Cadence, Confidence, and Charisma (Les Brown Keynote Breakdown)

The Speaker Lab
10 Jul 201918:18

Summary

TLDRIn this Spiegel AB channel video, host Gram Bolin conducts a speech breakdown of Les Brown's motivational talk. Brown, a legendary speaker, emphasizes the importance of believing in one's potential despite setbacks. He highlights the power of stories and examples, such as Roger Bannister's four-minute mile, to inspire change in belief systems. Brown's engaging speaking style, with its strong cadence and volume, captivates the audience, demonstrating the effectiveness of a compelling narrative without the need for slides.

Takeaways

  • 🎀 The importance of distinguishing between audiences that want to be present and those who have to be there, as it affects their level of engagement and energy.
  • πŸ—£οΈ Les Brown's direct approach in starting his speech, highlighting the significance of capturing the audience's attention from the outset.
  • πŸ’‘ The power of storytelling and examples in speeches to connect with the audience and illustrate key points effectively.
  • πŸ“ˆ Brown's emphasis on the cadence and volume in public speaking, demonstrating the balance between being engaging and maintaining the audience's focus.
  • πŸ”Š The strategic use of repetition, particularly with the phrase 'it's possible,' to instill belief and motivation in the audience.
  • πŸ‘€ The concept of 'eyesight' versus 'mindsight,' teaching the audience to interpret their circumstances rather than just seeing them.
  • πŸ† The inspirational message that with the right mindset and persistence, one can overcome setbacks and achieve their goals.
  • πŸ“š The historical example of Roger Bannister breaking the four-minute mile, illustrating how beliefs can shift and inspire others to achieve what was once thought impossible.
  • 🎯 The practical advice for setting and pursuing dreams, encouraging the audience to visualize and believe in their aspirations.
  • πŸ“ˆ The reminder that success often comes from continuous effort and a positive mindset, even in the face of adversity.

Q & A

  • Who is the main speaker being discussed in the script?

    -The main speaker being discussed in the script is Les Brown, a legendary motivational speaker.

  • What is the significance of the audience's anticipation for Les Brown's speech?

    -The audience's anticipation for Les Brown's speech indicates a higher level of excitement and energy, as they are there specifically to see him, which can enhance the engagement and effectiveness of his message.

  • Why does the speaker emphasize the importance of starting strong in a speech?

    -The speaker emphasizes starting strong because the initial moments with the audience are the most powerful, capturing their full attention and setting the tone for the rest of the speech.

  • What is the role of storytelling in Les Brown's speech according to the script?

    -Storytelling in Les Brown's speech is used to illustrate concepts, make them relatable, and inspire the audience by providing concrete examples that support his messages.

  • How does Les Brown use the concept of 'cadence' in his speech?

    -Les Brown uses cadence by maintaining a good pace in his speech, which is neither too fast nor too slow, to keep the audience engaged and prevent them from feeling overwhelmed or bored.

  • What is the significance of the volume and tone of voice in public speaking as highlighted in the script?

    -The volume and tone of voice are significant in public speaking because they can convey confidence and authority without shouting, and they can also be used to create contrast and draw the audience in during softer moments.

  • Why does the speaker in the script encourage the audience to repeat 'it's possible'?

    -The speaker encourages the audience to repeat 'it's possible' to instill a belief in their own potential and to reinforce a positive mindset, which is a key aspect of achieving their goals.

  • What is the example of Roger Bannister's achievement mentioned in the script, and what is its relevance?

    -Roger Bannister's achievement of breaking the four-minute mile is mentioned as an example to demonstrate how changing one's belief about what is possible can lead to achieving what was once thought impossible.

  • How does the script differentiate between 'eyesight' and 'mindsight' in the context of goal achievement?

    -The script differentiates between 'eyesight', which judges based on appearances and current circumstances, and 'mindsight', which is the interpretation and belief in the potential for change and success despite setbacks.

  • Why does the script mention the story of two men who were laid off from their jobs?

    -The story of the two men is used to contrast the outcomes of having a fixed mindset versus a growth mindset, showing that believing in the possibility of success can lead to different actions and ultimately different results.

  • What is the speaker's stance on the use of slides in presentations as discussed in the script?

    -The speaker suggests that while slides can be beneficial, they are not necessary for a powerful presentation. Les Brown's speech is used as an example of a compelling talk that does not rely on visual aids.

Outlines

00:00

🎀 Introduction to Les Brown's Speech Breakdown

Gram Bolin introduces a speech breakdown of Les Brown, a legendary motivational speaker. The video focuses on a talk from Brown that appears to be from the 1980s, emphasizing the timeless quality of the content. Bolin highlights the importance of audience engagement, the use of stories and examples, and the impact of voice cadence and volume in effective public speaking. He also notes the immediate engagement of the audience, suggesting their anticipation for Brown's speech.

05:00

πŸ—£οΈ The Art of Captivating Communication

This section delves into the qualities that make Les Brown a captivating speaker. It emphasizes Brown's effective use of cadence, maintaining a pace that is neither too fast nor too slow, and his strong, confident voice that avoids shouting yet remains assertive. The summary also discusses the strategic use of voice modulation to create a dynamic speaking style. Brown's technique of getting the audience to repeat phrases like 'it's possible' is highlighted as a method to instill belief and change mindsets.

10:02

πŸƒβ€β™‚οΈ From Impossibility to Reality: The Power of Belief

The paragraph discusses the transformation of beliefs and the power of achieving what was once deemed impossible, using the example of Roger Bannister breaking the four-minute mile. It illustrates how a single achievement can shift collective beliefs and inspire many to achieve the same feat. The summary encourages viewers to embrace the possibility of their dreams, suggesting that with the right mindset, they can achieve what they set their sights on.

15:03

πŸ›£οΈ Mindsight Over Eyesight: Pursuing Dreams Despite Obstacles

This part of the script contrasts two friends facing unemployment, highlighting the difference between eyesight, which judges based on appearances, and mindsight, which interprets what is seen. It tells the story of one friend who gives up and another who continues to seek opportunities, eventually finding success through persistence and a positive mindset. The summary reinforces the message that maintaining a belief in the possibility of achieving one's goals is crucial for overcoming life's challenges.

πŸ“ Conclusion and Call to Action

The final paragraph wraps up the speech breakdown by encouraging viewers to apply the insights gained to their own talks and presentations. It invites viewers to subscribe to the channel for more content, like the video to share it, and comment on their key takeaway. The host also prompts viewers to suggest other speakers for future breakdowns, emphasizing community engagement and continuous learning.

Mindmap

Keywords

πŸ’‘Speech Breakdown

A 'Speech Breakdown' refers to the analysis and deconstruction of a speaker's presentation style, content, and techniques. In the video, the host, Gram Bolin, breaks down a speech by Les Brown, focusing on elements like storytelling, audience engagement, and vocal dynamics. The term is used to describe the process of learning from a master speaker by examining the components that make their speech effective.

πŸ’‘Audience Engagement

Audience engagement is the process of capturing and maintaining the interest of the audience during a presentation. In the script, it is highlighted by the host's discussion on the difference between an audience that is required to attend versus one that is eager to be there, and how Les Brown's speech resonates with the audience's anticipation and excitement.

πŸ’‘Cadence

Cadence in speaking refers to the rhythm and flow of speech, which can influence the audience's perception and retention of information. The host points out that Les Brown's cadence is neither too fast nor too slow, which helps in keeping the audience engaged without overwhelming them.

πŸ’‘Volume

Volume is the loudness or softness of a speaker's voice. The script mentions the importance of varying volume to maintain interest and create emphasis. Les Brown is noted for using a strong, confident voice, which allows him to draw the audience in when he chooses to speak softly.

πŸ’‘Stories and Examples

Stories and examples are used to illustrate points and make abstract concepts more relatable. In the video, Les Brown uses the story of Roger Bannister breaking the four-minute mile to demonstrate the power of believing in the possible and challenging established beliefs.

πŸ’‘Call-and-Response

Call-and-response is a technique where the speaker engages the audience by asking them to repeat a phrase or idea back to them. This interactive method is used by Les Brown when he asks the audience to repeat 'It's possible,' reinforcing the message of the speech and creating a collective affirmation.

πŸ’‘Inner Conversation

Inner conversation refers to the self-talk or internal dialogue one has with oneself. The script discusses how most people's inner conversations are based on past experiences and memories, which can limit their belief in what is possible. Les Brown encourages the audience to operate from a place of imagination rather than memory.

πŸ’‘Eyesight and Mindsight

Eyesight and mindsight are terms used to differentiate between physical observation and the interpretation of what is observed. In the script, Les Brown contrasts these two perspectives through the story of two men facing unemployment, where one gives up based on his eyesight of the situation, while the other persists due to his mindsight that believes in the possibility of finding a job.

πŸ’‘Manifestation

Manifestation in the context of the video refers to the act of making one's dreams or goals a reality. Les Brown speaks about how one's beliefs and actions can manifest their desired outcomes, emphasizing the importance of believing in the possibility of achieving one's goals.

πŸ’‘Rejection and Persistence

Rejection and persistence are themes that run through the video, particularly in the story of the two men facing unemployment. The script illustrates how one man gives in to rejection and fails to persist, while the other continues to seek opportunities despite rejection, ultimately finding success.

Highlights

Introduction to Les Brown's speech and his impact as a legendary speaker.

Discussion on the importance of audience engagement and the difference between an audience that wants to be there versus one that has to be there.

The power of starting a speech with high engagement moments to capture the audience's attention.

Les Brown's approach to directly addressing setbacks and the importance of maintaining a positive mindset.

The significance of storytelling in speeches and how it can be used to inspire and motivate.

The role of cadence and volume in effective public speaking.

The use of repetition to reinforce key messages and beliefs.

The concept of 'eyesight' versus 'mindsight' and how it relates to perception and possibility.

The historical example of Roger Bannister breaking the four-minute mile and its impact on belief systems.

The importance of operating from imagination rather than memory to achieve dreams.

The practical application of believing in the possibility of achieving one's goals.

The story of two men facing unemployment and how their different attitudes led to different outcomes.

The idea that persistence and a belief in possibility can lead to opportunities.

The significance of not needing slides to deliver a powerful speech.

Final thoughts on applying the lessons from Les Brown's speech to one's own presentations.

Call to action for viewers to engage with the content by subscribing, liking, and commenting on the video.

Transcripts

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hey what's up friends gram Bolin here

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welcome back to the Spiegel AB channel

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where today we're gonna be taking a

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speech breakdown with the legendary Les

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Brown les is a guy that has obviously

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been in the speaking game for many many

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years he's someone that a lot of you

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have reached out and requested that we

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do a speech breakdown for so we're gonna

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take this video that he has from a talk

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he did several years ago this looks like

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that may even be from the 80s it's an

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old video there but the content is

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really really good I found myself even

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just lost in it at times so we're gonna

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talk about whether or not you should use

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slides hint he doesn't use any slides

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we're also gonna be talking about the

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power of stories and examples and

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application of that so can we talk about

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the cadence and volume of your voice

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whenever you're speaking so lots to get

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into Lassa learn from the legendary Les

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Brown let's get right into it

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[Applause]

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Oh y'all look good I want you to look at

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now let's point out something here

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there's a big big difference in an

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audience that wants to be there versus

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an audience that has to be there so you

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may have been speaking at something

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before where they were the audience was

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required to attend by their boss or

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their company made them or something

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like that or they just didn't want to be

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there so there's not nearly the

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anticipation the excitement the energy

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versus an audience that wants to be

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there now and there's a difference also

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between an audience that wants to be

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there

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for the event and an audience that wants

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to be there for this specific speaker so

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it seems like this audience came

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specifically not just for this random

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conference random event or whatever this

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venue may be or setup may be but they

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came to see Les Brown right so there's a

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different energy there so think about

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for you if you're gonna go see if you're

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gonna go to a local club to see a

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musician or an artist or a band play

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it's one thing to I'm gonna go to this

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this club or this venue just because I

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like listening to live music it's

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another thing to I'm gonna go there

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because my favorite band on the planet

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is going to be there there's a different

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energy that you bring to the table there

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when you go with that type of

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anticipation for who's going to be

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performing or play so the same thing is

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true for an audience whatever comes to

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speaking the audience most likely is

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here because of Les Brown this may be

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his own event and so people are much

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more excited much more into it from the

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beginning before he's even really said

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anything and look at something right now

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thank you some major goal you want or

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maybe it's one you're already working on

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and you have experienced a lot of

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setbacks a lot of defeats you've

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experienced a lot of disappointment

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maybe you've already given up and maybe

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you just need a little farm now did you

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notice here he's going right into it

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right so he said man you look good today

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something like that and then he's not

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wasting any more time because those

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first few moments that you have as a

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speaker with the audience is some of the

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most powerful moments that you have the

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audience's attention is fully engaged

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they're fully dialed and they're fully

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with you and so everything from here the

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audience that attention span is

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naturally going to decrease and so he

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goes right into it and comes out of the

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gate swinging with some with some

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content so this is really good service a

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little encouragement to get back in the

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game again here's what I want you to

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look at

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there are winners and they're losers and

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there are people who have not discovered

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how to win and all they need is some

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coaching all they need is some help and

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assistance just a little support all

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they need is some insight or a different

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strategy a plan of action to make some

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adjustments that will open up the key to

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a whole new future for them that will

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give them access to the unlimited power

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that they have within themselves that's

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all that they need so what I want you to

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do is think about something you want for

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you that's real for you that's important

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for you that will give your life some

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special meaning and power and I don't

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even want you to say I can do that

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I don't want you to assume that see five

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years ago when I started out in this

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area I would not have been able to make

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the mental leap that I would be up to

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where I am right now I don't want you to

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begin to just psych yourself out no no I

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want you to be able to say something to

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yourself that will enable you to

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maintain a level of integrity with

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yourself that when you say this even

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when you face tremendous setbacks it it

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will be a benchmark to keep you in the

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game to keep you moving forward in

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experimenting and readjusting your

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strategy and your plan of action

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continuously looking for ways to win so

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what is that something when you got an

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idea you want to move on you might not

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have the money you might not have the

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education you might not have the support

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or resources you need what is that

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something that can keep us going that

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will enable us to act on our dream

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what's one of those keys now I want you

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to pay attention to two things he's

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doing really well here and just as a

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communicator I find myself just locked

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in and engaged here with the talks it's

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just rich really good content he's a

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very captivating speaker so what makes

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him a captivating speaker there's two

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things that he's doing one is his

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cadence he's not go he's going at a good

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pace here where it doesn't feel like

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it's too fast where it's you're having a

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hard time keeping up with him or it

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doesn't feel like he's going too slow

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where it's just almost lulling you to

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sleep there and it's just dry

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the thing to is he stock he's talking in

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a very strong confident voice so it's

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not to allow that doesn't feel like he's

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yelling at you or shouting down to you

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but also doesn't feel like he's just

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he's whispering but what this means is

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because he has a strong voice then when

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he goes to the other extreme where he

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brings it down to maybe a soft whisper

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it draws you in even more because

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there's such a big difference between

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where he's speaking now and what a

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whisper sounds like so that just be

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aware of that of when you're speaking

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it's it's okay to be loud it's okay to

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be strong and confident without yelling

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or without coming down on people but by

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speaking on a more confident strong type

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of approach and strong type of voice it

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also means that you can be softer and

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that can be much more powerful and

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effective as well that will begin to

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help us to discover the secrets to our

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dream here's what I want you to repeat

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after me please with power and

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conviction say it's possible that's all

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I want you to do when you look at your

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dreams just say to yourself every day

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it's possible just say that every day to

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you have it's possible because what does

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that do see simple little

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call-and-response now I want you to say

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and say proud and say with conviction

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it's possible and so now how many of you

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found yourself as he's saying it again

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and again you find yourself repeating

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back to him what he just said right you

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send yourself saying in your head it's

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possible it's possible as possible so

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just that simple act of getting people

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to say something right so it don't have

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to be this long drawn-out paragraph that

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they're gonna repeat back could just be

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a word could be a couple of words with

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some key thing these not gonna drills

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that in their head from the beginning it

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begins to change a belief system see the

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way in which we operate ladies and

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gentlemen it's a manifestation of what

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we believe what's possible for us

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whatever you've done up to this point

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all that it really is is a duplication

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it's a reproduction of what you believe

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subconsciously that you deserve and

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what's possible for your life most

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people operate out of their personal

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history out of their memory things have

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done things have experienced things have

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seen things that they have observed what

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I'm suggesting that you operate out of a

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larger vision of yourself I want you to

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see yourself doing what you want to do

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experiencing what

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you want to experience it having what

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you want to have doing what is that

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gives your life the meaning and value

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operate out of your imagination not your

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memory because whatever you look at

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where you want to go I'm wanting to warn

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you you will have some conversation back

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here after you go through the data that

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you've experienced in life saying you

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can't do it and so what you want to

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begin to do is ignore that inner

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conversation well most people ladies and

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gentlemen when something happens to them

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what they do is they begin to believe

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that that's the way it is

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that's the way it's always been and they

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can't see the possibility of it being

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any different example before in April

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1954 okay this is a good job of giving

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an example right so you kind of give

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this concept here and people are kind of

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like processing in their mind like okay

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what are the things in my own life that

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have happened and I assume like it's

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always going to be like that this is the

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way it is that's the way it's always

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going to be so good job here of

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interjecting and giving here's a

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concrete example of what this actually

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looks like the common belief the

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universe will believe because it had

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been tried again and again and again and

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people that fail the belief was that man

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was not physically capable of breaking

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the four-minute barrier that he could

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not run a mile in less than four minutes

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that was the belief on the planet it had

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never been done but here's what happened

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ladies and gentlemen Roger Bannister

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came along and he broke the four-minute

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barrier now here's what's significant

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about that since that time no this is

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the type of story that you could build

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out a little bit more there so the

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punchline so to speak the delivery that

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the key point is Roger Bannister comes

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along and he runs the four-minute mile

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so he could build out that story a

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little bit more of you know on this date

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on this race in this state you know he

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was a hot day started slow but then he

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built up and he had the energy of the

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crowd was into and yadda yadda yadda and

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that by the end he broke the four-minute

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mile so

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more of a build-up to climax versus just

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going straight to the punchline now you

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you can go straight to the punchline

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just because it's like it doesn't need

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all of that be if this is not that

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powerful of a story for not a a key

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story that he's using right this is just

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a quick story

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that's all that's meant to be tell upon

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line and move on but if it's something

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where either a he wanted to make it more

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powerful or B he wanted just to even

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fill an extra minute or two he could

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flush out that story a little bit more

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up to this day over 20,000 people have

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done it including high school kids what

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changed 20,000 people what changed

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here's what happened when they got on

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the track they knew it had been done and

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because they knew it had been done there

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was a new belief about this barrier

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about this goal that was unreachable and

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those 20,000 people got into raised

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believing knowing in their heart that

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someone had done it that it's possible

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that they could do it and I'm saying

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that if you know anybody that had some

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goals some dreams something they wanted

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to do and they did it denies saying that

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you know in your heart that if someone

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has done it then you can do it it's

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possible that if someone can make that

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dream comply with discernment it's

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possible that you can make your dream

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become reality and so as you begin to

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look at where you want to go beginning

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to embrace that it's possible I'm

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blessed and highly favored I've got a

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lot going for me I got some good stuff

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in me and it's possible that I can bring

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my greatness out here in the universe

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that I can do what I want to do it's

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possible I can write my own book I can

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have my own business I I can take the

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trip and drop okay good job here are

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then giving some concrete examples of

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what this would look like so it's one

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thing to talk about you know your dreams

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can be possible you can see those things

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happening and it's like I don't know

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what that means or I don't know what

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that would entirely look like so then

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giving an example of here's how it look

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like

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roger bannister and you had a bunch of

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people who didn't believe it was

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possible to run a four-minute mile one

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guy did it and now 20,000 people have

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done it since then right so here's a

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concrete example of what this looks like

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now let's bring it to a practical level

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because most people in the audience

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aren't thinking like man I would just

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rather love to run a four-minute mile if

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someone will just tell me that it's

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possible right most people in the

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audience aren't thinking that but they

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are thinking man I would love to write a

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book or those a sort of business or I

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love to whatever the other examples are

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he's getting ready to give so all of a

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sudden it takes this thing and it makes

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it much more relatable and applicable

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for where the audience is at what

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they're trying to accomplish a lot of

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the world it's possible I can bounce

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back from adversity and reinvent my life

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it's possible regardless of where I am

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the things can get better for me it's

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possible you notice how he keeps saying

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the line as possible as possible as

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possible so again going back to what we

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talked about before where he says that

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line it has the audience repeated back

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and then he keeps just hammering that

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line hammering that line hammering that

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line so that's really good because again

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it just drills it in their minds not

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like this long here's this this long

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sentence I want you to remember here's

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this key principle just a really simple

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thing it's possible it's possible as

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possible saying that over and over and

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over again reiterating that point making

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that point really net point in is really

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really powerful and effective here I'm

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thinking about two men right here in

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Chicago who are fairly successful

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similar background educated they work

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for corporation for many years and they

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were among many people that were laid

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off two guys who were very good friends

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one went out looking for a job

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for several weeks along with the other

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one and they face disappointment and

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rejection again and again and again they

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couldn't find any work which is the

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story of many people across this country

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one guy stopped he became discouraged he

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stopped going he stayed home looking at

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television became very argumentative and

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toxic with his wife drinking beer

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getting on the phone talking to his

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other negative unemployed friends

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and he just gave up I don't know if that

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was mid to be funny but when the

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audience is laughing and we're

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responding in that way again part of the

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reason they're doing that is because of

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the natural engagement and connection

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that they have to Les Brown not just

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some generic speaker but to him they

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came to see him so he says something

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that's semi funny they get gets a good

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reaction from the audience so if the

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audience reacts like that the best thing

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for you to do is what he just did which

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is just the pause don't keep talking

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over them while people are laughing like

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give that time to subside before you

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continue the other guy kept looking for

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a job everywhere it could go every time

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he could get an opportunity kept asking

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people networking checking the

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newspapers every day kept going

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everywhere he could trying to find a job

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you have too much education you

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overqualified you won't be here long

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enough he kept going you kept going he

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went to a place and say look he I tell

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you what if you can't hire me and I know

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you can use my talents abilities and

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skills I don't want to sit home and do

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nothing just just let me do some

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volunteer work you don't have to give me

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anything all right I just want to work I

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want to be busy guy said okay telling

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you now but don't don't expect me to

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give me anything it's okay this guy came

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in and work he was the first one there

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the last one to leave was the best

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employee there about four weeks later

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one of the top managers quit they were

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looking for a replacement guess who they

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selected this other guy this guy who was

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volunteering his time he got the job

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what was the difference between the two

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men eyesight and mindsight

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eyesight is judging on what you see

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judging according to appearances but

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mine sight is how you interpret what you

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see one guy said it's not possible it's

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over I'm finished I can't do it I can't

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make it

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he's surrender I'm faced rejection again

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and again I'm not going anymore there

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are no jobs out there but this other guy

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he felt that in spite of the knows and

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rejections in spite of how bad

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economy is in spite of what the

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newspapers are saying that it's possible

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that somebody somewhere will give me a

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job he just kept going thinking it was

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possible and guess what ladies and

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gentlemen that's what we have to do with

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our dreams because things happen to you

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in life that you can never ever

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anticipate and many times when those

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things happen you want to give up I

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remember when I was in broadcasting when

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I was a disc jockey I became very

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controversial that'll be alright let's

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point out something here what do you

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think of his slides so far doesn't have

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any slides right I think all the time

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two speakers we feel like you have to

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have slides but know this that there are

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plenty of great speakers who don't use

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slides right I personally I don't use

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slides I wouldn't put myself in a

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category of Les Brown but I personally

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don't use slides nothing wrong with them

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slides can bring a lot to a presentation

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and a talk that you then that you may

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not be able to get from just the spoken

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word now also give them the benefit of

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the doubt here this looks like it was

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probably from maybe the 80s and the

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technology was dramatically different

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back then than what it would be today

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but you don't always need slides to make

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a powerful point this has been a really

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powerful message so far and we haven't

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heard and we haven't seen anything

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related to slides you may not do

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anything with slides and that's okay so

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don't feel like that you have to have

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slides in order for a talk to be great

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all right there you go my friends hope

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you enjoy that speech break down if you

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did as always don't forget to subscribe

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to the channel we have new speech

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breakdowns coming to you every single

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week don't want you to miss out on any

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one of them also don't forget to like

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this video click that like button below

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so other people know about it and then

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also finally don't forget to comment

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leave a comment and let us know what is

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the one takeaway that you learn from

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this speech breakdown that you're going

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to apply to your next talk or

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presentation and as always if you know

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of other speakers that you would like

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for us to break down their talk or

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speech then make sure that you let us

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know in the comments below alright my

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friends thanks for hanging out with us

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we'll catch you next time you're awesome

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Related Tags
Motivational SpeechLes BrownPublic SpeakingGoal AchievementSelf-ImprovementSuccess StoriesAudience EngagementSpeech TechniquesPersonal GrowthDreams Realization