Hello from Dallas! 2024 Christmas Trend Report

Summary

Amy and Kate from Magnolia are in Dallas, doing early Christmas 2024 shopping at a private market. They explore various holiday decor themes, showcasing a range of colors like blue, beige, champagne, and jewel tones. The video highlights different Christmas tree designs, featuring blues, silvers, burgundies, and even mushrooms. Amy invites viewers to share their preferences and opinions on decor ideas, emphasizing how customer feedback influences their choices. The goal is to finalize the designs for the 2024 holiday season, while considering various styles from casual to formal.

Takeaways

• 🎄 Christmas 2024 is already in the planning stage with early buying at the Dallas Market.
• 🔵 Blue is a dominant color theme for Christmas trees this year, with multiple shades being featured.
• 🌟 Jewel tones like burgundy, emerald, and gold are also prominent, offering more formal and rich decoration options.
• 🍄 Mushrooms are a popular decorative element, replacing gnomes as a new trend in tree ornaments.
• 🍾 Champagne, beige, and natural tones are making a strong appearance, with non-glittery and textured elements becoming trendy.
• 🎨 There is a wide variety of color palettes available, from traditional red to modern combinations like blue and silver.
• 🌲 Magnolia is in the process of selecting color themes and decorations based on feedback from customers.
• ✨ Lighted decorations, such as glowing trees and illuminated ornaments, are a big hit, although challenging to ship.
• 🎁 The overall design aesthetic is still undecided, but the team is exploring options like formal, casual, and whimsical looks.
• ❄️ Natural and woodland-themed trees are trending, with a mix of casual elements, like owls and mushrooms, creating a cozy atmosphere.

Q & A

Where are Amy and Kate currently shopping for Christmas items?

Amy and Kate are currently shopping in Dallas, Texas for Christmas items.

What are they primarily doing in Dallas?

They are doing early Christmas buying and exploring color updates for the 2024 season.

What colors are predominantly featured in the area they are shopping at?

The colors featured heavily in the area include blue, silver, white, and layered shades.

Are they considering blue for their Christmas designs this year?

They are curious about incorporating blue into their designs and are seeking opinions on different shades of blue.

What other color options are they contemplating besides blue?

They are also considering beige tones and traditional red, as well as other color options presented at the market.

What is the purpose of their visit to the Dallas Market Center?

Their visit is for early buying and to get an overview of the color themes and trends for the next holiday season.

What kind of trees are they discussing in the script?

They are discussing various types of Christmas trees, including those with blue, beige, and jewel tones, as well as lighted options.

Are they looking for traditional or more modern Christmas decorations?

They are exploring a mix of traditional and modern decorations, including both formal and casual styles.

What is the significance of the number '43' mentioned in the script?

The number '43' refers to a specific tree that caught their attention, which has a bright green color and seems to be a favorite among the commentators.

How are they planning to decide on the final designs for their Christmas collection?

They are planning to decide on the final designs based on the feedback and commentary from their audience over the course of the Christmas season.

What is the role of the audience's input in their decision-making process?

The audience's input is crucial as it helps guide their decisions on what to carry for the 2024 holiday season, especially when they express preferences or needs.

Outlines

00:00

🎄 Early Christmas Shopping in Dallas

Amy and Kate are in Dallas, Texas, shopping for Christmas 2024. They explore various color schemes and decorations, including blue, silver, white, and beige tones. They discuss the prevalence of blue in the showroom and consider incorporating it into their designs. They also mention the challenge of predicting color trends a year in advance and invite viewers to share their opinions on the colors and themes they see, emphasizing the importance of viewer feedback in their decision-making process.

05:02

🛍️ Exploring Holiday Decor Trends

The video continues with Amy and Kate discussing different holiday decor themes, such as jewel tones, copper, burgundy, and emerald colors. They consider the popularity of mushrooms in current designs and the potential for including them in their collection. They also touch on the variety of trees and decorations available, from traditional to casual, and the importance of keeping their offerings fresh and innovative. They encourage viewers to share their preferences and engage in the decision-making process for the 2024 holiday season.

10:03

🌲 A Variety of Christmas Tree Themes

Amy and Kate delve into a wide array of Christmas tree themes, noting the presence of traditional red and green, as well as more unique options like Grinch-themed trees and rustic styles. They mention the popularity of nutcrackers and the challenge of selecting only a few looks from the vast array available. They discuss the colors and elements they're drawn to, such as celery green and the appeal of certain ribbons and accents. The hosts emphasize the need to cater to a diverse customer base with varying tastes and preferences.

15:03

🏵️ Final Thoughts on 2024 Holiday Buying

In the final paragraph, Amy and Kate wrap up their tour of the showroom, reflecting on the overwhelming number of options and the difficulty of making selections for the 2024 holiday season. They mention the international presence at the market and the diverse styles they've encountered. They thank viewers for their input and comments, which will be crucial in finalizing their decisions. The hosts express their excitement for the upcoming holiday season and look forward to continuing to shop and make decisions that will please their customers.

Keywords

💡Dallas Market

Dallas Market refers to the location where the video hosts are currently shopping for Christmas 2024. It is described as a place where early buying takes place, allowing them to make decisions about trends, colors, and decorations. The hosts mention exploring various showrooms, considering color schemes and themes for their future products.

💡Christmas 2024

Christmas 2024 is the main focus of the video, as the hosts are shopping for decorations and products for the upcoming holiday season. They are discussing trends, colors, and design ideas to incorporate into their offerings for the next year. This forward-planning underscores the business's attention to holiday trends.

💡Blue color theme

The blue color theme is mentioned multiple times as a prominent design trend for Christmas 2024. The hosts highlight various shades of blue, such as navy and cobalt, and ask viewers if they are considering blue for their Christmas decor. This color is described as having a heavy presence in the market, influencing potential future designs.

💡Jewel tones

Jewel tones, including deep colors like emerald, burgundy, and turquoise, are noted as a key trend in the holiday market. These rich, luxurious colors are showcased in several trees and decorations, offering a more formal and ornate aesthetic. The hosts are curious how their audience feels about using jewel tones for Christmas decorations.

💡Mushrooms

Mushrooms are highlighted as a quirky, emerging trend in Christmas decor. The hosts point out that mushrooms are becoming popular, even replacing gnomes in certain displays. This element adds a natural, woodland feel to the decorations, which contrasts with more traditional glittery or formal themes.

💡Traditional vs. Casual

Throughout the video, the hosts distinguish between traditional and casual Christmas decor styles. Traditional designs include classic red and green themes, while casual looks are more rustic, incorporating natural elements like wood and neutral colors. They mention viewers' preferences and how these styles play into the decision-making process.

💡Glitter

Glitter is referenced as a common feature in many Christmas decorations. The hosts note that while some customers love glittery designs, others may prefer more understated looks. Glitter-heavy trees are contrasted with more natural or textured decorations that lack the sparkle but offer a different kind of aesthetic appeal.

💡Ribbon

Ribbon plays a significant role in Christmas tree decoration, and the hosts mention buying 90 kinds of ribbon for the season. They emphasize the variety of options available, including different textures, patterns, and colors, such as plaid and gold ribbons. Ribbon is a key component of the design process for creating unique and personalized holiday looks.

💡Red and silver vs. Red and gold

The video contrasts two popular Christmas color combinations: red and silver, and red and gold. Both are traditional options, but the hosts are seeking feedback on which combination viewers prefer. This decision will influence the products they offer for Christmas 2024, reflecting either a more modern or a more classic look.

💡Customer feedback

Customer feedback is central to the decision-making process in the video. The hosts repeatedly ask viewers for their opinions on the color schemes and decor options being considered. They emphasize that their final selections for the 2024 holiday season will be shaped by the preferences and comments of their audience.

Highlights

Amy and Kate are shopping in Dallas, Texas, for early Christmas 2024 decorations.

The key color themes they're exploring for Christmas 2024 include blue, silver, beige, champagne, and jewel tones.

Blue is making a significant appearance in the showroom with six different blue-themed Christmas trees.

They are considering customer input on which colors and designs to feature for Christmas 2024.

The beige, taupe, and champagne color palette is being highlighted, with options like a champagne tree and natural looks.

Mushrooms are a surprising trend in Christmas decor, replacing the popular gnome designs from previous years.

Natural and textured, non-glittery tree designs are gaining traction for 2024.

They feature multiple trees with jewel tones, including deep emerald greens, burgundies, and copper accents.

Navy blue is a color they’re gravitating towards, but they’re cautious about overcommitting to it.

They highlight several traditional tree designs with classic red and green themes, including rustic and cozy elements.

A playful ‘Grinch-themed’ tree catches attention with unique decorations, appealing to those who enjoy whimsical holiday looks.

Nutcrackers are another key trend for 2024, with many large and small Nutcracker decorations spotted around Dallas.

Owls, deer, and other woodland creatures are a popular motif for both traditional and modern Christmas trees.

They're deciding between red and silver or red and gold combinations for formal tree designs.

The team is using customer feedback and comments to guide their purchasing decisions for the upcoming holiday season.

Transcripts

hey everyone hello Amy here from

Magnolia not coming to you live from

Magnolia but instead Kate and I are in

Dallas Texas today we're doing some

early Christmas buying Believe It or Not

Christmas 2024 is on the list today and

we're just curious if you want to jump

in say hi give us your opinion on some

of the colors we're going to show you

today we're going to do a little quick

walkr see how far we can get with all

the people around us and uh give you

some color updates see show you what

we're seeing here at market and we are

live in it's actually not a market today

it's just some private shopping and

we're doing some Christmas uh overviews

for the next season Kate's behind the

camera helping me out hi I'll give you a

quick pan while there's nobody in this

front corner so uh they are featuring in

this area blue and silver and

white and all

things beautiful and layered they have

lots of beautiful stuff what are we

thinking of blue BL are you doing blue

this year what shades of blue are you

doing so the blue is featured heavily in

this area of the showroom and what are

we looking at 1 2 3 4 5 six different

types of blue trees just curious how

much has blue come into play for your

designs this Christmas or were you

thinking of adding blue and you didn't

do it this year and you might be looking

at doing it next year we're just jumping

on and saying hi from Dallas Market

Center where we're doing some early

buying and our design aesthetic has not

been decided we haven't committed to

everything personally I'm really loving

this beigy tone back here but yep up in

the air on Blues versus beige versus

traditional red I mean it is a plethora

of options and it's a little bit uh

uncertain and unclear what we're going

to need for a whole 12 months from now

right it's hard to imagine we're seeing

The Decorator colors are defitely

warming up

champagne this is a beautiful beige taup

champagne tree then you have a more

casual one over here with Mr Poler

bear beautiful colors these aren't

necessarily what we're doing but fun to

see just some fun ideas so we thought we

jump on say hello give you a little

update on where we're shopping and what

we're doing today's goal is to work

through some of the showrooms and be uh

be aware of the color themes start

committing to different kinds of stems

and looks and then we build our product

mix based on some of the commentary from

you over the course of this Christmas

season when you said hey I'm looking for

this or I didn't find that those are the

things that help guide us so just

thought we jump on say hi give you a

heads up where we're at and you can jump

on and let us know what you're seeing in

the comments yeah and we'd love to know

so we see what you're doing this year do

you have plans on changing what you're

doing next year are you going to add to

what you've done this year do you like

to do something fresh every year henrian

is doing beige Marine said blue silver

and white I bought some seriously lit up

options over here too lots of fun

lighted things if you flip around behind

you that room is glowing glowing glowing

glowing it would be a a little bit of a

stretch to ship some of those things to

our customers but it's fun to look at

isn't it so we are in Dallas we are

buying for

2024 and in the grand excited about some

of the color options that they have for

us this year at Market in the grand

scheme of things you could recap by

saying Blue's making a heavy present

it's heavy presence known as well as

deep jewel tones this kind of color

palette with the black and gold is it's

a pretty ornate look for our area not

normally something I would jump on but

interesting that they featured it at

their front door as well yes this yes

sure lots of beautiful burgundy tones

like this one here in their front

window so curious how you feel about

dark jewel tones today this is the uh

main entrance of the showroom I love the

paint color on the wall actually one of

my faves is this deep turquoisey green

tone and then the largest tree covered

in the most tones pink here I'll find

out what this is this is a beautiful

color so this isn't necessarily what

we're buying

uh we have not decided on our looks yet

this is just what they are showing we do

never really take it right off

the your day going do you want to go in

and say hi hello you got to say here's

our friend Mary she's shopping today too

she getting ready to head I I got it you

got to go to the plane don't you yes I

gots we were oh okay like the one in the

bottom over in the TR it's busy around

here okay so Brenda says it's strong hi

Karen hello hello so yes this is a jewel

tone tree lots of coppery

tones I mean you can take individual

elements from these looks that they're

showing so like this beautiful burgundy

poin Zetta the emerald is really

strong and they're showing a lot of that

and then another one can I show it yeah

this that's Tre is very formal this one

I didn't know somebody was over here I

didn't want to get them on camera this

one is a little more casual I mean the

elements are nice that it has the jewels

peeking out a little bit and mushrooms

you guys mushrooms who loves mushrooms

yeah so this tree is a really

interesting

combination of jewel tones but yeah done

up a little bit more casual I'm fighting

for this one I love that

petta you do it's so pretty lots of fun

colors and things what do we think of

this one number two what do we think of

mushrooms what do we think of mushrooms

this year they're everywhere I feel like

we have to get some mushrooms mushrooms

will make an appearance at Magnolia

because you can't ignore it everybody

mushrooms have taken over the Gnomes so

gnomes are not really a thing PE the

tree room we have we haven't shopped

there

yet lots of that fun they have so many

fun casual

trees and you usual color combos yeah

some of them a little on the risky side

for what we like to do but uh natural

definitely is uh

making making half of the trees in this

showroom I'd say are natural based or

textured and

non-glittery bases to them this is a

completely traditional look but look how

they threw in that mustard gold and

we're loving your input on these trees

before we make commitments we want to

know what you

just a little fun for you today to check

it out so instead of live from Magnolias

we are live in Dallas Texas we're doing

a little holiday pre-shopping and this

is how we make decisions on what we're

going to carry for the 2024 holiday

season and it makes a difference what

you pop in and say you like even if you

watch this in replay we'll be checking

out the comments later we will our

decisions will be guided by you the

people I'm kind of liking this Navy

blueberry the uh opportunity to throw a

little Navy in without heavy commitment

in big flowers yes like maybe this tree

with the gigantic Navy flowers isn't the

direction that I'd like to put forward

with that much Navy but it touch is

good how can you possibly decide Sheila

said oh yeah there's like 900,000 things

in here for

sure yeah lots of burgundies Reds

again definitely is always an option but

we like to do it in new fun combinations

of course course it wouldn't be us if we

did the same thing every year got to mix

it up guys got to mix it up so just a

few fun uh little Peaks here at the

showroom in so let us know what trees

your favorite what things do you like

what colors do you like are you going

formal are you going casual do you want

to update your look in a different new

way next year we love is this fun look

at the mushrooms hanging out on the

branches this is a fun traditional tree

are any of you traditional tree shoppers

beautiful love that plaid ribbon that is

really nany's like a navy and cobalt

blue Carol loves

burgundy hello Janet she likes glitter

well don't worry there's plenty of

glitter there is glitter I tell you what

buy some glitter you won't go wrong with

a glitter in our store but there is so

many fun options lots of green this year

Becky's doing

casual

here is a fun more casual lodgy look

that we're liking I like the it's

vibrant uh but not glitzy mhm has a lot

of color opportunities you could pick

your favorites don't worry we'll have

owls it's kind of a mix of Woodland with

a little modern Green in there and then

you get into the fun and crazy area

Linda's doing more rustic Martha loves

tree number five

okay what do we think do we need hot

pink we have plenty of options so

certainly whatever you're looking for

there's some crazy themed ones here we

can make it happen I'm grin particularly

loving the Grinch tree that's great it's

a good Griner Kim likes

Woodland hey who does nutcrackers I'm

kind of curious about nutcrackers we are

seeing them this size of Nutcracker in

Dallas in general we've got to post a

video we went looking at Christmas

lights and in Dallas in the Highland

Park District I swear everybody either

had nutcrackers at their front door or a

gigantic Santa the size of me waving out

the wind though that was like the two

things we kept spotting in people's

people's residential Christmas like does

anybody do nutcrackers cuz she does Reds

and neutrals Sharon's doing more formal

Linda said I love them all it's it's a

lot we can only pick like four looks

Grinch butt anyone need a grinch butt

this one's unique with the ivory white

and

green little casual

snowy no Grinch Sheila said no grinin

this one this is kind of similar to what

we did in Winter retreat this year I

love this look the chocolate brown

really pops the Kathy has lots of

Nutcrackers Pat loves traditional

traditional and a touch of blue got to

have those owls and

squirrels Jennifer has nutcrackers on

the side of her fireplace face everyone

loves your sweaters oh thank you I was

this is this is cold it's chilly it's

chilly blue

traditional number 43 here's number

51 oh my goodness minty minty it with

champagne mint is definitely green is

everywhere Kathy does small combinations

in different rooms Kathy I thought of

you with these looks so I know you have

these colors but it kind of goes from

minty green so look at this gorgeous

Grandma loves number

43

49 isn't that

nice we do not have any colors decided

we will not release our

colors and when we do decide it'll be

hush yeah we haven't decided fully it's

kind of a celery green cake kept liking

these I kept gravitating towards the

celer green color 43 43 43 owls and deer

and Woodland CR Critters everywhere gosh

Fox C's doing first snow elegant red and

white funny first snow was one of the

names I had written down that is a good

name I love it and we're back to Blue

again looking for frosted red and white

she said Jackie said the green velvet

poinsetta with the mushrooms and accent

color like blueberries or gold would be

gorgeous well we're asking you to help

us choose that's the

thing okay which one was 43 everyone's

obsessed with 4 three okay this one that

one see I liked that one too this bright

green oh interesting I mean 43 absolute

lime and car I like celery green celery

green we maybe we'll bring gingerbread

things in Barbara 49 is a hit this year

in the Netherlands ah let's wander back

through here so if you're just joining

us we are in Dallas we're buying for

2024 Christmas here's tree 50 kind of

reminds reminds me of our midnight ice

look this year a lot heavier on the

green mhm a lot heavier on the GRE you

better go this way someone's working

over here someone's working over there

oh I want to get anyone on camera who

doesn't want to be on camera and this

one

was what number are you

61 so this is different tones of blue

more casual

look yes Carol loves 43 Kim said

champagne and green

I think there's actually over 43 43o

over 80 trees in here in the showroom I

think there's over 80 so lots of blue

and

silver what do we

think okay this is

59 formal silver and blue this one I

really love 57 feel like a play on this

lighter Blues darker Blues lots of white

and silver is

beautiful we didn't walk by the red

silver tree yet no we probably should

you have to go yeah I'm like which way

should we go here here's 58 I think you

have to go back through this holid this

one's got a lot brighter blue with

silver isn't that fun love 61 which one

was 61 I don't even

remember this one is mostly white some

opalescent and a nice

blue this was 61 that's 61 okay here's

some pink so blue is definitely we're

going to have blue somewhere you got to

look at all the blue there is pink

probably won't do that but this is fun

65 64 nice medals

here so tell us which ones you're liking

yep we're we're going to walk to the red

cuz I realized we skipped it you want to

see what we're doing for red I'm sure

red is definitely gonna love this we

won't do this but wow look at that Rosy

mauve that's exceptionally done I love

how elegant that is bright gold is not

really our thing in

Nebraska but it's

there okay we got to walk back this way

we should be able to get over here

everybody's eating yeah there we go

we'll sneak through here traditional

traditional number 11 is

traditional number 12 is also

traditional with a bit more Woodland D

elements this is number

17 pretty traditional and there's people

think we can sneak

through let's

see let's go this way yeah I don't want

to get anyone on camera that doesn't

want to be on camera 23 so they have

lots of red back here cutesy red formal

red all kinds of options 23 is really

fun says puppies and Snowman and birds

24 lots of snowman over here I'm going

to go through your comments later and

match the uh tree to the number there

and see which ones you're loving

crackers the

general I think we're stuck maybe I can

I can do it I can squeeze we'll just

uh go like

[Music]

this this one's cool here is number

30 which is red and

silver red and silver for number 30 if

you have an opinion between red and

silver and red and gold I'd love to hear

it or red and champagne toss red and

white yep just keep dropping the numbers

that you like this is 30 with red and

silver particularly I love that ribbon

it's so cute isn't

it so that one is really fun

red and gold look at that gorgeous

ribbon oh my gosh that's number

27 love that unusual things traditional

red velvet so you got to tell us the

trees that you like I think last year I

literally wrote down the numbers and

then I like tallied up how many votes

look at how much fun this is guys ribb

this is like my candy store right here

my candy store so votes for 30 Barb said

30 with less red Lots of ribbon the

ribbon room the ribbon room cuz we

bought 90 kinds of ribbon this year you

know literally 90 kinds and that's why

here's red and gold I don't think we'll

really do gold Gold's not really for us

in our area so the question is modern

red or casual

red 24 I'm a traditional kind of girl I

like number

30 this is

traditional super traditional right down

to the birds and the puppy and the deer

and the buttons

yep

traditional lots of variations of

traditional red and green different

plaids all kinds of unique here's More

Country Christmas 19 very cheerful over

here and 18 is a cheerful traditional

sorry if I'm moving a little fast cozy

looks I think we're going to have to

wrap it up there's a little bit of a

crowd coming up

lunchtime so really fun this one had

some other greens too number

15 Unique Look there number

[Music]

14 the creams kind of a different take

with the the greens are really just

Pine has lots of creamy

tones they're Big Jewel tone look at

that thing that thing is 12T tall

probably something like that

and then there was number two again so

we've kind of circled through number

two so yeah so thanks everybody for

doing a little quick tour we didn't want

to get in anyone's way there's other

people working here internationally

actually several International groups

and we are enjoying the tour here as

much as you you just got a little tiny

peek of the work we're up for today

tomorrow Wednesday yep so let us know

which trees that you really loved what

things you're looking for for next year

how can we shop better for use that way

everything that we have there's

something for everyone might as well

give it a shot you can let us know in

the comments which tree caught your eye

or colors specifically or feels or the

vibe that you're looking for but we're

walking through several show rooms

making early decisions for the 2024

buying season for the holiday looks

we're doing it's a overwhelming task but

we're used to it we'll make it work for

you thanks everybody for your comments

today and for jumping on and saying hi

we're going to get some lunch and we're

going to keep shopping have an amazing

day we'll catch up with you soon