The Future Of Selling Ai Systems (Prediction + Step by Step Offer)

Summary

This video outlines a future sales strategy combining AI and personal branding, predicted to dominate the next decade. With the creator economy booming and AI market cap set to reach $1 trillion by 2030, the presenter proposes an 'AI distribution infrastructure' offering. It involves cloning business owners' voices and faces to create engaging content, leveraging AI for distribution, and using financial arbitrage to scale content creation. The strategy aims to generate consistent leads and appointments with a focus on testing, analyzing, and amplifying successful content through paid ads.

Takeaways

• 😲 The future of selling is expected to be dominated by AI and personal brands, with the creator economy predicted to double to $480 billion by 2027 and the AI industry set to reach a market cap of almost $1 trillion by 2030.
• 🚀 Combining AI and personal branding can create a powerful offering for business owners, solving the problem of dependency on the founder's presence for business leads and growth.
• 📈 The proposed solution is an 'AI distribution infrastructure' that aims to distribute content faster, more consistently, and at a larger volume with variations, without relying on the founder for content creation.
• 🤖 Step one involves cloning the founder's voice and face to create engaging assets for short-form ads and traffic generation, aiming for about 100 new assets per month.
• 💰 'Financial Arbitrage' is introduced as a strategy to leverage currency differences to access skilled talent at a lower cost, such as motion graphics editors or virtual assistants in countries like the Philippines or India.
• 📹 Outsourcing content creation allows for scalability and efficiency, with the use of AI to clone voices and faces, and editors to create content, which can be managed by the service provider initially and then transitioned to the client.
• 📈 The strategy involves a two-week testing period to identify the most effective content styles before ramping up traffic through paid ads.
• 🎯 The ad sets are designed to target the client's followers, competitive followers, and warm emails, followed by retargeting those who engage with the initial ad set.
• 💸 The offer is structured to provide immediate results, like database reactivation with limited-time offers, followed by a 90-day campaign that includes content distribution and ad spending.
• 📊 The pricing model suggests a payment plan that incentivizes upfront payment for a 90-day campaign, with a lower cost than paying monthly, and the potential for a revenue share after the initial period.
• 📈 The video script outlines a strategy for scaling from doing the work manually to leveraging capital and talent, transitioning from a 'done-for-you' model to a 'done-with-you' consulting model as the business grows.

Q & A

What are the two industries predicted to dominate in the next 10 years according to the video?

The two industries predicted to dominate in the next 10 years are AI and personal brands.

What is the estimated market cap for the AI industry by 2030?

The AI industry is set to 10x by 2030, reaching a market cap of almost $1 trillion.

What is the Creator economy predicted to grow to by 2027?

Goldman Sachs predicts that the Creator economy will nearly double to $480 billion by 2027.

What is the name of the offer that combines AI and personal brands discussed in the video?

The name of the offer that combines AI and personal brands is 'AI distribution infrastructure'.

What problem does the 'AI distribution infrastructure' offer aim to solve?

The offer aims to solve the problem of business owners and founders being the constraint of their business, where if they stop posting content or running ads, leads stop coming in.

How many new assets per month does the video aim to create for clients?

The video aims to create about 100 new assets per month for clients.

What is the concept of 'Financial Arbitrage' as discussed in the video?

Financial Arbitrage in the context of the video means leveraging your currency from a first-world country to hire highly skilled talent from countries like the Philippines or India at a lower cost.

What does the video suggest as a strategy to distribute content without relying on the founder?

The video suggests using AI to clone the founder's voice and face to create engaging assets that can be distributed without needing new content from the founder.

How many editors are recommended to be kept on hand when scaling the business?

The video recommends keeping a volt of five editors when scaling to ensure content can be edited without overwhelming a single editor.

What is the strategy for the first 14 days after signing a client?

The strategy for the first 14 days is to post the first 50 assets and analyze which content styles are working best to then ramp up traffic with paid ads.

What are the three different content styles mentioned in the video?

The three different content styles mentioned are Motion Graphics, tweet-style reels, and value threads.

What is the purpose of using the client's current lists at the beginning of the campaign?

The purpose of using the client's current lists is to start with people who know, like, and trust the client, which is likely to yield better results than cold outreach.