TIPS MEMULAI EKSPOR, CARI PASAR HINGGA BUYER

Summary

This video provides a comprehensive guide for beginners looking to start an export business. It covers essential steps, including selecting a focused product range (2-3 items), conducting market research, and understanding the legal requirements for setting up an export company. The speaker emphasizes choosing target countries strategically and avoiding oversaturated markets, suggesting emerging markets in ASEAN, the Middle East, and South Asia. Key export documentation such as invoices, packing lists, and bills of lading are explained, along with advice on finding international buyers through platforms like Aspenku.com and www.org.

Takeaways

• 😀 Choose 2-3 products to export to avoid spreading yourself too thin.
• 😀 Do thorough market research before selecting products to ensure they have international demand.
• 😀 Ensure your product has a **unique advantage** over similar products to stand out in the market.
• 😀 Avoid entering **highly competitive and regulated markets** (like the U.S. and Europe) when starting out.
• 😀 Focus on emerging markets such as **ASEAN countries**, **South Asia**, and the **Middle East** for export opportunities.
• 😀 Use platforms like **International Trade Center (ITC)** to research global trade data and identify target markets.
• 😀 Register your business legally, obtaining necessary documents like **NPWP** (Taxpayer ID) and **NIB** (Business ID Number).
• 😀 Make sure you have **customs and export access** to facilitate smooth shipments through Customs and Port authorities.
• 😀 Ensure you have all the necessary **export documents**, including **Invoice**, **Packing List**, and **Bill of Lading**.
• 😀 Be aware of **export restrictions** or **quotas** on specific products, especially for agriculture or limited goods.
• 😀 Use online platforms like **aspenku.com** or **www.org** to connect with international buyers and promote your products.

Q & A

What should beginners focus on when starting an export business?

Beginners should focus on selecting 2 to 3 products for export, ensuring they research the market, and identify products with clear advantages over competitors.

Why is it important to limit the number of products for export?

Limiting the number of products helps maintain focus and allows exporters to specialize in a few products rather than being overwhelmed by too many options.

How can one identify a competitive advantage for their product?

A competitive advantage can be identified through product research, improving packaging, or enhancing the product itself to make it stand out from similar products.

How can a beginner learn about potential export markets?

Beginners can use resources like the International Trade Center's website, which provides data on global trade statistics and which countries import specific products.

What is the advice regarding choosing traditional export destinations?

It is advised for beginners to avoid traditional export destinations, such as Europe, the US, and Japan, as these markets are saturated and have stricter regulations.

Which countries are recommended for beginner exporters to consider?

Beginner exporters should consider emerging markets like ASEAN countries, the Middle East, and South Asia, which may offer less competition and more accessible regulations.

What are the key legal documents needed to start an export business?

Key documents include an official company registration (PT, CV, or cooperative), a tax identification number (NPWP), and a business identification number (NIB).

How can an exporter obtain an NIB (Business Identification Number)?

An NIB can be obtained online through the official website www.go.id by submitting company data and receiving approval from the government.

What are the primary documents required for shipping goods internationally?

The primary shipping documents include an invoice, packing list, and Bill of Lading (or Air Waybill for air shipments). Additional documents may be required based on the product type or destination country.

How do exporters handle restricted or prohibited export items?

Exporters can check the Indonesian Customs website (www.beacukai.go.id) to verify if a product is restricted or prohibited for export. For example, certain types of rice or agricultural products may have export limits.