How to Start a Speech

Summary

The transcript emphasizes the importance of engaging speech delivery. It suggests avoiding common, dull introductions and instead starting with a question, a shocking fact, or, most effectively, a personal story that resonates with the audience. The speaker illustrates how stories, particularly those connected to personal experiences and values, can create a deep connection, fostering trust and encouraging action.

Takeaways

• 📢 A common mistake in speeches is starting with redundant information that the audience already knows.
• 😴 Beginning with generic introductions like name and topic can signal to the audience that it's time to disconnect or multitask.
• 😂 Many speakers waste time fumbling with equipment, which undermines their credibility and engagement.
• ❓ The third best way to start a speech is by asking a question that addresses a problem relevant to the audience.
• 🤯 The second best way is to share a shocking fact that challenges the audience’s thinking.
• 📚 The best way to start a speech is with a story, much like how we tell children stories, to engage and draw in the audience.
• 🗣️ Engaging storytelling connects with the audience emotionally, making the speaker more relatable and trustworthy.
• 🌍 Instead of talking about products or things, focus on the people behind them and their personal journeys and sacrifices.
• 🤝 Establishing trust and emotional connection with the audience is more important than presenting all the data and benefits.
• 📖 Sharing personal stories and experiences helps the audience care about the speaker, which leads to deeper engagement.

Q & A

What are the common mistakes speakers make when starting a speech?

Speakers often start by introducing themselves and repeating information the audience already knows, such as their name, company, and topic. This signals to the audience that they can disengage and check their devices.

Why is it important to start a speech effectively?

Starting a speech effectively is crucial because it captures the audience’s attention and sets the tone for engagement. A weak start can lead to the audience losing interest.

What is the best way to start a speech, according to the speaker?

The speaker suggests starting with a story, much like telling a story to a child. It naturally draws people in and gets them engaged. For adults, this could mean starting with a personal story that connects to the topic.

What are the three suggested ways to start a speech?

The three suggested ways to start a speech are: 1) Ask a question that matters to the audience, 2) Share a shocking fact, and 3) Tell a story that engages the audience.

Why is storytelling an effective technique in speeches?

Storytelling is effective because it connects the speaker with the audience on a personal level. It engages emotions and makes the audience care about the people behind the story, fostering a deeper connection.

What examples of shocking facts does the speaker give to start a speech?

The speaker provides examples like 'There are more people alive today than have ever died' and 'In two minutes, the energy reaching the earth from the Sun is equivalent to the whole annual energy usage of humanity.'

How does the speaker suggest you should connect with your audience in a business setting?

The speaker recommends telling personal stories about how the topic you're discussing impacts people’s lives. It's not about the product or service, but the people behind them and the impact they make.

What mistake do inexperienced speakers make when dealing with technical issues during a speech?

Inexperienced speakers often fumble with technical issues like checking the mic or projector, which makes them seem unprepared and undermines their authority. This distracts from the speech’s content.

How can speakers ensure their audience trusts and engages with them?

Speakers need to tell stories that show their personal connection to the topic. By demonstrating authenticity and sharing personal experiences, they build trust and foster engagement.

Why does the speaker compare adult storytelling to ‘Once upon a time’ in children's stories?

The speaker compares adult storytelling to ‘Once upon a time’ because it triggers a similar response of anticipation and engagement. Adults are drawn in by personal stories that mirror the structure of captivating narratives.