갤럭시 AI 1억대 만든다…삼성 대반격 시작/한국경제TV뉴스

Summary

Samsung unveiled their new Galaxy S24 smartphone series featuring an AI assistant called Galaxy AI. Galaxy AI enables real-time translation, searches for items recognized on screen, and other AI capabilities directly on the device without cloud connectivity. Samsung plans to provide Galaxy AI to 100 million Galaxy devices this year, including older models via software updates. The Galaxy S24 aims to sell 36 million units, a 10% increase over the S23. Samsung hopes their first on-device AI phone can help regain the top global smartphone market share position from Apple, who won't release an AI phone until later this year.

Takeaways

• 😀 Samsung unveiled the Galaxy S24 series with new AI features like real-time translation and object recognition.
• 📱 The Galaxy S24's standout feature is the on-device AI called Galaxy AI supporting 13 languages.
• 🔢 Samsung aims to sell over 10% more Galaxy S24 units compared to the S23 series.
• 📈 Samsung plans to install Galaxy AI on 100 million devices in 2022 to boost AI adoption.
• 👍🏻 Industry experts are optimistic about the Galaxy S24 revitalizing the smartphone market with AI.
• 📉 Samsung's smartphone sales have declined since 2016, but Galaxy AI could reverse the trend.
• 🥇 Samsung lost the global smartphone sales crown to Apple in 2022 after holding it since 2012.
• ⏱ Samsung is trying to establish first-mover advantage before Apple's AI iPhone later this year.
• 💲 Samsung adopted an aggressive pricing strategy by freezing prices for regular models.
• 🎯 The Galaxy S24 series aims to sell 36 million units, which would be Samsung's best year since 2016.

Q & A

What event was mentioned for the unveiling of the Galaxy S24?

The unveiling of the Galaxy S24 was mentioned to have occurred during an Unpacked event.

What is a significant feature of the Galaxy S24 series as highlighted in the discussion?

A significant feature of the Galaxy S24 series is its full integration with artificial intelligence, notably through the new flagship smartphone's Galaxy AI capabilities.

What unique AI function does the Galaxy S24 offer?

The Galaxy S24 offers unique AI functions such as real-time translation for 13 languages, Circle to Search feature for real-time product information search, and on-device AI capabilities without needing internet or cloud connection.

How does Samsung plan to expand its Galaxy AI feature?

Samsung plans to expand its Galaxy AI feature by incorporating it into 100 million Galaxy devices within the year.

What were Samsung's sales goals for the S24 series and its AI capabilities?

Samsung aims to sell more than the previous models, targeting over 10% increase from the prior models' sales, and plans to equip approximately 100 million Galaxy devices with Galaxy AI.

What other AI-equipped product did Samsung announce at the Unpacked event?

At the Unpacked event, Samsung also announced the Galaxy Ring, an AI wearable device focused on health monitoring.

How does Samsung's approach to AI in its devices compare to previous years?

Samsung's approach has evolved to focus more on AI, with significant advancements and features being introduced in the latest Galaxy S24 series, marking a departure from the incremental hardware improvements seen in previous years.

What was Samsung's reaction to being surpassed by Apple in smartphone shipment rankings?

The script indicates that Samsung's slip to second place behind Apple in smartphone shipments was seen as a critical moment internally, highlighting a symbolic and actual challenge in the market.

What strategic price policy did Samsung adopt for the Galaxy S24 series?

Samsung adopted an aggressive pricing strategy for the Galaxy S24 series, raising the price for the Ultra model while keeping the prices for the standard and Plus models unchanged.

How does Samsung plan to implement AI features in its older devices?

Samsung plans to implement AI features in older devices through software and algorithm updates, aiming to include 80 to 90% of the S24's AI capabilities in previous models.