Get More Done In 12 Weeks Than Others Do In 12 Months - The 12 Week Year

Tim Hill
19 Jan 202409:44

Summary

TLDR「12we Year」という本は、Brian P. MoranとMichael Lenningtonによって執筆され、人々が持てる最大の可能性を引き出す方法を解説しています。本書では、実行力の向上を通じて人生を変える結果を生み出す方法を学びます。期間化という運動のトレーニング手法を応用し、年間計画を12週間に分割することで、目標達成に向けた緊急性を高めます。さらに、情緒的なつながりや実行システムの4要素を通じて、目標達成に必要な行動を週次で計画し、自己管理を強化します。この方法は、自己実現の道を模索する人々に、夢を実現するための一歩を踏み出すためのガイドとなるでしょう。

Takeaways

  • 🚀 「12we Year」という本は、人々が自分の可能性を最大限に引き出すことができる方法を探求しています。
  • 🏋️‍♂️ 運動のトレーニング技術である「ペリオド化」は、特定のスキルにフォーカスし、短期間に大幅なパフォーマンス向上をもたらす原則を持ちます。
  • 📅 年に1回の目標設定ではなく、12週間ごとに目標を再定義することで、急務感を高め、達成感を促進します。
  • 💡 実行力の向上は、計画や実行方法の変更を通じて、心理学や神経科学の証拠に基づいて4倍のアウトプットを実現できると示されています。
  • 🔗 短期目標と長期のビジョンを結びつけることで、行動に情熱と責任感をもたせることができます。
  • 🧠 脳の前頭葉皮質は、魅力的な未来についての考えに反応し、目標指向の行動を促進する働きを持っています。
  • 📝 ビジョンを書き記し、毎日の計画の始めにそれを確認することで、モチベーションを維持し始めることができます。
  • 🎯 12we目標と戦術を設定し、週ごとのアクション(戦術)を通じて目標達成に向けたシンプルな計画を作成します。
  • 🤝 同僚のサポートや週ごとのアカウンタビリティミーティングは、目標達成に向けた責任感を高めるために役立ちます。
  • 📉 進捗を数値で追跡することで、自己評価を高め、目標達成への自信を強化します。
  • 🔄 週末に進捗を振り返り、良い点と改善点を分析することで、次の週に向けた準備ができます。

Q & A

  • 「12we Year」とはどのような本ですか?

    -「12we Year」はBrian P. MoranとMichael Lenningtonによって書かれた本で、計画と実行の変更を通じて、12週間で他人が12ヶ月で達成する以上の成果を出す方法を説明しています。

  • 「12we Year」の中心的なアイデアは何ですか?

    -「12we Year」の中心的なアイデアは、実行の重要性を強調し、知識よりも実行が重要であると示しています。

  • 「12we Year」で紹介されている「パーシオナライゼーション」とは何ですか?

    -「パーシオナライゼーション」は、特定のスキルにフォーカスを当て、4〜6週間集中的にトレーニングし、次にスキルに移るという運動訓練技術です。

  • 「12we Year」で提唱されている「年間を再定義」とは何を意味しますか?

    -「年間を再定義」とは、年間計画ではなく、12週間という短い期間に目標を設定し、その期間内に集中して成果を出すことを意味します。

  • 「12we Year」で重要な役割を果たす「感情的なつながり」とは何ですか?

    -「感情的なつながり」とは、短期間の行動を将来のビジョンに結びつけることで、高いアカウンタビリティとモチベーションを維持することを指します。

  • 「12we Year」の実行システムにはどのような要素が含まれていますか?

    -「12we Year」の実行システムには、ビジョンの作成と使用、12we目標と戦術の設定、プロセスの管理、そして真実への対面という4つの要素が含まれています。

  • 「12we Year」で提唱される週次計画とはどのようなものですか?

    -週次計画は、12weプランからその週に期限のあるアクションを計画したもので、毎日のプランはその日に期限のあるアクションに焦点を当てています。

  • 「12we Year」で紹介されている「ピアサポート」とは何ですか?

    -「ピアサポート」とは、週ごとのアカウンタビリティミーティングを通じて、お互いにサポートし、アカウンタビリティを高めることを指します。

  • 「12we Year」でどのように進捗を測定するのですか?

    -進捗は、週ごとのアクションの完了率を計算することで測定されます。これは、自分自身のパフォーマンスを客観的に評価し、改善点を見つけるのに役立ちます。

  • 「12we Year」の実行システムで「真実への対面」とは何を意味しますか?

    -「真実への対面」とは、自分の行動と結果を客観的に評価し、自分自身の進捗を正確に把握することを意味します。

  • 「12we Year」の実行システムを実践することで何が変わるのですか?

    -「12we Year」の実行システムを実践することで、日常生活に集中力とアカウンタビリティが加わり、目標達成のための行動をより効果的に計画し実行することができるようになります。

Outlines

00:00

🚀 「12週間で人生を変える」

この段落では、多くの人が潜在能力を発揮しない一方で、少数の人々が大きな成果を上げることについて述べています。本書「12we Year」は、Brian P. MoranとMichael Lenningtonによって著されたもので、計画と実行の変更を通じて、12週間で他人の12ヶ月以上の成果を出すことができる方法を提案しています。彼らのフレームワークは、心理学と神経科学の証拠に基づいて、実行の問題を解決し、生活を変える結果をもたらします。本書から得られる4つの重要な洞察について話します。まず、このフレームワークにインスパイアされた運動技術「ペリオド化」について説明します。次に、年を12週間で再定義することの利点、感情的なつながりによる影響、そして実行システム自体についてです。

05:01

🏋️‍♂️ ペリオド化:運動技術からのインスピレーション

ペリオド化は、1970年代にオリンピックの準備のために始まった運動技術であり、特定のスキルに焦点を当てて性能を大幅に向上させる3つの原則を持っています。この技術はスポーツ以外でも成功を促進するのに役立ち、12we Yearはそれを応用して、長期目標を達成するための考え方と行動を変える方法を提案しています。次に、年を12週間で再定義することの利点について説明します。通常の年間計画には欠点があり、特に期限が遠すぎるため、急務感が失われる傾向があります。12週間の期間は、急務感を持ちながらも十分な期間で、目標達成に向けて集中することができます。

💡 感情的なつながり:目標達成への動力

本書では、感情的な投資が行動に対する高度なアカウンタビリティを維持するために必要であると述べています。短期間の行動を将来のビジョンに結びつけることで、モチベーションが高まり、目標達成に向けた行動が促されます。この概念は、最初は受け入れられにくいかもしれませんが、科学的な根拠に基づいて説得力があります。例えば、不確実性に対する脳の反応や、将来のビジョンを定期的に考えることで、前頭葉の活動が増加し、目標に向けた行動が促進されることが示唆されています。

📊 実行システム:計画から成功への道

最後に、実行システムの4つの要素について説明します。これは、ビジョンを週次の仕事に反映させる方法であり、成功を保証する週次ルーティンを形成します。ビジョンの記述、12we目標と戦術の設定、プロセスの管理、そして真実との対面が含まれています。週次計画や同僚のサポート、進捗の測定を通じて、目標達成に向けたアクションを追跡し、自己評価を行います。このシステムは、自分自身を高めるためのモチベーションを提供し、人生を変える可能性を広げます。

Mindmap

Keywords

💡ポテンシャル

「ポテンシャル」とは、人が持っている潜在的な能力や可能性のことを指します。ビデオでは、人々が持っているポテンシャルをフル活用して何を達成できるかというテーマに関連しています。例えば、「あなたのポテンシャルを完全に引き出すことができたら、人生はどのように見えるでしょうか?」と述べられています。

💡実行

「実行」とは、計画やアイデアを現実に移すことを指します。ビデオでは、人々が知識を得るのではなく、実行することの重要性が強調されています。例えば、「実行問題」ではなく「知識問題」ではないと主張し、実行を通じて目標を達成することが示されています。

💡12we Year

「12we Year」とは、ブライアン・P・モランとマイケル・レントンによって考案されたフレームワークで、1年間ではなく12週間ごとに目標を設定し、達成することを目指します。ビデオでは、この概念がどのように人生を変える方法を説明しています。

💡期間化

「期間化」とは、スポーツのトレーニング技術であり、特定のスキルにフォーカスを当てて性能を大幅に向上させる方法です。ビデオでは、この技術がスポーツ以外にも成功に役立つと述べられており、12we Yearの考え方にも影響を与えています。

💡目標

「目標」とは、達成したい状態や成果を指します。ビデオでは、目標を設定し、それに向けた行動を実行することが重要であると強調されています。例えば、12we Yearフレームワークでは、目標に向けた週ごとのアクションを計画することが推奨されています。

💡情緒的連結

「情緒的連結」とは、自分の行動や目標に対する感情的な投資を指します。ビデオでは、情緒的連結が高アカウンタビリティを維持し、モチベーションを高めるために重要であると説明されています。

💡実行システム

「実行システム」とは、アイデアを週ごとのルーティンに変え、成功を保証するプロセスです。ビデオでは、このシステムがどのように目標を達成するのに役立つかが詳細に説明されています。

💡アカウンタビリティ

「アカウンタビリティ」とは、自分の行動や成果に対して責任を負うことです。ビデオでは、アカウンタビリティが目標達成に向けた継続的な実行につながると述べられています。

💡自己評価

「自己評価」とは、自分の行動や成果を客観的に評価することを指します。ビデオでは、自己評価が自己尊重や自信を構築し、目標達成に向けたモチベーションを高める効果があると述べられています。

💡ニューロプラスティシティ

「ニューロプラスティシティ」とは、成人でも脳の構造や機能が変化する能力を指します。ビデオでは、将来のビジョンを定期的に考えることで、その部分の脳を強化し、行動に移すことが容易になると説明されています。

Highlights

大多数人未能实现潜能的原因,以及如何通过每天最佳表现来实现长期目标。

《12周年》一书介绍了通过持续执行实现生活改变的方法。

执行问题比知识问题更为关键,例如减肥知识普及但肥胖问题依旧。

Brian P. Moran和Michael Lennington开发的框架可以四倍提升产出。

心理学和神经科学的证据支持通过改变规划和执行来提高效率。

周期化训练技术及其三个原则:专注、集中和超负荷。

周期化技术起源于1970年代的奥运会准备,至今仍被广泛使用。

《12周年》是周期化技术的一种,用于改变思维和行动方式。

重新定义年度计划,将一年分为12个周的周期以增加紧迫感。

年度计划的问题在于截止日期太远,导致缺乏日常执行的紧迫性。

情感联系对于保持高度责任感至关重要,与未来愿景联系起来。

大脑的杏仁核和前额叶皮质在面对不确定性时的不同反应。

通过定期思考你的未来愿景可以加强大脑的前额叶皮质。

执行系统包括四个要素:愿景、12周目标与策略、过程控制和面对真相。

如何创建和使用愿景来开始你的每一天。

设置12周目标和策略,以及如何制定每周和每日行动。

过程控制包括周计划、同伴支持和进度衡量。

同伴支持和每周问责会议对于个人执行的重要性。

如何通过追踪进度和面对真相来建立自信和责任感。

《12周年》如何帮助我们克服生活中的干扰和选择艰难但重要的路径。

通过控制今天的行动,我们可以实现我们能够达到的生活。

Transcripts

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how is it that most people never achieve

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what they're capable of when some people

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accomplish so much what would your life

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look like if you could fully tap into

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your potential what could you achieve in

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6 months 3 years or 5 years if you

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performed every day at your best that's

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what this book is all about when we want

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to accomplish something great we often

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assume we need more knowledge but that's

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not entirely true for example most

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people know that to get in better shape

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you need to eat less and exercise more

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and yet nearly two out of three adults

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in the US are overweight we don't have a

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knowledge problem we have an execution

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problem this is the 12we Year by Brian P

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Moran and Michael lenington it explains

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how to achieve life-changing results

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through consistent execution through

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their work with individuals and

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companies the authors have developed a

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framework that increases your output by

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four times it's been developed over the

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years through real world testing and is

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supported by evidence from Psychology

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and Neuroscience it shows how through

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changes to your planning and execution

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you can get more done in 12 weeks than

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others do in 12 months as the authors

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say it's not what you know it's not even

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who you know it's what you Implement

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that counts there are four key insights

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from this book that really stuck with me

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firstly we'll talk about the athletic

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training technique that inspired this

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framework secondly redefining the year

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thirdly the impact of an emotional

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connection and finally the execution

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system itself so firstly let's talk

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about periodization it began as an

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athletic training technique designed to

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massively increase performance it has

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three principles Focus concentration and

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overload on a specific skill rather than

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working on all the skills in athlet

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needs at once they focus on one skill at

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a time for 4 to 6 weeks and then they

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move on to the next skill this technique

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was first implemented in the 1970s in

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preparation for the Olympics and is

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still widely used today periodization

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doesn't just work in sports though it

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could be used in any aspect of your life

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to improve your success the 12we year is

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a version of periodization designed to

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change how you think and act it defines

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what's important to do today to achieve

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your long-term goals your results are an

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outcome of the actions you take and

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those actions are just manifestations of

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your thinking therefore when you change

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your thinking Everything Changes the

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result is more urgency and a clearer

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focus on those few activities that

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actually drive success if you complete

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those actions daily you're guaranteed to

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achieve your long-term objectives the

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second key point from the book is

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redefining the year most people make

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their goals for next year at the end of

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the current year and from that goal

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they'll make a loose plan on how they'll

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achieve it interestingly the authors

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argue that these annual plans are

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actually a bad idea there are many

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issues with annual plans but the main

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one is that the deadline is too far away

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if you get behind in anuary you won't

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worry too much as you have a long time

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to catch up this thinking continues

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until late into the year when it's too

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late to actually hit your goals with a

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deadline that's so far away we don't

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have the urgency to perform every day at

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our best it's human nature to act

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differently when a deadline is looming

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we procrastinate less and focus on what

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matters but imagine if we could be like

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that all the time to achieve this the

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book suggests we redefine the year to

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just 12 weeks this has two main benefits

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firstly 12 weeks is long enough to get

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things done but short enough that you

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have a sense of urgency it's like having

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the focus that you get when you're

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pushing to meet a deadline or cramming

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for an exam all year round and the

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second benefit is that it brings the New

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Year's excitement forward if this year

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doesn't go to plan and you get derailed

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you don't need to wait 6 to 10 months

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for the next one you get a fresh start

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every 12 weeks and just like at the end

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of the 12mon year at the end of the 12we

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year you get a chance to take a break

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celebrate and recharge and this reduced

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time frame helps to create urgency and

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keep you accountable but the book has a

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second more critical component the key

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to creating almost unlimited motivation

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Focus that brings me to the third key

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point of the book the emotional

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connection the authors suggest that to

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stay highly accountable you need an

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emotional investment in your actions

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they say that the best way to do this is

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to tie your short-term actions to a

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vision of your future a dream that

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includes both your professional and

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personal goals I'm not going to lie to

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you I struggled to get to grows with

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this concept initially but the book

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eventually convinced me this resistance

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is also widespread amongst typ a people

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we tend not to believe in Visions mood

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boards or anything like that we see them

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as fluffy and unscientific and I'll be

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the first to admit that I was firmly in

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this camp but the authors convinced me

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with these two points firstly when you

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have to choose between a comfortable

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action or an uncomfortable one is human

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nature to want to choose Comfort how

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often have you skipped to the gym

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because of bad weather if you've got no

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emotional stake in the outcome it's too

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easy to prioritize your comfort over

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your goals to achieve at a higher level

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than you are now you need to have a way

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to prioritize actions over your

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shortterm comfort you must have such a

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powerful vision of your future that you

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can ignore your short-term discomfort

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behind every impossible achievement is a

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dreamer of impossible Dreams Robert K

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Green Leaf this argument began to

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convince me but then the book explains

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the science when facing uncertainty

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about your future a part of your brain

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the amydala reacts negatively the

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amydala is helpful when avoiding danger

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and staying alive but not when trying to

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grow and improve our lives the second

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you start thinking about something risky

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or uncertain the amydala will try to

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shut that down to stop you from doing

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something dangerous but there is a

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counterbalance to the amydala the

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prefrontal cortex the prefrontal cortex

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is involved in goal oriented behavior

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scientists have proven that there's an

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increase in activity in your prefrontal

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cortex when you think about a compelling

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future Studies have also proven that

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your brain can change even as an adult

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this is called neuroplasticity your

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brain actually changes depending on how

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you use it so by regularly thinking

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about your compelling future AKA your

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vision you strengthen that part of your

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brain and that then makes it easier to

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act on that vision and if you can

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consistently act on it you'll eventually

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achieve it but a vision without a plan

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it's just a pipe dream and that is where

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the final Point comes in the execution

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system this system is how you turn these

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ideas into a weekly routine that

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guarantees success there are four

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elements to the system the first is how

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we create and use the vision we just

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discussed to start you write down a

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vision for your life five to 15 years in

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the future try to focus on these seven

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key areas physical spiritual mental

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relationships Financial professional and

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personal then look at this every day at

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the start of your day I've been doing

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this by having it at the top top of my

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daily plan which is a notion template I

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made to help me complete the 12we year I

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look at my daily tasks and I naturally

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glance at my vision I would never have

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thought I'd be into something like this

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it naturally goes against my personality

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but it is definitely helping me to stay

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motivated right from the get-go each

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morning it reminds me why I've dragged

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myself out of bed why I'm working and

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what I want to achieve the second

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element of the execution system is your

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12we goals and tactics these are your

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actual plans you look at your vision and

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from there create a slightly shorter

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term goal 3 to 5 years in the future

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then set one to four goals for the

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upcoming 12we period that align with

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your medium-term vision from there you

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create weekly and daily actions AKA

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tactics that will get you to that goal

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doing this gives you a simple plan that

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breaks down every action you need to

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take to achieve your goals it sounds

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simple and honestly it's because it is

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but having a clear plan for the next 12

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weeks stops me from jumping from idea to

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idea when you work on your own it's so

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easy to get distracted and try to work

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on a 100 ideas at once you start one

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idea and everything's great but then it

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gets tricky so you quit and try

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something else and if you keep doing

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that you never really make progress on

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any one idea to stop this you need the

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third element of the system controlling

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the process there are three elements to

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this the weekly plan peer support and

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progress measures your weekly plan is

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just the actions from your 12we plan

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that are due this week and your daily

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plan is just the actions that are due

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that day these plans don't include

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everything you need to do that day or

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week just the actions that drive you

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closer to your goal I look at my plan

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each morning and then do those tasks

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first I then leave time later in the day

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for any other task that I need to do

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with buffer blocks that gives me a clear

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idea of where to focus but the second

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Point has made the biggest difference to

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me so far peer support the 12we year

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mostly focuses on teams in business so

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they have weekly accountability meetings

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or WS set each Monday these quick

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15-minute meetings help support you and

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help you to hold yourself accountable

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but that's hard when you work on your

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own which is why I set up a Discord

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server for anyone doing my 12we year

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challenge we meet on Mondays and do an

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accountability meeting knowing that I

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need to attend that meeting and report

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back on my progress gives me that little

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push I need to stay on on track and if

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that would be helpful to you there's a

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link to join for free in the description

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at the end of the week you should take

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some time to review your progress work

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out what went well and what didn't this

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will help you to avoid the same mistakes

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next week to understand your progress

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you need to be able to measure it this

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is where the fourth element in the

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execution system comes in this element

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is confronting the truth there's a

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common misconception that scoring

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someone damages their self-esteem but

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research shows the opposite it builds

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self-esteem and confidence as it

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documents progress and achievement and

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achievement is one of the top motivating

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in the workplace according to a study in

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the 1940s tracking your performance with

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numbers stops you from rationalizing

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poor performance we've all done it we

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underperform and then find a reason

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because it's easier than confronting the

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truth while it can be tough keeping

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score makes us focus on performance

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rather than Comfort at the end of the

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week calculate a completion percentage

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for each of your weekly actions last

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week for example I completed almost all

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of my actions I got 100% on my content

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and no alcohol actions but missed one

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gym workout which led to an 86%

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completion score on my exercise goal

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when you had these out and divide by the

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total I get a total score of 96% for the

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week tracking this each week helps to

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know if you're actually on track the

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author's studies find that a score above

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85% is what you need to aim to hit to

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achieve Excellence this might be my

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favorite part of the system knowing that

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skipping something that day will impact

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my score is usually enough to get me off

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the sofa and doing what I need to do

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even if I don't want to life is hectic

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and full of distractions full of reasons

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not to do something that's hard but

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important full of reasons to choose the

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comfortable path the great thing about

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the 12we year is it makes it easy to

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choose the uncomfortable path most of us

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have two lives the lives we live and the

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lives we're capable of if we can control

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our actions today we can achieve the

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life that we're capable of thank you so

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much for

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[Music]

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watching

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