12 November 2024

Summary

This transcript discusses Indonesia's plans to boost its exports by focusing on three key areas: securing the domestic market, expanding into non-traditional markets like Latin America, Asia, and Africa, and supporting the growth of SMEs (small and medium enterprises). The speaker emphasizes the importance of innovation and adaptation to penetrate new markets and make favorable trade agreements. There’s also mention of the role of trade representatives and promotions in supporting export growth, with Indonesia achieving consistent trade surpluses for the past 53 months.

Takeaways

• 😀 Expanding exports requires having representatives in international trade markets.
• 😀 Ensuring the domestic market remains protected is crucial, preventing foreign products from overtaking local markets.
• 😀 The focus is on strengthening Indonesia's position as the dominant player in its own market.
• 😀 Expanding into new and non-traditional markets, such as Latin America, Asia, and Africa, is a key priority.
• 😀 Agreements that benefit the country are vital for entering and securing new markets.
• 😀 A significant goal is to support and enhance small and medium-sized enterprises (SMEs) to help them innovate and adapt.
• 😀 Innovation and adaptability are essential for expanding market reach and improving export strategies.
• 😀 Resource-based and market-based strategies are integral to a successful export approach.
• 😀 The government is committed to helping SMEs prepare for export by providing necessary tools and support.
• 😀 Over the past 53 months, Indonesia's exports have consistently been in surplus, highlighting the success of current trade strategies.

Q & A

What are the three main strategies mentioned to boost Indonesia's exports?

The three main strategies are market security within Indonesia, expanding into non-traditional markets like Latin America, Asia, and Africa, and strengthening the capabilities of SMEs to innovate and adapt for international trade.

Why is it important to ensure market security within Indonesia?

Market security is essential to prevent foreign products from overtaking domestic markets. It aims to protect and empower local industries, ensuring they lead in their own markets.

What role do non-traditional markets play in the export strategy?

Non-traditional markets, such as those in Latin America, Asia, and Africa, are vital for expanding export opportunities. The government seeks to open these markets through new, mutually beneficial agreements.

How does the government plan to help SMEs in expanding exports?

The government supports SMEs by helping them innovate and adapt to market demands, providing resources, and creating conditions that enable them to succeed in the global market.

What is the significance of trade promotion institutions like ITC for Indonesian exports?

Trade promotion institutions like ITC play a key role in enhancing Indonesia's international trade presence by promoting Indonesian products globally, contributing to an increase in exports.

What does the government mean by empowering SMEs to innovate and adapt?

Empowering SMEs to innovate and adapt means encouraging them to create new products or improve existing ones to meet global market standards, ensuring their competitiveness on the international stage.

How has Indonesia’s export performance been recently?

Indonesia’s export performance has been strong, with surplus export figures reported for 53 consecutive months.

What specific regions are highlighted as new markets for Indonesian exports?

The regions highlighted for expanding exports include Latin America, Asia, and Africa.

What is the government's long-term vision for Indonesia’s exports?

The long-term vision is to increase export volume, improve international trade representation, and ensure that Indonesia can secure a dominant position in global markets through strategic trade agreements.

What does the term 'market-base strategy' refer to in the context of the export plan?

The 'market-base strategy' refers to focusing on expanding into diverse, global markets and creating new opportunities through trade agreements, allowing Indonesia to secure a larger share of international trade.