How I Make Cold Calls To Get Clients (Live Examples)

Summary

In this video, Akil shares his experience in real estate photography, offering tips for cold calling potential clients. He emphasizes the importance of calling after lunch for better responses, being open to working for free initially to build trust, and knowing when to let go if a prospect says no. Akil demonstrates how to pitch services effectively and suggests looking for listings with poor photos as potential clients. He also shares insights on handling rejection and leveraging it for referrals or future opportunities.

Takeaways

• 📹 Akil shares his experience in real estate photography and virtual tours as a side hustle, generating a thousand dollars a month.
• 🕰 He suggests calling after lunchtime for better responses, as people are generally more receptive post-meal.
• 🆓 Akil advises not to charge for the first project to build a relationship and trust with clients.
• 🚫 If a client says no, he emphasizes the importance of letting it go and not pushing further, as it's a numbers game.
• 🔍 He recommends looking for listings with subpar photos on platforms like Zillow, as it presents an opportunity to showcase the quality of his work.
• 📞 Akil demonstrates how to cold call potential clients, providing a script and tips for effective communication.
• 💬 He stresses the importance of being concise and to the point during calls, aiming for a 15-second pitch.
• 📝 When leaving voicemails, Akil advises to give your name, what you do, and an easy way for the client to contact you.
• 🤝 He highlights the potential for building connections even if the initial call doesn't result in business, which can lead to referrals or future opportunities.
• 💰 Akil mentions that if clients inquire about pricing, it's an indication of interest, and it's crucial to negotiate within their budget.
• 📈 The video script illustrates a real-life application of sales techniques, emphasizing persistence, adaptability, and relationship building in the freelance industry.

Q & A

What is the main topic of Akil's video?

The main topic of Akil's video is about his side hustle in real estate photography and creating virtual tours for real estate agents in New Jersey, and how he cold calls to gain clients.

What are some tips Akil suggests for cold calling to gain clients?

Akil suggests calling after lunchtime, not being afraid to work for free on the first project to build a relationship, letting go if the client says no, and looking for listings with poor photos to showcase the value of his service.

Why does Akil recommend calling after lunchtime?

Akil recommends calling after lunchtime because people are generally more relaxed and receptive after eating, and the day is almost over, making them more likely to give better feedback and reactions.

What is Akil's approach to pricing for the first project with a new client?

Akil suggests not asking for high fees for the first project, but rather focusing on building a relationship and trust with the client, potentially offering to do the first project for free.

How does Akil handle rejection when cold calling?

Akil handles rejection by letting it go and moving on to the next potential client, understanding that it's a numbers game and not taking rejection personally.

What strategy does Akil use to find potential clients?

Akil looks for listings on Zillow that have been on the market for a long time without selling, questioning why they haven't sold and suspecting it might be due to poor quality photos.

How does Akil introduce himself and his services in a voicemail?

Akil introduces himself by name, states that he does real estate photography and creates virtual tours, and asks if the client is interested in discussing how he could help with their listings.

What is Akil's approach when a potential client is not interested in his services?

Akil asks if the client knows any colleagues or other agents who might need his services, aiming to get referrals or at least send them a portfolio of his work.

How does Akil deal with the situation when a client already has a photographer?

Akil acknowledges the client's situation and offers to help with other photography needs, such as drone photography, or to be a resource for future projects.

What is Akil's attitude towards rejections?

Akil views rejections positively, as they are a challenge and an opportunity to improve his approach and come up with new strategies to succeed.

How does Akil ensure his calls are concise and effective?

Akil aims to keep his calls as short as possible, ideally around 15 seconds, to quickly convey his message and offer, making it easy for the client to respond.