Desain Kemasan Produk || Prakarya dan Kewirausahaan || Kelas X SMA

Summary

In this lesson led by Ibu Mia Nur Melati, students learn about packaging design for hygienic food products made from plant-based ingredients. The session emphasizes the importance of packaging in protecting products, maintaining their quality, and enhancing their marketability. Key elements of packaging design, such as material selection, color, shape, and labeling, are discussed. Students are tasked with researching regional packaging styles, designing their own packaging, and incorporating local characteristics. The goal is to create attractive, functional, and economically viable packaging that meets food safety regulations while appealing to consumers.

Takeaways

• 😀 The lesson focuses on designing hygienic food product packaging made from plant-based ingredients in Indonesia.
• 😀 Packaging serves three main purposes: protecting the product, preserving its condition, and increasing its market value.
• 😀 Attractive and functional packaging can significantly impact consumer interest and sales.
• 😀 Packaging materials should be chosen carefully to ensure they are safe for food and environmentally friendly.
• 😀 Key design elements for packaging include material selection, color, shape, labeling, and imagery.
• 😀 Proper labeling is crucial and must include product name, producer details, expiration date, ingredients, and nutritional information.
• 😀 Labels should also comply with local regulations such as BPOM certification or health authority approvals.
• 😀 The lesson encourages students to create designs incorporating regional characteristics to enhance the uniqueness of the product packaging.
• 😀 Group activities involve analyzing existing packaging designs, researching regional influences, and creating a new packaging design for a plant-based food product.
• 😀 Students are guided to design packaging that is practical, aesthetically appealing, and in line with food safety and regulatory standards.
• 😀 The lesson encourages students to continue learning and applying their knowledge to real-world entrepreneurial projects.

Q & A

What is the purpose of packaging for food products?

The primary purposes of packaging are to protect the product, preserve its condition, and increase its market value by making it visually appealing.

What are the key factors to consider when designing food packaging?

Key factors include the choice of material, color, shape, labeling, and incorporating regional characteristics into the design.

Why is it important to design food packaging carefully?

A well-designed packaging not only protects the product but also makes it more attractive to consumers, which can increase sales.

What are the key components that should be included in a product label?

A product label should include the product name, brand name, list of ingredients, weight, producer information, product registration number, expiration date, and production code.

What does 'MD' stand for on food labels in Indonesia?

'MD' stands for 'Makanan Dalam,' which means the product is produced domestically in Indonesia.

What is the importance of labeling in food packaging?

Labeling is crucial for product identification, brand recognition, and ensuring compliance with legal regulations. It also provides consumers with essential information about the product.

What should be considered when selecting the material for food packaging?

The material should be safe for food contact, environmentally friendly, and cost-effective, while also being able to protect the food from external factors such as moisture and contamination.

What is the role of regional characteristics in food packaging design?

Regional characteristics can be incorporated into packaging design to highlight local culture, traditions, and unique elements, making the product more attractive to consumers by emphasizing its origin.

What is the function of the BPOM and MD labels on food products?

The BPOM label indicates that the product has been approved by Indonesia's food and drug authority, while the MD label confirms that the product is produced locally within Indonesia.

What is the students' task related to food packaging design?

Students are tasked with designing packaging for plant-based, hygienic food products that reflect regional characteristics and are economically viable by using available materials and tools.