Get Customers for any Business Idea in Under 15 Minutes

Noah Kagan
2 Sept 202012:23

Summary

TLDRIn this video, the host demonstrates live strategies for acquiring initial customers across various business ideas, emphasizing specificity in offerings and leveraging platforms like LinkedIn and social media. The focus is on identifying potential customers, reaching out directly, and using a customer-first mindset to validate business concepts without initial investment. The host shares practical tips, such as creating spreadsheets for tracking and engaging with dog owners for a dog face mask business, and suggests pre-selling products to gauge interest and secure funding for development.

Takeaways

  • 🔍 Start by identifying your target customers for your business idea, and approach them with a specific offering rather than a broad one.
  • 📝 Be specific about what you are offering; for example, if you are a work-from-home consultant, specify whether you are setting up desk environments or teaching new apps.
  • 💼 Utilize LinkedIn to find potential clients who might need your services, such as therapists or salespeople who are transitioning to online work.
  • 📲 Reach out to potential customers directly through various channels like text messages, phone calls, or emails for better real-time results.
  • 🤝 Get referrals from people who might not need your service, but know others who could benefit from it.
  • 🛍 Consider your current service providers as potential customers, especially if you have a history of financial transactions with them.
  • 📈 Use social media platforms like Facebook and Instagram to find and connect with potential customers who share common interests related to your product.
  • 📋 Create a list of friends or acquaintances who might be interested in your product and reach out to them directly via text or social media messages.
  • 📈 Before creating a product, gauge interest by asking for pre-orders or direct sales to validate demand and secure initial revenue.
  • 📈 Use cost analysis to determine the appropriate pricing for your product by researching similar items on platforms like AliExpress or Amazon.
  • 🚀 Embrace the idea of pre-selling products or services without having them fully developed, as it can help validate the business idea and secure funding for production.

Q & A

  • What is the main focus of the video?

    -The main focus of the video is to demonstrate how to acquire the first customers for any business idea without spending money, by using specific strategies and leveraging existing networks.

  • What is the first business idea discussed in the video?

    -The first business idea discussed is a 'work from home office consultant,' which the video suggests should be made more specific to offer value to potential customers.

  • Why is being specific important for a 'work from home office consultant'?

    -Being specific is important because it clarifies the services offered, making it easier to target the right audience and demonstrate the value of the service to potential customers.

  • Which platform is suggested for finding potential customers for the 'work from home office consultant' business idea?

    -LinkedIn is suggested as the platform to find potential customers for the 'work from home office consultant' business idea, as it is a professional network where one can identify people who might need such services.

  • What is the strategy for reaching out to potential customers on LinkedIn?

    -The strategy involves searching for first connections who might need the service, sending them a direct message, and also considering reaching out via other direct channels like text messages, phone calls, or emails for better immediate results.

  • What is the second business idea mentioned in the video?

    -The second business idea mentioned is 'fresh smash for dogs,' which seems to refer to some sort of product or service related to dogs, possibly a type of food or treat.

  • How does the video suggest finding customers for the 'fresh smash for dogs' idea?

    -The video suggests creating a list of friends who own dogs, reaching out to them directly via text messages, and also posting on social media platforms to gauge interest and find potential customers.

  • What is the importance of pre-selling a product before creating it, as mentioned in the video?

    -Pre-selling a product before creating it is important because it validates the demand for the product, allows for funds to be collected for production, and ensures that there is a market for the product before investing time and resources into its creation.

  • What is the 'million dollar weekend' concept mentioned in the video?

    -The 'million dollar weekend' concept is about starting a business and finding the first customers within a 48-hour span over a weekend. It emphasizes the importance of quick action and leveraging existing networks to validate a business idea.

  • Why does the video recommend not spending money when starting a business?

    -The video recommends not spending money when starting a business because the focus should be on validating the business idea with customers first. It suggests that resources like courses, books, and domains are not necessary in the initial stages of customer acquisition.

  • What is the final business idea discussed in the video?

    -The final business idea discussed is a 'spice rack meets keurig' machine, which is a device that helps select spices more easily, possibly for cooking purposes.

  • How can one find customers for a product that doesn't exist yet, like the 'spice rack meets keurig' machine?

    -One can find customers for a non-existent product by creating a diagram or prototype, reaching out to friends or potential customers who might be interested, and pre-selling the product to validate the idea and gather funds for production.

Outlines

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Mindmap

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Keywords

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Transcripts

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Customer AcquisitionBusiness GrowthStartup TipsSocial MediaLinkedIn OutreachProduct Pre-SellingDirect MessagingReferral MarketingEntrepreneurshipSales Techniques
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