How To Become The Greatest Sales Person In The World

Summary

In this video, the speaker shares key insights for achieving sales success through three essential principles: avoid greed, avoid neediness, and embrace being 'seedy.' By not overcharging or selling from desperation, and instead planting value-driven seeds, you can build a successful sales strategy. The speaker emphasizes the importance of offering genuine value, using the law of averages, and remaining patient with the sales process. Ultimately, the video encourages viewers to develop a mindset that allows them to grow their sales through consistent, impactful actions that reap greater rewards over time.

Takeaways

• 😀 Don’t be greedy: Desire your customer's outcome as much as your own. Avoid overcharging or underperforming. Focus on value for both parties.
• 😀 Don’t be needy: Stop needing the sale to happen. Use the law of averages and understand that not every presentation will result in a sale.
• 😀 Be seedy: Every action, word, and thought is a seed for your future success. Focus on planting positive seeds that will grow your reputation and business.
• 😀 Understand the importance of premium pricing: Charge high prices but ensure the value you provide justifies it. Customers should feel they can 10x their investment.
• 😀 Don’t convince people: Selling is not about convincing; it’s about helping. When you come across as needy or desperate, people avoid buying from you.
• 😀 Use free content for long-term value: Offering free content that helps others can eventually lead to paying customers as it builds trust and credibility.
• 😀 Embrace the principle of 'sowing and reaping': The effort you put into your sales today will yield greater returns later on, and the rewards are often bigger than expected.
• 😀 Stay detached from the outcome: Instead of obsessing over making a sale, focus on consistently having enough sales conversations to meet your averages.
• 😀 Build a reputation for producing results: Focus on fulfilling your promises and creating value for clients so you become known as a result-driven salesperson.
• 😀 Don’t be a 'needer of needers': Avoid seeking validation from those who rely on you. Instead, focus on leading others and enabling them to make independent decisions.

Q & A

What is the main focus of the video script?

The main focus of the video script is to teach viewers the psychology of sales success, emphasizing three principles: don't be greedy, don't be needy, and be seedy. The speaker shares insights and personal experiences to help people become better salespeople.

What does the speaker mean by 'don't be greedy'?

'Don't be greedy' means charging fairly for your products or services and ensuring that the value you provide exceeds the price. Greed in sales is about wanting more than what you deserve based on the work you've done, such as overcharging or underperforming.

How does the speaker differentiate between charging high prices and overcharging?

The speaker explains that charging high prices is fine as long as the value you provide justifies it. Overcharging happens when you charge more than the value delivered, or if you're unable to help the client achieve at least 10 times their investment.

What does 'don't be needy' mean in the context of sales?

'Don't be needy' means not selling out of desperation. The speaker advises against selling because you need money. Instead, you should focus on building a consistent sales process and understand that some sales may take time to close.

What role does the law of averages play in sales according to the speaker?

The law of averages suggests that out of every set number of presentations or conversations, a salesperson will close a predictable percentage of sales. The speaker recommends using this understanding to manage expectations and reduce desperation.

Why does the speaker compare sales to a 'Boy Meets Girl' scenario?

The 'Boy Meets Girl' analogy highlights the concept of playing 'hard to get' in sales. Just like in relationships, being too desperate or needy can be off-putting. Instead, salespeople should appear confident and not overly eager for a 'yes.'

What does the speaker mean by 'be seedy'?

'Be seedy' means planting seeds for future success by adding value to your potential clients through content and interactions. Every action, thought, and word should be seen as a seed contributing to a positive reputation and future business opportunities.

How does community service content contribute to sales success?

Community service content refers to providing valuable, free content to the public. By helping others without expecting immediate returns, you build trust and goodwill, which can later translate into sales when people decide to invest in your products or services.

What does the speaker say about reaping what you sow in sales?

The speaker explains that in sales, you 'reap what you sow,' meaning that the efforts you put in now will eventually lead to results, though the rewards may take time to materialize. However, you will always reap more than you sow, just like planting one seed and getting a whole tree.

What are the three key principles to sales success discussed in the video?

The three key principles to sales success are: 1) Don't be greedy – charge fair prices and provide real value; 2) Don't be needy – detach from the desperation for a sale and trust in the process; 3) Be seedy – plant seeds for future success by adding value and building your reputation.