How to Research Any Topic and Monetize It? | Modern Tools Used By Creators?

Summary

This video provides a deep dive into the research process, emphasizing the importance of understanding the 4W1H formula (Why, When, Where, How, What) when investigating any topic. It uses Project Cheetah as an example, guiding viewers through the process of generating questions and finding answers through secondary data research. The script also discusses tools like vidIQ, Alsoask, and Answer the Public, which help with keyword research. The content encourages both secondary and primary data research, highlighting the significance of knowledge and storytelling in effective research. Additionally, it touches on monetizing research through content creation, newsletters, and publishing.

Takeaways

• 😀 Research requires preparation and involves multiple steps, such as identifying the right questions and gathering general information first.
• 😀 The 4W1H formula (Why, When, Where, How, What) is essential for structuring effective research and answering key questions about any topic.
• 😀 Ideas often emerge in relaxed states, such as when you're in the shower, because your subconscious mind provides insights to your conscious mind.
• 😀 Basic knowledge should be gathered from reliable sources before diving deeper into research. This includes finding information on important topics and events.
• 😀 Asking follow-up questions helps deepen your understanding of a subject and leads to more specific research, allowing you to go from general to more specialized details.
• 😀 Secondary research, which involves gathering existing data, is useful, but primary research—gathering firsthand data—provides more valuable insights.
• 😀 Tools like Jenny.io can help streamline research by converting articles into key points, saving time and effort.
• 😀 Template-based research, such as checking for videos, books, or articles related to your topic, helps reduce the time spent and increases efficiency.
• 😀 Using SEO and keyword research tools, like vidIQ, can help find the best topics and keywords for content creation and audience engagement.
• 😀 Online tools like 'alsoask' and 'Answer the Public' can help you identify the most common questions people are asking about a particular topic.
• 😀 Monetizing research can be achieved through content creation (videos, blogs), newsletters, or publishing research in books, as well as establishing your own research firm.

Q & A

What is the first thing to keep in mind before doing research?

Before doing any research, you need to ask yourself four important questions: Why? When? Where? How? This will guide your research and help you gather the most essential information.

Why do we often get creative ideas in the bathroom?

Ideas often come to us in relaxed moments, such as when we're in the bathroom. This happens because our subconscious mind is working in the background, and when we're relaxed, it sends insights to our conscious mind, especially after a brief moment of clarity.

What is the 4W1H formula and how is it useful for research?

The 4W1H formula stands for Why, When, Where, and How. This formula helps guide your research by framing important questions that need to be answered about the topic, making it easier to dig deeper into the subject.

How does questioning deepen the research process?

By constantly asking questions like 'Why did something happen?' or 'How did it occur?', you can uncover more layers of information and gain a deeper understanding of the topic. Each question leads to another, helping you explore more details.

What are the two types of research mentioned in the script?

The two types of research discussed are primary research, which involves collecting new data directly from the field, and secondary research, which uses existing data from sources like articles, reports, and studies.

How can you save time during the research process?

To save time, you can create a research template. This includes checking if the topic has existing content such as videos, books, documentaries, or articles, and finding out what questions are commonly asked about it.

What tools can help you find the most common questions related to a topic?

Two useful tools are 'AlsoAsk' and 'AnswerThePublic'. These platforms allow you to input a keyword and see all the questions people are asking related to that keyword, which can guide your research.

What is the difference between secondary and primary data research?

Secondary data research uses information that has already been collected, such as articles and reports. Primary data research involves collecting new data directly from the source, which is more time-consuming and expensive but can provide more valuable insights.

How can research be monetized?

Research can be monetized by creating content such as videos, blogs, and newsletters, which can be monetized through ad revenue or subscriptions. Publishing books or starting a research firm are also ways to make money from research.

Why is storytelling important in research-based content?

Storytelling is crucial because it makes research more engaging. It helps turn raw data and facts into a narrative that resonates with audiences, making the content more interesting and memorable, which in turn enhances its value.