CFA® Level I Economics - Characteristics of Market Structure

PrepNuggets
8 Aug 202105:56

Summary

TLDRThis video script explores market structures along a spectrum, from perfect competition with many firms producing identical products to monopoly with a single firm. It examines five key characteristics: number of sellers, barriers to entry/exit, product differentiation, nature of competition, and firm pricing power. Examples illustrate each structure, from wheat production approximating perfect competition to the differentiated products in shampoos and telco services in oligopoly, and the regulated monopoly of electrical power providers.

Takeaways

  • 🌟 Market structure exists on a spectrum, ranging from perfect competition to monopoly.
  • 🏭 In perfect competition, many firms produce identical products with low barriers to entry and compete solely on price.
  • 🔍 Perfect competition is theoretical, with the wheat production industry being a close real-world example.
  • 🎨 Monopolistic competition features many firms with differentiated products, and firms compete on both price and product differentiation.
  • 💧 The market for shampoo exemplifies monopolistic competition, with differentiation through features and marketing.
  • 🤝 Oligopoly is characterized by a few firms competing, often with high barriers to entry due to economies of scale.
  • 📞 Oligopolistic firms are interdependent, considering the strategies of competitors when setting their own strategies.
  • 🚗 The automobile market is an example of an oligopoly with differentiated products, allowing for significant pricing power.
  • 🌐 A monopoly is a market with a single seller of a product with no close substitutes, giving the firm the power to set its own price.
  • 🏛 Monopolies can arise from high barriers to entry, copyrights, patents, or control over essential resources.
  • ⚙️ Monopoly prices are often regulated by the government to ensure a normal return on investment for the provider, as seen with local electrical power providers.

Q & A

  • What is the definition of perfect competition?

    -Perfect competition refers to a market structure where many firms produce identical products, barriers to entry are very low, and firms compete solely on price. Firms face perfectly elastic demand curves as no single firm can influence the market price.

  • Why is perfect competition considered theoretical rather than practical?

    -Perfect competition is considered theoretical because it assumes an ideal scenario where firms have no market power and products are completely identical. In reality, some industries may come close to this model, such as wheat production, but no market is perfectly competitive.

  • What are the key differences between perfect competition and monopolistic competition?

    -The key differences are that in monopolistic competition, products are differentiated through quality, features, and marketing, and firms have elastic but downward sloping demand curves. They also have some pricing power due to perceived product differences, unlike in perfect competition.

  • How does the market for shampoo exemplify monopolistic competition?

    -The market for shampoo exemplifies monopolistic competition because firms differentiate their products through features like 'more attractive hair', 'anti-dandruff', and 'anti-hair loss', which can have perceived value to consumers, allowing them to set prices based on product demand.

  • What is the main characteristic of an oligopoly market?

    -The main characteristic of an oligopoly market is the presence of only a few firms competing, with high barriers to entry often due to economies of scale, and firms being interdependent in their pricing and differentiation strategies.

  • Why is the telco industry considered an example of an oligopoly with less differentiated firms?

    -The telco industry is considered an example of an oligopoly with less differentiated firms because the basic services provided are quite similar, leading to limited pricing power and more elastic demand.

  • How does the automobile market differ from the telco industry in terms of market structure?

    -The automobile market is an oligopoly where firms differentiate themselves on features, quality, branding, and marketing, resulting in significant pricing power and more inelastic demand compared to the telco industry.

  • What defines a monopoly market and what are its key characteristics?

    -A monopoly market is defined by a single seller of a product with no close substitutes and little competition. The key characteristic is the firm's power to choose the price at which it sells its product, facing a downward sloping market demand curve.

  • What are some reasons for the existence of monopolies?

    -Monopolies can exist due to very high barriers to entry, copyrights and patents that protect from competition, control over a specific resource needed for production, or government support, often with regulated prices.

  • Can you provide an example of a regulated monopoly?

    -A common example of a regulated monopoly is the local electrical power provider, where prices are set by a regulatory authority to allow a normal return on investment.

  • How can the characteristics of an industry help determine its market structure?

    -The characteristics of an industry, such as the number of sellers, their relative sizes, barriers to entry or exit, product differentiation, the nature of competition, and the pricing power of firms, can help determine where an industry falls along the market structure spectrum.

Outlines

00:00

🌟 Market Structure Overview

This paragraph introduces the spectrum of market structures, ranging from perfect competition with many firms producing identical products and selling at market price, to monopoly with a single firm controlling the market. It explains the characteristics that determine where an industry falls on this spectrum, including the number of sellers, barriers to entry or exit, product differentiation, nature of competition, and pricing power. The paragraph also briefly describes perfect competition, where entry barriers are low, and firms have no influence over market price, using the wheat production industry as an example.

05:02

🛍️ Monopolistic Competition and Oligopoly

This paragraph delves into monopolistic competition, characterized by many firms with low entry barriers, but differentiated products. Firms compete on both price and product differentiation, facing elastic but downward-sloping demand curves. The market for shampoo serves as an illustration, with firms differentiating through features and marketing. The paragraph then contrasts this with oligopoly, where a few firms compete with high entry barriers due to economies of scale. Products in an oligopoly can be similar or differentiated, and firms are interdependent, considering each other's strategies. The demand curve is downward sloping with varying elasticity. Examples include the telco industry with less differentiated services and the automobile market with significant product differentiation and pricing power.

🏭 Monopoly and Market Regulation

The final paragraph discusses the monopoly market structure, where a single firm has no close substitutes and thus faces a downward-sloping market demand curve, allowing it to set its own price. Monopolies can arise due to high entry barriers, copyrights, patents, or resource control, and are often supported by government regulation. The local electrical power provider is given as a common example of a regulated monopoly, where prices are set by a regulatory authority to allow a normal return on investment. The paragraph concludes with a summary of the market structures discussed and a prompt to visit PrepNuggets for more educational content.

Mindmap

Keywords

💡Market Structure

Market Structure refers to the organization of a market based on the number of sellers, the similarity of products, and the degree of competition. In the video, it's described as a spectrum ranging from perfect competition to monopoly, with monopolistic competition and oligopoly in between. The main theme revolves around understanding how different market structures affect firm behavior and consumer choices.

💡Perfect Competition

Perfect Competition is an idealized market structure where numerous firms produce identical products, and there are no barriers to entry or exit. It is characterized by firms having no control over the market price, which they must accept. The script uses the example of the wheat production industry to illustrate this concept, where producers price according to overall market supply and demand without influencing the market price.

💡Monopolistic Competition

Monopolistic Competition is a market structure with many firms, low entry barriers, and differentiated products. Firms in this market compete on both price and product differentiation. The script mentions the market for shampoo as an example, where manufacturers differentiate their products through features and marketing, giving them some pricing power despite the presence of many competitors.

💡Oligopoly

Oligopoly is a market structure dominated by a few firms, often with high barriers to entry due to economies of scale. Products can be either similar or differentiated, and firms are interdependent, considering each other's strategies when setting their own. The script contrasts the telco industry, where services are similar and firms have limited pricing power, with the automobile market, where differentiation allows for greater pricing power.

💡Monopoly

Monopoly is a market structure where a single firm controls the entire market for a product without close substitutes. This gives the firm the power to set prices and influence the market significantly. The script explains that monopolies can arise from high entry barriers, copyrights, patents, or control over essential resources, and often operate under government regulation, as exemplified by local electrical power providers.

💡Barriers to Entry

Barriers to Entry are obstacles that make it difficult for new firms to enter a market. They can be financial, legal, or based on the existing scale of competitors. In the script, high barriers to entry are a characteristic of oligopolies and monopolies, protecting the few firms from competition and allowing them to maintain their market positions.

💡Product Differentiation

Product Differentiation is the process by which firms make their products distinct from those of competitors, often through quality, features, branding, or marketing. It is a key strategy in monopolistic competition and oligopoly markets, as illustrated in the script by the shampoo market and the automobile market, where differentiation allows firms to command a premium over their products.

💡Demand Curve

A Demand Curve shows the relationship between the price of a good and the quantity consumers are willing to buy. In the context of the video, it is used to explain how firms in different market structures face different demand curves. For example, firms in perfect competition face a perfectly elastic demand curve, while monopolies face a downward sloping demand curve that represents the market as a whole.

💡Pricing Power

Pricing Power refers to a firm's ability to set prices for its products without losing significant market share. It is closely related to the market structure and the degree of product differentiation. The script explains that firms in monopolistic competition and oligopoly with differentiated products have more pricing power than those in markets with undifferentiated products or fewer competitors.

💡Elasticity

Elasticity in economics measures the responsiveness of one variable to changes in another, such as how demand responds to price changes. The script discusses how the demand curve faced by firms can be elastic or inelastic, with implications for pricing strategies. For instance, firms in oligopolies with differentiated products have more elastic demand, allowing them to adjust prices with less impact on quantity demanded.

💡Economies of Scale

Economies of Scale occur when the cost per unit of a product decreases as the scale of production increases. This concept is important in the context of oligopolies, as the script explains, because large firms can produce at lower costs per unit, making it difficult for new firms to enter the market and compete due to the high initial investment required.

Highlights

Market structure is a spectrum with perfect competition at one extreme and monopoly at the other.

In perfect competition, many firms produce identical products and must sell at the market price.

Monopolistic competition involves many sellers with differentiated products and includes elements of non-price competition.

Oligopoly is characterized by a few firms competing, often with high barriers to entry and interdependent strategies.

A monopoly features a single firm producing a product with no close substitutes, giving it significant pricing power.

The number of sellers and their relative sizes are key characteristics in determining market structure.

Barriers to entry or exit are crucial in understanding market dynamics and competition levels.

Product differentiation is a strategy used in monopolistic competition to create perceived value.

The nature of competition varies from price-based in perfect competition to more complex strategies in oligopoly.

Pricing power of firms is influenced by market structure, with monopolies having the most control.

Wheat production is an example of an industry close to perfect competition.

Shampoo market exemplifies monopolistic competition with firms differentiating through features and marketing.

Telco industry represents an oligopoly with less product differentiation and limited pricing power.

Automobile market is an oligopoly where firms differentiate significantly, leading to more pricing power.

Monopolies can arise due to high barriers to entry, copyrights, patents, or control over essential resources.

Government support can lead to monopolies, often with prices regulated to ensure a normal return on investment.

Local electrical power providers are common examples of regulated monopolies.

Understanding market structures is vital for firm strategy and competitive positioning.

Transcripts

play00:04

[Music]

play00:06

market structure is a spectrum

play00:09

at what extreme is perfect competition

play00:12

in which many firms produce identical

play00:14

products and competition forces them all

play00:16

to sell the market price

play00:19

at the other extreme we have monopoly

play00:22

where only one firm is producing the

play00:24

product

play00:25

in between we have monopolistic

play00:27

competition where there are many sellers

play00:29

and differentiated products

play00:32

and oligopoly where a few firms compete

play00:35

in a variety of ways

play00:37

where an industry falls along this

play00:39

spectrum can be determined by examining

play00:41

five characteristics of the industry

play00:44

the number of sellers and their relative

play00:46

sizes

play00:48

barriers to entry or exit from the

play00:50

industry

play00:52

the degree to which firms differentiate

play00:54

their products

play00:56

the nature of competition

play00:58

and the pricing power of the firms

play01:02

let's examine the characteristics of

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each of these market structures and the

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implications for firm strategy

play01:10

perfect competition refers to a market

play01:12

in which many firms produce identical

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products

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barriers to entry into the market are

play01:17

very low

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and firms compete for sales only on the

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basis of price

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firms face perfectly elastic demand

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curves at the price determined in the

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market because no firm is large enough

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to affect the market price

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perfect competition is just in theory

play01:34

though some industries come close to it

play01:37

the wheat production industry in a

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region is a good approximation where

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there is hardly any differences in the

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products

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wheat producers tend to price according

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to overall market supply and demand

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monopolistic competition also has many

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competing firms and low barriers to

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entry

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but differs from perfect competition in

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that the products are differentiated

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such differentiation can be in product

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quality

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product features and marketing

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the firms compete not just in price but

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also in product differentiation

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the demand curve faced by each firm is

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elastic but downward sloping

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firms may have limited pricing power

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because of perceived differences among

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competing products

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the market for shampoo is a good example

play02:30

of monopolistic competition

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firms differentiate through features and

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marketing with claims like more

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attractive hair anti-dandruff and

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anti-hair loss features

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as such features can have perceived

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value in some consumers the shampoo

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manufacturers are able to price

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according to the demand for their

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products this is why firm demand is

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downward sloping

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the most important characteristic of an

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oligopoly market is that there are only

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a few firms competing

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barriers to entry are high often because

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economies of scale in production or

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marketing lead to very large firms

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while products are typically good

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substitutes for each other they may be

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either quite similar or differentiated

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through features branding marketing and

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quality

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one unique characteristic of an

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oligopoly is that each firm must

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consider the strategies and actions of

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other firms in setting its own price and

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differentiation strategy

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we say that such firms are

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interdependent

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demand is also downward sloping but can

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vary in elasticity

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in general firms that are very

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differentiated products tend to have

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more elastic demand than firms with less

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differentiation

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the telco industry is a good example of

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an oligopoly with less differentiated

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firms

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the basic services that they provide are

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quite similar so they have limited

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pricing power

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on the other hand the automobile market

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is an oligopoly in which the firms

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differentiate themselves on features

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quality branding and marketing

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such car makers have significant pricing

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power resulting in more inelastic demand

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and greater variance in car prices

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and lastly a monopoly market is

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characterized by a single seller of a

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product with no close substitutes

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thereby little competition

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this fact alone means that the firm

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faces a downward sloping demand curve

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which is the market demand curve and has

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the power to choose the price at which

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it sells its product

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there can be a few reasons for

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monopolies

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firstly very high barriers to entry

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protect a monopoly producer from

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competition

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copyrights and patents also protect a

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monopoly from competition

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another possible source of monopoly

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power is control over a resource

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specifically needed to produce the

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product

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most frequently monopoly power is

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supported by government

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in such cases the price the monopoly

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charges is often regulated by the

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government as well

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the most common example of a regulated

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monopoly is the local electrical power

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provider

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in most cases the monopoly power

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provider is allowed to earn a normal

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return on its investment and prices are

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set by the regulatory authority to allow

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that return

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and here's a summary of the types of

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market structure that we've just

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discussed

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you're watching an excerpt from our

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関連タグ
Market StructuresEconomic TheoryPerfect CompetitionMonopolistic CompetitionOligopolyMonopolyBarriers to EntryProduct DifferentiationFirm StrategyEconomic AnalysisIndustry Dynamics
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