Snapdragon just obsoleted Intel and AMD
Summary
TLDRIn this video, the host explores Qualcomm's Snapdragon X, a new laptop chip boasting impressive battery life and AI capabilities. The chip, manufactured on TSMC's 4nm process, is available in Plus and Elite versions with varying CPU cores and system memory. The host discusses compatibility with native applications, the potential of Prism emulation for x86 apps, and the chip's efficiency, which could outperform Intel Core Ultra 7 and even Apple's M3. The integration of advanced features like the neural processing unit, improved webcam support, and direct X12 capable GPU are highlighted, showcasing the chip's readiness for high-performance computing and multimedia tasks.
Takeaways
- 📝 The script is a sponsored video about Qualcomm's Snapdragon X series, emphasizing hands-on experience and product features.
- 💻 Snapdragon X is available in two versions: Plus and Elite, with 10 or 12 CPU cores respectively, and supports up to 64GB of LPDDR5X system memory.
- 🛠️ Manufactured on TSMC's 4nm process, Snapdragon X competes with top laptop chips, offering high performance for demanding tasks like video editing and gaming.
- 🎮 Over 1,000 games are confirmed to work on Snapdragon X, showcasing its versatility in handling various software applications.
- 🔌 The script highlights improved compatibility with native applications and the use of Prism emulation for x86 applications, similar to Apple's Rosetta 2.
- 🔋 Snapdragon X boasts impressive battery life, with the Elite version rated at 26 hours, surpassing the already high endurance of the HP Dragonfly.
- 🚀 Qualcomm claims significant power efficiency, using 65% less power than Intel Core Ultra 7 in single-threaded and 60% less in multi-threaded workloads.
- 🖥️ The chip integrates a DirectX 12 capable Adreno GPU, capable of handling up to three concurrent 4K external displays.
- 📸 A direct integration of the ISP into the SoC die allows for better webcam performance, with high data rates and compatibility with advanced smartphone image sensors.
- 🧠 The NPU (Neural Processing Unit) in Snapdragon X is rated at 45 TOPS, meeting Microsoft's requirements for AI capabilities on devices.
- 💬 The script mentions Microsoft's 'Recall' feature, which uses the NPU for searchable records of user activities, with privacy concerns addressed by on-device storage and processing.
Q & A
What is the Snapdragon X and what does it offer in terms of performance and capabilities?
-The Snapdragon X is a new laptop chip by Qualcomm, manufactured on TSMC's 4nm process. It comes in two versions: Plus and Elite, with 10 or 12 of Qualcomm's Orion CPU cores respectively. It can be equipped with up to 64GB of high-speed LPDDR5X system memory and competes with the best laptop silicon on the market, offering capabilities in video editing, audio production, and gaming.
What is special about the battery life claims made by Qualcomm for the Snapdragon X Elite machine?
-Qualcomm claims that the Snapdragon X Elite machine can offer up to 26 hours of battery life, which is significantly higher than the already impressive 15 hours offered by the HP Dragonfly Elite, a known endurance Windows laptop. This is attributed to the high efficiency of the Snapdragon X chips.
How does the Snapdragon X handle compatibility with existing software and applications?
-The Snapdragon X leverages Microsoft's improvements and Prism emulation for x86 applications, which is built into Windows. This allows the vast majority of use time to be spent on native applications like Chrome, Teams, Zoom, and Blender. While some applications requiring special drivers might not function initially, most should run well with some processing overhead.
What is the significance of the Snapdragon X's integration of an ISP for webcams?
-The integration of an ISP, or Image Signal Processor, directly into the Snapdragon X system on a chip (SoC) allows for higher data rates and better compatibility with high-quality phone image sensors. This results in improved webcam performance, overcoming a common pain point in laptop webcam quality.
What is the role of the Neural Processing Unit (NPU) in the Snapdragon X and how does it contribute to AI capabilities?
-The NPU in the Snapdragon X is rated at 45 TOPS of performance, making it the first processor to meet Microsoft's co-pilot requirements. It allows for AI tasks to be performed directly on the device, enhancing speed, privacy, and cost efficiency. It also powers features like instant translation, captioning, and device control using gestures.
What is the potential impact of the Snapdragon X's efficiency on the performance of Intel Core Ultra 7 and Apple's M3 chips?
-Qualcomm claims that the Snapdragon X can match the performance of an Intel Core Ultra 7 while using 65% less power in single-threaded workloads and 60% less power in multi-threaded workloads. They also claim to outperform Apple's M3 in multi-threaded workloads, which will need to be verified when the review embargo lifts.
What are the advantages of having multiple ISPs in the Snapdragon X?
-Having multiple ISPs allows for enhanced security features like automatic system unlocking and locking, as well as the potential for app developers to create functionalities such as automatically turning off the camera in a video call if another face is detected, enhancing privacy.
What is the significance of the PCIe lanes on the Snapdragon X Elite and what do they indicate for future possibilities?
-The Snapdragon X Elite has 16 PCIe lanes, with four dedicated to Wi-Fi 7 and four to high-speed NVMe storage. The remaining eight lanes are available for potential uses such as a dedicated GPU, indicating flexibility for future enhancements.
How does the pricing and availability of Snapdragon X devices compare to equivalent x86 models?
-The Snapdragon X devices are priced competitively, undercutting the pricing of equivalent x86 models at launch. They are available for pre-order with shipping expected in mid-June, starting at a premium price point of $999.
What is the potential for Snapdragon X in non-Windows applications and gaming handhelds?
-While the focus is on Windows applications, Qualcomm has experience with Android gaming handhelds and there is speculation about the possibility of an efficient Windows gaming handheld in the future. However, this is purely speculative at this point.
What is the sponsor's perspective on the Snapdragon X and how did they engage with the content creator?
-Qualcomm Technologies sponsored the video, providing unfettered access to partnered devices and a hands-on experience. The content creator was encouraged to make a video they would have made anyway, with the sales team benefiting from the exposure and meeting their quarterly targets.
Outlines
😎 Snapdragon X: A New Era in Mobile Computing
The script introduces the Snapdragon X, a new chipset by Qualcomm, designed for high-performance laptops. The author shares their initial apprehension but is won over by the impressive lineup of partnered devices and the promise of a sponsorship that aligns with their usual content. The Snapdragon X, manufactured on TSMC's 4nm process, is available in two variants with different CPU core counts. It boasts competitive specs, including up to 64GB of LPDDR5X memory, and is capable of running demanding applications like video editing and gaming. The script also highlights the chipset's compatibility with native applications and the use of Prism emulation for x86 apps, suggesting a smooth user experience. Battery life is emphasized, with the Snapdragon X Elite promising substantial endurance, surpassing that of the author's current laptop, the HP Dragonfly Elite. Qualcomm's claims of efficiency and performance are set to be verified post-review embargo, with the chipset potentially outperforming both Intel and Apple's offerings.
📷 Enhanced Integration and AI Capabilities of Snapdragon X
The second paragraph delves into the integration features of the Snapdragon X chipset, starting with the improved image signal processor (ISP) that offers higher bandwidth and compatibility with better phone image sensors, promising superior webcam quality. The script mentions a second ISP for security enhancements like automatic system unlocking and privacy features for apps. Qualcomm's neural processing unit (NPU) is highlighted for its AI capabilities, enabling on-device AI tasks without reliance on the cloud. Examples include AI-driven image creation, audio manipulation, and language translation. The NPU also supports Microsoft's 'Co-Pilot' feature, which allows for searchable records of user activity on the computer. The potential for a dedicated GPU is hinted at, with the Snapdragon X Elite having available PCIe lanes, and the script concludes with speculation about future applications in gaming handhelds and the promise of competitive pricing and availability for the new devices.
💰 Pricing and Availability of Snapdragon X Devices
The final paragraph discusses the pricing and availability of the Snapdragon X devices, which are set to launch with competitive starting prices of $999, undercutting equivalent x86 models. The devices are described as premium, with pre-orders available and shipping expected in mid-June. The author expresses excitement about the potential for less 'Plus' and 'Elite' versions in the future, suggesting a broader market reach. The script concludes with gratitude to Qualcomm for the sponsorship and hands-on experience with the new devices, and a playful reference to the evolution of technology by suggesting a look back at a Surface RT unboxing from 12 years ago.
Mindmap
Keywords
💡Snapdragon X
💡Battery life
💡AI capabilities
💡Performance
💡System on a Chip (SoC)
💡Neural Processing Unit (NPU)
💡Prism
💡Co-pilot
💡Image Signal Processor (ISP)
💡Wi-Fi 7
💡PCIe lanes
Highlights
Snapdragon X offers unfettered access to partnered devices and a hands-on demo experience.
Snapdragon X is manufactured on TSMC's 4nm process and comes in two versions: Plus and Elite.
Snapdragon X can be equipped with up to 64GB of high-speed LPDDR5X system memory.
Over 1,000 games and various software are working on Snapdragon X before it ships to end users.
Microsoft expects the majority of use time to be on native applications with Snapdragon X.
Prism emulation for x86 applications is built into Windows, making compatibility a key feature.
Snapdragon X claims to be competitive with Rosetta 2 for x86 application emulation.
HP Dragonfly Elite's battery life is rated at 26 hours, showcasing the efficiency of Snapdragon X.
Snapdragon X claims to match Intel Core Ultra 7 performance with significantly less power usage.
Snapdragon X integrates a DirectX12 capable Adreno GPU for handling multiple 4K displays.
The webcam on Snapdragon X laptops benefits from an integrated ISP for improved image quality.
Second ISP on Snapdragon X can enhance security and privacy with automatic camera control.
Snapdragon X includes a cutting-edge NPU with 45 TOPS performance for AI capabilities.
Microsoft's co-pilot feature leverages the NPU for AI tasks without reliance on the cloud.
Snapdragon X devices are priced competitively, undercutting equivalent x86 models at launch.
Snapdragon X devices are available for pre-order and will ship in mid-June 2024.
Qualcomm hints at potential future Windows gaming handhelds utilizing Snapdragon X efficiency.
Transcripts
when I arrived for my Snapdragon X
briefing with Qualcomm I did what I
always do and I plugged in my
laptop I was
mortified eventually they coaxed me back
in with unfettered access to their army
of partnered devices and with my
favorite kind of sponsorship the kind
where I make a video that I would have
made anyway and my sales team gets to
hit their quarterly Target seriously all
I have to do is go over their claims
about battery life AI capabilities and
performance and show you guys some of
the sick Hands-On demos Who's laughing
now Colton
wo without getting too far into the
speeds and feeds that you can read off
of the spec sheet Snapdragon X is
manufactured on tsmc's 4 nmet process
and comes in two flavors Plus Plus or
Elite with 10 or 12 of qualcomm's Orion
CPU cores respectively it can be
equipped with up to 64 gigabyt of
high-speed lpddr 5x system memory and it
goes Toe to Toe with the best laptop
silicon on the
market all of which would be absolutely
worthless if all it could do was run
Bing Maps fortunately that is not the
case right now before the first
Snapdragon X even ships to an end user
they're showing off video editing audio
production there are over 1,00 games
working and okay guys look I hear you
these use cases and even gaming are not
the most important thing to everyone and
none of the designs that Qualcomm is
announcing would really fall under video
production workstation or gaming laptop
but when you compare to many other types
of software these ones are really really
hard and they're working but how though
all right let's talk compatibility if
you've got a lightning fast piece of
silicon that doesn't run anything you
might as well leave it on the beach but
with the improvements that they have
made Microsoft now expects the vast
majority of your use time to be on
Native applications like Chrome teams
Zoom blender and so much more you can
find a curated list at qualcomm.com
Windows apps which is super cool but as
one of you so poetically put it in a
recent comment I spend over 90% of my
time not on the toilet but that last
couple of percent is very important to
me well that's where prism comes in
emulation for x86 applications is built
right into windows and while some
applications that need special drivers
for example might not function at this
time they are claiming that prism is
competitive with Rosetta 2 meaning that
most applications should run well enough
albeit at the cost of some processing
overhead I'm actually really looking
forward to taking a much deeper look at
this maybe something kind of like our
Arc gaming live stream where you guys
can suggest stuff for us to try at least
once the editorial embargo lifts cuz I
can't help but think processing overhead
would be like you know kind of a bad
thing on a mobile first platform right
except if it isn't let's talk about
battery life let me put it this way I
chose this HP dragonfly Elite for my
work machine because it is among the
best endurance Windows laptops on the
market at around 15 hours and HP rates
the Snapdragon X Elite machine at
26 oh and did I mention that the raw
battery capacity of the dragonfly is 15%
higher to say that these chips are
efficient then would be an
understatement of Epic Proportions
Qualcomm claims that they can match the
performance of an Intel Core Ultra 7
while using 65% less power in
single-threaded workloads or 60% less
power in multi threaded workloads not
only do they claim they can outperform
Intel Core Ultra 7 though they even
claim to beat Apple's M3 in
multi-threaded workloads although of
course we're going to have to verify
those claims when the review embargo
lifts next week all of this efficiency
is in no small part thanks to their high
level of integration just like
qualcomm's mobile Snapdragon chips the
X+ and the X Elite are systems on a chip
or S so's and include a direct X12
capable adreno GPU that can handle up to
three concurrent current 4K external
displays unlike some other s so's
there's a USB controller that can hit
data rates of up to 20 gbit per second
and so much more some of which I think
they should be talking about a lot more
one of my biggest pain points on laptops
is their webcams even premium devices
get absolutely embarrassed by basic
smartphones fortunately Qualcomm has
been making the chips for those
smartphones for many years and they know
a thing or two about making their
cameras look really good on almost every
existing Windows laptop the webcam has
its own ISP or image signal processor
that's connected to the system over USB
2 giving it a pitiful 480 megabit per
second of bandwidth on a Snapdragon X
laptop the ISP is built directly into
the S so die and it connects to the
camera via a blistering 3.5 gabit per
second over an 18-bit mppy connection
not only is the data rate higher but it
also means near dropin compatibility for
much better phone image sensors and well
let's just put it this way I think the
results here kind of speak for
themselves and if that wasn't enough
what about second ISP okay this one runs
constantly and has some really cool
party tricks like the ability to
automatically unlock and lock your
system to enhance security and an API
that would allow app developers to build
functionality like automatically turning
off your camera in a video call if
another face was detected say for the
privacy of your children the other big
integration is qualcomm's Cutting Edge
npu or neural Processing Unit it's rated
at 45 tops of performance making it the
first processor to meet the 40 tops
minimum for Microsoft co-pilot plus
which in a nutshell means that you can
do AI stuff directly on your device
rather than relying entirely on the
cloud where speed privacy and cost
remain outstanding questions a lot of
the stuff is just kind of fun um
co-creator and paint allows you to draw
an image write a description select a
style dial up or down the creativity and
it'll spit out an AI image this is
really cool also have you ever been a DJ
and needed to isolate a particular
instrument in a song without access to
the stems wait that's really specific
are we trying that
okay
drums huh all right we'll add
base keyboards I don't want
drums okay how about vocals hit that
button
off it also includes the ability to
instantly translate and caption audio
from the 40 supported languages or
control your device using gestures to
help improve accessibility obvious
winners all around so far one of
Microsoft's biggest and most
controversial pushes with the npu is
recall which records everything that
you've done on your computer and makes
it searchable so let's say you looked at
a picture of a cute dog a couple days
ago but you don't remember if it was in
an email or if it was on Reddit well
recall can bring up every time you
looked at dogs recently this does come
with some concerns about privacy but
Microsoft says it'll be okay because
everything is stored and processed on
device with no need to send any of the
data to the cloud if that doesn't
completely satisfy you I 100% get you
and they do allow it to be disabled both
in specific apps or systemwide coming
back to other non Windows applications
they are using their npu to power this
pretty cool demo in dentu resolve where
they can use their npu to do things like
color correct for a single person in a
group or in other applications like for
example luminar they can CSI enhance and
magnify at both high speeds and without
thermal throttling now In fairness a lot
of the other operations in these
programs are still going to want a
dedicated GPU for the smoothest
experience so we had to ask it is is
that a
possibility let me put it this way
Qualcomm got a little KY when we asked
about it so instead we asked a different
question how many pcie lanes are on the
Snapdragon X Elite and the answer answer
is 16 four of them are pcie gen 3 and
are dedicated to Wi-Fi 7 at speeds of up
to 5.8 GB per second because of course
Qualcomm would have their bases covered
for wireless connectivity four of them
are Gen 4 for high-speed envme storage
leaving eight Gen 4 lanes that are just
chilling for something like a GPU
maybe who
knows I also asked them about potential
competition for the steam deck or the
Rog Ally and
again no they did actually say something
it wasn't just crickets they said we've
done Android gaming handhelds before
with our partners and then they just
stopped talking so it wouldn't surprise
me to see an extremely efficient Windows
gaming handheld down the line but that's
pure speculation what isn't speculation
is the pricing and availability of the
devices they've announced here at
computex 2024 not only are they boasting
incredible performance and battery life
they're actually undercutting the
pricing of equivalent x86 models at
launch we are still looking at pretty
premium devices here with starting
prices of $9.99 but guys these are
available for pre-order now they're
going to be shipping in mid June and hey
these are the top-end chips and I
wouldn't be surprised if you know with
Brands like plus and Elite if maybe down
the line something less Plus and less
elite were to come Guys these are very
very exciting times massive shout out
Qualcomm Technologies for sponsoring
this video getting us handson with all
these amazing devices and if you guys
are looking for something else to watch
what should I throw them to how about
the Surface RT unboxing from 12 years
ago to show you just how far we've come
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