Introduction to Health Promotion
Summary
TLDRThis module introduces health promotion, emphasizing its role in enabling individuals to improve their health through increased control. It distinguishes health promotion from public and population health, highlighting the importance of upstream interventions to prevent negative behaviors and foster positive ones. The instructor encourages students to consider their area of intervention and the challenges of making significant societal changes, using examples like civil rights and indigenous rights movements to illustrate the long-term commitment and effort required.
Takeaways
- 📚 Health promotion is an introduction to understanding how to help individuals and communities improve their health and well-being.
- 🧘♂️ The focus is on enabling people to take control of their health rather than forcing them to be healthy.
- 🌟 Health promotion is not solely the responsibility of the health sector; it involves various areas such as politics, urban planning, and education.
- 💡 The goal of health promotion is to improve overall health and well-being, not just to reduce disease rates.
- 🌿 Health is defined as a complete state of physical, mental, and social well-being.
- 🔍 Health promoters consider interventions at various levels, including individual, community, and national.
- 🛣️ The concept of upstream and downstream interventions is important in health promotion, aiming to prevent negative behaviors or start positive ones.
- 🌐 Health promotion tactics are often used in public health and population health, although they may have different focuses.
- 🚫 Health promotion can be frustrating due to the time and effort required to see significant changes, especially at higher levels like policy-making.
- 🌈 Social causes like civil rights and indigenous rights are intertwined with health promotion as they affect individuals' ability to control their health.
- 📜 The Ottawa Charter is a foundational document in health promotion that will be discussed in more detail in the course.
Q & A
What is the main focus of the health promotion module?
-The main focus of the health promotion module is to explore how to enable people to increase control over and improve their health, rather than just understanding the body's structure and functions.
How does the module differentiate health promotion from simply understanding what is good or bad for the body?
-The module differentiates health promotion by emphasizing the process of enabling people to make better health decisions and take control of their own health, rather than just knowing what is good or bad for the body.
What is the role of a health promoter according to the script?
-A health promoter's role is to help people make healthier choices by themselves or within their community, and to facilitate improvements at the national level, without forcing them to be healthy.
Why is it important for health promoters to consider their area of intervention?
-It is important for health promoters to consider their area of intervention because it affects how they will approach health promotion, whether it be through one-on-one interactions, public policy, or community-level initiatives.
What does the term 'health' encompass according to the script?
-According to the script, the term 'health' encompasses the complete state of physical, mental, and social well-being.
Why is health promotion not solely focused on reducing disease rates?
-Health promotion is not solely focused on reducing disease rates because its main goal is to improve well-being in the present, not just to prevent diseases or conditions from occurring.
What is the difference between upstream and downstream health promotion interventions?
-Upstream interventions are those that prevent negative behaviors from starting or promote positive behaviors from the beginning, while downstream interventions address behaviors that are already established, such as helping people quit smoking or lessening the harm of smoking.
How does the script describe the relationship between health promotion and the broader societal roles?
-The script describes health promotion as not just the responsibility of the health sector, but also involving roles in politics, urban planning, education, and other areas that can influence health.
What are the challenges of health promotion mentioned in the script?
-The challenges of health promotion mentioned in the script include the time it takes to see results, the need to fight for changes, and the requirement of political investment and support.
How does the script relate health promotion to social causes like civil rights and indigenous rights?
-The script relates health promotion to social causes by explaining that by helping people gain equal rights and fair treatment, health promoters are also helping them increase their ability to take control of their own health.
What foundational document is mentioned in the script that is important to the concept of health promotion?
-The foundational document mentioned in the script is the Ottawa Charter, which is important to the concept of health promotion.
Outlines
📚 Introduction to Health Promotion
This paragraph introduces the concept of health promotion, emphasizing its importance in the curriculum for students pursuing a degree in physical education. It highlights the need to understand not just the structure and function of the body, but also how to influence behaviors positively to improve health. The role of a health promoter is to enable individuals, families, and communities to make healthier choices and to consider the impact of their work at various levels, from individual to national. The paragraph also touches on the idea that health promotion is not solely the responsibility of the health sector but involves various societal aspects, including politics, urban planning, and education.
🚀 The Process and Challenges of Health Promotion
The second paragraph delves into the process of health promotion as an enabling activity that empowers people to take control of their health. It distinguishes between upstream and downstream interventions, using smoking as an example to illustrate the difference. Upstream interventions aim to prevent negative behaviors from starting, such as making cigarettes expensive or restricting smoking areas, while downstream interventions address behaviors that are already established, like helping smokers quit. The paragraph also differentiates between public health and population health, noting that both fields utilize health promotion strategies. It acknowledges the frustration and challenges associated with health promotion, particularly when aiming for significant societal changes that require time, effort, and political support.
🌟 The Broader Impact of Health Promotion
The final paragraph of the script discusses the broader implications of health promotion, linking it to social causes such as civil rights and indigenous rights. It argues that by advocating for equal rights and fair treatment, health promoters are also contributing to improved health outcomes. The paragraph emphasizes the long-term nature of such social changes and the need for ongoing struggle and political investment. It concludes by foreshadowing the discussion of the Ottawa Charter in the next module, which is a foundational document for the concept of health promotion.
Mindmap
Keywords
💡Health Promotion
💡BPK Student
💡Physical Inactivity
💡Social Well-being
💡Mental Well-being
💡Knowledge Translation
💡Public Policy
💡Ottawa Charter
💡Population Health
💡Upstream Intervention
💡Downstream Intervention
Highlights
Introduction to health promotion and its role in the semester.
Health promotion's focus on how to help others improve their health and well-being.
The importance of understanding the body's structure, function, and movement in health promotion.
The question of how to make a difference in people's lives through health promotion.
Health promotion as a process of enabling people to increase control over their health.
The concept that health promotion is not just the responsibility of the health sector.
Health defined as a complete state of physical, mental, and social well-being.
The goal of health promotion is to help people make good decisions and take control of their health.
Health promotion's potential to reduce disease rates but not as its main goal.
The difference between upstream and downstream health promotion interventions.
The role of public health and population health in health promotion.
The challenges and frustrations of health promotion, including the time and effort required.
The importance of political investment and support in health promotion efforts.
Examples of long-term health promotion efforts, such as the civil rights movement.
Indigenous rights as a global health promotion issue affecting health and well-being.
The Ottawa Charter's foundational role in the concept of health promotion.
Transcripts
in this module we are going to
give you an introduction into health
promotion so you have a good idea of
what it is
to set the tone for the rest of the
semester
so so far in your degree as a bpk
student
you have learned a lot about how the
body is structured
how it functions and how it moves and
you've also
probably have a decent understanding of
what things are good for the body and
what things
are not so good for the body okay none
of that
is what this class is about because
after learning all of that
there's still a question that remains
knowing how my body works
and what's good for my body how does
that actually make a difference in other
people's lives
how do i actually help people to do
things that are better for them like
not drinking so much or moving more
or eating kind of a healthier diet
how do i get other people to make
differences
in their lives and to be healthier how
do i help families
feel more connected and improve their
social well-being and mental well-being
how do i help families be active and to
be healthy
and how do i help more at a higher level
how do i help change some things that
are happening in countries that make
them
let's say less healthy so for instance
in this slide
it looks at physical inactivity and the
darker you see certain countries that
means that there's higher levels of
physical inactivity
a health promoter is going to ask
themselves how do i make a difference
at the country level or at the
individual level
or at the community level how do i make
a difference and that's something that i
would really encourage you to think
about this semester
is where is probably going to be your
area of intervention
of promoting health and there's lots of
different ways to do that
but you're probably more set up to
promote health in one way compared to
others
for instance i don't work one-on-one
with people
i try to promote health through
knowledge translation and i do that more
at the community level
but for you maybe you want to work in
public policy maybe you want to work
one-on-one people
think about where you want to make a
difference because that's going to
affect
how you are going to be a health
promoter in your life okay
so what is health promotion good
question so health promotion
is a process it's a process
of enabling people to increase
control over and to improve their health
the main message here is by being a
health promoter
i make it easier for other people to
make good decisions
and to take control of their own health
i am not forcing them to be healthy
i'm helping them be healthy by
themselves
okay or within their community or again
with it at the national level
okay and i like this last concept here
that health promotion is
not just the responsibility of the
health sector
okay so like again politicians make a
difference in health
urban planners make a difference in
health people that run
schools and hospitals and gyms of
all of these that people make a
different health advertisers
there's so many different areas where
you can be a health promoter
just because we keep using the term
health what does the term health mean
health is the complete state of physical
mental and social well-being
so with health promotion you might want
to focus on one of those areas
physical mental or social well-being or
maybe you
try looking at interventions that do all
three you know that would be kind of the
trifecta
of health promotion is helping people
increase control
over their physical mental and social
well-being
so they can do it even when you're not
around that's a good health promoter
so although with health promotion we
might lead to a reduction in disease
rates at a population
that's not really the main goal of
health promotion it's not just about
people
not getting lung cancer for instance or
obesity for instance another disease
so let's look at the example of lung
cancer so lung cancer of course i don't
want people to get it but also
i want them not to smoke just so they
are also healthier
right now so it's not just about
preventing something but it's about
the the moment it's about well-being in
the now
and not just stopping something from
happening okay
so of course health promotion efforts
make a difference in disease
but that's not really the main focus of
health promotion okay although public
health might look more at that or
population health might look more at
that
okay we often talk about health
promotion as being upstream but some
people argue that it can also be
downstream
so upstream means that we are doing
interventions
before that negative behavior even
starts so for instance if we're again
using the example of smoking
an upstream intervention could be to
like eliminate all
the cigarettes in an entire country of
course that's not going to happen
that would be very effective right
stopping it before it even started
another example of an upstream
intervention with smoking is making
cigarettes really expensive
okay or limiting where people can
actually smoke
okay limiting where you can smoke that
might be more downstream a downstream
intervention would be more like
okay well people already smoke how do i
get them to quit
or how do i lessen the harm that that
cigarette smoke does
okay so you could argue that
all of those kind of areas are all
health promotion
although typically when we talk about
health promotion we're talking more
about these proximal upstream
interventions
that kind of stop that negative behavior
before it starts or makes it harder
or starts that positive behavior
from the get-go so i mentioned the terms
public health and population health and
i think it's worth just differentiating
between these two
um and they're often used
interchangeably and quite honestly i'm
not going to test about the difference
between these two terms because i
struggle with the difference myself
um and like i said they're often used
interchangeably
population health though typically deals
with looking at a population and the
determinants of health within a
population
monitoring that population for what is
affecting its health in a positive way
or negative way
and then maybe thinking about how to
intervene
public health is more about like what
can we as a society
do to improve the health of our society
usually we're talking about policies
here usually we're talking like the
public health agency of canada
is concerned with like national issues
of health
okay however both public health
and population health often use health
promotion tactics
or the concept of health promotion okay
so health promotion is really about
making a difference
making a difference in people's lives by
helping them make a difference in their
own lives
okay so that's a bit of the difference
between those terms
so to kind of end this first uh
section of the first module i want to
talk a little bit a little bit about why
health promotion is super frustrating
though
it is because albertan is frustrating
because it takes time
it takes a lot of time and sometimes you
have to fight for a difference
especially if you want to make like big
changes
at like the public level at the country
level
this takes time you kind of have to
fight for it you got to know the right
people and typically you need political
investment too
okay so a really good example of things
that have taken a long time and that are
still being fought for
are the civil rights movement in the
united states right or what we used to
call the civil rights movement which
was some still called that in a lot of
circles the civil rights movement we
often talk about it with
with respect to black people in wanting
the right to vote
deserving the right to vote and fighting
for the right to vote
okay well they got the right to vote but
that doesn't mean like everything's cool
within that society you know there are
still
other matters that they are still
fighting for
just to be treated equally just to be
treated fairly
just to not be like the recipients of
systemic racism
okay so these are things that people are
still fighting for
that really do need political investment
political capital
for people to be interested in it as
well for it to make a difference
and it can be really frustrated when
you're fighting for a cause
and you don't see a difference right
away but little things
do make a difference over time okay
shoulders of giants is what we all stand
on another example of a movement
that is still going on that people are
still fighting for
and still fighting for kind of basic
human rights which of course affects
their health as well
definitely affects mental physical and
spiritual and social well-being too
is indigenous rights and this isn't just
a fight that's going on in canada
this is one that's been happening around
the world right where
people that are indigenous to lands who
have been displaced and who their land
has been in a lot of cases taken from
them
they're fighting for to keep their
culture
to keep their traditions to not be
persecuted
to be treated fairly to have the same
advantages that
that they had or that other people have
as well
and again these things all affect their
health too
so you could argue that that these two
things
are not really health promotion they're
more like social causes
but absolutely health promotion is
locked into these
two because by helping people to have
equal rights
right we're also helping them increase
their ability
to take control of their own lives and
their own health
too okay so like i said there's lots of
way to be health promoters
but i gotta tell you that the higher
level the more of a difference you want
to make
the more time it takes and the more you
need kind of the right people on your
side too
and sometimes the more you have to fight
for it so some things to keep in mind as
we start this course
we'll see in the next module when we
talk about a really important document
called the ottawa charter
which was really foundational to this
whole concept of health promotion
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