CLOCKWORK Webisode #2: How Ray Alimurung’s transformational leadership shaped Lazada Philippines

Summary

In this Clockwork interview, Ray Alimurung, CEO of Lazada Philippines, shares insights into the e-commerce industry. He discusses his personal online shopping habits, the importance of a clear vision for a CEO, and the challenges of building trust in digital payments. Alimurung also talks about Lazada's response to the COVID-19 pandemic, the company's commitment to technology, and his leadership style that fosters a culture of experimentation and respect.

Takeaways

• 🛒 Ray Alimurung, CEO of Lazada Philippines, is a frequent user of his own platform, often purchasing floor cleaners, disinfectants, groceries, and personal care items online.
• ⏰ Ray starts his day by checking his schedule, which is managed by an assistant, and prefers to book meetings in 30-minute increments to maintain focus.
• ☕ Ray is a coffee drinker and prefers a business casual attire, reflecting the tech startup culture.
• 🚀 The most important trait Ray believes a CEO should possess is the ability to set a clear, simple, and consistent long-term strategic vision.
• 🌐 Ray faced the challenge of building multiple industries simultaneously while establishing Lazada, including e-commerce, logistics, and payments.
• 📈 E-commerce in the Philippines is still less than five percent of retail, indicating significant growth potential.
• 👨‍⚕️ Ray initially pursued a career in medicine to help people but was inspired by the internet's potential to impact development on a larger scale.
• 🛍️ Lazada has evolved from a retailer to a marketplace to scale and meet consumer needs, showcasing the company's willingness to experiment and adapt.
• 🛒 Lazada expanded its product assortment during the COVID-19 pandemic to cater to essential needs and launched services like online grocery and medicine purchases.
• 💼 Ray emphasizes the importance of a digital strategy for businesses, suggesting investments in high-traffic channels and store management on platforms like Lazada.
• 🔒 Trust is a key focus for Lazada, with efforts to improve seller and product ratings, reviews, and an efficient online return system to address consumer concerns.

Q & A

What is the significance of the shopping app discussed in the interview?

The shopping app is one of the top e-commerce platforms in the Philippines, making online shopping convenient and changing consumer buying behavior.

What does the CEO of Lazada Philippines usually buy online?

The CEO buys floor cleaners, disinfectants, groceries, and personal care items online, as he finds it convenient and it has changed his buying behavior.

What is the most important trait for a CEO according to Ray Alimurung?

Ray Alimurung believes that a CEO must be able to set a clear, simple, and consistent strategic long-term vision, emphasizing that leadership is a marathon, not a sprint.

How does Ray Alimurung manage his daily schedule?

Ray Alimurung checks his schedule first thing in the morning, managed by an assistant, and books meetings in 30-minute increments to maximize focus.

What was Ray Alimurung's career aspiration as a child?

Ray Alimurung aspired to be a medical doctor to help people, inspired by his grandfather who was a heart doctor and a pioneer of Philippine medicine.

Why did Ray Alimurung transition from medicine to e-commerce?

Ray Alimurung saw the potential of the internet to impact Filipinos on a national scale and to capitalize on development in a broader way than one patient at a time.

What was the biggest challenge Ray Alimurung faced in the e-commerce industry?

The biggest challenge was realizing that building Lazada was not just about building a company but several industries at once, including e-commerce, logistics, and payments.

How did the COVID-19 pandemic affect Lazada's operations?

During the pandemic, Lazada expanded its product assortment to cater to consumer needs, launched online grocery and medicine services, and continued to empower businesses to grow online.

What is Ray Alimurung's view on cash on delivery?

Ray Alimurung acknowledges that cash on delivery addressed early trust concerns but is more expensive for the company due to higher failure rates compared to digital payments.

What does Ray Alimurung believe is essential for big companies in the digital age?

Ray Alimurung emphasizes that big companies need a digital strategy and should invest in high-traffic channels, store management, and operations to be where consumers are.

How does Ray Alimurung define his leadership style?

Ray Alimurung's leadership style is meritocratic, treating everyone with respect, and fostering an environment where ideas from all levels are heard and valued.

Outlines

00:00

🛒 Introduction to Clockwork and Interview with Mr. Ray

The video script begins with a lively introduction to the show 'Clockwork,' where the host engages in conversations with top Philippine industry leaders. The host sets the stage for an insightful discussion by highlighting the guest's role in revolutionizing shopping through an app. Mr. Ray, the guest, is introduced as the man behind one of the Philippines' leading shopping apps. The host humorously touches on the common online shopping dilemma of adding items to the cart impulsively. Mr. Ray shares his own online shopping habits, emphasizing the convenience of grocery and personal care shopping. He also shares his leadership philosophy, emphasizing the importance of a clear, simple, and consistent long-term vision.

05:00

☕️ Personal Insights and Challenges in E-commerce

The conversation transitions to Mr. Ray's personal routine, revealing his disciplined approach to time management. He discusses his preference for coffee and a casual work attire, reflecting the tech startup culture. Mr. Ray then delves into the significant challenges he faced in building the e-commerce platform, Lazada, highlighting the simultaneous development of multiple industries like logistics and digital payments. He contrasts this with the US, where e-commerce had a more gradual adoption. Despite Lazada's ninth anniversary, he views e-commerce in the Philippines as still nascent, with significant growth potential.

10:01

👨‍⚕️ From Medicine to E-commerce

Mr. Ray shares his initial career aspiration to be a medical doctor, influenced by his grandfather, a pioneer in Philippine medicine. He discusses the frustration of addressing poverty through medicine and the realization that a broader impact could be made through technology. This realization led him to leave medicine for business, eventually joining Lazada. He reflects on his family's reaction to his career shift and the goals he set for Lazada, focusing on making it a relevant and trusted e-commerce platform.

15:02

📈 Adapting to the Pandemic and Trust in E-commerce

The discussion turns to the impact of the COVID-19 pandemic on Lazada. Mr. Ray explains how the company adapted by expanding product offerings to meet new consumer needs and launching services like online grocery and medicine purchases. He emphasizes the importance of technology in streamlining seller onboarding and operations. Addressing concerns about cash on delivery and privacy, Mr. Ray outlines Lazada's efforts to build trust through transparent ratings and reviews and efficient return processes.

20:03

💡 Experimentation, Leadership, and Personal Anecdotes

Mr. Ray discusses Lazada's culture of experimentation, which led to the shift from a retail model to a marketplace model. He acknowledges the company's missteps and the learnings from them, drawing a parallel to Thomas Edison's perspective on failure. His leadership style is characterized by respect for all and a belief in meritocracy, valuing diverse ideas. He candidly shares how he manages pressure, both as a CEO and in his personal life, highlighting the importance of having a support system. Mr. Ray also shares personal anecdotes, including his recent purchases and gardening hobby, and his experience with Lazada's return system.

🎁 Conclusion and Special Gift

The interview concludes with a special gift exchange. The host presents Mr. Ray with a collection of his favorite juices and a print of a painting by a renowned children's book author, reflecting the show's appreciation for his insights. The host, Edu, extends gratitude to Mr. Ray and Globe Business for the opportunity and invites viewers to tune in for future episodes featuring inspiring industry leaders.

Keywords

💡E-commerce

E-commerce refers to the buying and selling of goods or services using the internet, and it is the central theme of the video. The interviewee, Mr. Ray Alimurung, is the CEO of Lazada Philippines, one of the top e-commerce platforms in the country. The video discusses how e-commerce has transformed shopping habits and the economy, with Alimurung sharing his insights on the growth and potential of e-commerce in the Philippines.

💡Lazada

Lazada is a prominent e-commerce platform in Southeast Asia, and the video features its CEO for the Philippines, Mr. Ray Alimurung. Lazada is highlighted as a company that has played a significant role in shaping the e-commerce industry in the region, offering a platform for sellers to reach customers and for customers to access a wide array of products.

💡Leadership

Leadership is a recurring concept in the video, particularly in relation to Mr. Alimurung's role as CEO. He discusses the importance of setting a clear, simple, and consistent strategic vision for long-term success. The concept is illustrated through his reflections on guiding Lazada and the challenges of leading in a rapidly evolving industry.

💡Innovation

Innovation is implied throughout the video as a key driver of success in e-commerce. Mr. Alimurung talks about the necessity of being innovative to meet consumer needs and to stay ahead in the competitive landscape. Innovation is evident in Lazada's approach to expanding product offerings and services, such as online grocery and medicine purchases.

💡Digital Strategy

A digital strategy is mentioned as essential for businesses, especially in the context of e-commerce. Mr. Alimurung emphasizes that businesses need to have a digital strategy to engage with consumers who are increasingly shifting their media consumption online. This strategy involves being present on platforms where consumers are active and managing online store operations effectively.

💡Trust

Trust is a critical concept in e-commerce, as discussed by Mr. Alimurung. He mentions that trust is not just about payment methods but also about seller and product ratings, reviews, and the overall customer experience. Lazada's approach to building trust includes offering cash on delivery and easy return systems to cater to Filipino consumers' preferences.

💡COVID-19

The COVID-19 pandemic is discussed as a significant event that affected e-commerce. Mr. Alimurung shares how Lazada pivoted during the pandemic to expand its product assortment to cater to essential needs, such as groceries and health essentials, highlighting the company's adaptability and resilience in the face of crisis.

💡Entrepreneurship

Entrepreneurship is touched upon when the host mentions the potential impact of the video on viewers considering entrepreneurship or MSMEs (micro, small, and medium enterprises). The video showcases the opportunities and challenges of running a business in the e-commerce space, inspiring viewers to consider the broader world of possibilities in this domain.

💡Technology

Technology is a foundational element of e-commerce, as discussed in the video. Mr. Alimurung explains how technology enables sellers to manage their businesses online easily and efficiently. It also plays a role in personalization, search algorithms, and the overall user experience on the Lazada platform.

💡Experimentation

Experimentation is portrayed as a part of Lazada's culture and a key to innovation. Mr. Alimurung shares that the company is willing to experiment with new ideas and business models, such as transitioning from a retailer to a marketplace model. This approach allows them to learn, adapt, and grow, even when some experiments do not succeed.

💡Meritocracy

Meritocracy is mentioned in the context of Mr. Alimurung's leadership style. He believes in a system where the best ideas and performances are recognized and rewarded, regardless of one's position in the company. This concept fosters an environment where every team member feels valued and motivated to contribute to the company's success.

Highlights

Introduction to Clockwork, a platform for conversations with top Philippine industry leaders.

Interview with Mr. Ray, the man behind one of the Philippines' top shopping apps.

Mr. Ray discusses the convenience of online shopping and its impact on buying behavior.

Importance of setting a clear, simple, and consistent strategic vision for a CEO.

Mr. Ray's morning routine and preference for coffee over tea.

Challenges faced in building Lazada and the simultaneous development of e-commerce, logistics, and payments industries.

E-commerce in the Philippines is still less than five percent of retail, indicating significant growth potential.

Mr. Ray's initial career aspiration to be a medical doctor and his transition into e-commerce.

Influence of Mr. Ray's grandfather, a heart doctor, on his desire to help people.

Mr. Ray's vision to use the internet to impact Filipinos on a national scale.

Lazada's evolution from a retailer to a marketplace to scale and meet consumer needs.

Lazada's goal to become the most relevant and trusted e-commerce platform in the field.

Lazada's response to the COVID-19 pandemic by expanding product assortment and launching essential services.

Technology's core role in enabling sellers to manage their businesses online through Lazada.

Addressing trust concerns in cash on delivery payments and the push for digital payments.

Advice for big companies and brands to have a digital strategy and invest in e-commerce.

Mr. Ray's leadership style emphasizing respect, meritocracy, and the importance of sharing ideas.

How Lazada is willing to experiment and learn from failures to improve.

Mr. Ray's personal experiences with online shopping, including product recommendations and returns.

Conclusion of the interview with a special gift for Mr. Ray and a look forward to future episodes.

Transcripts

[Music]

hi everyone

i'm glad you're here to join in our

conversations with the philippines top

industry leaders

it's time to pick their brilliant minds

and see what makes them tick

get ready to take down some notes as we

talk about business life and everything

in between this is clockwork

[Music]

today we'll meet the man behind one of

the philippines top

shopping apps the person who helps make

adding to cart easy for you and me but

it makes a sometimes question our very

own judgments why

why did i add to cart

when would i ever use this what was i

thinking we'll find out more ladies and

gentlemen welcome mr ray

[Music]

thank you edu good morning and good

morning to everyone watching today

thank you very much for joining us okay

if you don't mind let's dive straight

into it i mean as the head of the

biggest e-commerce platform in the

philippines do you do a lot of online

shopping yourself and if you do

what do you normally buy yes i uh

definitely i eat i eat my own dog food

and a lot of my online shopping happens

on lasalle i am now becoming

pretty much an expert on floor cleaners

disinfectants

i buy a lot of groceries online as well

as personal care it's just so convenient

that it's completely changed my buying

behavior

well first question and already we have

so much in common

good to hear i hope i hope that a lot of

your shopping is also in lasagna oh

definitely with a capital l

but i have to ask you though in your

line of business i mean what is the most

important trait as a ceo that you must

possess to baby say better lead your

team to success yeah i'd like to think

that there are

different leaders and different styles

and i can i believe i can only talk

about what works for me for me i really

believe that a ceo or a leader must be

able to set a very clear

simple and consistent strategic

long-term vision

it's a marathon not a sprint okay thank

you that's from a business standpoint

but i guess people will also be curious

to find out

more about you from a personal

standpoint so these are some very

thought-provoking questions i'll have to

begin

what's the first thing you do in the

morning

first thing i do is check my schedule

i have an assistant who helps me manage

my day my week actually my life i try to

book meetings in 30 minute increments uh

and you know i ideally maximum 45 if you

force a little bit more focus in your

day you actually get a lot more than you

realize

are you a coffee or tea kind of guy

definitely coffee business casual attire

well you know in a tech startup

definitely it's casual i also promised

myself after one internship where i was

wearing a suit i would never take

another job or had to wear a neck bag

[Music]

what was the biggest challenge you faced

on your way to becoming a uh

a leader in the e-commerce industry

you know i would say that the biggest

challenge i faced was that i realized in

building lazada we were not just

building a company we realized that we

were building

several industries at the same time

i'm talking about e-commerce

logistics payments it was actually

impossible to build only e-commerce uh

let me contrast this with the us where

people have been entering their credit

cards

on paper

uh

in catalogs they've been doing that for

years before e-commerce started and in

the philippines the logistics industry

was basically in its infancy the ability

to receive payment uh prepayment or

digital payment was also very very

limited well mr murong you spoke about

infancy you know now uh how many years

down the road you just celebrated your

uh ninth birthday uh the company so to

speak

but

after nine years can you still say that

uh the whole concept is still in its

infancy and there's so much more to look

forward to you know e-commerce is still

less than five percent of retail in the

philippines

you know we're still at a stage where

people

tell people tell their friends and

families about their purchases online

when we get to a point where it's no

longer news when no one is talking about

it and we know it's ubiquitous

when you first went to school

what did you want to be ever since i was

a child i've only wanted to do two

things

i wanted to help people and create

and many people don't know that i

actually

started my

my career as a medical doctor

because i wanted to help people and

there's a story to that and if you if

you you don't mind i'd like to share it

please

um you know

my grandfather was a heart doctor and he

was one of the pioneers of philippine

medicine he was one of the co-founders

of mccarthy medical center

and he i really idolized him and my

desire to help people was actually see

that by him

and i can still remember stories where

he would offer his services for free to

patients on weekends

so i trained for five years at pgh the

largest charity hospital

and i can still remember being

frustrated by the sheer poverty and i

felt that no matter how many people we

helped tomorrow would look just like

today

and that we were really running in place

but you know the world was changing the

year was 1999 and there was this

groundbreaking technology developing

around us called the internet and i

became captivated with its possibilities

and potential that it could one day

capitalize development in philippines in

in a much broader way rather than

helping one patient at a time that you

get to do as a clinician i saw an

opportunity to impact filipinos on a

national scheme

and so i quit medicine

and i went back to school i went to

business school in silicon valley spent

four years in amazon because i wanted to

learn about this thing called e-commerce

and i got that chance in 2012 when i

received a call from an e-commerce

startup in the philippines called

lazada you know i have to ask you this

in my family my father always said i

want one to be a doctor exactly i want

to be a lawyer

and want to be a priest or a soldier are

you sure we're not from the same family

because that sounds exactly like a

conversation i would hear over the

dinner table oh yeah that's exactly how

you know i'm sorry to say i'm

disappointed by that in a couple but uh

that's why my question to you is how did

your family are we talking about a

doctor benjamin aliburong

yes that's my uncle

okay yeah yeah you know

my father is a lawyer so there you go

the doctor and the lawyer no we're not

talking about vic

yes

oh really get out of here okay no i know

they're both

okay small world no but how did your

family feel about your change of heart

that was a very interesting conversation

but he when when i left medicine i was

so sure

that there really was no more discussion

and at that point you know i the i think

everyone was thinking hey you know what

let him do what he wants anyway he can

always go back to being a doctor no no

that's really really interesting uh you

know because normally like i feel it

today filipino culture the first scene

is the mother shouting to the neighbors

you know it's a really big deal

when you first took the wheel of uh

lazada what did you uh want to change if

there was any and what goals did you set

and how did you

strategize towards that end you know

lazada has

went through a lot of changes

as you may know we were founded by a

german incubator called rocket internet

in 2012 and then in 2016 there was an

acquisition with by alibaba today i want

to move

lazada towards

uh being the most relevant and trusted

platform e-commerce platform in the

field

uh what we're trying to do now is enable

all the sellers that want to sell on

lazada to be able to onboard

and then of course when you come on the

platform it should be easy to find what

you're looking for right

this is partly our search algorithm

which creates personalization such that

both search and discovery are tailored

to the customer

you put forth these goals

you created the mindset for the company

but then again here comes kobe 19. here

comes the pandemic

nobody ever imagined it would happen how

did you pivot the company now to be able

to become and stay relevant during these

times during kobe the priorities for

lazada did not really change

the mission of lazada it's to accelerate

progress in southeast asia and how do we

accelerate progress we do it by

empowering filipino consumers to find

what they're looking for online but also

to empower

businesses

msnes and brands to go online and grow

online for instance for the consumers we

expanded our product assortment

during kobe to cater to their needs we

continue to give them their essentials

for online grocery called last march to

enable consumers to buy fresh and frozen

foods like meat fish vegetables even ice

cream we launched lazada med to enable

consumers to buy non-prescription

medicines like vitamins supplements and

other health essentials in many ways

you're creating an inclusive economy you

know now that's going to have to

parallel with the development of

technology uh how much of

other resources are you throwing back

into the development

and expansion of technology actually

technology is at the core of what we do

at lazada the ability of sellers to

manage their business online

is something completely powered by

technology today the seller can go

and actually sign up on their own upload

documents do this all probably within 10

minutes 5 to 10 minutes they can do this

at midnight without talking to a human

being again i

wasn't kidding when i say i do a lot of

shopping now but i've always been using

the

cash flow delivery

because there's still that fear in me

that sometimes there might be a breach

and my privacy data

might end up falling in the wrong hands

how are you addressing that because i

still notice a lot of my friends too are

doing a lot of the cash on delivery yeah

i actually

do this charge because we are the ones

who started cash on delivery okay

and the reason for that is because cash

and delivery did address the initially

early years trust concerns of filipinos

and then from the perspective of lazada

cash cash is actually expensive more

expensive than digital payments the main

reason is that a cash on delivery order

tends to fail

15 times more frequently than a non-cod

order and it fails because the customer

you know doesn't have the cash on hand

or change their mind right

to build trust it's more than just

payments for us trust is wider than that

number one

we need to have very good seller and

product ratings and reviews that should

be very visible to the customer today

it's there we want to improve how easy

it is to understand it and make it more

visible okay so you just you just

slapped me in the hand and told me stop

doing cash on digitally okay

if you don't mind sharing your

projections for business in general not

just uh msmes but for even the bigger

companies what i would say to big

companies big brands

is you need to have a digital strategy

a larger and larger share of media

consumption of the average filipino has

moved online so you need to be where the

consumer is right i'd like to emphasize

that e-commerce is a business model it's

not an additional sales channel

correct there is an opportunity to

engage customers with

high-touch real-time activities online

you need to invest maybe on high traffic

channels like facebook and google but

also there are opportunities to invest

in lasada itself and then of course

important to invest in store management

and operations you know if you were to

open a store in the mall you would get a

store manager would you not so then why

is it that on lazada you are trying to

do it one tenth of your time as the

owner why don't you get a store manager

right so this is kind of the message the

business you need to invest

thank you very much very informative but

i have to ask you i'm sure you've had

your own little missteps along the way

of course like with any other

big business uh trying to do trying to

make a huge impact definitely we've had

those missteps

and

you know

i do let me show you how we think about

it lasagna

as a company the sata is very willing to

do experiments

and you know if it doesn't work out

we'll

reverse it

right

and then another thing is that um this

experimenting is what allowed us to

build the lozada

i remember lazada started out as a

retailer

right everything we sold was in our

warehouse whether we owned it or read

the outright retail purchase or

consignment

right but we knew that we couldn't scale

and address the needs of all the

consumers and all the msmes if we were

confined to retail we had to build the

marketplace and that was also another

experiment now of course there are

experiments that didn't go so well

i'm reminded of what a quote from thomas

edison where he said i have not failed

i've just found 10 000 ways that that

don't work

well you know speaking about thomas

edison this shines a light on your

leadership style you have to be able to

establish that sense of trust

you know for them to be able to think

independently i think one of the

foundations of my leadership is that i

treat people everyone with respect

right

obviously

sometimes there's a belief that it's

easier to get something done or to get

results if you yell at people you do an

emotional outburst

but actually what what that does is if

you really destroy the morale of the

employee maybe they go start fixing

their linkedin profile

i believe in a meritocractic form of

leadership right i truly believe that

the ceo and senior management do not

have a monopoly on good ideas

right and the only way we're going to

hear everyone else's ideas is to

cultivate an environment which they are

willing to share

okay you have to learn how to deal with

pressure you know i happen to know your

wife also deals with a lot of pressure

okay so i mean from the office

undoubtedly you have your pressures when

you get home of course it's either it's

not yours your wife would have to share

so how do you deal with pressure

it's interesting you bring up my wife

because

um

some say that i we have probably one of

the most stressful households in metro

manila

my point

with you know uh with her running the

largest city in the philippines and me

learning

a very commerce platform

when you talk about pressure

it's lonely being ceo

it's lonely being the leader you know i

bring up the concept of trade-offs

it's impossible to make everyone happy

right that's why it's very lonely you

make one guy happy the other guy is

angry right and i really believe that i

need to have a pressure release valve

that release valve is everyone around me

i need to release that pressure to my

team

not saying i need to pass the work i

need to share my vision and the

challenges that i face so that people

know where we want to go

and can collaborate in getting us there

during this uh these challenging times

you know

people have been left with a lot of

time to uh

shop around myself included i found this

a handheld vacuum cleaner with

ultraviolet sterilization i mean i

thought it was fantastic and i have a

small little farm in batangas where of

course i become a with somewhat of a a

gardener and i hope you don't mind but i

wasn't lying to you can i show you sure

sure

look at it

wow that is a very nice

gadget great great design very effective

it's got the three meter cord i'm sorry

like the spokesperson or the endorser

but i'm not

and then uh i told you i've been doing a

little bit of gardening you know so the

uh the sellers of those are watching

because they might suddenly see a spike

in their sales because of your uh your

testimonial excellent well you know

these are products that you know they're

actually working for me and coming in

really handy but i even bought things

like

this little life gear glow sticks

middle of the night you hear a noise you

go out

glow sticks work so you know it's been

uh terribly interesting

what what would you think was your the

best thing that you purchased

i think uh one of the best purchases

ever made on lazada is

electric scooter okay yeah so similar to

your

your vacuum

i have a question has anything ever been

delivered to you and you're disappointed

so yes i actually have been a user of

our online return system and i'm

actually

i'm very happy with it it's pretty

efficient and not because you're ray

alimoron no definitely not

the challenges that consumers have on

lazada when they need to return

something is that they actually don't

file a return they go to social media

or maybe start bugging the seller and i

tell them have you tried to file a

return oh okay uh wait you know what let

me try that and when they do they

realize it's actually pretty easy

um you know i at this point i've taken a

lot of your time and uh i would like to

say thank you very much for spending

time with us you know as a token of our

gratitude we prepared a uh

a special gift for you

actually literally

okay well that's it

yeah i did the ribbon myself oh my god

we know you like juices

you know you seem to be a very very

healthy guy

oh this is these are actually my

favorite

are you serious yes

okay

but if you look

underneath the juices we have another

special gift

found out that you're a boy racist

reader

so we got you a print of a painting by

award-winning children's book author

and artist korra dandan albano

and it's called

manga

thank you very much thank you to

thank you edu and also the globe

business for this

yeah yeah no thank you very much you

know it was great having you on board

and i'm sure that you've uh helped

educate

inspire

a lot of filipinos uh out there you know

those who maybe have had earlier

reluctancies about becoming

entrepreneurs or engaging in msmes

you've shown them that uh

you know there's a bigger world out

there and you build a greater picture of

what they can look forward to so mr ray

alibirong ceo lazada philippines

thank you very very much thank you very

much eddie it was a pleasure

and thank you also to globe business

club for this opportunity

well that's the end of our shift but

tune in again next time as we put the

spotlight on another inspiring industry

leader

who knows our next guest may just be the

inspiration you need to soar even higher

so be sure to watch out for our next

episodes dropping every month on youtube

and on spotify the clock is always

ticking and every second counts i'm edu

bansado

and this is clockwork

[Music]