Anju Verma, A Business Owner Learn Digital Marketing In Hindi To Launch Her Digital Shop

Summary

In this inspiring interview, Anju Verma, a professional beautician and housewife, shares her journey of resilience during the COVID-19 pandemic. After facing challenges with her beauty salon and adapting to home visits, Anju found her passion for digital entrepreneurship through a transformative webinar. Emphasizing the importance of self-discipline and consistency, she highlights her newfound confidence and success in building a digital shop. Anju's story serves as a powerful testament to overcoming obstacles and empowering others, showcasing her commitment to helping women navigate similar struggles in their lives.

Takeaways

• 😀 Anju Verma, a housewife and beauty salon specialist, has faced significant challenges but is now re-establishing her business.
• 💪 During the COVID-19 pandemic, Anju had to close her salon and adapt by working from home, showcasing resilience and adaptability.
• 🏡 She moved her business multiple times due to rising rents and unfavorable circumstances but remained determined to succeed.
• 💼 Anju emphasizes the importance of continuous learning and has pursued digital marketing to enhance her business skills.
• 📱 The transition to digital marketing has opened new opportunities for Anju, enabling her to promote her services effectively online.
• 💰 She aspires to achieve a steady income, expressing that even 20,000 to 25,000 INR would be significant for her family's needs.
• 📚 Anju stresses the value of education and personal development, having previously studied fashion designing alongside her other pursuits.
• 🌟 She credits her success to the support and resources provided by her digital community, which has helped her overcome technical challenges.
• 👩‍🎓 Anju encourages others to embrace learning, noting that regular practice and support can lead to significant growth and understanding.
• 🎉 The interview highlights Anju's inspiring journey, serving as motivation for others facing similar challenges in their personal and professional lives.

Q & A

Who is Anju Verma, and what is her profession?

Anju Verma is a housewife who runs her own salon and is a professional specialist in beauty services with 15 years of experience.

What significant challenge did Anju face during the COVID-19 pandemic?

During the COVID-19 pandemic, Anju had to close her salon and began working from home, visiting clients to maintain her business.

What motivated Anju to transition to digital marketing?

Anju was motivated to explore digital marketing after attending a webinar that showed her the potential for online work, enabling her to run her business from home.

How did Anju's education influence her career?

Anju completed her undergraduate studies and had additional training in fashion design, which contributed to her skills in managing her salon and understanding the beauty industry.

What difficulties did Anju encounter with her previous salon locations?

Anju faced challenges with landlords raising rent, which made it unaffordable for her to continue her salon business, leading to her having to relocate multiple times.

What was Anju's income goal, and how did she plan to achieve it?

Anju aimed for a monthly income of around 20,000 to 25,000 INR and planned to achieve this through her digital shop and various online promotions.

What strategies did Anju implement to adapt to her changing circumstances?

Anju adapted by shifting her services to home visits and embracing digital marketing to promote her business, thereby reaching new clients.

How did Anju maintain her motivation and energy throughout her journey?

Anju maintained her motivation through consistent affirmations, a disciplined daily routine, and the support of her digital marketing course.

What advice does Anju offer to others interested in digital marketing?

Anju advises others to remain consistent, seek knowledge, and utilize available resources, emphasizing the importance of regular practice and learning.

What future goals does Anju have for her career?

Anju aims to further her knowledge in dropshipping and marketing, enhance her digital presence, and help other women overcome similar challenges in their businesses.