Precificação - Custo Direto e Indireto

Esquadgroup
15 Mar 202104:22

Summary

TLDRIn this fourth video of a series by Claudio Classic, Director of Factory Software, the crucial topic of pricing formation in the management of a framing industry is discussed. The script clarifies the distinction between direct and indirect costs, emphasizing the importance of understanding these concepts for accurate pricing. Direct costs, like raw materials and labor directly tied to production, are quantifiable, while indirect costs, such as supervisor salaries and utilities, are harder to attribute to individual products. The video promises further details on allocation criteria in upcoming episodes, aiming to guide viewers through best practices in pricing strategies.

Takeaways

  • 😀 Claudio Classic, the director of Factory Software, introduces the fourth video in a series about pricing in the management of a framing industry.
  • 📚 The video aims to explain the concepts necessary for understanding the pricing of a product, emphasizing the importance of understanding business management fundamentals.
  • 🔍 It reviews the difference between costs and expenses, highlighting the distinction between fixed and variable expenses.
  • 🏭 Direct costs are those that can be easily measured in the production of a product, such as raw materials and labor directly involved in manufacturing.
  • 🔑 An example given is the cost of manufacturing a window, where the cost of profiles, components, and glass can be clearly measured and attributed to the product.
  • 👷‍♂️ Indirect costs are those that cannot be directly measured or assigned to a specific product, such as supervisor salaries, quality control, and purchasing department expenses.
  • ⚖️ The script discusses the concept of proportionality in assigning indirect costs to products, such as relating labor costs to the production output of an employee.
  • 📉 The video promises to delve deeper into the criteria for allocating indirect costs in an upcoming video of the series.
  • 📈 Understanding the difference between direct and indirect costs is crucial for accurate pricing and cost management in a business.
  • 📝 The video encourages viewers to watch the complete series for best practices in pricing and to click on the provided links for further videos on the topic.
  • 🔔 It ends with an invitation for viewers to subscribe for notifications on new videos and management tips that will be released in the future.

Q & A

  • What is the main topic of Claudio Classic's video series?

    -The main topic of Claudio Classic's video series is the important subject of price formation in the management of a framing industry.

  • What are the differences between costs and expenses as explained in the previous videos?

    -Costs are all the expenses that directly impact the production of a product, while expenses are the other costs related to the administration of the company.

  • What are direct costs in the context of production?

    -Direct costs are those costs that can be easily measured in the production of a product, such as the materials used in manufacturing.

  • Can you give an example of a direct cost in the production of a window frame?

    -An example of a direct cost in the production of a window frame is the raw materials used, such as profiles and glass.

  • How can the cost of labor be considered a direct cost in production?

    -The cost of labor can be considered a direct cost if there is a direct relationship between the labor cost of a person and the production they are involved in, often calculated through proportionality.

  • What is the cost of labor for producing a window frame if a worker earns 3000 reais per month and it takes one hour to assemble one?

    -If a worker earns 3000 reais per month and works 160 hours, including downtime, and it takes one hour to assemble a window frame, the labor cost for that window frame is 15 reais.

  • What are indirect costs and how do they differ from direct costs?

    -Indirect costs are those costs that cannot be directly measured in the production of each unit of a product. They include expenses like maintenance, energy, water, depreciation of machinery, and insurance.

  • Why are indirect costs difficult to allocate directly to a product?

    -Indirect costs are difficult to allocate directly to a product because they are shared across multiple products and cannot be precisely quantified for each unit produced.

  • What is the purpose of creating allocation criteria for indirect costs?

    -The purpose of creating allocation criteria for indirect costs is to divide these costs among the products produced by the company in a fair and approximate manner.

  • What will be discussed in the next video of Claudio Classic's series?

    -In the next video of the series, Claudio Classic will discuss allocation criteria in more detail.

  • How can viewers stay updated with Claudio Classic's new videos and management tips?

    -Viewers can click on the links provided to watch other videos in the series, and they can subscribe to be notified about new videos and management tips.

Outlines

00:00

😀 Understanding Direct and Indirect Costs in Pricing

Claudio Classic, the director of Factory Software, introduces the fourth video in a series about an important topic in business management for the framing industry: pricing. He emphasizes the need to understand the basics of business management before diving into product pricing. The video explains the difference between fixed and variable expenses and introduces the concepts of direct and indirect costs. Direct costs are those that can be easily measured in the production of a product, such as materials and labor directly involved in manufacturing a specific item. Indirect costs are those that are harder to attribute directly to the production of a unit of product, such as supervisor salaries, quality control, and utilities. The video promises to delve into the criteria for allocating indirect costs in the next installment of the series.

Mindmap

Keywords

💡Claudio Classic

Claudio Classic is the director of Factory Software and the speaker in the video. He introduces the topic and guides the viewers through the concepts of cost management in the context of a window frame industry. His role is central to the video's theme, as he explains the importance of understanding cost structures for effective pricing strategies.

💡Cost Management

Cost Management refers to the process of planning, controlling, and reducing costs within an organization. In the video, Claudio Classic discusses cost management as it relates to the window frame industry, emphasizing the importance of distinguishing between direct and indirect costs for accurate pricing.

💡Direct Costs

Direct Costs are expenses that can be directly attributed to the production of a specific product. In the script, Claudio uses the example of raw materials for window frames, which can be quantified and are directly linked to the production process, illustrating the concept of direct costs.

💡Indirect Costs

Indirect Costs are expenses that cannot be directly traced to a specific product or service. The video mentions costs like maintenance, utilities, and supervisor salaries as examples of indirect costs, which are necessary for production but cannot be directly allocated to a single product.

💡Production Costs

Production Costs are the total costs incurred in producing goods or services. Claudio Classic discusses production costs in the context of window frames, highlighting the need to understand both direct and indirect costs to calculate accurate pricing.

💡Variable Costs

Variable Costs change in proportion to the level of output. Although not explicitly mentioned in the transcript, the concept is implied when discussing how costs like raw materials and labor can vary with the number of window frames produced.

💡Fixed Costs

Fixed Costs do not change with the level of output over a certain period. The video script implies the existence of fixed costs by mentioning expenses like salaries for supervisors and quality control personnel, which remain constant regardless of production volume.

💡Pricing Strategy

Pricing Strategy is the method a company uses to determine the price of its products or services. The video's theme revolves around the importance of understanding cost structures to develop effective pricing strategies for the window frame industry.

💡Cost Allocation

Cost Allocation is the process of assigning indirect costs to specific products or services. Claudio Classic explains that since indirect costs cannot be directly linked to a product, they must be allocated using certain criteria to ensure accurate pricing.

💡Proportionality

Proportionality is the concept of relating costs to production output. In the script, Claudio uses the example of labor costs, explaining how the cost of labor can be proportionally assigned to the production of a specific window frame based on the time taken to produce it.

💡Video Series

The video is part of a series focused on cost management and pricing strategies. Claudio Classic invites viewers to watch the complete series for a comprehensive understanding of the topic, indicating the depth and complexity of the subject matter.

Highlights

Claudio Classic introduces himself as the director of Factory Software and presents the fourth video of a series on pricing formation in the management of a framing industry.

The importance of understanding the concepts to be applied in product pricing is emphasized.

The video builds on previous ones, explaining the difference between costs and expenses in business management.

Fixed and variable expenses are differentiated, providing a foundation for understanding cost classification.

Direct costs are defined as those that can be easily measured in the production of a product.

An example of direct costs is given, such as the materials used in manufacturing a window from the Supreme line.

Raw materials are identified as a direct cost of production due to their measurable impact on product cost.

Indirect costs are introduced as costs that cannot be easily measured in product production.

Examples of indirect costs include supervisor salaries, quality control, and the purchasing department.

The necessity of indirect costs for the production process is acknowledged, despite their less direct measurement.

The difference between direct and indirect costs is summarized: direct costs are quantifiable per product unit, while indirect costs are not.

The concept of cost allocation criteria is introduced for dividing indirect costs among products.

A detailed discussion on cost allocation criteria will be provided in the next video of the series.

The video encourages viewers to watch the complete series for best practices in pricing.

Links to other videos in the series are provided for further viewing.

The video ends with an invitation to subscribe for notifications on new management tips and videos.

A warm closing remark is made, with a signature phrase repeated three times for emphasis.

Transcripts

play00:00

o Olá meu nome é Claudio Classic sou

play00:02

diretor da Factory software e esse é o

play00:05

quarto vídeo de uma série onde abordamos

play00:07

o assunto muito importante na gestão

play00:09

empresarial de uma indústria de

play00:11

esquadrias é a formação de preço de

play00:13

venda para entendermos os conceitos a

play00:20

serem aplicados na precificação de um

play00:22

produto é necessário compreendermos

play00:24

antes alguns fundamentos de gestão

play00:26

empresarial nos vídeos anteriores vimos

play00:29

as diferenças entre cursos e despesas

play00:32

entendemos as diferenças entre despesas

play00:35

fixas e variáveis que neste vídeo agora

play00:38

veremos como classificar os cursos entre

play00:40

diretos e indiretos caso você não tenha

play00:43

assistido aos vídeos anteriores ou está

play00:46

chegando agora volte alguns pontos para

play00:49

entender o conceito por completo agora

play00:51

que já entendemos que custos são todos

play00:53

os gastos que impactam diretamente na

play00:55

produção de um produto que despesas são

play00:58

os demais gastos relativos

play01:00

a administração da empresa Vamos

play01:02

aprender como diferenciar custos diretos

play01:05

e indiretos Primeiro vamos falar sobre

play01:07

custos diretos basicamente os custos

play01:10

diretos são os cursos que podem ser

play01:12

facilmente medidos na produção de um

play01:14

produto exemplificando para produzir uma

play01:18

janela de correr de duas folhas da linha

play01:20

Suprema conseguimos mensurar alguns dos

play01:22

principais cursos de produção de maneira

play01:24

muito clara certo conseguimos mensurar

play01:27

claramente quanto a fabricação de uma

play01:29

esquadria consumir aí perfis componentes

play01:32

e Vidros por exemplo a matéria-prima é

play01:35

considerada um custo direto de produção

play01:38

pois conseguimos identificar o custo

play01:41

exato de matéria-prima por isso quadril

play01:43

fabricado existem outros custos diretos

play01:46

que podem ser rateados no curso de um

play01:48

produto podemos usar como exemplo o

play01:50

curso de salário do pessoal da produção

play01:52

neste caso podemos criar uma relação

play01:55

entre o custo de mão de obra de uma

play01:57

pessoa e a produção desta mesma pessoa

play02:00

é através da proporcionalidade

play02:02

superficialmente falando sobre esse

play02:04

assunto podemos dizer que se uma pessoa

play02:06

custa 3 mil réis por mês e trabalha 160

play02:10

horas por mês diz contando as horas

play02:13

paradas é claro e demora uma hora para

play02:16

montar uma esquadria o custo de mão de

play02:18

obra para fabricar essa esquadria é de

play02:20

15 reais mas ainda ficou em dúvida em

play02:24

relação a definição do rateio Fique

play02:26

tranquilo falaremos mais detalhadamente

play02:28

sobre critérios de rateio em nosso

play02:31

próximo vídeo da série enxergamos O que

play02:34

é custo direto de produção de maneira

play02:36

muito clara porém temos alguns outros

play02:39

cursos que não conseguimos natural da

play02:41

mesma forma Estes são considerados os

play02:45

custos indiretos exemplificando temos os

play02:48

custos e salários do supervisor da

play02:51

fábrica PCP controle de qualidade ou até

play02:54

mesmo departamento de compras sem eles a

play02:57

empresa não conseguiria fabricar o

play02:59

produto

play03:00

E aí não temos como codificar quanto de

play03:02

mão de obra um supervisor gasto em cada

play03:05

obra o produto certo o mesmo ocorre com

play03:07

uma série de custos como o custo de

play03:09

manutenção energia elétrica água

play03:12

depreciação de máquinas seguro de

play03:14

fábrica discos de corte e outros

play03:16

materiais auxiliares à produção resume a

play03:20

diferença entre custo direto e indireto

play03:21

é o curso direto podemos quantificar

play03:25

quanto exatamente gastamos na produção

play03:27

de cada unidade do nosso produto custo

play03:30

indireto são os cursos que não

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conseguimos pode ficar exatamente Quanto

play03:34

é consumido por cada unidade de produto

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e nesse estamos criar critério de rateio

play03:39

para o dividir esses valores proporções

play03:41

aproximadas dentre os produtos

play03:43

produzidos pela empresa durante o

play03:45

período para Total entendimento sobre as

play03:48

melhores práticas de precificação

play03:50

assista a nossa série completa de vídeo

play03:52

sobre o tema clique nos links abaixo

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para visualizar os demais vídeos dessa

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série gostou clique

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e esse para ser notificado sobre os

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vídeos novos sobre dicas de gestão que

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lançaremos na sequência um grande abraço

play04:08

E aí

play04:09

E aí

play04:12

E aí

play04:19

[Música]

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Étiquettes Connexes
Cost ManagementManufacturingProduction CostsDirect CostsIndirect CostsPricing StrategyBusiness ManagementVideo SeriesEducational ContentIndustry Insights
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