是公司利用不对称信息压榨客户的主要手段。作者呼吁Cloudflare提高透明度,并为客户提供明确的服务和定价信息,以避免类似问题的再次发生。

Mindmap

Keywords

💡Cloudflare

Cloudflare是一个提供网络安全和内容分发服务的公司。在视频中,Cloudflare被提及为一个重要的互联网服务提供商,但其销售团队的做法受到了批评。例如,视频提到Cloudflare的业务计划突然要求支付高额费用,否则将关闭服务,这显示了Cloudflare在销售策略上的争议。

💡销售策略

销售策略是指企业用来推广产品或服务的方法和技巧。视频中提到Cloudflare的销售策略具有侵略性,如使用虚假的最后期限和价格增长来迫使客户升级到更贵的服务计划,这与视频的主要主题——对Cloudflare销售行为的批评——紧密相关。

💡信任与安全

信任与安全通常指的是确保在线交易和通信的安全性和可靠性的措施。视频中,Cloudflare的信任与安全团队被错误地用作销售策略的一部分,以误导客户认为存在安全问题,而实际上这只是为了推动销售,这种做法在视频中被强烈批评。

💡企业计划

企业计划通常指为满足企业级客户需求而设计的服务套餐。在视频脚本中,提到了Cloudflare的企业计划,价格昂贵,且包含了许多客户可能不需要的功能,这反映了Cloudflare的销售策略和产品定价问题。

💡价格不透明

价格不透明意味着服务或产品的价格没有明确地向消费者公开。视频中提到Cloudflare没有公开其流量限制或企业定价信息,导致客户在不知情的情况下被要求支付高额费用,这是对Cloudflare商业行为的一个主要批评点。

💡域名

域名是互联网上用来识别服务器地址的一串字符。在视频中,提到Cloudflare在与客户的合同谈判期间突然删除了所有DNS记录和域名,导致客户网站和邮件服务中断,这是Cloudflare被指责的一个行为。

💡服务中断

服务中断指的是服务突然停止工作,影响用户访问和使用。视频脚本中描述了Cloudflare在没有预警的情况下中断服务,给依赖其服务的客户带来了巨大损失,这是对Cloudflare服务可靠性的一个批评。

💡流量

流量在互联网服务中指的是数据传输的量,通常以GB或TB为单位。视频中提到Cloudflare根据流量大小向客户收费,但具体的流量限制和计费标准并不透明,导致客户在不知情的情况下面临高额费用。

💡无限

无限通常指的是没有限制或极限。在视频脚本中,Cloudflare的'无限流量'计划被批评为误导客户,因为实际上存在一个隐形的使用上限,超过这个上限,Cloudflare会要求客户支付更多费用或升级到更贵的服务计划。

💡客户信任

客户信任指的是客户对品牌或服务提供者的信赖和依赖。视频中提到,由于Cloudflare的行为,客户的信任受到了不可修复的损失,特别是在Cloudflare突然中断服务和使用高压销售策略的情况下。

Highlights

Cloudflare的业务计划突然要求用户支付高额预付款否则将关闭服务,引发用户极度不满。

用户与Cloudflare的三次销售通话尝试解决合同问题,但遭遇不合理的合同条款。

Cloudflare在用户与竞争对手Fastly谈判期间突然下架用户所有域名,导致业务中断。

用户对Cloudflare的信任度因服务中断和销售策略而受损,导致不眠之夜和业务迁移。

Cloudflare的销售策略被指出具有误导性和掠夺性,使用虚假的紧迫性和价格提升来迫使用户升级服务。

用户对Cloudflare的不满不仅限于个案,其他用户也分享了类似的不良体验。

Cloudflare的CEO Matthew Prince被批评对销售团队的不当行为缺乏回应和纠正。

用户指出Cloudflare使用“无限流量”的承诺,但实际上存在隐性限制和潜在的高成本。

Cloudflare被指责在用户不知情的情况下锁定账户和隐藏使用数据,导致用户无法评估服务使用情况。

用户尝试与Cloudflare协商合理的合同,但遭到强硬立场和缺乏灵活性的回应。

Cloudflare的销售团队被指责在没有明确违规证据的情况下,以服务条款违约为由暂停用户账户。

用户对Cloudflare的企业文化和销售策略提出质疑,认为其对用户不公且缺乏透明度。

用户分享了与Cloudflare的沟通记录,揭示了销售团队的高压策略和对用户的威胁。

Cloudflare的CEO在公开财报电话会议中批评销售团队的表现,但未能提出有效解决方案。

用户呼吁Cloudflare的CEO对销售策略进行公开回应和改革,以恢复用户信任。

用户建议其他公司从Cloudflare迁移,寻找更透明和公平的服务提供商。

用户总结了Cloudflare事件的教训,提醒其他公司注意业务模式的潜在风险和对服务提供商的依赖。

Transcripts

play00:00

quick real talk before we go into this

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one because I'm horrified I knew going

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in that this article was going to

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concern me because I'd seen a little bit

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about it watch part of Prime's video but

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I did not realize Cloud flare was

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burning the sales org is a disaster the

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CEO has said terrible things and you

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need to just watch this one I slowly get

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more unhinged as we go through so make

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sure you stick to the end because once I

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find what Matthew the current CEO has

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said about their sales team everything

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clicks and it falls apart really fast I

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cannot remember the last time I got this

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mad when filming a video but I'm pissed

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so yeah normally I don't go this hard on

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companies but normally companies don't

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screw up this bad in our purview so yeah

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take it with a grain of salt obviously

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I'm sponsored by competing companies I

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don't think that matters though because

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I've never seen anything like this in my

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20 years of writing code now yeah

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anyways let's dive in tldr we've been on

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the cloud flare business plan which is

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$250 a month for years they suddenly

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contacted us and asked us to either pay

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them $120,000 Upfront for one years of

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Enterprise within 24 hours or they will

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take down all of our domains whil

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escalated up our business we had three

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sales calls with them trying to figure

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out what was happening and how to reach

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a reasonable contract in a week when we

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told them we were also in talks with

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fastly they suddenly purged all our

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domains causing huge downtime in our

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Core Business sleepless nights migrating

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away from cloud flare irreparable loss

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in customer trust in weeks of ongoing

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downtime in our internal systems if this

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was a one-off thing if this was the only

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time I'd heard something like this I

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wouldn't even be doing a video about it

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i' would be waiting for cloud Flair to

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respond Maybe cover that probably not

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though sadly this is not the only time

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I've seen this if you're not familiar

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with Jack he made fathom similar to

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something like plausible or post hog

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really good solution for analytics

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people love it seems totally fine to me

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haven't personally used it seems great

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guy absolutely knows what he's doing so

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for him to come out and say and this is

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why Cloud Flair has been banned from

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being used at our company our experience

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wasn't an isolated incident told you

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this is exactly my experience as well

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the Enterprise sales are predatory don't

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have as extreme an experience as this

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but they impose fake deadlines for

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prices signed before end of week or

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price increases there's a lot of these

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types of things this went viral and

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there's no context about my experience

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or views from the last 12 months this

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reply on Reddit is effectively my

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position here Cloud flare is an

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important service for the Internet it's

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helps so many people but they need to

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fix their sales team it is so bad this

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is the theme we'll be coming back to

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throughout we need to dig into this

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though because the story itself might

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sound ridiculous with all these things

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going on outside I promise you however

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bad you think it is it's worse I'm ass

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engineer at a fairly large online casino

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I think this article is relevant

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regardless of whether you think that in

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general casinos are ethical or not I'm

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just mentioning it for context I love

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that they're not hiding the bit about

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the casino CU obviously casinos are a

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salty topic I worked at twitch we dealt

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with a lot of people upset with online

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gambling and I totally understand but

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that's not what we're here to talk about

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and I like they called it out so people

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aren't going to be mad they also call

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out here the 4 million monthly active

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users this will be a useful number as we

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do some math crunching later on we had

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been happy Cloud flare customers since

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2018 on the business plan which has some

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neat features and it cost us $250 a

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month for unlimited quotequote traffic

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now admittedly $250 is probably fairly

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low for the amount of traffic we were

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pushing through cloudflare we mainly use

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CF for the CDN cashing all of our static

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content as well as for the Dos

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protection for which it works pretty

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well it's easy to use and you don't

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usually have to think about it much this

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is fun because we're in a similar boat I

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don't even think we're on the business

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plan yet for upload thing and we're

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already putting terabytes of traffic

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through it but at any moment they're

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going to come crack down and they are

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not very clear about how much these

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things cost I want to point one thing

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out as we go in this word here unlimited

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it's always a lie because you will

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eventually hit the limit of unlimited or

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they'll change the policy so it's no

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longer unlimited Dropbox used to have an

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unlimited plan and they acted it now

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it's like 20 terabytes and if you're

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over they'll give you like 25 terabytes

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temporarily I think it's awful Google

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Drive had a similar thing where it used

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to have an unlimited option they've

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asked it even something like what we've

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built and I'm going to call ourselves

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out now just to make it clear here with

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uh oh I didn't know the toolbar would

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come up on our production site that's

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interesting with upload thing we don't

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charge for uploads and downloads as we

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see here unlimited uploads and downloads

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they cost us money though when somebody

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uploads and downloads from upload thing

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we are paying so there is a limit that

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we'll get to some day where some users

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abusing the fact that this is free or

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we're underwater with the cost of the

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service because of it and we'll have to

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make changes either to individual

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customers or to the overall policy

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because accessing and uploading files is

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a thing that costs money we don't think

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think that this is something a developer

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should have to think about so even

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though this is a cost that we are eating

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as a business it is not a cost I think

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our user should have to eat not just

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like dollar-wise but mental model wise

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for us unlimited isn't look we are so

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much cheaper than the alternative it's

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this is one less thing to think about we

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charge you based on the storage you use

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and nothing else because we want it to

play04:50

be the simplest possible experience I'm

play04:52

bringing this up though because there is

play04:53

a future where we have to change this it

play04:56

almost feels inevitable maybe not for

play04:57

everybody but for certain segments of

play04:59

customers that are doing way too much

play05:00

upload and download we have to think

play05:02

about this so even though we're saying

play05:03

unlimited now implicitly this will have

play05:05

to change for some customers at some

play05:07

point in time and we know that as we

play05:09

push it and we use the word unlimited

play05:10

but once you get to a certain stage and

play05:12

you're charging people with a promise of

play05:14

unlimited this is when things start to

play05:16

fall apart quickly and that's the theme

play05:18

of this post here there's a lot of

play05:20

things that are said to be unlimited

play05:22

until you hit the limit and then all of

play05:24

a sudden they're going to start charging

play05:25

you a shitload of money I've read a few

play05:26

articles on Hacker News about how at

play05:28

some point cloudflare cont text you

play05:30

asking you aggressively to move to their

play05:32

Enterprise with custom pricing but I

play05:33

wasn't expecting it to go this horribly

play05:35

from my experience they haven't pushed

play05:36

Enterprise too hard in fact I had a good

play05:38

group chat with a couple existing

play05:40

engineers at cloudflare trying to figure

play05:41

out if features that we wanted were in

play05:43

the non-enterprise program or not they

play05:45

weren't so as such we didn't have to do

play05:47

the Enterprise regardless they didn't

play05:49

push it too hard but I was also talking

play05:50

to Engineers not to sales and it seems

play05:52

like there's a big rift between sales in

play05:54

the rest of cloud flare April 19th 2024

play05:57

in April we received this email from

play05:59

cloud Cloud flare also important your

play06:01

Cloud flare account settings that does

play06:02

not give enough info that's a terrible

play06:03

subject also notice this is business

play06:05

development representative this is an

play06:06

important email that isn't actually from

play06:09

engineering or info or something this is

play06:11

from the business Dev team they're

play06:12

trying to sell you something also gaming

play06:14

and I gaming interesting this is a

play06:16

business Dev person in a specific gaming

play06:18

subsection of the business there's some

play06:20

serious issues with your Cloud Player

play06:21

account settings that are potentially

play06:23

affecting our Network please contact us

play06:24

to resolve the situation as a matter of

play06:26

urgency it's very important that we

play06:28

speak to resolve the situation ASAP this

play06:30

is going to be fun this is where the

play06:31

misleading starts because again

play06:34

this isn't engineering this is business

play06:36

Dev representative this is a salesperson

play06:39

contacting them on some issue that's

play06:41

affecting Cloud Flair's Network this is

play06:43

actually affecting Cloud Flair's Network

play06:45

they'd be getting Outreach from

play06:46

engineering not from sales but this is a

play06:48

pattern that we're going to establish

play06:49

here of sales doing things that sound

play06:51

like engineering trying to highlight

play06:53

engineering problems that don't actually

play06:55

exist honestly I've received fishing

play06:57

emails that felt less weird than this

play06:59

yeah would 11:00 a.m. on Monday work so

play07:01

this is on a Friday and I tried to

play07:03

schedule a call for the next week on

play07:04

something that was potentially affecting

play07:06

their Network this is a sales call this

play07:07

isn't an actual help us make sure this

play07:10

server crash isn't real yeah your app is

play07:12

crashing our servers contact us in like

play07:13

4 days it sounds like there's some issue

play07:16

with our website we scheduled a call

play07:17

with their business development

play07:18

department turns out the meeting was

play07:20

with their sales team and they didn't

play07:22

have any serious issues to report at all

play07:24

they asked us whether we would like to

play07:26

consider Enterprise we politely declined

play07:28

a bit confused as to the tone of of the

play07:29

email we receive another email this

play07:31

one's from Ry hello as part of routine

play07:33

monitoring your accounts and domains

play07:35

were brought to our attention following

play07:36

intelligence of your account being

play07:38

involved in domain rotation activities

play07:40

namely activities to evade or otherwise

play07:42

circumvent blocks being placed on You by

play07:43

a third party more random things that

play07:46

sound like engineering jumping in but

play07:48

probably aren't usage of cloud flare

play07:49

services for this purpose is strictly

play07:51

prohibited and we would like to request

play07:52

you provide information as to what your

play07:54

account and domains are being used for

play07:55

within the next 48 hours note that your

play07:58

account may be terminated should you

play07:59

fail to respond or otherwise react to

play08:01

this

play08:03

notice again sounds like engineering

play08:05

found something here but this concept of

play08:07

the domain rotation activities that's

play08:09

not strict enough that's not explicit

play08:11

enough a problem they need to give us

play08:12

real details now this needs a bit of

play08:14

context on what they are talking about

play08:16

we do have multiple domains that mostly

play08:18

act as mirrors to our main domain we

play08:20

have these for a few reasons one is that

play08:21

since we're a casino we have different

play08:23

regulatory requirements that we need to

play08:25

comply with in many countries for

play08:26

example many games are only available in

play08:28

some countries some countries we block

play08:30

completely then we have a few different

play08:32

domains that remove certain game groups

play08:33

or site features for example our social

play08:35

features like chat user tipping

play08:37

interactions or our sports book another

play08:39

is that we use them to Target different

play08:40

Global user groups and Affiliates and

play08:42

track conversions long term this also

play08:44

means that if a country DNS blocks our

play08:45

main domain a secondary domain may still

play08:47

be available this could arguably be seen

play08:49

as a violation of the cloudflare term of

play08:51

service as they wrote about arguably

play08:53

could be absolutely would be nice if

play08:55

they said what was going on for real

play08:57

rather than giving this type of vague

play08:58

generic email in any case we receive

play09:01

greater than 95% of our traffic through

play09:02

the main domain and that's been

play09:04

unchanged since our founding and we're

play09:05

happy to resolve this issue in whatever

play09:07

way including by removing any affected

play09:08

secondary domains from cloudflare again

play09:11

if they just had the conversation they'd

play09:13

be down to make changes but Cloud flare

play09:14

is not actually interested in the

play09:16

conversation as we're going to see as we

play09:17

keep going we sent them info about our

play09:19

domains and tried to get more

play09:20

information from them about the issues

play09:21

and who from our team we should be

play09:22

getting involved but they refuse to give

play09:24

us anything apart from a date for a call

play09:26

seems like this is the only thing they

play09:27

actually want there which again these

play09:29

themes are continuing to happen May 7th

play09:32

so we scheduled another call now with

play09:33

their trust and safety team okay here's

play09:35

what I'm going to start getting spicy

play09:36

because trust and safety is a thing

play09:38

that's very important to me I spent the

play09:40

majority of my time at twitch working on

play09:41

trust and safety tools it is a super

play09:43

underappreciated and honestly super

play09:45

painful thing to work on that is

play09:48

essential to basically any online

play09:51

business the ability for your service to

play09:53

take content in from other users

play09:55

inherently puts you at risk if you have

play09:58

the ability to host files to host text

play10:00

to send and receive anything you now

play10:02

have a trust and safety issue and that

play10:04

team needs to be treated very very well

play10:06

given all the resources they need and

play10:08

just understood trust and safety has to

play10:10

be trusted in order to keep your thing

play10:12

safe it needs to be its safe isolated

play10:15

box even within the chaos that was going

play10:16

on at twitch when I was there trust and

play10:18

safety was given the resources and

play10:19

opportunities they needed to succeed and

play10:21

on a live video platform that was

play10:22

essential and some companies do this

play10:24

well some do it poorly the ones that do

play10:26

it well never get the respect for it the

play10:27

ones that do it poorly get blasted as a

play10:30

business but not their failures within

play10:31

trust and safety just their failures as

play10:32

the business overall I am so mad about

play10:35

the next sentence here it is surreal it

play10:37

but it turns out we were actually

play10:39

talking to sales again the fact that

play10:41

trust and safety is being used as an

play10:43

invisibility cloak to trick someone into

play10:46

going into a sales call deeply deeply

play10:49

disturbs me it makes me feel sick trust

play10:51

and safety's job is keeping the internet

play10:53

a safe and fair place not an angle to do

play10:56

another sales call it's

play10:58

horrifying the way the sales org is run

play11:01

at Cloud flare is genuinely terrifying

play11:03

and if it was just this side that would

play11:05

be one big issue that I would believe

play11:07

like just these two instances is enough

play11:09

to disband the entire org but sadly it

play11:11

gets worse if you guys remember earlier

play11:14

this year a cloud flare account

play11:15

executive was laid off and account

play11:17

executive is another sales role and

play11:19

almost certainly reports to the sales

play11:21

team she had a three-month onboarding

play11:23

and then got let go during the third

play11:24

month specifically because she hadn't

play11:26

hit any metrics yet because she didn't

play11:28

have any metrics to hit yet because she

play11:30

was still doing onboarding the reality

play11:32

was they were doing layoffs they didn't

play11:34

want to give her Severance so they let

play11:35

her go as though she was being fired

play11:37

they made up this performance issue of

play11:39

her not hitting numbers that she had no

play11:40

opportunity to hit CU she hadn't

play11:42

actually done the job yet and she got

play11:44

asked as a result and it's horrifying

play11:46

that that can even happen but again it

play11:47

seems like this sales org is effectively

play11:50

an entirely separate shitty company that

play11:52

happens to exist within cloudflare and I

play11:54

think it's important we acknowledge that

play11:55

as such Cloud Flare's infrastructure

play11:57

Cloud Flare's technology Cloud flare

play11:58

services those can all be good while the

play12:00

sales team at the same time can be utter

play12:03

and that is what I'm seeing

play12:05

here and that's what I want to call out

play12:06

the combination of the misleading use of

play12:08

words like unlimited and like the hard

play12:10

price cap at the $250 a month combined

play12:12

with a sales team that's just predatory

play12:14

results in a massive liability for any

play12:16

business currently using Cloud flare and

play12:18

that is terrifying to me if you want to

play12:20

watch this I'll give you the heads up

play12:22

it's a bit of a painful watch having

play12:23

somebody get fired on video but it's

play12:25

there if you want to take a look so

play12:27

links in the description if you're

play12:28

curious yeah the the fact that trust and

play12:30

safety is being used as a cloak for

play12:32

sales still irks me but we need to go

play12:34

through the rest of this as much as that

play12:36

alone makes me sick they said they could

play12:37

offer us an amazing contract for $10,000

play12:39

a month with all kinds of great features

play12:41

we tried figuring out how exactly this

play12:43

was related to the terms of service

play12:44

problem and how to resolve the situation

play12:46

again they're just trying to sell them

play12:48

something they're not actually saying

play12:49

hey here's the problem here's how you

play12:50

solve it to contrast this with any other

play12:53

service I do I site triangle company

play12:55

okay this is an explicitly not sponsored

play12:57

by versel video but if you have issues

play12:59

with like bandwidth pricing on versel

play13:01

the response isn't oh you should pay

play13:02

more the response is oh can we talk

play13:04

about this they'll look at what you're

play13:06

experiencing and they'll make

play13:07

suggestions accordingly even I do that

play13:09

when people show pricing on the services

play13:11

that they're using that is worse than

play13:12

they expect companies like AWS and

play13:14

forell are willing to forgive thousands

play13:16

for user errors Cloud flare is willing

play13:17

to lie and intimidate to get money who

play13:19

should I pick yeah talk all the you

play13:21

want about for sale you better be even

play13:22

louder and more shitty about this

play13:24

because this is so much worse holding

play13:26

somebody's service hostage like this is

play13:28

unreal and in every single one of those

play13:30

my versel or AWS or netlify Bill

play13:34

situations that goes viral every single

play13:36

time they get refunded not how it goes

play13:38

with Cloud flare if you already seen s

play13:40

HS it's a very interesting site it's

play13:41

made by the guy who created coolify

play13:43

which is a really cool service worth

play13:44

checking out if you haven't it's

play13:45

self-hosting meant to be similar to

play13:47

things I'm sponsored by like versel so

play13:49

if you really don't want to use a

play13:50

service you can self host you still have

play13:51

to put it somewhere but at least you're

play13:53

not using for yourself you really don't

play13:54

want to cool it exists good for them

play13:56

this website's always amused me because

play13:58

most of the examp here are bad examples

play14:01

we scroll here the Firebase Cloud run

play14:03

one is hilarious I do remember if I

play14:05

recall correctly they did get refunded

play14:06

for this the site Maps one uh yeah this

play14:09

was on versel yeah they got refunded for

play14:11

that the uh and since then we've gotten

play14:13

a lot of firewalls and things to prevent

play14:14

this type of spamming uh versel Bill uh

play14:16

where somebody got $3,000 because of a

play14:18

recursive call I'll admit this one

play14:19

pissed me off a bit because they had a

play14:21

really rough support experience poor

play14:23

shoe box did not have a good time with

play14:25

support he did build an error

play14:27

accidentally where he had an astro app

play14:28

that was cursively calling itself on a

play14:30

server so this did actually execute for

play14:32

almost 10,000 hours but versel did not

play14:35

help him try to debug this or fix it or

play14:36

anything and he had to tweet in order to

play14:38

get a refund this one sucked this is the

play14:39

best example in here but every other

play14:41

example in here this one was refunded

play14:43

this one had a huge support flop but was

play14:45

refunded uh this one was refunded uh

play14:48

this one ended up finally getting AWS on

play14:50

their and fixing some things as

play14:52

well as being refunded and then this one

play14:53

is the first one that as far as I know

play14:55

has not been handled since so despite

play14:58

the fact fact that all of like the anti

play15:00

versel netfi people the anti- lamda

play15:03

anti- serverless people almost always

play15:05

are like yeah but you can go use cloud

play15:06

flare they're actually free and fair

play15:08

here's a list of other services that

play15:11

their users accidentally and made

play15:13

up for it since and then one that didn't

play15:17

that is the one we usually recommend

play15:18

instead so if you're recommending Cloud

play15:20

flare as a cheap alternative to verell

play15:22

you're recommending a huge liability

play15:24

alongside it and I hope you guys

play15:25

understand the difference here a list of

play15:27

mistakes that have been refunded is a

play15:29

very different thing especially when you

play15:30

consider this is over the course of 4

play15:32

years every time this happens it gets

play15:34

refunded if it didn't that would be in

play15:35

here hell that'd be the homepage but the

play15:37

only one here that hasn't been handled

play15:38

thus far is this Cloud flare one I want

play15:40

to draw the distinction here also a fair

play15:42

point that this probably doesn't even

play15:43

fit on the serverless one thank you

play15:44

Cooper for pointing this out because

play15:46

they're not using any of cloud Flare's

play15:47

serverless stuff they're just using it

play15:48

as a CDN and dos protection they're

play15:51

barely even using cloudflare it is just

play15:52

a host for some assets so that's crazy

play15:55

let's keep reading though cuz this only

play15:56

gets worse from here we asked which

play15:57

domains were affected by the rotation

play15:59

concerns they didn't give us an answer

play16:01

we asked which of the Enterprise

play16:02

features we actually had to get they're

play16:04

not telling them why they need

play16:05

Enterprise they're just trying to sell

play16:06

them Enterprise they would not offer us

play16:08

anything apart from a full deal for 10K

play16:10

per month which would magically resolve

play16:11

the issue they were not interested in

play16:13

any other resolution they said we had 24

play16:15

hours to sign their contract because

play16:17

they had to get back to trust and safety

play16:18

bring them to the goddamn call then let

play16:20

me talk to trust and safety don't make

play16:22

me pay a massive troll fee in between

play16:25

the team that is reporting the issue and

play16:28

my service they've still yet to clarify

play16:30

what is wrong what domains are affected

play16:32

anything at all they're just saying

play16:34

trust and safety told us we could scam

play16:35

you it's awful and this type of like

play16:37

deferring like oh sorry that team needs

play16:39

this they're the ones with the info

play16:41

utter chaos we asked to pay monthly they

play16:43

said we need to sign a yearly commitment

play16:46

and pay the full year upfront are you

play16:49

kidding are you actually kidding the

play16:51

fact they're not willing to do this for

play16:52

a month instead of a year says so much

play16:54

they're just trying to hit a number also

play16:56

important whenever you see things like

play16:58

this it's really important to check what

play16:59

time of year it is notice that we're

play17:01

nearing mid to end March so they say

play17:03

March and it says may okay thank you for

play17:05

the correction there most orgs are

play17:06

measured in quarters or halves so

play17:08

there's q1 Q2 Q3 Q4 which are the three

play17:11

month chunks for the year or H1 H2 which

play17:13

is the two halves what this screams to

play17:16

me very very obviously is that the sales

play17:19

team isn't hitting their metrics NOS

play17:21

these are all in May and we're getting

play17:23

progressively later into may this is

play17:25

important because May is the end of Q2

play17:27

and it's the end of H1 won so if your

play17:29

team didn't hit your metrics suddenly

play17:32

you're going to start pushing

play17:33

you're going to go real hard to make

play17:34

sure by June once you're collecting your

play17:36

numbers and presenting what you did for

play17:37

the last half of the Year you going to

play17:39

rush to get whatever sales close you can

play17:41

and that's what's happening here they

play17:42

want to have a $120,000 check mark on

play17:45

their H1 report for the first half of

play17:48

the year because they didn't sell as

play17:49

much as they're expected to and they

play17:50

just got cut with layoffs and they're

play17:51

scared of losing more head count so

play17:53

they're going as out of their way as

play17:54

they can as the sales org fighting for

play17:57

their existence in the company or just

play17:59

going after shitty metrics that have

play18:01

been predetermined it's hard to say what

play18:03

level this issue exists at if this is

play18:05

they're struggling to convince the

play18:07

company that they should exist or if

play18:08

they're struggling to convince the exec

play18:10

of sales that they're doing their jobs

play18:12

but something is going wrong here where

play18:14

they are threatening businesses in order

play18:16

to hit their numbers that they're trying

play18:18

to for the first half of the year but

play18:20

that's what happened here almost

play18:22

certainly after this call they sent us

play18:24

the following as discussed please find a

play18:26

summary of the solutions needed for your

play18:27

use case as well as the prelim quote so

play18:29

they have these random things in here

play18:32

they supposedly need like bring your own

play18:33

IP you can lease IPS and we will onboard

play18:35

and advertise them on your behalf as

play18:37

well as SSL for S which helps you add

play18:39

and change host names in mirrors within

play18:40

3 seconds of propagation without the

play18:42

need to set up DNS CDN dos wa or SSL

play18:45

configurations this could be done via

play18:46

API as well why do they need these

play18:48

things they also say includes all these

play18:50

other cool things that they might want

play18:52

uh you can use any other provider like

play18:54

Lis all these IP providers cool don't

play18:57

care commercial is the license

play19:03

$9,985 billion requests uh your main

play19:05

domain and hosting for rotation and

play19:07

bring your own IP support cool we have a

play19:09

very short window to report back to the

play19:11

trust and safety team please let me know

play19:13

if you can make the time tomorrow at

play19:14

1:00 again this we have to tell trust

play19:18

and safety so you need to pay for this

play19:20

so we can tell them the right thing so

play19:21

your account doesn't get banned sales

play19:22

should never be the thing between you

play19:24

and your service existing if there is a

play19:25

sales team between you and your ability

play19:28

to have an application out you're

play19:30

you should never be stuck talking to

play19:31

sales with stuff like this the fact that

play19:33

cloud flar is architected in a way that

play19:35

this can even happen should require the

play19:37

CEO to come out apologize for this fire

play19:40

a bunch of people and make a huge stink

play19:41

about it can somebody link the cloud

play19:42

flare CEO's Twitter because if he hasn't

play19:44

said something about this I'm going to

play19:45

go so hard right now let's see if he has

play19:48

said anything yet nope oh it's the

play19:51

five-year anniversary of cloud flare

play19:53

going on the New York Stock

play19:56

Exchange wonderful so they're in the

play19:59

middle of celebrating the fact that they

play20:01

are publicly traded while not

play20:03

acknowledging the fact they screwed this

play20:05

up so badly wonderful yep confirmed this

play20:08

is the 21st the CEO has not said a

play20:12

single word about this Matthew what the

play20:16

what the actual how do you see

play20:19

this happen how do you see emails like

play20:21

this the use of your trusted safety team

play20:23

like this the treating of your entire

play20:26

engineering org as a bargaining just to

play20:29

harass somebody into a sale not calling

play20:31

this out is implicitly endorsing it and

play20:34

I don't think this is something you want

play20:36

to endorse Matthew and I seriously hope

play20:38

you take the opportunity to come out and

play20:40

say yeah we screwed up here we should

play20:42

not be threatening our customers with a

play20:44

40x price increase or we take down their

play20:46

services without telling them what

play20:48

metrics they've went over on this is

play20:50

insane the fact that Matthew hasn't come

play20:53

out publicly and said we screwed up here

play20:55

we're sorry like AWS does this now how

play20:58

the hell AWS coming out and saying yeah

play21:00

we screwed up on S3 their oldest service

play21:02

and Cloud flare can't say yeah our sales

play21:03

team was awful here we shouldn't do this

play21:06

yeah 40x and one year upfront how how do

play21:10

you think this is okay one more personal

play21:12

anecdote we had an issue where we set up

play21:14

billing for unit based pricing well

play21:16

usage based pricing for upload things so

play21:18

if you go over the 100 gigs we can Bill

play21:19

accordingly and we screwed it up and we

play21:21

build somebody an amount of money that

play21:23

was a bit absurd they probably should

play21:24

have been build like 20 30 bucks but

play21:25

since we screwed up the billing we

play21:27

accidentally build them like a grand I

play21:28

haven't stressed about this since we

play21:30

immediately refunded them we put a bunch

play21:32

of changes in place to make sure it

play21:33

can't happen I gave the guy a ton of

play21:34

credit personal support reached out did

play21:36

everything I possibly could and the

play21:38

response was awesome it was like yeah

play21:39

I'm a Founder too we totally expected to

play21:41

see mistakes like this no worries thanks

play21:43

for jumping on it so fast really

play21:44

appreciate the credit and even then I

play21:46

have felt bad about it since and this

play21:47

was a few days ago and I I you not

play21:49

I think about this when I fall asleep at

play21:50

night cuz I feel so bad that a customer

play21:52

of ours even if it didn't affect them

play21:54

and they're fine could experience

play21:56

something that bad due to mistakes that

play21:57

we made it makes me awful it is entirely

play21:59

my fault I go out of my way to address

play22:01

these things when they happen and even

play22:03

then I feel like and I promise you

play22:05

if we had somehow failed to reach out to

play22:06

him that somehow went public I would be

play22:08

eating so much publicly it would be

play22:10

funny like the fact that a fellow CEO of

play22:14

a business that people rely on could do

play22:16

anything other than Focus like laser

play22:19

focused in on this right now especially

play22:21

now that like it's not just the sales

play22:23

team being implicated here the abuse of

play22:26

trust and safety to make a sale should

play22:28

should make him sick and if it doesn't I

play22:30

can't trust Cloud flare anymore in fact

play22:33

I'm scared now because I made this video

play22:36

they're going to be paying more

play22:36

attention to how we're using Cloud flare

play22:38

and they might come after us too I have

play22:39

no reason to believe that they're a

play22:41

goodfaith player if they're not

play22:42

addressing things like this it's

play22:44

terrifying I don't care that it's a

play22:45

Casino I don't care that they

play22:47

did how much traffic 80 terabytes of

play22:48

traffic I don't care a 40x price

play22:51

increase needs to be justified needs to

play22:53

be communicated needs to be talked about

play22:55

with the services and the owners of the

play22:56

things that are causing problems not use

play22:59

as a lever for sales to harass you but

play23:02

we're not even at the worst part yet

play23:03

believe it or not because these threats

play23:05

weren't just vague empty threats also

play23:07

the email implies a monthly payment

play23:08

might be possible but when asked for

play23:10

clarification they were told they have

play23:11

to pay the full year upfront we do not

play23:13

need most of these features that they

play23:14

mention I understand asking us to do a

play23:16

bring your own IP to remove the LI

play23:18

liability from their domains but the

play23:19

rest is all things we don't need or are

play23:21

purely nice to have again they're only

play23:24

using Cloud flare as a CDN and as a Dos

play23:26

protection layer nothing else H we

play23:29

managed to buy a week of time by letting

play23:30

it escalate to our CEO and CTO and

play23:32

having them talk directly with Cloud

play23:33

flare but still they didn't care about

play23:35

any other resolutions to the issue and

play23:37

they refuse to give us any other

play23:39

contract options finding numbers online

play23:40

is difficult but if you squint your eye

play23:42

a bit compare with this post and this

play23:44

post 80 tab of traffic might have a

play23:45

reasonable price of $150 to $2,000 per

play23:48

month also this is the real reason

play23:50

companies say unlimited like this

play23:52

because it's unlimited until you're big

play23:54

enough traffic and then they try to sell

play23:56

as high of a price as they can to you

play23:58

worth noting that basically everywhere

play24:00

on cloud

play24:01

flare they don't give you real like

play24:05

numbers uptime service credits what the

play24:07

an uptime service credit so you

play24:09

receive credits if the service goes down

play24:12

cool why is that locked into higher

play24:14

tiers if it my Pro service is down whyde

play24:16

do I get nothing that's stupid like the

play24:17

only metrics in here are Support options

play24:20

and Cloud flare rules there's nothing in

play24:23

here about amounts of traffic there's

play24:25

nothing in here about how much bandwidth

play24:27

you can transfer none of the these

play24:28

things because they always say it's

play24:30

unlimited that's always their thing but

play24:31

the reality is that it's not unlimited

play24:33

they use the word unlimited to give

play24:35

themselves some flexibility in the

play24:36

future when they want to try and upsell

play24:38

you at a higher cost because as

play24:40

mentioned here different customers are

play24:41

almost certainly paying different rates

play24:43

they don't have a single fixed rate for

play24:45

these things because some companies can

play24:47

pay a lot more and they rely on cloud

play24:48

flare so hard they can just push them

play24:50

harder and harder until they cave and

play24:52

pay for it which is horrifying the fact

play24:54

that these companies are basically able

play24:57

to make up the price on the spot and

play24:58

they're giving themselves the wiggle

play24:59

room by using the word unlimited to

play25:01

guarantee they can charge whatever they

play25:03

feel like in the future is insane it's

play25:04

actually

play25:06

insane not that 80 terab is the number

play25:08

they tried to sell us I don't know if

play25:09

it's accurate since they removed all our

play25:11

access to historical analytics here's

play25:13

where things start to fall apart they

play25:15

actually locked them out of their

play25:17

account not just like took down the

play25:19

services or started throttling things

play25:20

like straight up ax their account and

play25:23

now they can't even see how much they

play25:24

did or didn't use I've seen Cloud

play25:26

Enterprise accounts for two clients the

play25:27

current one is paying the equivalent of

play25:28

3 cents per gig but there's another one

play25:30

with the same service with Enterprise

play25:32

support that's at. 2 cents per gig

play25:34

that's more than a 10x difference

play25:36

Insanity for an honest bandwidth offer

play25:38

I'd much sooner consider fly IO rather

play25:40

than Cloud flare at least with fly their

play25:41

true pricing is

play25:43

transparent yeah not all bandwidth is

play25:45

equal and not all unlimited is real in

play25:48

fact most unlimited isn't and not every

play25:49

gigabyte is the same gigabyte this is

play25:52

insanity you know I actually can't

play25:54

believe they do this and we don't talk

play25:55

about it more hi I'm Cloud CTO this

play25:57

doesn't sound right to me please forward

play25:58

the correspondence you've received with

play26:00

us to his email and I'll take a look

play26:02

into this internally this is an internal

play26:03

company they were on the business plan

play26:05

suddenly cloudfare wants us to pay

play26:06

$3,000 to $4,000 a month which we

play26:08

clearly don't have budget for check

play26:10

their fine print it says nothing about

play26:11

limitations whatsoever not saying cloud

play26:13

is bad but their sales tactics are shady

play26:15

and there was a lot of integration done

play26:17

on our backends to migrate from Google

play26:19

Cloud platform to cloudflare this really

play26:21

has left a sour taste in our mouths if

play26:22

they had just been up front I could have

play26:23

saved all of the pain and the money

play26:25

they're doing 200 300 terabytes a month

play26:27

yeah but again if you look at Cloud

play26:29

Flair stuff it doesn't say anywhere at

play26:31

what point they're going to lock you out

play26:33

unlimited is just a lie here sanity so

play26:35

Cloud Flair just shut us down with zero

play26:37

warning because we were negotiating with

play26:38

fastly a competitor of cloud Flair after

play26:40

I told them we are reviewing the

play26:41

contract and finished it today we're

play26:43

also waiting on a proposal of fastly

play26:45

Cloud flare then returns shut off our

play26:46

services in order in order to what feels

play26:48

like blackmail us into signing an

play26:49

agreement for $120,000 a year hence the

play26:52

downtime anyways we're up soon with

play26:54

fastly shout out for them for acting so

play26:55

proactively to help us yeah I've only

play26:57

heard good things about fast I know that

play26:58

they're being used for a lot of

play26:59

interesting

play27:00

stuff this a cloud flare person blog and

play27:03

social media programs at Cloud flare

play27:04

okay Ryan I'm sorry you're the one stuck

play27:07

dealing with this as a Blog and social

play27:08

medias person for cloud flare I'm sorry

play27:10

you're the one in the fire this

play27:12

definitely not because you were talking

play27:13

to another provider mentioned other

play27:15

negotiations looks like our team was in

play27:16

communication over a different issue you

play27:18

respond to L reply someone should be

play27:21

able we were communicating on a daily

play27:23

basis and gave a heads up that we're

play27:25

almost done finishing to review the

play27:26

agreement a couple hours later

play27:27

everything was shut off understood but

play27:29

definitely wasn't due to any

play27:31

negotiations if you reach back out on

play27:33

that thread we can provide some

play27:35

clarity again I'll be honest I don't

play27:38

think the also waiting on a proposal

play27:40

from fastly thing is particularly

play27:42

relevant here like it sounds really bad

play27:44

and it's definitely giving them Less

play27:46

Reason to negotiate because it seems

play27:48

like the cloud flare team kind of

play27:50

operates like terrorists but uh I think

play27:52

this part's being a little overplayed it

play27:54

sounds more like they had these

play27:55

deadlines set they were pissed and tired

play27:57

of waiting and just went with it because

play27:59

there's some serious self-righteousness

play28:01

going on in this org I just don't think

play28:02

this part's particularly relevant but

play28:04

I'm thankful they found fastly and I'm

play28:06

thankful that they've been a good

play28:07

alternative for them because this is

play28:09

utter nonsense and Ryan I appreciate you

play28:12

for being the one to come out here and

play28:14

say something I agree that this wasn't

play28:16

the talk with another provider but

play28:17

somebody higher up than you like your

play28:19

boss's boss's boss's boss needs to come

play28:21

out and make a public statement about

play28:22

this cuz this is absurdity cloud flare

play28:24

CEO publicly calls out sales team in

play28:25

worst earnings call to date one year ago

play28:27

although although we've won a third of

play28:28

the Fortune 500 customers If we're

play28:30

honest with ourselves we saw a lot of

play28:31

success with our Enterprise customers

play28:33

because our products were so good and

play28:34

solved real problems that every big

play28:36

company faces that allowed many on our

play28:38

sales team to succeed largely just by

play28:39

taking orders when the fish are jumping

play28:41

right into the boat you don't need to be

play28:43

a very good fisherman but at the risk of

play28:44

mixing watering metaphors the tide goes

play28:46

out you get a clear view of who's not

play28:48

wearing shorts the macroeconomics

play28:50

environment has gotten harder and we've

play28:51

seen that some of our team aren't

play28:53

dressed for the work digging in with

play28:54

Mark we've identified more than 100

play28:56

people on our sales team who have

play28:57

consistently missed expectations simply

play28:59

put significant percentage of our

play29:00

Salesforce has been repeatedly

play29:01

underperforming based on measurable

play29:03

performance targets and critical kpis

play29:05

that's obviously a problem remember

play29:06

earlier when I said it's unclear if this

play29:08

problem's coming from an exec in sales

play29:10

or if it's coming from the top level we

play29:11

have our

play29:12

answer what the actual what a

play29:15

terrible way to call out your team what

play29:18

this makes me feel sick like I'm

play29:20

actually I I don't normally get like

play29:23

choked up like this on content but I I'm

play29:27

so sorry to that team

play29:28

genuinely what the this is

play29:30

horrifying this is like the stereotype

play29:31

of evil bad guy CEO playing out in front

play29:35

of us you have to take the fall I've

play29:37

taken the fall for things that weren't

play29:39

technically my fault three times because

play29:40

they were actually my fault cuz I'm the

play29:42

one who runs the business there is not a

play29:44

single point here where he takes any

play29:46

fault in fact he does the opposite Here

play29:48

If we're honest with ourselves we saw a

play29:50

lot of success because our products were

play29:52

so good so whenever he's saying good

play29:53

things it's us but when it goes down to

play29:57

like the problems we've identified more

play29:58

than 100 people on our sales team who

play30:00

have consistently missed expectations a

play30:02

significant percentage of our Salesforce

play30:03

has been repeatedly underperforming

play30:05

that's obviously a problem the even

play30:07

if all of this was true which it's

play30:09

almost certainly not but even if

play30:10

everything here was true the polite way

play30:12

to redo this is we're rethinking our

play30:15

sales strategy make it like a company

play30:17

level reorganization and restructuring

play30:19

thing don't make it a you guys suck at

play30:20

sales thing because you don't know

play30:22

anything about sales clearly like

play30:23

clearly clearly you even called that out

play30:25

here you're only making sales cuz your

play30:26

products were good you need to get at

play30:28

sales then because you're not good at

play30:29

sales this is terrifying we're now in

play30:31

the process of quickly rotating up

play30:32

members of our team who have been

play30:33

underperforming and bringing in new

play30:35

Talent with sales people who have a

play30:36

proven track record of success grit and

play30:38

strong cultural fit give you some sense

play30:39

these 100 plus people contributed

play30:41

approximately 4% of annualized new

play30:43

business sold over the last year so

play30:44

we're optimistic we can make the team

play30:46

upgrade without significantly impacting

play30:47

sales capacity this is the most

play30:49

heartless layoff notice I've seen in my

play30:50

goddamn life holy Matthew what the

play30:53

is cloud flare evil company I won't

play30:56

click this but I didn't think so before

play30:59

this I'm just getting more and more

play31:00

horrified as we keep going back to the

play31:02

story cuz this is going to be a long ass

play31:04

video at this rate May 16th 2024 in

play31:06

another call trying to negotiate a

play31:07

reasonable contract our CEO told Cloud

play31:09

flare sales that we were also talking

play31:11

with a competitor I would have thought

play31:12

this is obvious who wouldn't look for

play31:13

Alternatives we getting SL with $120,000

play31:15

invoice but a few hours after that call

play31:17

this happened Purge Purge Purge Purge

play31:19

Purge Purge Purge this is cloudflare

play31:21

axing all of their domains I will say

play31:24

just judging from how slow Cloud flare

play31:25

has been throughout this I still just

play31:28

really don't think this is what caused

play31:30

them to purge I think this is just their

play31:33

shitty internal timer getting hit not

play31:36

some more malicious behavior Cloud

play31:39

suddenly deleted all of our domains all

play31:41

of our DNS records caching setups rate

play31:43

limits white lists all gone our public

play31:45

website our incoming emails including

play31:47

support emails from our customers as

play31:48

well as our internal infrastructure our

play31:50

authentication configuration on cloudfl

play31:52

access all down they also sent us this

play31:55

email your Cloud flare account has been

play31:56

suspended Cloud Flor account associated

play31:58

with the following email has been

play31:59

suspended for possible terms of service

play32:00

violations Cloud FL TOS are available

play32:03

here the account suspension does not

play32:04

impact disable or remove your current

play32:05

services this does block addition of new

play32:07

domains to your Cloud flare account

play32:08

while this matter is under review they

play32:10

still have not been told what terms of

play32:11

service they are violating or what is

play32:13

violating in the first place the email

play32:15

says this does not impact current

play32:16

services so we frantically wrote them a

play32:18

support ticket but got no response yeah

play32:20

also they specifically said it doesn't

play32:21

impact current Services which was a lie

play32:23

cuz all their got taken down so we

play32:24

called our ssops team and started

play32:26

migrating to our main site over to

play32:27

fastly we had the basics after a few

play32:29

hours but even then an NS DNS entry

play32:31

change apparently takes a pretty

play32:32

arbitrary time to propagate everywhere

play32:34

from 1 hours to 48 hours we're still

play32:36

recovering from the aftermath at some

play32:38

point cloudfare finally responds to our

play32:40

ticket oh that's hilarious they violated

play32:43

the not signing the $120,000 a year Bill

play32:45

term of service yeah g yeah the legal

play32:48

implications here are nuts I if this

play32:49

isn't illegal it should be thanks for

play32:51

contacting the cloudfare Tactical

play32:52

support we've escalated the request onto

play32:54

our trust and safety team for review Oh

play32:56

you mean sales you mean Troll and sales

play32:57

sales team Gaslight and sales would be a

play33:00

better name for that but yeah trust and

play33:02

safety we'll reach out to you soon and

play33:03

we help you to address your request

play33:06

please note that your request with

play33:07

technical support has been closed as our

play33:09

trusted safety team will need to follow

play33:10

up directly if you need any other

play33:12

technical support assistance please

play33:14

follow the instruction on our support

play33:15

portal this ticket will now be marked as

play33:17

closed trust and safety never reached

play33:19

out to us and our account remains

play33:21

locked if any one of these things

play33:24

happened at a business I was involved

play33:27

with the of outrage I would feel as an

play33:29

employee knows no bounce if any of these

play33:31

things happened at a company I ran or

play33:32

was an executive at it would be the only

play33:34

thing I do for the next week if not

play33:36

longer is make sure the public knows we

play33:38

screwed up the public knows we're

play33:39

addressing it and the private knows

play33:41

whoever is involved that we are going to

play33:43

go out of our way to make sure that they

play33:45

have the best experience in the world

play33:46

like I'll hop in and write code for them

play33:48

I'll help produce their streams for them

play33:50

main business I'm still running is Ping

play33:52

Zoom for streamers we had customers that

play33:54

had issues and those customers were

play33:56

having issues with things like OBS or

play33:57

streams that might not even be our fault

play33:59

and I would still dive in and help

play34:00

co-produce their live shows I still help

play34:02

co-produce a lot of the Austin show

play34:04

lover host shows cuz they're using ping

play34:05

and we need to be sure nothing goes

play34:07

wrong with

play34:08

them would I cut ties with clerk forell

play34:10

Planet skill if they did something like

play34:11

this absolutely if any of my sponsors

play34:13

did something like this even one of

play34:15

these things and didn't meaningfully

play34:16

follow up apologize own and refund

play34:18

absolutely instantaneously will walk

play34:20

back this is actually part of why me

play34:22

having them as sponsors is so good

play34:23

because now they have the liability of

play34:25

losing Theo if they screw up they won't

play34:27

because all of these companies actually

play34:29

care about their customers and I know

play34:30

the sales orgs of some of these

play34:31

companies well and they are pretty

play34:33

awesome people too that actually are

play34:34

deep in the tech and don't have a CEO

play34:36

breathing down their neck threatening

play34:37

them constantly about arbitrary metrics

play34:39

but if you're not down to get in the

play34:41

weeds here you got to step back and not

play34:44

be part it doesn't seem like Cloud Flair

play34:46

has any interest in engaging with this

play34:48

business and they're going to dance

play34:50

around it the whole time it's disgusting

play34:52

any one of these things would be enough

play34:54

of a reason for them to go all out on

play34:56

like fixing this the combination of all

play34:59

of these things genuinely horrifies me

play35:01

and I cannot believe the current CEO

play35:03

hasn't hasn't done anything he

play35:05

instigated this by building this culture

play35:07

and hasn't stepped up at all yeah I I'm

play35:10

disgusted if the real reason is that

play35:12

they have some weird legal thing because

play35:14

casinos just say it say we don't want to

play35:17

do business with casinos so we're going

play35:18

to ask you here's how much time you have

play35:20

just say it don't hide under all this

play35:22

or give them arbitrary prices

play35:24

but like this isn't because of the legal

play35:26

thing this isn't because of the casino

play35:27

thing because if it was they wouldn't be

play35:29

pushing for more money they'd be pushing

play35:30

to get rid of them and as much as this

play35:31

feels like they're trying to get rid of

play35:32

the customer it more so feels like

play35:34

they're trying to make their sales

play35:35

deadlines hit like the 24-hour deadline

play35:37

to pay this absurd fee of 120 Grand

play35:40

that's not them trying to get a customer

play35:42

to leave that's them trying to make as

play35:43

much money as they can off a

play35:45

customer my tips for when Cloud flare

play35:48

reaches out to you first of all congrats

play35:50

your business must have become pretty

play35:51

successful how exactly did cloudfare

play35:53

decide to ask you to switch to

play35:55

Enterprise maybe you hit 10 ter of

play35:56

traffic a month lava lamps went into a

play35:58

specific astal alignment a sales rep

play36:00

realized they haven't hit their

play36:01

quarterly quotas yet I really think it's

play36:03

this one another fun one might happen to

play36:05

me and I'll be I promise you I'll tweet

play36:07

if this happens making a video about how

play36:08

awful their business practices are let's

play36:10

see if that gets you an email from cloud

play36:11

flare CU I'm very curious but in the end

play36:14

who knows Cloud flare has absolutely no

play36:16

information on when they will force you

play36:17

into custom billing but when they say

play36:19

urgently needing to talk to you you're

play36:21

probably not going to get out until you

play36:23

have a juicy Custom Contract with them

play36:25

again it's this they don't tell you and

play36:26

this is the issue with the unlimited

play36:27

unlimited is a invisible bar it's not an

play36:31

actual guarantee it's an invisible bar

play36:33

that says hey if you have a certain

play36:35

level of traffic that we're not going to

play36:36

tell you by the way but if you get to

play36:38

this invisible threshold we might just

play36:40

take you down we might just charge you a

play36:41

shitload of money but that's an

play36:43

arbitrary bar that we have no Insight on

play36:45

whatsoever even the pricing we saw was

play36:47

entirely random based on the business

play36:48

and how much money Cloud thought they

play36:49

could make off of them this is why I

play36:51

like clear thresholds and numbers that

play36:53

are told to you and build and promised

play36:55

and as much as a company like versell

play36:56

gets they show you how much every

play36:58

single thing costs even S3 will break

play37:01

down every part of their pricing for you

play37:02

it's obnoxious to calculate it as a

play37:04

result but at least they're telling you

play37:06

where these thresholds are even us with

play37:07

upload thing like we're still very early

play37:09

but we still need to figure these things

play37:11

out too the stuff like even as a small

play37:14

business I feel bad that we haven't

play37:15

figured this out to see a company worth

play37:17

like Cloud flare market cap how much

play37:19

money is cloud flare work right now 25

play37:21

billion see a $25 billion

play37:23

company lying about these things hiding

play37:25

these numbers and taking down companies

play37:27

products and platforms and incomes and

play37:29

jobs like people could have lost their

play37:31

jobs over this not at cloudflare they

play37:33

already lost their jobs but at the

play37:34

companies that they're harassing in

play37:36

these ways this is disgusting let's keep

play37:38

reading this this has more good info

play37:40

there's a reason why they have no public

play37:41

info anywhere on traffic limits or

play37:43

Enterprise pricing their sales team will

play37:45

use anything like having multiple

play37:46

domains as fuel to force your whole

play37:48

account to Enterprise no matter if it's

play37:50

fixable in a simple way yep they didn't

play37:52

have a metric that's the other thing

play37:53

like if they had a metric they're like

play37:54

you did this much numbers so obviously

play37:57

you need to be charged more if they said

play37:59

that like we have a soft cap of this

play38:01

many terab of traffic and you went over

play38:03

it so that's why we need to bill you

play38:04

more cool but they didn't they just kept

play38:06

making up random trust and safety

play38:08

cuz that's why they fell back on trust

play38:09

and safety they had nothing else to

play38:10

point at it's devious and devilish are

play38:12

great words for this cuz what the

play38:14

the price they give you is going to be

play38:15

purely based on what they think you

play38:16

might pay not on any measurable metric

play38:18

or feature set yep absolutely we tried

play38:21

asking how the price is going to be

play38:22

affected if we have less traffic but

play38:23

they refuse to say anything except the

play38:24

80 terab included number we have a large

play38:27

amount of callback traffic that uses IP

play38:28

white list and this doesn't actually

play38:29

need to go through a CDN we just never

play38:31

spent time optimizing it since unlimited

play38:33

traffic was included yeah yeah if they

play38:35

even said like hey if you get traffic

play38:36

below this number you're good cool let

play38:38

us figure that out but give me a number

play38:40

don't give me a bill we tried saying

play38:42

that we don't need any number of the 14

play38:44

features that are included they said all

play38:46

of those amazing features are included

play38:47

whether we want them or not numbers

play38:49

found on Hacker News threads linked

play38:51

above suggest that prices vary by at

play38:53

least one order of magnitude for the

play38:54

same exact services at least we try

play38:56

saying our different domains like

play38:57

internal ones don't all need Enterprise

play38:59

they said the whole account has to be

play39:01

Enterprise if they think you are flaky

play39:03

maybe if you have Alternatives they'll

play39:05

give you unreasonable deadlines and

play39:06

force you into paying the year upfront

play39:09

yeah the deadline thing is super toxic

play39:11

and it seems like they presumed some

play39:13

level of flakiness I don't know if it's

play39:14

the think you're flaky is why they did

play39:16

this they might just do it but hard to

play39:17

know for sure they'll use any excuse as

play39:19

a reason for why you suddenly need

play39:21

Enterprise even if you're happy with the

play39:22

feature set of business we're not the

play39:24

only ones that got their businesses

play39:25

threatened by Cloud FL aggressive sales

play39:26

tactics here's four posts on hn the same

play39:28

thing happened we went through one of

play39:29

those already just because you're paying

play39:30

$250 a month don't expect any kind of

play39:33

courtesy or non-sale response to support

play39:35

males I'll be frank we wouldn't even be

play39:36

using Cloud flare if I didn't have

play39:37

engineer friends there who could help us

play39:39

debug things and like a current X

play39:41

employees that help a ton I already have

play39:43

a whole thread about how weird Cloud

play39:45

Flare's DX is but knowing their sales is

play39:47

this bad and getting a hold of supports

play39:48

even worse this is horrifying you want

play39:50

Cloud flare to respond to you outside of

play39:52

sales the only way is apparently to give

play39:53

them negative press I really hope this

play39:55

helps there because this burning needs

play39:58

to happen this is a tweet from guo CEO

play40:00

verell their bandwidth is free but it

play40:03

costs you tremendously in performance

play40:04

and stability they admit it traffic jams

play40:07

so Matthew tried to cleverly reband

play40:08

bandwidth as Argo and below is just the

play40:11

starting price yine above points out all

play40:13

of the landmines enjoy the ride yeah uh

play40:17

versel is very done with Cloud flare

play40:19

recently it seems does not surprise me

play40:20

yeah look at that they added this new

play40:21

Argo thing when you actually need

play40:23

traffic that's guaranteed where they're

play40:25

charging you 10 cents per gig how many

play40:27

different numbers do we have for their

play40:28

per gig pricing now we had 3 cents per

play40:30

gig we had. 2 cents per gig now we have

play40:32

10 cents per gig free plan plus Argo

play40:35

they just Rebrand the word bandwidth so

play40:37

that they can slide by here as though

play40:39

they're not scamming people like the the

play40:41

whole Cloud flare is super Fair priced

play40:43

and free thing is another one of those

play40:45

you're not actually scaling your

play40:46

services things like if you have a small

play40:49

number of users yeah cloud flar is

play40:51

effectively free for you forever but if

play40:53

you're using it for your business at any

play40:55

given time your business might be held

play40:56

hostage at least with these other

play40:57

services like versel or AWS you have

play41:00

clear price scaling based on what things

play41:03

you're using or not using cloudflare

play41:05

hides every number it is even when I was

play41:07

talking to Cloud flare I was trying to

play41:08

get a number from them for how much the

play41:10

way we're using Cloud flare would cost

play41:11

us they couldn't even help us figure it

play41:13

out our bill right now is like five

play41:14

bucks a month but it's randomly going to

play41:15

hit that business tier and then

play41:17

afterwards we're randomly going to get a

play41:18

sales call and it's going to go poorly

play41:19

and I'm not excited yeah free egress but

play41:21

you're charged for every

play41:23

request so bad be ready to move away

play41:25

from cloud flare within 24 hours

play41:27

don't register domains directly don't

play41:29

use custom caching rules don't use any

play41:32

proprietary Cloud for their products

play41:33

zero access workers R2 D1 any of these

play41:36

things even KV those are just things

play41:38

that are going to hold hostage and

play41:39

imagine if they had actual data in

play41:41

cloudly like imagine if this company

play41:42

wasn't using cloudflare as a CDN and DNS

play41:44

protection and they were actually using

play41:46

cloudflare features to like store their

play41:48

data they might be out of business now

play41:50

since they were lucky enough to use

play41:52

cloud flare for its strengths which are

play41:54

its CDN and its DNS and not to use cloud

play41:56

flare for things like every other

play41:58

product it has they lucked out here they

play42:00

would have got booted to Enterprise way

play42:01

before fair point but that doesn't make

play42:03

it better make backups of your

play42:04

configuration on cloudflare it's

play42:06

unexpectedly large pain to recreate all

play42:08

of these configs including various

play42:09

sending email Services yeah especially

play42:11

when they lock you out entirely and you

play42:13

can't go download the things because

play42:14

they suspended your account make sure

play42:16

you understand the impact of cloud

play42:17

Flare's business model on you either

play42:19

you're leeching off cloudflare because

play42:20

you're a customer in the fre your

play42:21

business plan or cloud flar is leashing

play42:23

off you with the intransparent

play42:24

Enterprise pricing there is no in

play42:25

between and at some point the time comes

play42:27

to switch and consider whether you need

play42:29

Cloud flare at all Cloud flare only

play42:31

managed pretty large dos attacks for us

play42:33

if you have a bit more vulnerable attack

play42:34

surfaces like an uncashed

play42:36

unauthenticated API request that eats up

play42:38

100 milliseconds of CPU time and can use

play42:39

cores up with just 10 to 100 requests

play42:42

per second Cloud flare is not even going

play42:43

to detect it especially since all

play42:45

semi-professional dos attacks as a

play42:46

service groups seem specifically to

play42:47

specialize for cloudflare backed

play42:49

services including under attack mode

play42:51

workarounds yep

play42:53

yep I feel sick shout out to Robin for

play42:56

writing this and I'm sorry that your

play42:58

business is going through this genuinely

play43:00

horrifying o there's hn comments as far

play43:02

as I can tell the issue is the following

play43:03

op runs a casino gambling site gambling

play43:05

is a regulatory mess yep and so it's

play43:07

very hard to comply with every

play43:08

jurisdiction everyone needs you to prove

play43:10

compliance to operate in that

play43:11

jurisdiction yep due to that IPS hosting

play43:14

gambling and gambling sites often get

play43:15

regionally blocked by internet providers

play43:17

cool Cloud flare wanted them to use the

play43:19

bring your own IP features of the

play43:20

Enterprise plan and did not want them on

play43:22

cloud Flair's IPS they should have said

play43:24

that yeah okay you're saying that here

play43:25

cool the message from cloud Flair should

play43:27

have have been Enterprise plan plus Bop

play43:29

bring your own IP or ban and maybe it

play43:30

will work with you on price but instead

play43:32

it's you would really like the

play43:33

Enterprise plan yeah this ends up being

play43:35

the case which doesn't sound unlikely

play43:37

they just don't want to be the one with

play43:38

the IP address for the gambling site

play43:40

cool say that say explicitly to the

play43:42

customers hey we don't want gambling

play43:44

stuff on our IP addresses so you have to

play43:46

bring your own IP here's the best way to

play43:48

do that this is disgusting everyone

play43:50

involved with this should feel bad and

play43:51

or be fired Matthew make a statement you

play43:55

can't just let this sit here you can't

play43:56

just let this video and primes video and

play43:58

everything else that we've been saying

play43:59

about this sit here because people hate

play44:00

gambling and that's what I'm scared

play44:02

about here is that we're going to use

play44:03

the fact that this happens to be a

play44:04

gambling site to justify the fact that

play44:06

cloud flare sales team is incredibly

play44:08

toxic and running and operating in

play44:10

terrible ways this should not be allowed

play44:12

regardless of what kind of business this

play44:13

is in regardless of how you feel about

play44:15

the business just tell the customer what

play44:17

the issue is don't dance around it like

play44:19

this and don't put a huge bill on it if

play44:21

the issues IP addresses tell them if the

play44:22

issues you don't want them in your

play44:23

service tell them if your issues that

play44:25

they cost you too much money tell them

play44:26

don't just keep making up and see

play44:28

if you can get away with it yeah this is

play44:31

disgusting and I hope you guys make some

play44:33

changes well you need to because

play44:35

otherwise the war on cloud flare

play44:37

begins until next time peace nerds

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