Steve Jobs Insult Response - Highest Quality

Jonathan Field
1 Dec 201605:15

Summary

TLDRIn this transcript, Steve Jobs addresses criticisms about his understanding of Java and OpenDoc. He emphasizes the importance of starting with customer experience rather than technology when developing products. Jobs admits to not knowing everything and acknowledges the hard work of his team at Apple. He expresses the need for support and patience as they navigate challenges and make decisions, aiming to create groundbreaking applications for the market.

Takeaways

  • 😀 **Admission of Ignorance**: Mr. Jobs acknowledges that he may not know everything about certain technologies like OpenDoc.
  • 🔍 **Technology vs. Customer Experience**: Jobs emphasizes the importance of starting with the customer experience and working backward to technology, rather than the other way around.
  • 🚀 **Vision Over Technology**: He discusses the need for a cohesive vision that can drive sales and customer satisfaction, rather than just showcasing technology.
  • 💡 **Mistakes and Learning**: Jobs admits to making mistakes and encourages learning from them, highlighting the importance of making decisions and being adaptable.
  • 💼 **Commitment to Apple**: Despite offers of higher pay, the Apple team remains committed and is working hard to achieve the company's goals.
  • 🛠️ **Execution is Key**: There is a strong focus on the execution of ideas and the creation of applications that can support Apple in the market.
  • 🤝 **Support for the Team**: Jobs calls for support of the Apple team as they navigate through a critical phase of development.
  • 📈 **Progress and Improvement**: He reflects on the progress Apple has made and expresses optimism for the future, despite the challenges and potential for mistakes.
  • 🏆 **Customer-Centric Approach**: Jobs reiterates the need to focus on delivering incredible benefits to customers as the primary goal of product development.
  • 📚 **Historical Analogy**: He uses the example of the first laser printer to illustrate the impact of a customer-focused approach and the excitement it can generate.

Q & A

  • What is the main criticism directed at Mr. Jobs in the script?

    -The main criticism is that Mr. Jobs is accused of not knowing what he's talking about, particularly in relation to Java and its ability to address the ideas embodied in OpenDoc.

  • What is the key principle Mr. Jobs emphasizes for creating a successful product?

    -Mr. Jobs emphasizes starting with the customer experience and working backwards to the technology, rather than starting with the technology and trying to figure out where to sell it.

  • What mistake does Mr. Jobs admit to making in the past?

    -Mr. Jobs admits to making the mistake of starting with the technology and trying to figure out where to sell it, rather than starting with the customer experience.

  • What example does Mr. Jobs use to illustrate the importance of customer experience?

    -Mr. Jobs uses the example of the first small laser printers, specifically the LaserWriter, and how its impressive print quality immediately demonstrated value to customers without them needing to understand the technology inside.

  • What is the current state of Apple's strategy according to Mr. Jobs?

    -According to Mr. Jobs, Apple's strategy involves focusing on delivering incredible benefits to customers and not just relying on the engineers to come up with awesome technology.

  • What does Mr. Jobs believe is the right approach for Apple's future?

    -Mr. Jobs believes the right approach is to support the team at Apple as they work hard to create applications that will benefit the market, even though some mistakes may be made along the way.

  • Who are some of the people Mr. Jobs mentions as working hard at Apple?

    -Mr. Jobs mentions Avi, John Marino, and Fred as examples of people working hard at Apple, along with a larger team working under them.

  • What does Mr. Jobs suggest will happen as a result of the team's hard work at Apple?

    -Mr. Jobs suggests that the team's hard work will result in the creation of good applications that will support Apple in the market.

  • How does Mr. Jobs view the potential for mistakes during Apple's current stage?

    -Mr. Jobs views the potential for mistakes as a positive sign because it indicates that decisions are being made, and any mistakes can be identified and corrected.

  • What does Mr. Jobs believe the company's attitude should be towards the team's efforts?

    -Mr. Jobs believes the company should support the team, acknowledging that they are working very hard and are committed to Apple despite offers of higher pay elsewhere.

Outlines

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Keywords

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Transcripts

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Связанные теги
InnovationCustomer ExperienceApple StrategyTechnology VisionProduct DevelopmentMarket LeadershipDecision MakingIndustry InsightsTeamworkBusiness Growth
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