Easiest Way To Start Dropshipping From Scratch (Exactly What I Did)

Jordan Welch
9 Apr 202113:35

Summary

TLDRIn this video, Jordan shares his proven strategy for launching a successful dropshipping store, which has already generated nearly $900,000 in sales. He outlines the four key components: selecting a trending product with mass appeal and good profit margins, building a hybrid store for product flexibility and trust, utilizing Facebook ads for rapid customer acquisition, and efficiently fulfilling orders. Jordan emphasizes the importance of product research, ad creation, and customer service, offering practical tips and his personal experience to guide beginners through the process.

Takeaways

  • 😀 Starting a dropshipping store can be overwhelming, but a structured strategy can simplify the process.
  • 📈 The speaker has successfully grown a store using this strategy, achieving nearly $900,000 in sales.
  • 🔍 The first step in the strategy is selecting a winning product, focusing on trending items on social media with mass appeal and good profit margins.
  • 🏪 Building a store involves choosing between a general store, a one-product store, or a hybrid store, with the latter being recommended for beginners.
  • 🌐 For product research, the speaker suggests actively engaging with ads on social media to influence the type of products shown and using tools to automate this process.
  • 🎥 Creating a compelling video ad is crucial for marketing the product, and there are resources available to learn this skill or hire professionals.
  • 💰 Facebook ads are recommended for driving traffic and sales, with a strategy that includes creating multiple ad sets with similar interests and analyzing results.
  • 📊 Analyzing ad performance is key; if a product is successful, scale up the ads, if not, identify and address weaknesses in the strategy.
  • 📦 Fulfilling orders efficiently is essential, and tools like Oberlo can automate order fulfillment with suppliers like AliExpress.
  • 💬 Providing excellent customer service is vital for dropshipping businesses due to the nature of long shipping times, requiring proactive communication with customers.

Q & A

  • What is the speaker's name and what is he documenting?

    -The speaker's name is Jordan, and he is documenting the entire process of growing his online business with as much transparency as possible.

  • What is the speaker's strategy for starting a new dropshipping store?

    -The speaker's strategy involves four main components: selecting a winning product, building a store, marketing to get customers, and running the business and shipping orders.

  • What are the three criteria the speaker looks for in a winning product?

    -The three criteria are: recent trending on Facebook and Instagram, mass appeal, and good profit margins (being able to sell the product for three times the cost to ship it out).

  • How does the speaker suggest finding winning products?

    -The speaker suggests looking at Facebook and Instagram feeds daily for targeted ads and engaging with them to show interest, or using a tool he created that automates this process.

  • What type of store does the speaker recommend building for dropshipping?

    -The speaker recommends building a hybrid store, which combines the benefits of a one-product store and a general store.

  • What is the speaker's preferred method for getting traffic and customers to a new store?

    -The speaker's preferred method is using Facebook ads, as it can kick-start the business quickly and scale up sales in a short period.

  • What is the first step in running Facebook ads according to the speaker?

    -The first step is creating a video ad for the product, either by learning the skill oneself or by hiring a service to create it.

  • What is the recommended budget for a new ad campaign on Facebook?

    -The speaker recommends setting the budget at $10 to $20 a day, with the suggestion that a higher budget allows for faster data collection.

  • How does the speaker suggest analyzing the results of a Facebook ad campaign?

    -The speaker suggests running the ad for at least two days and then analyzing the results to see if the product is making consistent sales or if it has flopped.

  • What should one do if their product does not sell well in the initial Facebook ad campaign?

    -If the product does not sell well, the speaker advises reviewing the stats to identify where the campaign went wrong and improving those areas before potentially retesting the product or moving on to another product.

Outlines

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Related Tags
DropshippingE-commerceOnline BusinessFacebook AdsProduct SelectionProfit MarginsStore BuildingMarketing StrategySales GrowthBusiness Tips