FREE AI Copywriting Course For Beginners (Make $10k/mo with ChatGPT)

Tyson 4D
3 Nov 202307:04

Summary

TLDRThis video explains how copywriters can effectively use ChatGPT to enhance their work. The speaker shares tips for improving copy, especially for beginners, by simply pasting text into ChatGPT and asking it to enhance spelling, grammar, flow, or even tone. It’s a game-changer for those struggling with writer’s block or needing fresh ideas, as well as for mastering brand voice. The video emphasizes the efficiency of using ChatGPT to speed up writing, generate ideas, and mimic brand-specific copy. A free prompt pack for copywriting is also provided.

Takeaways

  • 😀 ChatGPT is a game-changer for copywriters, making it easier to improve copy quickly.
  • ✍️ Beginner copywriters (less than 3 months of experience) should use AI to boost their skills.
  • 📧 A simple prompt like 'make this email better' can instantly improve spelling, grammar, and flow.
  • 🌐 This method is especially useful for non-native English speakers who want to improve their writing.
  • 😂 You can use prompts like 'make this funnier' or 'more persuasive' to tailor your writing style.
  • 💬 ChatGPT can be critiqued and refined by arguing with it, tweaking its output to reach perfection.
  • 💡 Use ChatGPT for brainstorming ideas and overcoming writer’s block by asking why people feel certain ways.
  • 🎯 AI can provide valuable insights into customer motivations, helping you write more targeted copy.
  • ⚡ ChatGPT can mimic existing copy, allowing you to match a client's brand voice more efficiently.
  • 📈 Using ChatGPT can help speed up the writing process, increasing productivity and potentially doubling client output.

Q & A

  • What is the main benefit of using ChatGPT for beginner copywriters?

    -ChatGPT can instantly improve the quality of your writing by fixing grammar, spelling, and flow, bringing your work from a lower level to a more polished and professional one.

  • How does ChatGPT help non-native English speakers with copywriting?

    -Non-native speakers can paste their content into ChatGPT and ask it to make the writing clearer or fix mistakes, allowing them to produce better English copy even if they struggle with the language.

  • What types of prompts can you use to improve your writing with ChatGPT?

    -You can use prompts like 'make this email better,' 'make this funnier,' 'make this more persuasive,' 'add analogies,' or 'make this shorter or longer' to tailor the copy to your specific needs.

  • What strategy can copywriters use to further enhance their copy with ChatGPT?

    -You can continuously critique the output from ChatGPT by providing feedback such as 'make this less professional' or 'make it more personal' until the copy fits your desired tone and style.

  • How can ChatGPT assist with brainstorming copywriting ideas?

    -ChatGPT can help overcome writer's block by suggesting multiple angles and ideas. You can ask it questions like 'Why do people want to make more money online?' to get insights and perspectives that you might not have thought of.

  • In what way does ChatGPT help with understanding a target audience?

    -You can ask ChatGPT specific questions about your audience, like 'Why don't people focus on nutrition?' This helps you get inside their mindset and create more targeted and relevant copy.

  • How can ChatGPT improve the efficiency of a copywriter's workflow?

    -By using ChatGPT to mimic or expand on existing copy, a copywriter can produce more content in less time, potentially doubling their productivity without increasing their workload.

  • What is the importance of mastering brand voice in copywriting, and how can ChatGPT assist with it?

    -Mastering the client's brand voice is crucial to ensure that the copy aligns with their messaging. ChatGPT can help by mimicking the tone and style of a client's past content once it's been provided with sample copy.

  • What prompt can be used to generate new marketing emails in a specific brand voice?

    -A useful prompt is 'Here are three marketing emails from my client; make five more in the same style but from different ideas.' This allows ChatGPT to create consistent content while introducing new concepts.

  • How can ChatGPT speed up a copywriter’s research process?

    -You can use ChatGPT to quickly generate insights or angles about your audience or industry, reducing the time spent on manual research by asking it direct questions about customer behavior or preferences.

Outlines

00:00

💡 How ChatGPT Revolutionizes Copywriting

The speaker introduces how ChatGPT has significantly transformed the field of copywriting, making it easier and more efficient for copywriters, especially beginners. The tool can enhance copy quality in seconds. A core example provided is a simple prompt like 'make this email better' that can instantly improve grammar, spelling, and flow. For non-native English speakers, this strategy is highlighted as essential. ChatGPT can also be guided with specific prompts like 'make this funnier' or 'more persuasive' to refine the tone and style of copy. The speaker promotes a free ChatGPT prompt pack, available for download, which can further aid copywriters in their work.

05:02

🧠 Fine-Tuning Copy with ChatGPT's Feedback Loops

The speaker introduces a method where users can engage with ChatGPT to fine-tune their copy by giving feedback and 'arguing' with it. Inspired by YouTuber Hamza Ahmed, this involves repeatedly instructing ChatGPT to modify the copy until it reaches a desired quality. Suggestions include prompts like 'this is too professional, make it more personal,' encouraging users to guide the AI step-by-step. This method allows copywriters to customize responses according to their needs and refine the tone, length, and style of their output.

🎯 Overcoming Writer’s Block with Brainstorming Prompts

ChatGPT is presented as a powerful tool for overcoming writer's block and generating new ideas for copywriting. By asking ChatGPT thought-provoking questions such as 'why are so many people overweight?' or 'why do people want to make more money online?' the AI can generate a range of angles for writing, many of which may not have been considered by the copywriter. These insights can be used to craft more engaging and relevant content that resonates with target audiences, by tapping into the underlying motivations and emotions of the audience.

📩 Speeding Up the Writing Process & Mastering Brand Voice

In this section, the speaker emphasizes how ChatGPT can enhance efficiency and quality in copywriting by allowing writers to mimic existing styles and voices. By feeding ChatGPT sample content or brand-specific copy, it can generate new, consistent emails or marketing materials that align with the client’s voice. This drastically reduces the time spent writing, enabling copywriters to handle more clients and earn more while maintaining high standards. It also helps newer copywriters learn to adapt their voice to match that of their clients, a crucial skill for long-term success.

Mindmap

Keywords

💡Chat GPT

Chat GPT is an AI tool mentioned throughout the video as a key player in transforming the copywriting process. The speaker emphasizes how Chat GPT simplifies tasks such as improving copy, brainstorming ideas, and mimicking brand voice. It is described as a 'GameChanger' for beginner and advanced copywriters alike, enabling faster and higher-quality output.

💡Copywriting

Copywriting refers to the art of writing persuasive content, typically for marketing purposes. In the video, the speaker shares strategies for using AI to enhance copywriting efforts for clients, improving email drafts, generating ideas, and aligning with brand voice. Copywriting is positioned as a skill that can be greatly improved using AI prompts.

💡Prompts

Prompts are instructions or requests given to Chat GPT to generate or improve content. The speaker highlights specific prompts like 'make this email better' or 'make this more persuasive' as simple ways to get effective results. Prompts are key to leveraging AI for improving writing quality and efficiency.

💡Brand Voice

Brand voice is the distinctive tone and style a business uses in its communications. The video stresses the importance of maintaining a consistent brand voice in copywriting. Chat GPT can mimic a brand’s voice by analyzing existing content, making it easier for copywriters to produce cohesive messaging aligned with the client’s identity.

💡Client

Clients refer to the businesses or individuals that hire copywriters to create content. The speaker in the video discusses working with '2 to 4K a month copywriting clients' and emphasizes the importance of tailoring content to meet their specific needs and preferences using Chat GPT. Aligning with the client’s voice and goals is critical for maintaining professional relationships.

💡Email Copy

Email copy refers to the written content used in marketing or professional emails. In the video, the speaker advises copywriters to use Chat GPT to refine email drafts, suggesting prompts like 'make this email better' to enhance the flow, grammar, and persuasiveness of the email. This is one of the key applications of AI in the video.

💡Persuasion

Persuasion in copywriting involves convincing the reader to take a desired action, such as making a purchase or signing up for a service. The video suggests using Chat GPT to make copy 'more persuasive' by modifying language and tone. This can be achieved through targeted prompts that optimize the impact of the content on the reader.

💡Brainstorming

Brainstorming is the process of generating multiple ideas or angles for content. The speaker explains how Chat GPT can be used to overcome writer’s block by generating ideas for marketing angles or exploring why people hold certain beliefs (e.g., 'why are people overweight'). This helps copywriters come up with fresh content ideas quickly.

💡Feedback

Feedback refers to the process of critiquing and refining content based on comments or suggestions. The video encourages copywriters to 'argue' with Chat GPT by providing feedback on the generated content, such as saying 'this is too professional, make it more personal.' This interaction allows for continuous improvement of the copy until it meets desired standards.

💡Efficiency

Efficiency is a major theme in the video, as Chat GPT helps copywriters produce high-quality content faster. By cutting down writing and editing time, the tool allows copywriters to take on more clients and increase their income without working longer hours. The speaker frames this as a crucial benefit of integrating AI into the copywriting process.

Highlights

ChatGPT can improve copywriting for beginners by fixing grammar, spelling, and flow, instantly raising the quality from a 1/10 to a 6/10.

ChatGPT is highly beneficial for non-native English speakers, improving copywriting quickly and efficiently.

You can use ChatGPT to enhance the persuasiveness or humor in your copy by adjusting specific prompts.

A useful prompt to improve email copy is 'make this email better', and ChatGPT will adjust spelling, grammar, and flow.

Feedback loops with ChatGPT can lead to better results. You can tell it to modify responses, making them shorter, longer, or more personal.

ChatGPT can brainstorm ideas and angles to overcome writer’s block, particularly for identifying how target audiences feel.

A great way to research the target audience is to ask ChatGPT about their pain points or motivations, like why people want to make money online.

ChatGPT allows you to mimic copy already written, saving time while maintaining or improving quality.

Using ChatGPT to generate new marketing emails based on previous examples improves efficiency and helps develop new ideas.

Mastering the client's brand voice can be streamlined by feeding ChatGPT content to mimic their tone and style accurately.

ChatGPT enables efficient copywriting, allowing copywriters to handle twice the workload in half the time.

ChatGPT can create emails and other marketing content based on client viewpoints, enhancing personalization and maintaining brand consistency.

Using ChatGPT to match client brand voices reduces the time spent on researching their content.

Prompts like 'make this more persuasive' or 'make this funnier' help refine the tone and style of the copy according to specific goals.

ChatGPT can optimize productivity for copywriters by enhancing writing speed and quality, allowing them to take on more clients.

Transcripts

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chat tvt has literally changed the game

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and that presents a unique opportunity

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for us copywriters because look it has

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made copyrighting so much easier and you

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can vastly improve your copy in

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literally just a few seconds so in this

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video I'm going to give you guys the

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exact prompts that I use and exactly how

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I use chat GPT to actually write copy

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for my 2 to 4K a month copywriting

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clients so let's get right into what

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chat gbt and AI is actually good for and

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first and foremost most that is fixing

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your copyright look I can tell you right

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now without a shadow of a doubt if you

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are a beginner copywriter somebody who's

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been copyrighting for 3 months or less

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it is mandatory that you use this

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strategy that I about to give you also

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for all you guys in case you didn't know

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there is a free chat GPT prompt pack

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down in the description in the free copy

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starter kit you can go down there in the

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description and download that right

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after this video but the first thing

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that you can do with chat gbt is

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actually just say or prompt it to make

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this email better so copy your email

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paste it into chat gbt and simply say

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make this email better okay first and

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foremost that is literally going to

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bring your copyrighting from like a 1

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out of 10 a two out of 10 to like a 6

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out of 10 instantly and this is

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especially useful if English is not your

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first language okay cuz people hit me up

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all the time to saying ton I want to do

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this copyright anything thing but my

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English ain't so good like I can speak

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it but I can't write it that well or I

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can't speak that well and I can't even

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write it that well so it's still not

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really a big problem CU all you got to

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do remember is just copy and paste this

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into chat TBT and simply just say make

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this better and it will fix your

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spelling it will fix your grammar it

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will fix your flow okay absolute

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GameChanger now of course there are also

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some other adjectives that you can add

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to your copy to make it whatever you

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want to make it so a good one that I

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often like to use is make this funnier

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or make this more persuasive you can

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also tell it to add different analogies

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or or even just make the email longer or

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shorter okay these are all different

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ways that you can essentially just copy

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paste your email into chat gbt and then

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make it into literally whatever you want

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and now on top of this I want to give

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you one more kind of method that I use

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with chat gbt which is to simply just

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argue with it now this is something I

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actually learned from the YouTuber Hamza

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ammed but essentially if chat gbt gives

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you a reply or gives you something that

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you're kind of cool with but you know it

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could be better you can literally just

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tell it exactly what to do what to tweak

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and keep giving it feedback and feedback

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and feedback until it gets better until

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finally you get the perfect piece of

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copy that you can use so some prompts

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for that is just by saying this is too

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long this is too professional make it

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more and then whatever like too

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professional make it more personal right

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is one that I always use but you can

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literally use anything you can critique

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it and then tell it what to do better

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now the second absolute Game Changer

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that cat gbt brings to the table is by

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brainstorming ideas and angles now look

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this is something that's great for

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writer block if you're not really sure

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what to write about or what angle you

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want to use then this is going to

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instantly give you multiple multiple

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multiple angles that you can use in your

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copywriting and you're also able to use

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this same method for short cutting the

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research process so for example if

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you're really trying to get inside of

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the head of your avatar well a great way

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to do that is just ask chat gbt exactly

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how they feel so one prompt that I like

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to use all the time is simply tell me

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why and then I ask it a question as to

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why people feel the way they do so tell

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me why so many people are overweight and

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tell me why people don't actually dial

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in their nutrition and make a change and

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then it will come up with a whole bunch

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of different reasons maybe they don't

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know where to start maybe it's hard for

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them maybe they've tried before right

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and now these are things that I'm

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thinking off the top of my head but chat

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gbt is really really good at coming up

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with stuff that I wouldn't have

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otherwise thought about another way that

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you can use this is just ask chat TBT

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why do people want to so why do people

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want to make more money online well it's

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because they want to work from home it's

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because they want to quit their 9 to-5

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job it's so they want to have more money

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so that they can enjoy life's luxuries I

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mean that's a pretty obvious one of

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course the list goes on and on and on

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but you can ask it for more things and

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more things and more things and

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eventually it's going to give you three

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or four things that you never thought of

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you would have thought well I never

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would have thought of that but you can

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use those things in your emails and then

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of course actually dial them in so that

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you're literally entering the

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conversation in your prospect's head and

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the third awesome thing that you can do

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with AI when it comes to copywriting is

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to mimic copy that has already been

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written and now look this is something

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that's absolutely gamechanging for your

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writing time and efficiency look if you

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want to be a highly paid entrepreneur

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you have to optimize for a few things

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you have to optimize for how much money

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you can make and optimize for how much

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things you can get done with your time

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and this is is a perfect way to do both

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because not only is this going to make

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your emails or your copyrighting higher

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quality but also if you can write emails

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in half the time that means you can get

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twice the clients which means if you're

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able to make 5K with 40 hours of work

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then you can make 10K with the same 40

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hours of work if you actually use chat

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gbt to be efficient with this next

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prompt that I'm about to show you and

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the other thing that these prompts are

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great for is mastering brand voice so a

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lot of the times when copywriters just

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start writing or they're brand new

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they're writing copy in their voice so a

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copywriter will give their own opinion

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on something rather than the client that

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they're working for his opinion on

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something or they'll say it from their

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point of view rather than from their

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client's point of view and this is

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something that's really tricky to

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actually get down but I can guarantee

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you if you write a piece of copy for

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somebody and it doesn't even sound like

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them then that person will never ever

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ever want to work with you now usually

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to master somebody's brand voice you

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have to go and consume all of their

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content look at at all their captions

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look at all their past copywriting but

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now with Chad gbt all you literally need

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to do is to feed it some copy some

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viewpoints some talking points of your

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client and it will perfectly mimic those

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into new work for example one prompt

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that I like to use is here are three

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marketing emails all right they're all

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for my client I essentially want you to

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make five more marketing emails that are

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like these but come from a different

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idea now J TBT is going to to give you a

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bunch of emails and a bunch of copy that

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you can use in your next pieces and I'm

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telling you it will think of so many

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things that you would have never

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otherwise thought of again guys if you

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actually want these prompts so you can

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just simply copy and paste them into

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chat gbt and also a whole bunch of other

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great resources that every copywriter

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needs access to like templates and

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Outreach methods you can go down below

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in the description and get the free copy

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starter kit anyways guys that's it for

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now and of course I will see you guys on

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the next one peace

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