Como Colocar Minha Empresa No Google em 2025? | Tutorial GRÁTIS

Summary

In this video, Carol walks viewers through a simple and fast process to get their business listed on Google, helping attract potential customers for free. She explains how to set up a Google Business Profile (formerly Google My Business), even for businesses without a physical storefront. Carol covers the key steps, from signing in and choosing a business category to verifying the listing and optimizing it with essential details like service areas, business hours, and keywords. Additionally, she shares tips for uploading photos and enhancing SEO for better visibility on Google search results.

Takeaways

• 😀 Google My Business (now called Business Profile) is a free tool from Google that helps businesses appear in search results when someone searches for their products or services.
• 😀 Even businesses without a physical location, like service providers (e.g., HVAC installation, hairstylists, etc.), can register on Google My Business to appear in relevant local searches.
• 😀 To register a business, you need a Gmail account, and it's recommended to use a professional email for better business growth and future scalability.
• 😀 You must fill in key business details like your name, category, location (if applicable), and service areas (if you're a mobile service).
• 😀 When creating a Google My Business profile, you will be asked to verify your business, often through a phone code or a video showing your business operations or equipment.
• 😀 Make sure to include relevant keywords in your business description to improve search engine optimization (SEO) and ensure your business appears when people search for services like yours.
• 😀 It's important to list business hours, and you should update them regularly to keep your profile accurate for potential customers.
• 😀 Upload high-quality photos that showcase your business, services, and facilities. Ensure the image filenames also include relevant keywords to help Google understand what they represent.
• 😀 If you do not have a website, you can skip that section. However, Google may offer you options to build a simple website as part of the process.
• 😀 Once your profile is complete and verified, it may take some time (up to 5 days) for Google to process and approve it, but once approved, it will be visible to potential customers.
• 😀 Google My Business provides various tools to manage and update your business profile, but you may need to refer to additional resources or videos to fully optimize it.

Q & A

What is the purpose of creating a Google Business Profile?

A Google Business Profile allows businesses to appear in search results when customers look for related products or services. It helps businesses attract more potential customers for free.

Can I create a Google Business Profile if I don't have a physical storefront?

Yes, you can still create a Google Business Profile even if you don't have a physical store. This is especially useful for service-based businesses that visit customers at their location.

What should I do if the business category I offer isn't available in Google Business Profile?

If your exact business category isn't listed, you can select the closest matching category or a related one that best describes your business.

How do I verify my business on Google if I don't have a physical location?

You can verify your business using a phone number or a video that shows your equipment or the services you offer. This ensures Google can confirm you are a legitimate business.

How long does it take for my Google Business Profile to be verified?

Verification typically takes anywhere from 5 minutes to 72 hours, depending on various factors. Google will notify you once your business is verified and visible on the platform.

What is the significance of adding keywords to the business description?

Including keywords in your description helps optimize your profile for search engines, improving visibility when potential customers search for services or products you offer.

How should I choose keywords for my Google Business Profile?

Think about how your potential customers would search for your services. Include those phrases naturally in your description. For example, if you install air conditioners in São Paulo, include keywords like 'air conditioning installation in São Paulo.'

Why should I upload photos to my Google Business Profile?

Photos help customers get a feel for your business, even if they are viewing it online. High-quality images can make your business more appealing and provide a better sense of the experience.

What should I consider when uploading photos for my business profile?

Make sure your photos are high quality and reflect the atmosphere or services you offer. Also, include relevant keywords in the filenames of your images to help Google understand the content.

Is it necessary to have a website to create a Google Business Profile?

No, a website is not required to create a Google Business Profile. If you don't have one, simply leave the website field blank when setting up your profile.