Pengertian Agribisnis dan Subsistem Agribisnis #agribisnis pertanian

Summary

The video highlights the importance of agribusiness in Indonesia, focusing on the country's agricultural sector and the decline in interest from younger generations. It explains how agribusiness integrates farming with modern business practices, offering opportunities for growth, profitability, and sustainability. The script covers the four key subsystems of agribusiness—upstream agro-industry, farming and agricultural production, downstream agro-industry, and support services—emphasizing their interconnectedness and role in boosting Indonesia's economy and rural development. Ultimately, the video stresses the need for innovation and education in agribusiness to secure the future of agriculture in Indonesia.

Takeaways

• 😀 Agriculture remains a key livelihood in Indonesia due to its fertile land and supportive climate, contributing significantly to the economy.
• 😀 The younger generation is showing less interest in pursuing agriculture as a profession, due to perceptions of it being low-status and unstable.
• 😀 The misconception that agriculture is unappealing and even shameful has contributed to the decline in interest from millennials.
• 😀 Agribusiness, which integrates agriculture with business management, can offer a solution by making farming more profitable and appealing.
• 😀 Agribusiness involves understanding the entire agricultural process, from production to marketing, ensuring each part is maximized for profit.
• 😀 Agribusiness combines various fields of study, including business management, agricultural systems, and communication, to improve farming and related industries.
• 😀 Agribusiness is defined as a business based on agriculture or related sectors that contribute to the provision of food and other agricultural products.
• 😀 The agribusiness system is divided into four interrelated subsystems: upstream (hulu), cultivation (usahatani), downstream (hilir), and supporting services.
• 😀 The upstream subsystem ensures the availability of agricultural inputs such as seeds, fertilizers, machinery, and finance.
• 😀 The cultivation subsystem focuses on producing agricultural products like food, livestock, and crops, relying on farmers, ranchers, and other producers.
• 😀 The downstream subsystem processes, stores, and distributes agricultural products, adding value and ensuring market access for rural areas, boosting local economies.
• 😀 The supporting services subsystem helps improve agricultural productivity by providing financial, educational, and research services to farmers and businesses.
• 😀 Each subsystem in agribusiness is interconnected, and no subsystem can operate independently, highlighting the importance of a holistic approach for the success of agriculture.

Q & A

What is the main issue affecting agriculture in Indonesia today?

The main issue is the decreasing interest among the younger generation, especially millennials, in pursuing agriculture as a career. This is largely due to a longstanding mindset that agriculture is an unpromising, low-status, and uncertain field.

Why do young people perceive agriculture as an unattractive career?

Young people view agriculture as unattractive because of the perception that it is a low-status, unglamorous job with limited financial stability. Additionally, some people even see it as a degrading or embarrassing occupation.

What is agribusiness and why is it important for Indonesia's agriculture sector?

Agribusiness is a business that is based on agricultural activities or related industries. It plays a crucial role in ensuring the profitability and sustainability of agricultural enterprises by integrating farming with business management, marketing, and production strategies.

What does the term 'agribusiness' encompass?

Agribusiness encompasses all activities in agriculture that include the cultivation of crops, raising animals, and other agricultural practices. It also includes post-harvest processing, marketing, and distribution of agricultural products.

How is agribusiness linked to economic growth in Indonesia?

Agribusiness contributes to Indonesia's economic growth by maximizing the benefits from agricultural production, creating job opportunities, improving the quality of life in rural areas, and enhancing food security.

What are the four subsystems of agribusiness?

The four subsystems of agribusiness are: 1) Agro-industry upstream (hulu), which provides the necessary inputs for farming, 2) Farming or production (usahatani), where crops and livestock are grown, 3) Agro-industry downstream (hilir), which processes and markets the agricultural products, and 4) Support services, which provide financial, technical, and educational support to the agricultural sector.

What role does the upstream agro-industry play in agribusiness?

The upstream agro-industry plays a critical role by supplying essential inputs for agricultural production such as seeds, fertilizers, equipment, and financing. This subsystem ensures that farmers have the resources they need to cultivate crops and raise livestock effectively.

How does the downstream agro-industry contribute to the agricultural economy?

The downstream agro-industry is responsible for collecting, processing, and distributing agricultural products. This subsystem adds value to raw agricultural products, either by refining them into finished goods or by marketing them directly to consumers, which stimulates economic activity and creates jobs, especially in rural areas.

What is the role of support services in the agribusiness system?

Support services provide essential assistance to all stages of the agribusiness system. This includes financial support from banks, technical assistance from agricultural consultants, and research from universities and agricultural agencies. They help improve production efficiency, reduce risks, and ensure sustainable growth in agriculture.

How can the younger generation be encouraged to pursue agriculture?

Encouraging the younger generation to pursue agriculture requires changing the perception of farming as a low-status career. This can be achieved through education on agribusiness, showcasing the economic potential of modern farming techniques, and highlighting successful role models in the agricultural sector.