Harish Manwani: Profit's not always the point

TED
13 Jan 201407:50

Summary

TLDRIn this insightful talk, the speaker critiques traditional capitalism's focus on profit, advocating for a shift to responsible growth that prioritizes both economic and social value. Highlighting personal experiences at Unilever, they illustrate how small actions can create significant social change, such as hygiene initiatives that save lives and empower women through entrepreneurship. The speaker emphasizes the need for businesses to actively engage with their communities and adopt sustainable practices, calling for collaborative leadership to drive meaningful change and redefine corporate purpose in today's society.

Takeaways

  • 💡 Capitalism traditionally operates on the principle of self-interest, as described by Adam Smith's 'invisible hand'.
  • 🔄 The existing capitalist model, which emphasizes consistent, competitive, and profitable growth, is no longer sufficient.
  • 🌱 The introduction of the 'fourth G'—responsible growth—highlights the need for businesses to create social value alongside economic value.
  • 🤝 Companies should not be passive bystanders; they must actively engage with and support their communities.
  • 🎯 Redefining business models to focus on a larger societal purpose is essential for sustainable success.
  • 🌍 Leadership is crucial in guiding businesses toward a responsible and purposeful approach.
  • 🚀 Brands can drive social change, exemplified by initiatives like Unilever's hand-washing programs, which address public health.
  • 👩‍👧‍👦 Empowering women through programs like Project Shakti can have a profound impact on local communities.
  • 💧 Innovations in product design, such as water-saving detergents, can significantly reduce environmental impact.
  • 🔗 Collaboration and partnerships are vital for achieving meaningful change and cannot be done by any single entity alone.

Q & A

  • What is the foundational principle of capitalism discussed in the transcript?

    -The foundational principle of capitalism discussed is the 'invisible hand' concept, which suggests that individuals acting in their own self-interest ultimately benefit society.

  • What are the three G's of growth mentioned in the script?

    -The three G's of growth are consistent growth (quarter on quarter), competitive growth (better than competitors), and profitable growth (increasing shareholder value).

  • What is the 'fourth G' that the speaker emphasizes?

    -The fourth G is responsible growth, which aims to create not just economic value but also social value.

  • How does the speaker suggest companies should redefine their role in society?

    -Companies should redefine their role by embracing a larger purpose beyond their products, focusing on serving the communities that sustain them.

  • What example does the speaker provide to illustrate how simple actions can create significant change?

    -The speaker mentions the importance of handwashing and how selling soap can save lives by preventing infections in children.

  • What initiative is mentioned that empowers women in India?

    -The initiative called 'Project Shakti' teaches women how to start small businesses and promotes nutrition and hygiene.

  • What environmental commitment has Unilever made regarding its agricultural raw materials?

    -Unilever is committed to sourcing all of its agricultural raw materials from sustainable sources.

  • What is the Unilever Sustainable Living Plan?

    -The Unilever Sustainable Living Plan aims to make sustainable living commonplace and to change the lives of one billion people by 2020.

  • What role does leadership play in achieving responsible growth according to the speaker?

    -Leadership is crucial for redefining business models to combine profit with social responsibility and for fostering partnerships to drive change.

  • What is the overall message the speaker conveys about the future of business?

    -The overall message is that businesses must embrace a purpose that includes social responsibility, working to benefit both their shareholders and the communities they serve.

Outlines

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Mindmap

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Keywords

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Highlights

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Transcripts

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関連タグ
CapitalismResponsible GrowthSocial ImpactLeadershipUnileverSustainabilityCommunity EngagementPurpose-drivenEconomic ValueSocial Change
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