My $100,000,000 diet...

Summary

In this video script, the speaker shares insights from a mastermind meeting with high-earning entrepreneurs, highlighting the common yet ineffective fad diets and fitness trends. He emphasizes the importance of understanding one's body type and goals, debunking the myth that all diets are unique. The speaker advocates a simple, sustainable approach to eating based on calculating daily protein and calorie needs, allowing for flexibility and the enjoyment of indulgent foods without sacrificing fitness. His method promotes long-term health and body shape management without the need for restrictive diets.

Takeaways

• 🤑 The speaker attended a mastermind meeting with high-level entrepreneurs who collectively made over 500 million dollars a year in revenue.
• 🏋️‍♂️ The speaker comes from a fitness background and debunks various 'biohacking' trends as 'complete make believe' for selling products.
• 🍦 Despite eating indulgent foods like ice cream and cookies daily, the speaker has maintained a fit physique for nearly 20 years.
• 📈 The speaker emphasizes the importance of understanding body type and desired body type to set realistic fitness goals.
• 📊 A matrix is introduced to categorize body types based on fat and muscle levels, helping to visualize the direction one needs to go for their fitness goals.
• 🔢 The speaker explains that increasing calories and volume are the key for those wanting to gain size and strength.
• 🍽 All diets essentially boil down to calorie reduction, whether through macronutrient elimination or portion control.
• 🚫 The speaker criticizes the idea of restrictive diets, stating that they often fail because people end up consuming more calories than they cut out.
• 🥩 The cornerstone of the speaker's diet is consuming enough protein, calculated as body weight in pounds times 1 for grams of protein per day.
• 🧮 A simple formula for daily calorie intake is body weight times a number based on the individual's goal (maintenance, gain, or loss).
• 🍰 After fulfilling protein needs, the remaining calories can be consumed as desired, allowing for a sustainable and enjoyable diet without restrictions.

Q & A

What was the setting of the mastermind meeting described in the script?

The setting was a mastermind meeting with seven other entrepreneurs, all of whom were high-level and cumulatively doing over 500 million dollars a year in revenue.

What did the speaker find interesting about the entrepreneurial world?

The speaker found it interesting that many entrepreneurs have peculiar habits and beliefs about food, exercise, hydration, and 'biohacking' practices, which the speaker views as largely unfounded.

What is the speaker's perspective on the various diets and health trends mentioned by entrepreneurs?

The speaker believes that these diets and health trends are a complete farce and are more about selling products than actual health benefits.

What did the speaker do differently from the other entrepreneurs at the mastermind meeting?

The speaker ate Twizzlers, cookies, and ice cream, which was different from the keto and intermittent fasting diets that the other entrepreneurs were following.

What was the outcome of the speaker's different eating habits on the other entrepreneurs?

Months later, a bunch of those entrepreneurs told the speaker that they had gotten in shape based on the presentation the speaker gave them, which introduced a different way of eating.

What is the speaker's approach to maintaining a healthy body shape?

The speaker's approach is to understand body types and to adjust calorie intake and volume of food according to the desired body type, rather than following specific diets.

What are the three main macronutrients that the speaker mentions?

The three main macronutrients mentioned are protein, carbohydrates, and fat.

According to the speaker, what is the common factor in all diets?

The common factor in all diets, according to the speaker, is the reduction of calories, either by eliminating a macronutrient or reducing portion sizes.

What is the speaker's view on why some diets do not work for people?

The speaker believes diets do not work for some people because they may compensate for the eliminated calories by overeating in other macronutrients, leading to a net increase in calorie intake.

What are the two key numbers the speaker suggests people need to know for a sustainable eating plan?

The two key numbers are the number of calories needed to meet one's goal and the amount of protein required in grams, which is typically the individual's body weight in grams.

How does the speaker propose to fill the remaining calories after accounting for protein intake?

The speaker proposes filling the remaining calories with whatever the individual wants, emphasizing that the key is to get enough protein first and then enjoy the rest without restrictions.

What is the speaker's belief regarding the sustainability of a diet plan?

The speaker believes that a diet plan should be sustainable for life, allowing for the enjoyment of various foods without restrictions, and that it should not require going on or off a diet.

Outlines

00:00

🤑 High-Level Entrepreneurs' Mastermind Meeting

The speaker recounts an experience at a mastermind meeting with high-earning entrepreneurs, highlighting the peculiar habits and beliefs within the entrepreneurial world regarding health and fitness. Despite the attendees' various diets and lifestyle choices, the speaker emphasizes the importance of understanding body types and the need for a balanced approach to diet and exercise. The speaker also shares their own unconventional eating habits, which include indulging in sweets and alcohol while maintaining a fit physique, challenging the prevailing notions of restrictive diets.

05:01

🍽️ Debunking Diet Myths and the Calorie Truth

In this paragraph, the speaker discusses the fundamental concept that all diets essentially boil down to calorie management, regardless of their specific focus on macronutrients like proteins, carbs, or fats. They argue that the common denominator in successful diets is the reduction of caloric intake, and they debunk the idea that certain diets are inherently superior. The speaker also addresses common misconceptions about diets like keto, pointing out that failure often stems from compensating for reduced calories with high-calorie alternatives, thus negating the diet's intended effects.

10:03

💪 The Simple Formula for Sustainable Fitness

The speaker introduces a straightforward approach to determining daily caloric and protein needs based on body weight and fitness goals. They emphasize the importance of understanding one's body type and desired outcome, then calculating the necessary caloric intake for maintenance, weight gain, or weight loss. Protein intake is also quantified, suggesting that consuming lean meats can meet daily protein requirements. The speaker advocates for a balanced diet that includes an adequate amount of protein and leaves room for personal dietary preferences, promoting a sustainable and enjoyable eating plan.

15:04

🍦 The Secret to Enjoying Dessert and Staying Fit

The speaker concludes by revealing the secret to maintaining a fit physique while enjoying indulgent foods: a disciplined approach to protein intake and overall caloric balance. They explain how, by first satisfying protein needs and then filling the remaining caloric allowance with preferred foods, one can achieve a sustainable and enjoyable diet. This method avoids the pitfalls of restrictive diets and promotes a lifestyle that can be maintained indefinitely, allowing for the enjoyment of desserts and other treats without compromising fitness goals.

🚫 Calling Out Fitness Misconceptions in Entrepreneurship

In the final paragraph, the speaker expresses frustration with the misinformation and false claims prevalent in the entrepreneurial community regarding fitness and health. They encourage their audience to adopt a realistic and sustainable approach to diet and exercise, rather than falling for quick-fix solutions or extreme measures. The speaker's intention is to empower viewers with knowledge that promotes long-term health and well-being, while also maintaining a critical perspective on the fitness industry's promises.

Keywords

💡Mastermind

A 'mastermind' in the context of the video refers to a gathering or meeting of individuals who are experts in their respective fields, often aimed at sharing ideas and strategies. In this case, it's a group of high-level entrepreneurs sharing their business and lifestyle practices. The video script describes a mastermind event where the speaker shared his approach to diet and fitness, which contrasts with the 'biohacking' and other practices discussed by other attendees.

💡Entrepreneurs

Entrepreneurs are individuals who create new businesses, bearing the risks and rewards of their endeavors. The video's speaker is part of a group of entrepreneurs who are doing over 500 million dollars a year in revenue. The script highlights the unique habits and practices of these high-achieving individuals, particularly in the area of health and fitness.

💡Biohacking

Biohacking, as mentioned in the script, refers to the self-experimentation of lifestyle, diet, and various interventions to optimize well-being and performance. The speaker expresses skepticism about the effectiveness of many biohacking practices, which he views as 'complete make believe' and more about selling products than actual health benefits.

💡Dietary Fads

Dietary fads are temporary trends or popular but often unproven approaches to eating, such as the ketogenic diet or intermittent fasting mentioned in the script. The speaker criticizes these fads, suggesting that they are variations on the theme of calorie restriction and do not offer any special benefits beyond what could be achieved through a balanced approach to eating.

💡Calories

Calories are a measure of energy intake through food and drink. The script emphasizes that the key to weight loss or gain is the balance between calories consumed and calories expended. The speaker argues that focusing on reducing or increasing overall calorie intake, rather than eliminating specific macronutrients, is the most straightforward and effective approach to achieving one's body goals.

💡Macronutrients

Macronutrients are the three primary categories of nutrients that provide energy: proteins, carbohydrates, and fats. The video script discusses how diets often involve manipulating the intake of these macronutrients to achieve weight loss or gain, but the speaker suggests that the focus should instead be on overall calorie intake and adequate protein consumption.

💡Protein

Protein is a macronutrient essential for building and repairing tissues in the body. The speaker in the video advocates for a high-protein diet, suggesting that consuming an amount of protein equivalent to one's body weight in pounds (in grams) is a simple and effective strategy for maintaining muscle mass and achieving a fit body.

💡Body Type

Body type refers to a person's general body shape and composition, which can be influenced by factors such as muscle mass and body fat percentage. The script introduces a matrix categorizing body types based on high or low muscle and fat levels, which helps individuals understand their current state and desired outcome, guiding their dietary and exercise choices.

💡Volume

In the context of the video, 'volume' likely refers to the total amount of food consumed, which can influence satiety and overall calorie intake. The speaker mentions increasing or decreasing volume as part of a strategy to change one's body composition, although the detailed explanation of this concept is not fully elaborated in the provided script.

💡Sustainability

Sustainability in this context means the ability to maintain a certain lifestyle practice long-term. The speaker emphasizes the importance of creating a dietary and fitness routine that is sustainable and can be adhered to indefinitely, rather than temporary diets or extreme measures that are difficult to maintain over time.

💡Diet

A diet, as discussed in the script, is a specific pattern of eating, often adopted for health or weight management purposes. The speaker critiques traditional diets for their lack of sustainability and for promoting the idea of 'cheat days,' suggesting that a balanced approach focusing on protein and overall calorie intake is a better strategy for long-term health and fitness.

Highlights

The speaker attended a mastermind event with high-level entrepreneurs, sharing insights on their success.

Entrepreneurs often have peculiar habits related to diet, exercise, and lifestyle, which the speaker dismisses as 'complete make believe'.

The speaker emphasizes the importance of understanding one's current body type and desired body type for effective fitness planning.

A matrix is introduced to categorize body types based on fat and muscle levels, aiding in setting fitness goals.

The speaker debunks popular diet trends, arguing that all diets essentially boil down to calorie restriction.

Diets like keto, low-fat, and portion control are critiqued for their commonality in reducing calorie intake rather than offering unique benefits.

The speaker shares his personal eating philosophy, which includes indulging in treats while maintaining a fit physique.

A simple formula for calculating daily calorie needs based on body weight and fitness goals is presented.

Protein intake is emphasized as crucial, with a straightforward method to calculate daily protein needs based on body weight.

The concept of 'life hack' is introduced, suggesting that understanding protein and calorie intake can lead to a sustainable and flexible diet.

The speaker explains how to calculate calories from protein and adjust overall daily intake to accommodate desired treats.

A strategy for long-term dietary adherence is proposed, focusing on not restricting any food and maintaining a consistent protein base.

The speaker advocates for a diet that does not involve 'cheating' or feeling restricted, promoting a balanced approach to food.

The importance of adjusting dietary habits to suit personal preferences and lifestyle is highlighted for sustainable fitness results.

The speaker concludes by encouraging the audience to adopt a realistic and sustainable approach to diet and fitness.

Transcripts

so i was at a

mastermind with seven other

entrepreneurs and the total room

cumulatively was doing over 500 million

dollars a year in revenue and uh so this

was kind of a cool meetup of very high

level entrepreneurs

and you know everybody kind of went up

there and and shared the things that

they were doing well

and uh you know between things we're

eating and having a good time and uh

what was interesting to me is that in

the entrepreneurial world

so many entrepreneurs have all these

weird shticks about like their food and

their exercise and their hydration and

their what you know orange glasses they

wear and their finger toe shoes and

their bio hacking and just all this

weirdness but i actually came from the

fitness world and uh all that stuff is

complete make believe and so um

it's really good for selling people

stuff but it's complete a complete farce

so anyways i uh the whole time these

guys are sitting there and uh they're

like oh no i only eat keto and they're

so i only do intermittent fasting right

and uh and i'm sitting there listening

to them i'm like eating twizzlers and

cookies and ice cream and they're like

what the you know like what are you

doing right and by the second day they

see that i literally continue to eat

this way like an um

and they're like what are you what are

you doing man like how does this work

and so

between all the stuff that we talked

about business-wise um while it was

lunchtime i was like all right this is

uh this is kind of how i've been eating

for 17 years and i was in better shape

than all the guys there

and believe it or not

a bunch of those guys ended up telling

me months later that they had all gotten

in shape

based on the presentation that i gave

them

which is a different way of eating and

so

um i've been doing this for almost 20

years

i've been in shape that entire time i

have not not had a six-pack since i was

13 or 14. um and i eat ice cream every

day

yep every day um and i drink alcohol and

i eat cookies and i do all the things um

that people want to do all right and so

what i'm going to take you through is a

very special little thing that i put

together um which is actually an

adaptation of what i presented to these

guys

um at this little meetup all right so uh

buckle up and i think that you will

enjoy this

the first thing that everybody has to

understand is what body type you are and

what body type you'd like to become

right and so i kind of put this on a

little matrix of high fat low fat low

muscle high muscle so you could be you

know uh high fat low muscle and you

would have a very feminine figure right

you could have low muscle low fat and be

skin and bones you could be high fat

high muscle and just be big you could be

low fat

and high muscle which is what a

bodybuilder is and you know there's

various pieces along this curve right

once you figure out where you are let's

say you're skinny right and you want to

get uh big right then you would have a

line that you could pretty much draw

directionally to the place that you want

to go so if you're going up that way

that means you need to uh increase your

number of calories

and you need to increase your volume

those are the two things that you need

to do because if you're going in this

direction then this these are the two

directional arrows this guy and this guy

that you would need to adhere to right

so

you basically plot the same uh

hot increase calories decrease calories

decrease volume increase volume along

the same plot line that you had high fat

low fat high muscle low muscle all right

don't get too sp caught up in this i

just like to have visuals because that's

how how i think if you know where you

are and you know where you want to go

then you can know what you need to do to

get there you increase your calories and

increase your volume and there you go

here's the thing that got them all

tripped up

and then i said hey guys do you guys

want to know why all your diets are the

same and they were like uh what i was

like yeah crazy i know

and so right now

not including alcohol there's three main

macronutrients right you got protein

carbs and fat if you're eating a normal

balanced meal that's what something like

this would look like right

uh you have kind of an even distribution

of protein carbs and fat in your meal

now what happens is whenever you do a

diet right so let's say you do keto all

right well if you're doing keto all

you're doing is you're going to be

removing this orange thing and having

just you basically eliminate your carbs

and so you eat

one third fewer calories makes sense

if you have a low-fat diet you're

eliminating your fat which is this

yellow guy right and again you're eating

one-third fewer calories if you did a

portion control diet you would eat equal

amounts of the same three things but

just less of them overall and so you

would you guessed it eat fewer calories

and if you did intermittent fasting you

would go from eating three meals a day

to eating two meals a day and guess what

you would be eating fewer calories sorry

about the camera being crazy anyway so

this is the thing that's happening right

now right is that you're eliminating

calories that is what is going on in

every diet that you possibly do all

right and so all these guys get all like

oh no i do really well with low carb i

do really well with high fat you know

high low whatever it doesn't matter like

it's all horseshit it's just calories

it's all that matters okay

and so um this was driving me nuts which

is why i started making this little put

together for you guys

but this is why every other diet is the

same right and here's the here's the fun

one for you if you struggled and you had

a diet that didn't work for you here's

why let's say you did keto if you did

keto the wrong the right way it would

look like this right you would cut out

your carbs right and then that calorie

amount is eliminated from your diet and

then over time you lose weight right now

this is what a lot of people who said ah

keto didn't work for me it's like

because you started drinking butter

right you started eating rib eyes for

breakfast every day well no there's

a lot more calories that you took in so

the amount that you cut out did not

compensate for the amount of excess

protein and fat that you added into your

diet that ended up actually netting you

more calories than you would need right

and that's why it didn't work for you

that is why these diets don't work so

what i will tell you now is what

actually has to happen in order for it

to work uh in reality okay

so these are the only three things that

99 of people need to know in order to

figure out what they want to uh how they

wanna eat how they wanna look you just

gotta know one

how many calories you need to eat

two how many grams of protein you need

and three how much volume you need to do

i'm not gonna talk about number three

today i'm just gonna talk about one and

two because that's what 99 you need to

even think about anyways here's the

simplest way to figure out number one

now there's a million there's a million

uh little formulas that you can use here

the basic one is your body weight times

your goal very simple so if you're a 200

pound guy right and you wanted to

maintain then you'll probably be eating

between 2 600 and 3 000 calories so 200

to do

times 15 would be cool 3 000 calories

right that's if you wanted to maintain

on the high side right now let's say you

wanted to lose weight unless you wanted

to go a little bit more extreme then it

would be 200 times 10 which would be 2

000 calories very simple all right

there's a million different ways to try

and calculate this and none of them

matter because controlling what you

ingest is easy

understanding how much you expel in

calories is very hard and so it doesn't

matter anyways the thing is is step one

is you determine how many calories

you're supposed to eat based on your

goal and the thing is is if you started

this and you're like man i wanted to

lose weight and you're not losing weight

at a rate that you would find fast

enough you can always just decrease it

it's not that hard right very

straightforward so you multiply your

body weight by the the number here so

you can see here it's from 7 all the way

up to 21. if you wanted to have extreme

weight gain it'd be your body weight

times

you know a high up number over here if

you wanted to have extreme weight loss

it'd be a low number over here

and that's it right if you ever

everything in between so i said if you

wanted to have pretty fast weight loss

then you'd be your body weight times 10

right very simple now that we've done

that we go to step two you got to figure

out how much protein to eat and this is

the part that everyone gets kind of

trippy on right because i'm showing you

the whole point of this and put this

together for you and then you can have

all the ice cream and all the cookies

and all the alcohol you ever dreamed of

and still have a six pack all right

forever for good because it's my belief

that if you're if you're going to do

this right if you're going to play the

game you have to do it in a way that

you'd be able to do it forever right if

i can't do something for the rest of my

life then i don't see a point in doing

it who cares about being in shape for

eight weeks right when i want to be in

shape for the rest of my life right no

one's going to remember you for being in

shape that that time period they're

going to be like oh yeah you always

struggled with his weight and he was

always trying new crazy things wouldn't

it be nice to just solve it for good

protein uh which is the second number

here your body weight times 1 in grams

is about what you need to have for

protein per day very simple all right so

for 200 pounds then you need 200 grams

of protein now here's where it's kind of

cool you're like well and here's the

biggest life hack and possibly give you

100 grams of protein is equivalent to

one pound of lean meat

all right so if you need to have 200

grams that would be two pounds of lean

meat and so for me the world's simplest

you know diet of all time and by diet

it's like this is just how i live he

said i eat two pounds of meat a day all

right and be like that's crazy it's not

really you get used to it right and uh

you just stop eating the crap that you

probably eat right now so two pounds of

meat can be two pounds of shrimp it

could be two pounds of uh tilapia could

be two pounds up it doesn't have to be

the same thing you could have a quarter

pound of four different things you know

excuse me a half pound of four different

things uh you could have a tenderloin

you know you could have a skirt stick

you have flank steak like those are very

lean steaks uh actually not squishy

sorry flank sticks lean you could have

top round you could have uh top sirloin

like those are all very lean steaks all

of these are just very lean proteins uh

chicken breasts right there's a million

of these but the point is is that a lean

meat is a lean meat and they're all

about the same in terms of grams if you

needed to have

200 grams of protein then you'd have two

pounds of lean meat and that's what you

would eat for the day all right wait

don't worry you're like what about the

cookies and ice cream i'm gonna get

there now we have to figure out if we

know how many calories we're eating per

day and we know uh how much protein

we're eating then we need to figure out

what's left over so here's how you put

it all together one is we calculated our

calories for our goal so if we said we

wanted to lose weight we were 200 pounds

and we did 11 sure because we want to do

moderate weight loss we would eat 2 200

calories a day awesome second step

here we calculate protein for our body

weight so if we were 200 200 pounds we'd

have 200 grams of protein great which is

gonna be two pounds of lean meat simple

step three

we're going to calculate

our calories from our protein all right

so roughly

roughly

if you want to be all sciency four four

calories per gram is how many actual

calories are in a gram of protein but

when you eat a source of protein like a

chicken breast there's also some fat in

it right even when it's super lean

there's still some fat and so

what we do what i do my back of napkins

secret super method is you just multiply

it by five all right the reason i do

that is so that i can account for a

little bit of fat that's gonna be

carried along with it so if i'm gonna

have my 200 grams of protein times five

it means i'm going to eat about a

thousand calories they're going to come

from my protein sources all right great

so now what i'm going to do is i'm going

to take my step 4 my 2200 calories

subtract my thousand calories of protein

and i've got 1200 calories of whatever

the hell i want every day here's the

secret to having the body you want for

the rest of your life eating cookies

every day and making every entrepreneur

that you go to the masterminds with feel

like a because you have a six-pack

and you're eating ice cream and cookies

and twizzlers and all the things that

you want in this world while they are

telling you about why they're biohacking

right and why they're burning so much

fat right now except they look the same

every year here's the key you eat the

1200 calories of whatever the hell you

want and you can do it every day you can

change what you want to eat in those

1200 calories every day if you feel like

it but the key point is that the

cornerstone of the diet is that you get

enough protein in so you get your

protein in first and then you fill up to

the lid and whatever else you want now

you may find out that a white potato is

more filling than nerds ropes i would

know this from first hand but if you

don't have a compulsive need to eat

right which i don't um then you can

control yourself and eat whatever the

heck you want right i tend to not be

that hungry as a person in general and

so i like to have more appetizing foods

and i'd rather eat less of them right

some people love to have huge volumes of

food in which case you'll probably eat

more whole foods right you'll probably

have more potatoes and rice and all that

kind of stuff right

the point is is that once you just know

those two numbers how many calories you

eat how many grams of protein you have

you can eat for the rest of your life

never go on or off a diet ever again and

here's the cool part you can split up

those meals whatever way you want all

right you can eat them you can be like i

can have five meals a day you can have

three meals a day you could have one

meal a day it doesn't matter all right

crazy i know it's like it's almost like

they've been trying to sell you your

whole lives i know all right but the

reason this is so cool is that you can't

fall off right there's no like diet like

you you can eat whatever the hell you

want like it doesn't matter you want to

have ice cream every day you guys from

every day and so if you're like oh like

you can't you won't feel like you're

cheating on a cheat day because you have

ice cream every day right the best way

to get people to become obsessed with

food is to get them to restrict

themselves from doing stuff because then

they

splurge and you know do a ton of it but

if you eat ice cream today it stops

being special if you eat cookies every

day it stops being special right and so

this is how i've eaten for almost 20

years um this has been you know the the

secret behind it um and i get very tired

of seeing the entrepreneurial world get

fooled with shenanigans of stuff that

does not matter that is why i wanted to

share this with you it's also like the

number one question i get which is like

hey what do you eat every day um this is

what i've eaten every day for almost 20

years um and all i do is i adjust the

you know the goal up and down if i want

to you know if i wanted to gain weight i

would eat the same two pounds of protein

i would just have more extra calories if

i wanted to have it's you basically have

this base of protein that just protects

your muscle right and then everything

else is just variable of just how many

calories extra you want to eat and you

can eat them whatever you want i want to

make sure that i got all my little notes

here that i remembered but the big point

here is that all this stuff works

because you can't fall off right you

can't cheat because nothing is forbidden

right and

no one is immune to a calorie deficit

right if you eat nothing long enough you

will lose weight

everyone like like some people lose

weight faster or slower but everybody

loses weight in deficit that's it that's

the that's the food portion of uh of

what alex eats every day and if you're

an entrepreneur and you're like man i

wish i could you know you're obsessed

with all this biohacking and all the all

the supplements to try and uh to try and

lose lose fat faster but you're but you

look the exact same years later um then

uh it's possible that maybe the stuff

that you're doing doesn't work and it

doesn't matter

and instead you should take a page out

of this and um what's kind of funny is

that uh i know

just as much if not more about fitness

stuff than i do about business stuff but

i just haven't talked about in a very

long time and i don't want this channel

to be a fitness channel i just get

really really tired of the shenanigans

and the tomfoolery

that i see in the entrepreneurial space

around this and people speak in these

absolutes

and they're completely false and so

anyways i know that mossy nation you

guys are intelligent

and hopefully shredded and jacked in the

future and i want you to be able to

hashtag never skip dessert while also

having a six-pack

and that is why i made this video for

you so uh keep being awesome lots of

love if you enjoyed this hit sub if you

didn't love either way catch you guys

next video bye