CONHECENDO A CAMPANHA DA FRATERNIDADE 2025

Summary

The 2025 Fraternity Campaign focuses on ecological conversion, inspired by the 800th anniversary of St. Francis of Assisi’s 'Canticle of the Creatures' and the 10th anniversary of Pope Francis' 'Laudato Si'. The campaign highlights the importance of integral ecology, calling for a holistic approach to environmental, social, and spiritual care. It stresses the urgent need for change in the face of climate crisis, urging people to shift from exploitative attitudes to a culture of care. The campaign also includes a prayer and details on how to acquire campaign materials, with a strong message on protecting creation and promoting solidarity.

Takeaways

• 😀 The theme for the 2025 Campaign of Fraternity is 'Fraternity and Integral Ecology,' highlighting the need for ecological conversion and respect for the environment.
• 😀 The campaign is motivated by the 800th anniversary of the 'Canticle of the Creatures' by St. Francis of Assisi and the 10th anniversary of Pope Francis's Laudato Si encyclical.
• 😀 The goal of the 2025 campaign is to raise awareness of the environmental crisis and encourage a holistic ecological conversion among individuals and communities.
• 😀 The 2025 theme was chosen to honor the Pope's concept of Integral Ecology, a holistic approach encompassing spiritual, social, environmental, and cultural aspects.
• 😀 The 2025 campaign highlights the urgent need for ecological conversion to prevent a planetary collapse due to destructive human actions and attitudes.
• 😀 The campaign underscores the importance of protecting Brazil's diverse ecosystems, such as the fauna and flora, while encouraging care rather than exploitation.
• 😀 St. Francis of Assisi is central to the campaign's imagery, representing reconciliation with God, creation, and all living beings.
• 😀 The visual identity of the campaign uses collage art to symbolize the interconnectedness of all creation and reflects the diversity within ecological, spiritual, and cultural contexts.
• 😀 The prayer of the Campaign of Fraternity 2025 calls for repentance and a commitment to ecological conversion, asking for divine grace to become promoters of solidarity and justice.
• 😀 The materials for the 2025 Campaign of Fraternity are available for purchase on the CNBB (National Conference of Bishops of Brazil) website, promoting widespread participation in the campaign.

Q & A

What is the main theme of the 2025 Campanha da Fraternidade?

The main theme of the 2025 Campanha da Fraternidade is 'Fraternity and Integral Ecology,' with the slogan 'God saw that everything was very good' (Genesis 1:31). The campaign emphasizes ecological conversion and caring for the Earth, inspired by the 800th anniversary of Saint Francis of Assisi's Canticle of the Creatures.

Why is the 2025 campaign focused on ecological issues?

The 2025 campaign addresses ecological issues due to the ongoing global environmental crisis, highlighting the need for a comprehensive ecological conversion. It is motivated by the 800 years of Saint Francis's Canticle of the Creatures, the 10-year anniversary of Pope Francis’s Laudato Si, and the ongoing environmental challenges that threaten both the poor and the Earth.

What specific elements influence the 2025 campaign's focus on ecology?

The 2025 campaign’s focus on ecology is influenced by the 800th anniversary of the Canticle of the Creatures by Saint Francis, the 10-year anniversary of Laudato Si, the 10th anniversary of the Pan-Amazonian Ecclesial Network, and the COP30 held in Belém, Pará. These elements drive the call for ecological conversion.

What historical references are included in the visual identity of the campaign?

The visual identity of the 2025 campaign features Saint Francis of Assisi, symbolizing reconciliation with God, humanity, and creation. The design includes elements like the Baroque artwork 'Ecstasy of Saint Francis of Assisi' by José de Ribera and a cross, representing the central role of the crucifix in Franciscan spirituality and the Lenten journey.

What is the significance of the cross in the 2025 campaign's visual elements?

The cross in the 2025 campaign's visual identity represents the central experience of Saint Francis with the crucifix at the Church of San Damiano. It recalls his spiritual conversion and mission to rebuild the church, symbolizing the broader call for renewal during Lent and the restoration of our relationship with the environment.

What role do animals and plants play in the visual elements of the campaign?

In the visual identity, animals like the jaguar, the blue macaws, and flora like the Araucaria tree and yellow Ipe represent Brazil's rich biodiversity. They emphasize the need for ecological care and the protection of all creatures, symbolizing the integral ecology that the campaign promotes.

How does the 2025 campaign approach the concept of ecology?

The 2025 campaign uses the concept of 'integral ecology,' which is a holistic approach that includes environmental, social, spiritual, and cultural dimensions. This concept, inspired by Pope Francis, stresses the interconnectedness of all aspects of life and calls for a deep conversion to live sustainably and harmoniously with nature.

What is the spiritual dimension of the 2025 campaign?

The 2025 campaign incorporates a spiritual dimension by emphasizing that ecology is not just an environmental concern but a matter of faith. It promotes the idea that caring for creation is an essential part of Christian duty and calls for a spiritual and moral conversion, aligning with Pope Francis's vision of a new, more compassionate and sustainable humanity.

How does the technique of collage reflect the message of the campaign?

The use of collage in the campaign's visual identity symbolizes the diversity and interconnection of all elements in creation. Each piece in the collage, though unique, contributes to the whole image, mirroring how every individual and aspect of the environment plays a critical role in the collective responsibility to care for the Earth.

What is the prayer associated with the 2025 Campanha da Fraternidade?

The prayer of the 2025 Campanha da Fraternidade is a reflective and supplicant prayer to God, asking for forgiveness and the grace of true conversion during Lent. It expresses a desire to act with justice, promote solidarity, and care for creation as stewards, fulfilling the mission to preserve and protect the world entrusted to humanity.