APP Ideation Methods & the SDG's

Summary

This educational video script introduces four key ideation methods—brainstorming, mind mapping, Scamper, and role playing—to students for generating innovative solutions aligned with the UN's 17 sustainable development goals. The script provides practical steps and examples, such as creating an app for mental health or reducing food waste, to demonstrate how these methods can be applied to develop impactful and creative app designs that address global challenges.

Takeaways

• 🌟 The session focuses on ideation methods and their application to the sustainable development goals (SDGs) for generating innovative solutions.
• 🎯 The United Nations has established 17 SDGs aimed at achieving a better and more sustainable future by 2030, addressing challenges like poverty, inequality, and climate change.
• 💡 Students are tasked with planning and prototyping an app that addresses one of the SDGs, leveraging technological solutions to tackle global challenges.
• 🤔 The ideation process involves identifying a problem, brainstorming ideas, refining them, categorizing, and implementing with follow-up.
• 🔍 Four key ideation methods discussed are brainstorming, mind mapping, Scamper, and role playing, each serving to generate and refine ideas differently.
• 💭 Brainstorming emphasizes generating a high quantity of ideas without initial criticism, encouraging wild and creative thinking.
• 📈 Mind mapping is a visual tool that helps organize information and ideas, starting from a central concept and branching out with related themes.
• 🔄 Scamper is a model that suggests everything new is a modification of something existing, with techniques like substitution, combination, adaptation, and more.
• 🎭 Role playing involves stepping into the shoes of different stakeholders to gain new perspectives and empathize with their needs and viewpoints.
• 📝 Tips for a successful brainstorming session include setting a time limit, targeting a specific problem or goal, avoiding judgment, and encouraging a wide range of ideas.
• 🌐 The Too Good To Go app is highlighted as a real-world example of an app addressing SDG 12 (responsible consumption and production) by reducing food waste.

Q & A

What is the main focus of the 'pod' discussed in the script?

The main focus of the 'pod' is on ideation methods and how they can be applied to create innovative solutions that align with the sustainable development goals for a main project in the semester.

How many sustainable development goals have been set by the United Nations?

The United Nations has set 17 sustainable development goals aimed at achieving a better and more sustainable future by the year 2030.

What are some of the challenges addressed by the sustainable development goals?

The sustainable development goals address a range of challenges including poverty, inequality, climate change, environmental degradation, and peace and justice.

What is the purpose of the brief given to the students for the semester?

The purpose of the brief is to plan and prototype an app that addresses one of the sustainable development goals, leveraging technological solutions to tackle global challenges.

What are the four key ideation methods discussed in the script?

The four key ideation methods discussed are brainstorming, mind mapping, Scamper, and role playing.

What is the origin of the brainstorming technique?

The brainstorming technique was introduced by Alex Osborne in the 1940s and is based on principles such as focusing on quantity, withholding criticism, and encouraging wild ideas.

What are some tips for conducting a successful brainstorming session?

Tips for a successful brainstorming session include setting a time limit, targeting a specific problem or goal, avoiding judgment or criticism, encouraging wacky ideas, aiming for quantity over quality, staying visual, and allowing one conversation at a time.

How does mind mapping help in the ideation process?

Mind mapping is a visual tool that helps organize information and ideas, starting with a central concept and branching out to principal themes and supporting categories, which can lead to solutions not initially considered.

What does the Scamper model stand for and how does it work?

Scamper stands for Substitute, Combine, Adapt, Modify, Put to another use, Eliminate, and Reverse. It is a model that assumes everything new is a modification of something else and helps generate ideas by examining the issue from different points of view.

What is the role of role playing in the ideation process?

Role playing involves stepping into the shoes of different stakeholders to gain new perspectives and empathy for their needs and challenges, which can inform the design of an app or solution.

Can you provide an example of an app that addresses a sustainable development goal?

The 'Too Good To Go' app is an example that addresses sustainable development goal 12 (responsible consumption and production) by reducing food waste through a platform that connects consumers with unsold food from shops at discounted prices.