10 Types of Infographics and When to Use Them

Easelly: Design Tips & Tutorials

22 Oct 201903:50

Summary

TLDRThis script introduces ten types of infographics for effective data representation and communication. It covers visual articles for reducing text, list-based infographics for supporting claims, map infographics for location-based data, comparison infographics for highlighting differences, flowcharts for personalized solutions, data visualization for complex data, timelines for chronological storytelling, visual resumes for job seekers, process infographics for explaining tasks, and animated infographics for capturing attention. The script helps users choose the right format for their content.

Takeaways

📊 **Visual Article Infographics**: Best for making articles more visual and engaging, reducing text and increasing social sharing.
📝 **List-Based Infographics**: Ideal for supporting claims or arguments through a series of steps, can be arranged in various orientations.
🗺️ **Map Infographics**: Effective for showcasing data trends based on location, comparing places or cultures.
🆚 **Comparison (vs.) Infographics**: Useful for highlighting differences or similarities between two items, or proving superiority/inferiority.
🔄 **Flowchart Infographics**: Provide specific answers to questions through reader choices, offering personalized solutions.
📊 **Data Visualization Infographics**: Communicate complex data through charts and graphs, making data-driven arguments more digestible.
🕒 **Timeline Infographics**: Tell a story through chronological flow, showing changes over time or simplifying complex narratives.
🎨 **Visual Resume Infographics**: Transform text-based resumes into visual representations to stand out in the recruitment process.
🛠️ **Process Infographics**: Help explain a series of steps or actions, simplifying complex processes into easy-to-digest information.
🎥 **Animated Infographics**: Add motion to information to capture and hold viewer attention, directing focus as needed.

Q & A

What is the primary purpose of a visual article infographic?
-A visual article infographic is used to make a piece of writing more visual, reducing text and making an article more interesting and enjoyable to consume, while also increasing sharing potential through social networks.
How can a list-based infographic support a claim?
-A list-based infographic supports a claim by presenting a series of steps, and is best used to support a specific claim or argument, with the list potentially moving in various directions across the page.
What is the best use case for a map infographic?
-A map infographic is best used to compare places or cultures with location-centric data or demographics, showcasing data trends based on geography.
How does a comparison infographic function?
-A comparison infographic, or vs. infographic, is used to compare two things in a head-to-head study, highlighting differences or similarities between them, and can also be used to demonstrate the superiority or inferiority of one option over another.
What is the flowchart infographic best suited for?
-The flowchart infographic is best used to provide personalized solutions for readers or to show how multiple situations can lead to the same conclusion by offering specific answers to a question via reader choices.
How does a data visualization infographic present complex data?
-A data visualization infographic communicates complex data through charts and graphs, and can even use design elements to showcase data, making data-driven arguments easier to understand and facts or statistics more enjoyable to absorb.
What story does a timeline infographic tell?
-A timeline infographic tells a story through a chronological flow, best used to show how something has changed over time or to make a long, complicated story easier to understand, and can also demonstrate cause and effect.
Why might job candidates use a visual resume infographic?
-Job candidates use a visual resume infographic to get noticed during the recruitment process and to stand out, especially in non-traditional industries or positions that value creative and out-of-the-box thinking.
What is the main goal of a process infographic?
-A process infographic aims to simplify a complex process or to break down each step with easy-to-digest information, helping to explain a series of steps or actions required to complete a task.
How does an animated infographic capture viewer attention?
-An animated infographic captures and holds viewer attention by adding motion to complex information and ideas, and can also be used to direct attention to specific areas of interest.
What should one consider when planning an infographic design?
-When planning an infographic design, one should consider the type of information they have, the message they want to convey, and the most effective way to communicate that information visually, choosing from the ten types of infographics mentioned in the script.

Outlines

00:00

📊 Types of Infographics

This paragraph introduces ten different types of infographics that can be used to represent and communicate information effectively. It suggests considering these types when planning an infographic design. The types include visual articles, list-based, map, comparison, flowchart, data visualization, timeline, visual resume, process, and animated infographics. Each type is briefly explained with its best use case, such as making articles more visual, supporting claims, showcasing data trends, comparing items, providing personalized solutions, making complex data understandable, telling stories through time, standing out in job applications, simplifying complex processes, and capturing attention with motion.

Mindmap

Keywords

💡infographic

An infographic is a visual representation of information, data, or knowledge intended to present complex information quickly and clearly. It uses graphics such as charts, images, and diagrams to represent data or information. In the context of the video script, infographics are the central theme, with various types being discussed to help communicate information effectively.

💡visual article infographic

A visual article infographic is a type of infographic that aims to make written content more engaging by incorporating visual elements. It is used to reduce the amount of text and make the content more enjoyable to consume. In the script, it is mentioned as the first type of infographic and is suggested to increase sharing potential through social networks.

💡list-based infographic

A list-based infographic organizes information into a series of steps or items, often to support a claim or argument. It is effective for presenting information in a structured manner. The script uses this type as an example of how to support a specific claim, with the list moving in various directions across the page.

💡map infographic

A map infographic uses geographical data to showcase trends, compare places, or highlight demographic information. It is mentioned in the script as a way to compare locations or cultures with setting-centric data.

💡comparison infographic

A comparison infographic, also known as a 'vs.' infographic, is used to highlight the differences or similarities between two things. It can be utilized to demonstrate the superiority or inferiority of one option over another. The script suggests using this type to compare two similar or dissimilar things.

💡flowchart infographic

A flowchart infographic presents information in a step-by-step format, often allowing the reader to make choices that lead to specific outcomes. It is ideal for providing personalized solutions or illustrating how different situations can lead to the same conclusion. The script describes it as a way to offer specific answers to questions via reader choices.

💡data visualization infographic

A data visualization infographic uses charts, graphs, and other visual elements to communicate complex data in a simplified manner. It is designed to make data-driven arguments more understandable and to make facts or statistics more engaging. The script highlights its use in making complex data easier to digest.

💡timeline infographic

A timeline infographic presents information chronologically, often used to show how something has evolved over time or to simplify a complicated narrative. The script mentions it as a way to tell a story through a sequence of events, showing cause and effect.

💡visual resume

A visual resume is a type of infographic that transforms a traditional text-based resume into a visually appealing format. It is used to help job candidates stand out, particularly in creative fields. The script suggests it as a way to get noticed during the recruitment process.

💡process infographic

A process infographic simplifies complex procedures by breaking them down into a series of steps or actions. It is ideal for explaining how to complete a task in an easy-to-digest manner. The script describes it as a way to simplify complex processes.

💡animated infographic

An animated infographic adds motion to static information, making it more engaging and attention-grabbing. It is used to capture and hold the viewer's attention, directing it to specific areas of interest. The script suggests it as a way to add motion to complex information and ideas.

Highlights

Selecting the right infographic format is crucial for effectively communicating information.

There are numerous infographic types, and they can be combined in a single design.

Visual article infographics enhance written content by reducing text and increasing visual appeal.

List-based infographics support claims through a series of steps, ideal for arguments or claims.

Map infographics are best for showcasing data trends based on geographical locations.

Comparison infographics highlight differences or similarities between two entities.

Flowchart infographics provide personalized solutions or show multiple paths to a conclusion.

Data visualization infographics make complex data more understandable through charts and graphs.

Timeline infographics tell stories through chronological sequences, useful for historical changes.

Visual resumes transform text-based resumes into visually striking representations.

Process infographics simplify complex processes by breaking them down into digestible steps.

Animated infographics add motion to capture attention and convey information dynamically.

Infographics can increase sharing potential through social networks.

Visual resumes help job candidates stand out, especially in creative industries.

Animated infographics are effective in directing the viewer's attention to key points.

Understanding the different types of infographics helps in choosing the right format for your content.

With the right infographic format, you can organize information visually to enhance communication.