DEVO INVESTIR EM NEAR? ANÁLISE COMPLETA

Summary

The video discusses the performance of the cryptocurrency NEAR Protocol in 2024, highlighting its initial growth and subsequent 41% devaluation. It delves into NEAR's evolution from an Ethereum competitor to a platform focusing on user experience and scalability, especially with the introduction of the BOSS algorithm. The script explores NEAR's strategic shift towards AI and data availability, partnerships with other blockchains, and its reliance on specific apps like Kikai for user engagement. It concludes by assessing NEAR's potential as a promising project with clear catalysts for growth but warns of its dependency on a few applications and the AI narrative.

Takeaways

• 📈 The NEAR protocol experienced a 152% increase in the first quarter of 2024, reaching a peak valuation of 9, but then saw a 41% devaluation in the following 100 days, prompting investor concerns about its future potential.
• 🚀 NEAR was created in 2017 with the goal of becoming a scalable and fast smart contract platform, initially aiming to compete with Ethereum, known as an 'Ethereum Killer'.
• 🔄 In 2021, NEAR shifted its focus from being an Ethereum competitor to prioritizing user experience and project development, leading to the development of the BOSS algorithm in March 2023 to simplify application development on the platform.
• 🌐 The BOSS update aimed to make NEAR more accessible for non-blockchain focused applications, attracting projects like the Southeast Asian e-commerce app Kikai, which significantly boosted NEAR's user base and price.
• 🛍️ Kikai, an AI-powered e-commerce app, became a major catalyst for NEAR's growth, demonstrating the protocol's ability to attract non-crypto native applications and users.
• 🤖 NEAR has been increasingly focusing on artificial intelligence, launching an AI Hub in May of the current year, positioning itself as a significant player in the AI narrative.
• 🔗 NEAR has been working on data availability solutions, aiming to provide more efficient and cost-effective data services for the Ethereum ecosystem compared to other solutions like Celestia and Eng layer.
• 🤝 NEAR has formed strategic partnerships with development kits like Arbitron and Polygon, signaling its intention to integrate and innovate within the broader crypto ecosystem.
• 📊 Despite its growth, NEAR shows a significant dependency on a few key applications, such as Kikai and Hot Games, for its user interaction and activity, which could pose risks if these apps lose popularity.
• 👥 NEAR has been successful in onboarding new users and retaining active ones, indicating a healthy influx of non-crypto users and a promising user retention rate.
• 🔮 The future of NEAR is closely tied to its upcoming data availability solution and the sustainability of its AI narrative, with key events and partnerships potentially acting as catalysts for its price and adoption.

Q & A

What was the performance of the NEAR protocol in the first quarter of 2024?

The NEAR protocol experienced an appreciation of 152% in the first quarter of 2024, reaching a milestone of 9.

What happened to the NEAR protocol's value in the last 100 days mentioned in the script?

In the last 100 days, the NEAR protocol underwent a devaluation of 41%, raising concerns among investors about its future potential.

What was the original goal of the NEAR protocol when it was created in 2017?

The NEAR protocol was created with the goal of being a scalable and fast smart contract platform, aiming to become a competitor to Ethereum, which was then referred to as an 'Ethereum Killer'.

How did NEAR's strategy evolve in 2021?

In 2021, NEAR began to reevaluate its structure, realizing that trying to dethrone Ethereum did not make much sense. They started focusing more on the development of the project and user experience.

What significant update did NEAR introduce in March 2023?

In March 2023, NEAR developed the BOSS algorithm, a plan for internal improvement aimed at making it easier to develop applications not focused on blockchain.

How did the BOSS update influence the direction of NEAR protocol?

The BOSS update opened a new precedent for NEAR, focusing on creating solutions that did not require direct connection with blockchain infrastructure, aiming to attract projects and solutions outside the crypto market.

What is the significance of the KikAI app for NEAR protocol?

The KikAI app, an e-commerce app using artificial intelligence, became a phenomenon in Southeast Asia and was responsible for a significant growth spurt for NEAR, attracting new users and catalyzing a cycle of growth for the protocol.

What is the role of the BOSS update in attracting non-crypto projects to NEAR's infrastructure?

The BOSS update made it easier for non-crypto projects to utilize NEAR's infrastructure without needing to directly engage with blockchain, thus broadening the range of applications and solutions that could benefit from it.

What was the impact of the KikAI app on NEAR's user activity and price behavior?

The launch of the KikAI app in the second half of 2023 led to a significant increase in user activity and positively influenced the price behavior of NEAR.

How has NEAR positioned itself in the narrative of artificial intelligence?

NEAR has positioned itself prominently in the artificial intelligence narrative by launching its AI Hub and working closely with the founder's participation in NVIDIA's conference, aiming to integrate AI more deeply into its ecosystem.

What is the significance of NEAR's partnerships with development kits like Arbitron and Polygon?

The partnerships with development kits like Arbitron and Polygon are significant as they indicate NEAR's intention to work within the broader ecosystem, not just as a first-layer solution competing with Ethereum, but also providing data availability solutions for second-layer ecosystems.

What are the main factors that could potentially catalyze the price of NEAR in the future?

The main factors that could catalyze the price of NEAR are the launch of its data availability solution, which should compete with Celestia and Ang Layer, and the sustainability of the hype around its artificial intelligence narrative.

What is the current dependency of NEAR in terms of user interaction?

Currently, NEAR has a significant dependency on a few applications, with KikAI and Hot Games accounting for about 50% of the interactions within the NEAR ecosystem in the last three months.

How does NEAR's user onboarding and retention look like according to the script?

NEAR is successfully maintaining a constant onboarding of new users, particularly those from outside the crypto space, and also has an interesting retention rate, which is a positive sign for the protocol's future.

What is the conclusion about NEAR's potential in the next market upcycle according to the script?

The conclusion is that NEAR is a promising project for the next market upcycle, showing strong fundamentals, growth, and innovation. However, it's important to understand its significant dependency on a few applications and a single narrative of artificial intelligence.