BISNIS FRANCHISE VS BISNIS SENDIRI, MANA YANG LEBIH BAIK? (BISNIS 2022)

Dewa Eka Prayoga

25 Feb 202112:04

Summary

TLDRIn this video, the host addresses the dilemma of choosing between starting a franchise business or a standalone business, especially during the pandemic. With many people facing job losses and seeking alternative income sources, the discussion explores the pros and cons of each option, mentioning popular alternatives like reselling, dropshipping, and affiliate marketing. The video aims to guide viewers in making an informed decision based on their comfort and business goals.

Takeaways

🤔 The speaker is asking for advice on whether to start a franchise business or a personal business.
🌐 The context is set during a pandemic, where many people are seeking new business opportunities.
😟 Many individuals are looking for alternative income sources due to job losses from company layoffs.
🛍️ Examples of alternative business models mentioned include reselling, dropshipping, and affiliate marketing.
📈 The pandemic has significantly increased the interest in entrepreneurship and self-employment.
🏢 The discussion implies that traditional employment is becoming less stable, prompting a shift towards business ownership.
💡 The speaker is considering the pros and cons of franchising versus starting a business from scratch.
🤝 Franchising might offer a proven business model and brand recognition, which can be advantageous.
🚀 Starting a personal business could provide more freedom and control over the business direction and decisions.
💰 Both options have their financial implications, with franchising often requiring an initial investment and personal businesses needing careful financial planning.
🔍 The decision between franchising and starting a personal business depends on personal preferences, risk tolerance, and business goals.

Q & A

What is the main topic being discussed in the script?
-The main topic is a comparison between running a franchise business and starting your own business, and which option might be better.
Why are people increasingly interested in business opportunities during the pandemic?
-Many people lost their jobs due to layoffs during the pandemic, which forced them to seek alternative income sources such as reselling, dropshipping, and affiliate marketing.
What are some of the alternative income streams people have turned to during the pandemic?
-People have turned to being resellers, dropshippers, and affiliates, among other business models.
What does the speaker imply by 'which is better, franchise or starting your own business'?
-The speaker is prompting the audience to think about the pros and cons of each business model, especially in the current economic context.
How does the pandemic affect people’s decisions to start businesses?
-The pandemic has made entrepreneurship more appealing, as many have lost traditional employment and are now exploring new ways to earn money.
Why do some people prefer franchising over starting their own business?
-Franchising can provide an established brand and support system, making it easier for new business owners to get started with less risk.
What are some potential challenges of starting your own business compared to franchising?
-Starting your own business might involve more risk, higher upfront costs, and the need to build a brand from scratch.
Why might people feel more 'comfortable' with one business model over another?
-People may feel more comfortable with a franchise because it offers a proven system, while starting from scratch might be more daunting due to uncertainties and the need for full responsibility.
What is the speaker’s perspective on the current state of business opportunities?
-The speaker suggests that business opportunities are abundant right now, especially for those looking for alternative income streams after losing their jobs.
What can be inferred about the target audience for this video?
-The target audience is likely people considering starting a business, particularly those affected by the pandemic who are looking for new income opportunities.

Outlines

00:00

🤔 Choosing Between Franchise and Independent Business

The script begins with a question posed to the audience regarding whether it is better to start a franchise business or an independent one. The narrator highlights the current pandemic situation, which has led to a surge in business opportunities as many people have been laid off and are seeking alternative income sources. The paragraph mentions various entrepreneurial ventures such as reselling, dropshipping, and affiliate marketing that people are turning to in response to job losses.

Mindmap

Keywords

💡Business Franchise

A business franchise refers to a business model where a company (the franchisor) licenses its business system and trademarks to an individual or group (the franchisee) to conduct business under the franchisor's brand and guidelines. In the script, the discussion revolves around whether starting a franchise is a better choice compared to starting a standalone business, especially in the context of the pandemic.

💡Pandemic

The pandemic refers to the widespread occurrence of an infectious disease affecting a significant portion of the population. In the video's context, the pandemic has led to many people losing their jobs and seeking alternative income opportunities, such as starting a franchise or a standalone business.

💡Standalone Business

A standalone business is an independently owned and operated business that is not part of a larger network or franchise. The script discusses the merits of starting a standalone business versus a franchise, considering factors like independence, control, and the potential for growth.

💡Income Opportunities

Income opportunities refer to the various ways individuals can generate income, especially in times of economic uncertainty. The script mentions how the pandemic has prompted many to explore alternative income opportunities, such as becoming resellers, drop shippers, or affiliates.

💡Reseller

A reseller is an individual or business that purchases products from a manufacturer or wholesaler and then sells them to consumers. The script uses 'reseller' as an example of an alternative income opportunity that people might consider when traditional employment is disrupted.

💡Dropshipper

A dropshippers are businesses or individuals who sell products on behalf of a manufacturer or wholesaler but do not keep the items in stock. Instead, they facilitate the sale and have the products shipped directly to the customer from the supplier. The script implies that dropshipping is one of the many business models people are turning to as a result of job losses during the pandemic.

💡Affiliate

An affiliate refers to a person or company that promotes a product or service on behalf of a business in exchange for a commission on sales made through their referral. The script mentions affiliates as one of the alternative income streams individuals are exploring due to the pandemic.

💡Job Loss

Job loss refers to the termination of employment, often due to factors beyond the employee's control. In the script, job loss is highlighted as a significant driver behind the surge in people seeking to start their own businesses or franchises as a means of financial stability.

💡Penghasilan

In Indonesian, 'penghasilan' translates to 'income' or 'earnings.' The script discusses the importance of finding alternative sources of income, such as through business franchises or standalone businesses, in the wake of job losses caused by the pandemic.

💡Potential Penghasilan

This phrase, which translates to 'potential income,' is used in the script to describe the attractiveness of starting a business, either as a franchise or standalone, as a means to generate income. It emphasizes the opportunity for financial growth and independence.

💡Macem-Macem

In Indonesian, 'macem-mamcem' is an informal term that translates to 'various' or 'assorted.' The script uses this term to describe the wide range of alternative income opportunities that people are exploring, such as becoming resellers, drop shippers, or affiliates.

Highlights

The dilemma of choosing between starting a franchise business or a personal business is presented.

The current pandemic situation has led to a surge in business opportunities being sought after.

Many individuals are seeking alternative income sources due to job losses.

The emergence of various business models such as reselling, dropshipping, and affiliate marketing is mentioned.

The video aims to provide guidance on whether to pursue a franchise or start a personal business.

The comfort and ease of running a business are considered important factors in the decision-making process.

The concept of 'enak' (pleasant) and 'nyaman' (comfortable) in the context of business is discussed.

The idea of what constitutes a 'better' business option is explored.

The importance of watching the video until the end for a complete understanding is emphasized.

The video introduces with a music intro, setting a tone for the content to follow.

The term 'temen-temen' (friends) is used to address the audience in a friendly manner.

The video discusses the current economic climate and its impact on job security.

The video touches on the psychological aspect of individuals seeking new income opportunities post-job loss.

The video provides an overview of the various entrepreneurial paths available post-pandemic.

The video promises to delve into the pros and cons of franchise versus personal businesses.

The video encourages viewers to stay engaged until the end for a comprehensive analysis.

The video's structure is outlined, indicating a systematic approach to the topic.

The video promises to provide practical advice for those considering business ventures.