How To Become A Six Figure Esthetician | Ways To Make Money As An Esthetician | Esthetician Career

Summary

In this video, Siobhan Michelle shares tips on becoming a six-figure esthetician by diversifying income streams. She emphasizes the importance of 'chair money' from direct client services, but also suggests expanding revenue through retail sales of professional products, e-commerce, digital products like eBooks, teaching and training, merchandise sales, and affiliate partnerships. Siobhan encourages viewers to be authentic in their promotions and to leverage their expertise to create multiple income sources, ultimately aiming for financial success in the beauty industry.

Takeaways

• 💺 Becoming a six-figure esthetician involves diversifying income streams beyond just providing services.
• 💸 'Chair money' is the income earned from direct, hands-on client services, which is essential but limited by the time you can physically work.
• 🛍️ Retail money comes from selling professional products used in your services, which can be a significant income booster.
• 🌐 E-commerce money is generated through online sales, allowing you to reach clients beyond your local area and sell products outside of service hours.
• 📚 Digital products like eBooks and guides can provide passive income and help establish you as an expert in your field.
• 🏫 Teaching and training can be a lucrative way to share your expertise and earn income, especially through online platforms.
• 👕 Merchandise, or 'merch,' involves branding and selling tools and accessories related to your services, enhancing your brand presence.
• 🔗 Affiliate partnerships and Amazon links allow you to earn commissions on products you recommend, providing an additional income stream.
• 🤝 Building partnerships with brands you use and trust can lead to referral programs and other mutually beneficial arrangements.
• 💬 Maintaining authenticity and providing honest reviews is crucial for building trust with your audience and ensuring the longevity of your business.

Q & A

What is the main topic of the video?

The main topic of the video is how to become a six-figure esthetician.

What are the different income streams discussed in the video?

The video discusses seven different income streams: chair money, retail money, e-commerce money, digital products, teaching or training, merch, and affiliates/partnerships.

What is meant by 'chair money' in the context of the video?

'Chair money' refers to income earned through physical manual labor, where the esthetician personally services clients one-on-one.

Why is it important for estheticians to branch out beyond chair money?

Branching out beyond chair money is important because it provides alternative income sources that are not dependent on the esthetician's physical presence, ensuring income even when they are not working directly with clients.

How does retail money differ from chair money?

Retail money is earned through the sale of products used in the esthetician's business, such as professional skincare or hair care products, to clients for home use.

What is the significance of having an online presence for estheticians?

An online presence allows estheticians to sell products and services beyond their local clientele, expanding their customer base and increasing potential income through e-commerce.

What are digital products and how can they contribute to an esthetician's income?

Digital products are items like eBooks or digital guides that estheticians can create and sell online. They contribute to income by providing a source of revenue that does not require direct client service.

What role does teaching or training play in an esthetician's income strategy?

Teaching or training involves offering mentorship, coaching, or educational content to other estheticians or clients, which can be a significant source of income based on the esthetician's expertise and experience.

Why is merchandising important for estheticians?

Merchandising allows estheticians to brand and sell tools and products used in their services, which can increase brand recognition and provide an additional revenue stream.

How can affiliates and partnerships help estheticians earn more?

Affiliates and partnerships involve earning commissions or referral fees for promoting or referring products or services. This passive income source leverages the esthetician's recommendations and influence.

What advice does the video give about promoting products or services?

The video advises estheticians to be genuine and honest when promoting products or services, ensuring that they only recommend items they truly believe in or use themselves.