Dari Hobi Menjadi Bisnis : Kisah Dibalik Kaninara Florist

Summary

Atika, an alumni of the University of Islam Indonesia and owner of Kaninara Floris, shares her entrepreneurial journey in the floral business. Starting from crafting simple paper items and snack bouquets, she built a successful business offering flower arrangements and workshops. Atika's self-taught expertise and the support from her family, friends, and team helped her overcome challenges in business management. Despite balancing her studies with entrepreneurship, she found ways to support her peers while growing her business. Atika encourages others to embrace their fears and face new challenges with determination in their ventures.

Takeaways

• 😀 Atika, the owner of Kaninara Floris, is an alumni of the Communication Science program at Universitas Islam Indonesia, class of 2019.
• 😀 Kaninara Floris was founded in 2019, initially as a hobby that turned into a business selling flower arrangements and bouquets.
• 😀 The name 'Kaninara' is derived from two words: 'Kani' (Javanese for luck) and 'Nara' (Japanese for luck), symbolizing good fortune.
• 😀 Atika is self-taught in flower arrangement, learning primarily from YouTube tutorials and websites before refining her skills through practice.
• 😀 The biggest challenge Atika faced was managing human resources, especially since her background is in communication, not business management.
• 😀 Atika often feels discouraged but stays motivated by remembering the hard work and responsibility towards her growing team and customers.
• 😀 Balancing business with studying at university was difficult, especially missing out on socializing with friends, but Atika values the learning experience.
• 😀 Atika has been able to help her friends by providing opportunities to work at her business while gaining practical knowledge about entrepreneurship.
• 😀 Flowers, according to Atika, hold deep significance as they are part of key life moments, from birth to death, and are a way to express emotions to others.
• 😀 Atika's family, friends, and team provide essential support to her and the success of Kaninara Floris, offering encouragement and help along the way.
• 😀 Atika encourages others to face their fears when starting something new, reminding them that fear is natural, but it should not stop them from progressing.

Q & A

What is Atika's background and current role?

Atika is an alumni of Communication Science from Universitas Islam Indonesia, class of 2019. Currently, she is the owner of Kaninara Floris, a flower business she started in 2019.

What led Atika to start Kaninara Floris?

Atika was looking for a way to earn money while in college. She discovered her passion for craftwork, including paper folding and cutting, which led her to start selling snack bouquets and later expand into fresh flower bouquets.

How did Atika learn the craft of flower arrangement?

Atika initially learned flower arranging on her own by watching YouTube tutorials and browsing websites. She then practiced regularly and eventually became skilled enough to teach her team members.

What is the meaning behind the name 'Kaninara'?

The name 'Kaninara' comes from two syllables: 'Kani' from the Javanese language, meaning 'luck,' and 'Nara' from Japanese, also meaning 'luck.'

What are some of the challenges Atika faces in running her business?

Atika faces challenges related to managing human resources, as her background is in communication rather than business management. However, with the help of an HR team, she has been able to address these challenges.

Does Atika ever feel like giving up on her business?

Yes, Atika acknowledges that moments of frustration and fatigue are natural, but she finds motivation by remembering the importance of what she has built and the responsibility she has towards her team and customers.

How does balancing business and studies impact Atika's life?

Balancing business with her studies has meant sacrificing time with friends and missing out on some memories during her college years. However, Atika believes that running the business has provided valuable life lessons and the opportunity to help others.

What does Atika think the significance of flowers is?

Atika believes that flowers hold deep meaning, symbolizing life’s milestones from birth to death. Flowers serve as a medium to express emotions and messages to others, making them significant in many life events.

Who are Atika’s main support system?

Atika’s main support system includes her family, particularly her mother and sister, as well as her team and close friends who continue to support her and Kaninara Floris.

What advice does Atika have for those feeling fearful about starting something new?

Atika advises that feeling afraid is normal when starting something new, but it’s important not to let fear control you. She encourages people to gradually face their fears and embrace new experiences with an open mind.