Cara Menyusun Desain Penelitian - Metode Penelitian Survey Part 3

Summary

This video discusses the critical elements of research design, focusing on the third part: the research methodology. The presenter elaborates on the importance of defining the research method (quantitative or qualitative), identifying research targets (individuals, groups, or data), selecting the research location, and using sampling techniques. Key components include explaining variables, hypothesis formulation, data collection methods, data sources, and analysis tools. The presenter emphasizes the role of statistical methods in analyzing quantitative data and how these components are essential for creating a robust research methodology. The video aims to equip academics with the knowledge to conduct thorough research.

Takeaways

• 😀 The research design consists of three key components: introduction, literature review, and research methods. This script focuses on the third component, research methods.
• 😀 The research method section is the most important as it outlines how data will be collected and analyzed in the field.
• 😀 The first essential element in research methods is identifying the research method itself, whether it is quantitative (survey, experiment, content analysis) or qualitative.
• 😀 The second key component is defining the target of the research, which could be individuals, groups, or media data depending on the research type.
• 😀 For field research, the target research subjects can be individuals or social groups, while content analysis or secondary data analysis focuses on media or other data sources.
• 😀 The third component is the location of the research, which is essential for field research but not required for content analysis or secondary data research.
• 😀 Sampling techniques are crucial for selecting research subjects. Quantitative research often uses probability sampling for statistical analysis, while secondary data analysis may use time-based sampling.
• 😀 Variables must be clearly defined and operationalized in research. These variables will be broken down into indicators and parameters, which are measured through tools like surveys or questionnaires.
• 😀 Hypotheses should be formulated after defining the research variables, providing clear direction for the research and data collection process.
• 😀 The methods of data collection vary based on the research type, with surveys often utilizing questionnaires. The data must be clearly identified in terms of what is being collected and how.
• 😀 Data sources should be specified, including primary data (directly collected from respondents) and secondary data (sourced from public or published materials such as newspapers, reports, or databases).

Q & A

What are the three main components of research design mentioned in the script?

The three main components of research design are: 1) Introduction, 2) Literature Review, and 3) Research Methodology.

Why is the methodology section considered the most crucial part of research design?

The methodology section is considered the most crucial because it outlines the process for data collection and analysis, which are fundamental for addressing the research problem.

What does the term 'research target' or 'object of study' refer to in the methodology section?

The 'research target' or 'object of study' refers to the individuals, groups, or units being studied. In field research, this typically involves people or social groups, while in content analysis or secondary data analysis, it could refer to media, symbols, or existing data.

What is the role of location in research, according to the script?

Location plays a role only in field research. It refers to the place where the study is conducted. In content or secondary data analysis, there is no need to specify a location.

What is sampling, and how is it discussed in the script?

Sampling is the process of selecting a subset of a population to participate in the study. The script mentions probability sampling for quantitative research, where statistical methods are used, and provides guidance on how to apply it effectively.

How should variables be handled in a research study?

Variables should be operationalized in a research study, meaning they must be clearly defined and measured through specific indicators, which then lead to the development of research parameters like questionnaires.

What is the significance of a hypothesis in research methodology?

A hypothesis is an essential part of the research methodology. It is an operationalized statement or assumption that can be tested through data collection and analysis to determine its validity.

What is the purpose of data collection methods in research?

Data collection methods are used to gather the necessary information to address the research question. For surveys, questionnaires are commonly used, and it is important to clearly explain what data will be collected and how.

How are primary and secondary data sources differentiated in the script?

Primary data comes directly from the source, such as interviews, surveys, or direct observations in the field. Secondary data is obtained from existing sources like publications, databases, and reports, such as those from BPS (Statistics Bureau).

What are some examples of data analysis methods in quantitative research?

In quantitative research, data analysis methods include statistical tools such as frequency tables, cross-tabulation, chi-square tests, correlation, and regression analysis. These methods help analyze and interpret relationships between variables.