5 Tips to Become the BEST Salesperson - Grant Cardone

Summary

In this video, Grant Cardone shares his five essential tips for becoming a better salesperson. He emphasizes the importance of getting your financial mindset right, staying persistent with follow-ups, and adopting a mixed strategy that blends different sales techniques. Cardone stresses that writing up deals is crucial for closing them, and continuous training is the key to staying at the top of your game. Drawing from his 30 years of experience and insights from top industry professionals, Cardone offers actionable advice to help salespeople increase their success and achieve lasting financial growth.

Takeaways

• 😀 Focus on getting your financial mindset right first—if your financial foundation is solid, everything else falls into place.
• 😀 Follow-up is critical—25% of salespeople give up after just one call. Your success depends on persistence, with most sales happening after the fifth to eighth contact.
• 😀 Diversify your sales strategies—don’t rely on just one method. Use mixed strategies, including phone calls, social media, in-person visits, and referrals.
• 😀 Writing the deal up is crucial—no sale is made without putting it in writing. Don’t just talk, make the formal proposal.
• 😀 Continuous training is key to success—commit to learning and improving every day. Sales professionals who don’t train are not committed to winning.
• 😀 The best salespeople train obsessively—like Conor McGregor, success comes from being obsessed with training and outworking everyone else.
• 😀 Financial literacy is essential—understand how to manage your money and create wealth to set yourself up for long-term success.
• 😀 Technology and social media are vital—adapt to new tools like video, text messaging, and social platforms to market and sell effectively.
• 😀 Use all available resources to follow up—whether that’s email, phone calls, or in-person visits, the fortune is in the follow-up.
• 😀 Never stop learning—whether through books, audio, role-playing, or real-world application, the key to improving as a salesperson is constant learning and practice.

Q & A

What is the first key element to focus on in sales, according to the speaker?

The first key element to focus on is getting your financial mindset right. Understanding your own financial potential and aligning your mindset with your financial goals is crucial for long-term sales success.

Why is follow-up so important in sales?

Follow-up is important because most sales are closed after the 5th to 8th call, yet many salespeople quit after one or two calls. Persistence is key in converting leads into actual sales.

What does the speaker mean by 'Mixed Martial Arts of Sales'?

The 'Mixed Martial Arts of Sales' refers to using a diverse range of sales techniques, including phone calls, internet marketing, social media, in-person visits, and referrals. This approach ensures that you're covering all angles and adapting to different customer preferences.

What is the significance of writing up the deal?

Writing up the deal is essential because it ensures that the transaction is formalized. Whether it’s a contract, proposal, or letter of intent, getting something on paper is the only way to guarantee the sale is finalized.

What does the speaker say about the role of training in a salesperson's success?

Training is vital to success in sales. The speaker emphasizes that the best salespeople train every day, whether it’s through videos, role-playing, or self-reflection. Continuous learning and improvement are key to staying competitive.

What is the 'Millionaire Booklet' and how does it relate to sales success?

The 'Millionaire Booklet' is a guide created by the speaker that combines financial literacy and sales strategies. It serves as a roadmap to success, outlining the steps needed to improve both your financial mindset and sales techniques.

How does the speaker suggest handling rejection or failure in sales?

The speaker suggests using rejection or failure as a learning opportunity. After losing a deal, role-play and analyze what could have been done differently to improve and close future sales.

What role does technology play in modern sales, according to the speaker?

Technology plays a significant role in modern sales. The speaker mentions using tools like social media, videos, and text messaging as part of the sales process. These tools help salespeople stay relevant and adapt to changing consumer behaviors.

What does the speaker say about being satisfied with one's current financial situation?

The speaker warns that if you're satisfied with your current financial situation, it’s hard to stay motivated in sales. A salesperson needs to be driven by the potential to make more money and improve their circumstances.

How does the speaker define success in sales?

Success in sales is defined not just by closing deals, but by consistently making money and improving one's sales process. The speaker stresses that the best salespeople are the ones who generate the most revenue, not just those with the highest closing ratios.