PENGUSAHA MUDA SUKSES, USIA 24 TAHUN OMSET 400 JUTA PERBULAN DARI JUALAN DIMSUM ! IDE BISNIS

Summary

This transcript follows Roby Handaka, a young entrepreneur, sharing his journey of building a successful dimsum business. Despite facing doubts from peers, he persevered and scaled the operation, producing 8,000 to 10,000 dimsum pieces per day with monthly revenue of 400 million Rupiah. Roby highlights the importance of grit, learning from mistakes, and adapting in business. He emphasizes using online marketplaces like Shopee and Tokopedia for distribution, the need for professional product presentation, and the value of advertising. His vision is to grow his business nationwide with a goal of becoming a leading dimsum producer in Indonesia.

Takeaways

• 📊 The business currently has a production capacity of 8,000 to 10,000 dim sum pieces per day, generating a monthly revenue of approximately 400 million IDR.
• 💼 The owner started the business despite discouragement from peers, motivated by a desire to prove them wrong and pursue entrepreneurship.
• 👷 The dim sum production process involves mixing and preparing 50 kg of ingredients per batch, with the business producing around 2,000 pieces per batch.
• 🏠 The business began at home after an initial partnership dissolved, with the owner learning how to create recipes through online resources like YouTube.
• 🤝 The owner had a falling out with a former business partner during COVID-19 but gained important lessons about ensuring legal agreements are in place when working with friends.
• 📝 The business has obtained halal certification and is working on BPOM certification to expand distribution to larger retail chains and supermarkets.
• 🛒 Currently, the business sells products online through platforms like Shopee and Tokopedia, and even ships to regions as far as Riau.
• 🚀 The owner emphasizes the importance of frequent online activity, product photo quality, and effective promotion strategies to boost sales on marketplaces.
• 📈 Advertising is seen as crucial for expanding the business beyond the local area and reaching new customers in different cities.
• 🎯 The ultimate goal is for the business to become one of the best dim sum producers in Indonesia, with a nationally and internationally recognized production standard.

Q & A

What is the daily production capacity of the dimsum factory?

The factory can produce between 8,000 to 10,000 dimsum pieces per day.

What is the monthly revenue generated from the dimsum business?

The business generates approximately 400 million IDR in revenue per month.

What were the initial reactions of the entrepreneur's friends regarding his dimsum business?

His friends viewed the dimsum business as a trivial venture with low potential, especially compared to hotel jobs which were seen as more lucrative.

How did the entrepreneur respond to the negative comments from others about his business?

The entrepreneur used the negative comments as motivation to prove others wrong and worked hard to make his business successful.

What significant lesson did the entrepreneur learn from a past business partnership?

He learned the importance of having legal agreements (contracts) when doing business, even with friends, to avoid future disputes.

How did the COVID-19 pandemic affect the entrepreneur’s business?

During the COVID-19 pandemic, a friend asked for help after their business collapsed, leading them to work together temporarily, but they eventually parted ways due to disagreements.

What are the primary toppings used in the dimsum production?

The primary toppings include shrimp, squid, crab, mushrooms, carrots, and smoked beef.

What challenges did the entrepreneur face with his first business location?

Initially, the entrepreneur had to source products from others and was unable to sustain the business in the first location at Pasir Putih, which led him to move the production to his home.

What are some of the key strategies the entrepreneur suggests for succeeding in online marketplaces?

The entrepreneur advises being active on the platforms, improving product photos and descriptions, adjusting prices to market standards, and utilizing advertising to reach a wider audience.

What are the entrepreneur’s future goals for the dimsum business?

The entrepreneur hopes to expand the business by opening a larger factory with national and international standards, distributing dimsum across Indonesia, and improving the well-being of employees and the community.