3 Langkah Mulai Digital Marketing Untuk Pemula

Summary

In this video, Jefferly shares a step-by-step guide to help beginners get started with digital marketing. He covers essential steps such as setting up a publishing channel on platforms like Instagram, Shopee, or Tokopedia, managing your account consistently with regular content, and driving traffic to your online presence. Jefferly emphasizes the importance of starting simple and optimizing your platforms for better visibility. The video is aimed at those looking to learn the basics of digital marketing and effectively promote their business online through accessible tools and methods.

Takeaways

• 😀 Start with simple platforms like Tokopedia, Shopee, or Instagram to create your online presence.
• 😀 Choose the right platform based on your business needs and ease of access.
• 😀 Set up a business profile on social media platforms to begin your digital marketing journey.
• 😀 Consistently manage and update your online profiles or stores with relevant content.
• 😀 Regularly post content that aligns with your marketing objectives to engage your audience.
• 😀 Use tools such as Instagram marketing or social media marketing for better content management.
• 😀 Update your website or blog regularly to ensure fresh content that aligns with your marketing goals.
• 😀 Focus on attracting traffic by promoting your accounts through social media or collaboration with other brands.
• 😀 Optimize your online store profiles (e.g., on Tokopedia or Shopee) to improve visibility and attract customers.
• 😀 Use paid advertising on platforms like Instagram and Facebook to boost traffic to your business.
• 😀 Start with simple methods and gradually scale your digital marketing strategy as you grow.

Q & A

What is the first step to start digital marketing for beginners?

The first step is to create a publication channel, such as a website or social media profile. For beginners, platforms like Instagram, Tokopedia, or Shopee can be a good starting point.

How can I choose the right platform for digital marketing?

You should choose the platform that is most accessible and suitable for your product or business. If you are selling products, starting with platforms like Shopee or Instagram can be an easy and effective choice.

What should I do after creating a business account on a platform like Instagram?

Once you create your business account, you need to manage it consistently. This includes posting quality content regularly and ensuring your account aligns with your marketing goals.

How can I keep my website or social media account updated?

Make sure to update your website or social media accounts regularly with relevant content that supports your marketing efforts. This will keep your audience engaged and informed.

What tools can I use to maximize my digital marketing efforts?

You can use various tools such as Instagram marketing and social media marketing tools to enhance your digital marketing strategy. For a more detailed understanding, you can watch tutorial videos or read relevant books on the subject.

What is the next step after managing a digital marketing account?

The next step is to drive traffic to your store or profile. This can be done by creating regular content and promoting your social media or online store to reach more people.

How can I bring traffic to my online store?

You can bring traffic by posting engaging content, promoting your account through social media platforms, sharing your store on WhatsApp, collaborating with other brands, or using paid ads on Instagram or Facebook.

What is the importance of optimizing a profile on platforms like Shopee or Tokopedia?

Optimizing your profile on platforms like Shopee or Tokopedia is crucial because these platforms already bring in traffic. Proper optimization ensures that your store stands out and attracts more potential customers.

Is it necessary to use complex websites or tools to start digital marketing?

No, you don't need to start with complex websites or tools. It's perfectly fine to begin with simple platforms like Instagram, Facebook, or online stores on Shopee and Tokopedia.

What should be the main focus when starting digital marketing?

The main focus should be to prepare your product or business, create an online presence through accessible media, and then drive traffic to your online store or profile to increase visibility and sales.